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Robinhood, the trading app that took the United States by storm during the pandemic lockdowns, is having another go at cracking the UK market.

The company, a key beneficiary of the craze in so-called “meme” stocks which took hold in 2020 and 2021, first announced plans for a UK launch in 2020.

On that occasion, having opened a waiting list for would-be clients in 2019 that reportedly attracted 300,000 potential customers, it shelved plans in order to concentrate on its home US market following an explosion of interest there.

More recently, in August last year, it sought to buy Ziglu, a UK-based cryptocurrency trading app, for $170m only for the deal to fall through.

It will now be hoping that it is third time lucky.

A compelling offer in a competitive market

The offer for would-be customers is pretty compelling but, with the likes of Freetrade, eToro, Trading 212 and Revolut all now offering commission-free share trading, it needs to be.

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Robinhood is offering commission-free trading of more than 6,000 US-listed stocks and ADRs (American Depository Receipts) with no foreign exchange fees and customers will be able to trade around the clock and out of hours.

Vlad Tenev, Robinhood’s co-founder and chief executive, points out that, during the recent turmoil at OpenAI, a lot of customers and market participants had been tweeting screenshots from Robinhood of the share price of Microsoft – a major investor in the AI business and which offered its ousted (and later reinstated) chief executive, Sam Altman, a job almost immediately.

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Vladimir Tenev said that, over time, the ability to trade UK and European stocks on the Robinhood would grow.

He told Sky News: “We are offering those US stocks 24 hours a day, five days a week through our 24 hour market, we became the first major broker in the US to offer round the clock trading of individual named stocks.

“That’s a capability that you won’t find elsewhere.”

He said that, over time, the ability to trade UK and European stocks on the platform would become available.

But perhaps the kicker is that the business will be offering customers an interest rate of 5% on any uninvested cash in their brokerage account.

That is something Mr Tenev clearly hopes will lure customers away not only from commission-free trading rivals – most of whom are relative upstarts in the industry – but also some sector’s established big guns such as Hargreaves Lansdown, AJ Bell and Interactive Investor, which is owned by the fund manager Abrdn.

It is also worth noting that Robinhood only offers an interest rate of that magnitude to its premium customers in the US.

The big profit question

One big question here is how Robinhood will be able to offer a proposition like this to UK customers and remain profitable.

In the US, it can offer commission-free trading by accepting payments from market-makers – the market professionals who quote two-way prices at which they will either buy or sell a security – to execute the trades made by its customers.

But this practice, known as “payment for order flow”, is not allowed in the UK.

Mr Tenev’s response is that payment for order flow now only accounts for a small portion of Robinhood’s revenues in the US – perhaps because some US regulators have been pondering about the desirability of the practice.

He said: “If you look at Robinhood’s business, actually, in the past couple of quarters, we’ve diversified it tremendously.

“More than half of our revenue comes from net interest. And that’s through a number of offerings, we collect a small spread on the cash, even though we do offer 5% interest.

“We offer stock lending, which shares interest generated by stocks, customers are holding in their account with customers, but also generates revenue for the firm. So we’ve continued to diversify. And equity is payment for order flow, which you mentioned, is right around 5% of our revenue.

“And we’ve been growing our revenues. So what we aim to do is, again, offer the best economics to our customers and make it clear to customers that they’re getting an unbelievable value proposition and experience with Robinhood.

“But of course, the business is sustainable. And we might operate at thinner margins than the incumbents. But the business still makes money. We’ve demonstrated that and we’re continuing to diversify it over time.”

Robinhood logo

Will the UK be enthusiastic about stock trading?

Another big question is whether the UK will ever be as enthusiastic about stock trading as in the US.

Even there, transaction volumes have slipped in recent months as Americans have returned to the office, sporting events – a rival attraction for those interested in punting rather than investing – have resumed and the savings built up by households during the lockdowns have been run down.

