Luxeed – a young, premium EV brand developed between Chery Automobile and Chinese tech giant Huawei, has shared new details of its flagship sedan, the S7. In a matter of months since first teasing the Tesla Model S competitor, followed by an influx of pre-orders, Chery and Huawei have now shared trim variants, pricing, and of course, range – which tops out at an impressive 855 km.
Luxeed is a new all-electric brand in China and when we say “new,” we mean we didn’t even know the official name of the joint effort between China’s Chery and Huawei until about four months ago.
In that time, we’ve seen Huawei tease its first model, learned its core specs from a regulatory filing in China, and saw the S7 sedan’s first unveiling three weeks ago, ahead of an official launch that took place today.
Since November’s unveiling, Huawei and Chery said they have garnered over 10,000 pre-orders already, but that number has already grown significantly since. The sedan’s starting price just over $35,000 is certainly an enticer, but those early customers should be even more excited given the additional details of the Luxeed S7 shared today.
Luxeed S7 arrives as an impressive, affordable sedan
The Luxeed S7 sedan officially rolled out during a launch event held in Shanghai today, driven by Huawei Automotive head Richard Yu. The event detailed the four available trims of the S7, as well as each’s respective pricing.
Better still, the Luxeed S7 actually arrives RMB 8,200 ($1,155) less than originally advertised during the opening of pre-orders earlier this month. Leading up to today’s event, Yu has consistently compared the S7 to the Tesla Model S sedan and has an argument from a size perspective. The two EVs vary by a matter of millimeters in their overall dimensions.
The S7 sits atop Huawei’s 800V “Giant Whale” platform, offering 215 km (134 miles) of range in just five minutes of charging and 430 km (267 miles) on a fifteen minute charge. What might be most impressive however, is the top tier trim of the Luxeed S7, capable of delivering up to 855 km (531 miles) of range (albeit CLTC) on a single charge. Here’s how the four trims break down:
Luxeed S7
Range (CLTC)
Price
Pro
550 km (342 mi)
RMB 249,800 ($35,182)
Max
630 km (392 mi)
RMB 289,800 ($40,816)
Max+
705 km (438 mi)
RMB 319,800 ($45,042)
Max RS
855 km (531 mi)
RMB 349,800 ($49,267)
Huawei describes Luxeed as an equivalent to BMW and hopes to entice would be customers in the Chinese luxury market with its advanced technology, excellent range, and low pricing. Luxeed also shared that all S7 models except the Pro trim come LiDAR equipped, and those customers who order before year’s end quality for up to $7,750 in complimentary add-ons, including Huawei’s 2.0 ADAS.
As of November 28, Huawei automotive’s head said the Luxeed S7 has received over 20,000 pre-orders in China. Deliveries will begin next year.
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Tesla has started to offer discounted financing on Cybertruck as the electric pickup truck undoubtedly turns out to be a flop.
Tesla claimed over 1 million reservations for the Cybertruck, and CEO Elon Musk said he could see Tesla producing 500,000 units per year.
However, that was before Tesla announced that the production version would be much more expensive and have a shorter range than what was initially announced.
The Cybertruck has now been in production for a year and a half, and it looks like Tesla would be lucky to sell about 10% of Musk’s goal of 500,000 units.
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The automaker doesn’t report Cybertruck sales, but it is estimated that Tesla delivered roughly 40,000 Cybertrucks in 2024, and it is expected to have even more issues selling the truck this year.
It is very possible that Tesla can’t sell more than 10,000 Cybertrucks this quarter, which would extrapolate to 40,000 units per year or less than 10% of what Elon said he would see Tesla delivering.
Now, the cheaper single motor Cybertruck should help, but by how much? It could bring Tesla to 20-30% of the volume Elon saw possible?
I think it’s fairly clear that the Cybertruck is a flop.
Tesla launched a single new vehicle in the last 5 years and it is a flop.
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Toyota looks to grab a bigger share of the world’s largest EV market as it takes aim at BYD and other low-cost leaders. On Thursday, Toyota launched its cheapest EV in China, the bZ3X, starting at roughly $15,000. The new electric SUV crashed the server with over 10,000 orders in an hour.
Meet Toyota’s cheapest EV in China, the bZ3X
The bz3X is Toyota’s “first 100,000 yuan-level pure electric SUV” in China and its cheapest EV to hit the market so far.
Toyota’s Chinese joint venture, GAC-Toyota officially launched the “Bozhi 3X,” or bZ3X for short, in China on March 6. Shortly after, the company said orders for its new electric SUV were “so popular that the server crashed” after revealing prices start at just over $15,000 (109,800 yuan).
After securing over 10,000 orders in just one hour, Toyota boasted again that “the server is overwhelmed.” The launch comes after blind pre-orders opened in December, starting at just under $14,000 (100,000 yuan).
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The bZ3X is available in two versions, with or without its full-scenario smart driving tech. The non-smart tech model starts at 109,800 yuan ($15,000) with five trim options while the smart driving model starts at 149,800 yuan ($20,500).
Toyota launches its cheapest EV in China, the bZ3X (Source: GAC-Toyota)
For 159,800 yuan ($22,000), the range-topping “610 Max” trim provides up to 610 km (379 miles) CLTC range from a 67.92 kWh LFP battery. The base “430 Air” gets up to 430 km (267 miles) from a 50.03 kWh LFP battery pack.
Toyota said the interior provides “a mobile space that is comfortable as home,” with front and rear seats that can fold down to provide nearly 10 feet (3 meters) of space.
Inside, the electric SUV has a 14.6″ infotainment screen with voice recognition and an 8.8″ driver display. It also includes a two-spoke multi-function steering wheel.
Toyota’s new bZ3X is its first vehicle with the Momenta 5.0 Intelligent Driving System. Powered by NVIDIA Drive AGX Orin X, it comes with 25 ADAS features, such as parallel parking, remote control parking, high-speed pilot, light traffic assist, and blind spot monitoring.
GAC-Toyota claimed it will be “one of the first automakers in the world to realize a one-stage end-to-end intelligent driving model.” With human-like intelligence, the vehicle “gets smarter and better with use.”
At 4,600 mm long, 1,875 mm wide, and 1,645 mm tall, Toyota’s cheapest EV in China is about the size of BYD’s Yuan Plus (Atto 3) at 4,455 mm long, 1,875 mm wide, and 1,615 mm tall. Starting at 115,800 yuan ($16,000), Toyota’s new bZ3X slightly undercuts BYD’s electric SUV.
What do you think of Toyota’s new electric SUV? Would you buy one for around $15,000? We’ll keep dreaming.
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It’s been a big day for big reveals with the all-new Volvo ES90, a new compact electric city car from Volkswagen, plus a pair of new, over-the-top EVs from General Motors that perfectly exemplify American excess. All this and maybe the dawn of the long-awaited “Tesla Killer” on today’s revealing episode of Quick Charge!
GM is practically daring the competition to build a bigger, badder EV with a new, bigger $133,000 Cadillac Escalade and 1,100 hp off-road special in the form of the new Chevrolet Silverado EV ZR2. Finally, you guys are never happy … try to enjoy this episode, anyway!
New episodes of Quick Charge are recorded, usually, Monday through Thursday (and sometimes Sunday). We’ll be posting bonus audio content from time to time as well, so be sure to follow and subscribe so you don’t miss a minute of Electrek’s high-voltage daily news.
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