If Robinhood can get Britons buying shares actively again, it will be thanked by Jeremy Hunt, the chancellor, who recently announced plans for a possible offer of the government’s remaining shares in NatWest with the words “it’s time to get Sid investing again”, a reference to the successful “Tell Sid” advertising campaign in 1986 that persuaded more than 1.5 million people to invest in shares of British Gas when it was privatised by Margaret Thatcher’s government.

Robinhood has been criticised in the US for encouraging the “gamification” of trading. The criticism reached a peak after a 20-year old Robinhood customer killed himself in June 2020 after running up losses of $750,000 on the options market.

Mr Tenev insists Robinhood has learned from the experience. The app now includes many more educational resources aimed at helping clients invest more knowledgably and to make more informed decisions.

Regulators will be watching closely, though, to ensure that investors are not being encouraged to take reckless risks.

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COVID schemes’ fraud and error cost taxpayers £11bn

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COVID schemes' fraud and error cost taxpayers £11bn

COVID-19 fraud and error cost the taxpayer nearly £11bn, a government watchdog has found.

Pandemic support programmes such as furlough, bounce-back loans, support grants and Eat Out to Help Out led to £10.9bn in fraud and error, COVID Counter-Fraud Commissioner Tom Hayhoe’s final report has concluded.

Lack of government data to target economic support made it “easy” for fraudsters to claim under more than one scheme and secure dual funding, the report said.

Weak accountability, bad quality data and poor contracting were identified as the primary causes of the loss.

The government has said the sum is enough to fund daily free school meals for the UK’s 2.7 million eligible children for eight years.

An earlier report from Mr Hayhoe for the Treasury in June found that failed personal protective equipment (PPE) contracts during the pandemic cost the British taxpayer £1.4 billion, with £762 million spent on unused protective equipment unlikely ever to be recovered.

Factors behind the lost money had included government over-ordering of PPE, and delays in checking it.

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You can receive breaking news alerts on a smartphone or tablet via the Sky News app. You can also follow us on WhatsApp and subscribe to our YouTube channel to keep up with the latest news.

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Magnum debut suffers a chill as Ben & Jerry’s row lingers

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Magnum debut suffers a chill as Ben & Jerry's row lingers

Shares in The Magnum Ice Cream Company (TMICC) have fallen slightly on debut after the completion of its spin-off from Unilever amid a continuing civil war with one of its best-known brands.

Shares in the Netherlands-based company are trading for the first time following the demerger.

It creates the world’s biggest ice cream company, controlling around one fifth of the global market.

Primary Magnum shares, in Amsterdam, opened at €12.20 – down on the €12.80 reference price set by the EuroNext exchange, though they later settled just above that level, implying a market value of €7.9bn – just below £7bn.

The company is also listed in London and New York.

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Unilever stock was down 3.1% on the FTSE 100 in the wake of the spin off.

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The demerger allows London-headquartered Unilever to concentrate on its wider stable of consumer brands, including Marmite, Dove soap and Domestos.

The decision to hive off the ice cream division, made in early 2024, gives a greater focus on a market that is tipped to grow by up to 4% each year until 2029.

Ben & Jerry's accounts for a greater volume of group revenue now under TMICC. Pic: Reuters
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Ben & Jerry’s accounts for a greater volume of group revenue now under TMICC. Pic: Reuters

But it has been dogged by a long-running spat with the co-founders of Ben & Jerry’s, which now falls under the TMICC umbrella and accounts for 14% of group revenue.

Unilever bought the US brand in 2000, but the relationship has been sour since, despite the creation of an independent board at that time aimed at protecting the brand’s social mission.

The most high-profile spat came in 2021 when Ben & Jerry’s took the decision not to sell ice cream in Israeli-occupied Palestinian territories on the grounds that sales would be “inconsistent” with its values.

Unilever responded by selling the business to its licensee in Israel.

A series of rows have followed akin to a tug of war, with Magnum refusing repeated demands by the co-founders of Ben & Jerry’s to sell the brand back.

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Sept: ‘Free Ben & Jerry’s’

Magnum and Unilever argue its mission has strayed beyond what was acceptable back in 2000, with the brand evolving into one-sided advocacy on polarising topics that risk reputational and business damage.

TMICC is currently trying to remove the chair of Ben & Jerry’s independent board.

It said last month that Anuradha Mittal “no longer meets the criteria” to serve after internal investigations.

An audit of the separate Ben & Jerry’s Foundation, where she is also a trustee, found deficiencies in financial controls and governance. Magnum said the charitable arm risked having funding removed unless the alleged problems were addressed.

The Reuters news agency has since reported that Ms Mittal has no plans to quit her roles, and accused Magnum of attempts to “discredit” her and undermine the authority of the independent board.

Magnum boss Peter ter Kulve said on Monday: “Today is a proud milestone for everyone associated with TMICC. We became the global leader in ice cream as part of the Unilever family. Now, as an independent listed company, we will be more agile, more focused, and more ambitious than ever.”

Commenting on the demerger, Hargreaves Lansdown equity analyst Aarin Chiekrie said: “TMICC is already free cash flow positive, and profitable in its own right. The balance sheet is in decent shape, but dividends are off the cards until 2027 as the group finds its footing as a standalone business.

“That could cause some downward pressure on the share price in the near term, as dividend-focussed investment funds that hold Unilever will be handed TMICC shares, the latter of which they may be forced to sell to abide by their investment mandate.”

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Netflix takeover of Warner Bros ‘could be a problem’, Donald Trump says

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Netflix takeover of Warner Bros 'could be a problem', Donald Trump says

Donald Trump has said he will be “involved” in the decision on whether Netflix should be allowed to buy Warner Bros, as the $72bn (£54bn) deal attracts a media industry backlash.

The US president acknowledged in remarks to reporters there “could be a problem”, acknowledging concerns over the streaming giant’s market dominance.

Crucially, he did not say where he stood on the issue.

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It was revealed on Friday that Netflix, already the world’s biggest streaming service by market share, had agreed to buy Warner Bros Discovery’s TV, film studios and HBO Max streaming division.

The deal aims to complete late next year after the Discovery element of the business, mainly legacy TV channels showing cartoons, news and sport, has been spun off.

But the deal has attracted cross-party criticism on competition grounds, and there is also opposition in Hollywood.

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Netflix agrees $72bn takeover of Warner Bros

The Writers Guild of America said: “The world’s largest streaming company swallowing one of its biggest competitors is what antitrust laws were designed to prevent.

“The outcome would eliminate jobs, push down wages, worsen conditions for all entertainment workers, raise prices for consumers, and reduce the volume and diversity of content for all viewers.”

File pic: Reuters
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File pic: Reuters

Republican Senator, Roger Marshall, said in a statement: “Netflix’s attempt to buy Warner Bros would be the largest media takeover in history – and it raises serious red flags for consumers, creators, movie theaters, and local businesses alike.

“One company should not have full vertical control of the content and the distribution pipeline that delivers it. And combining two of the largest streaming platforms is a textbook horizontal Antitrust problem.

“Prices, choice, and creative freedom are at stake. Regulators need to take a hard look at this deal, and realize how harmful it would be for consumers and Western society.”

Paramount Skydance and Comcast, the parent company of Sky News, were two other bidders in the auction process that preceded the announcement.

The Reuters news agency, citing information from sources, said their bids were rejected in favour of Netflix for different reasons.

Paramount’s was seen as having funding concerns, they said, while Comcast’s was deemed not to offer so many earlier benefits.

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Paramount is run by David Ellison, the son of the Oracle tech billionaire Larry Ellison, who is a close ally of Mr Trump.

The president said of the Netflix deal’s path to regulatory clearance: “I’ll be involved in that decision”.

On the likely opposition to the deal. he added: “That’s going to be for some economists to tell. But it is a big market share. There’s no question it could be a problem.”

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