As global EV sales climb, Nissan looks to compete with leaders like Tesla and BYD. Nissan now plans to export EVs made in China globally to drive down costs and boost sales.
Nissan will build EVs in China and export them globally
Electric vehicle sales hit a new record last month, with nearly 1 million units sold. The US alone hit a major milestone this month with over 1 million EVs sold in 2023.
Once viewed as a leader in the EV market, Nissan aims to revamp sales. The Japanese automaker announced a deal with one of Beijing’s top universities to harness China’s resources as it looks to compete in the global EV race.
The partnership aligns with Nissan’s commitment to “in China, for China and world.” Nissan and Tsinghua University will establish a joint research center next year.
The focus will be on attracting younger buyers, like Gen Z. It will also look into expanding EV charging, battery recycling, and energy management.
“We hope that this collaboration will help us gain a deeper understanding of the Chinese market,” Nissan’s CEO, Makoto Uchida, said. He explained that the partnership will help Nissan “better meet the needs” of EV buyers in China and overseas.
Nissan’s Intelligent Factory is operating at full steam after a slow start due to COVID-19 and the global chip shortage. Nissan has built nearly the same (26,900) numbers of EVs from April to October as it did all last fiscal year (27,600).
The news comes as Nissan aims to cut costs to better compete with leaders like BYD and Tesla. Its Intelligent Factory has helped reduce production costs by 10%, according to Nissan.
Masashi Matsuyama, president of Nissan China, told reporters that the company is looking to export upcoming EVs made in China to rival domestic automakers like BYD.
Electrek’s Take
Nissan is joining Tesla, Ford, and other automakers that build EVs in China to export to global markets.
With lower material and production costs, EVs can be built in China for less. As sales of its first electric car, the LEAF, continue fading, Nissan looks to spark life back into the brand with lower-cost EVs.
Nissan plans to build a next-gen LEAF, ahead of an electric Juke and Qashqai at its Sunderland UK plant. The decade-old LEAF will be reborn as a crossover coupe SUV. Reports suggest it will look more like a “mini-Ariya” EV. The new model is expected to debut next year.
After being topped by BYD in passenger car sales last month for the first, Nissan looks to take back its share with competitive EVs.
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Leading electric vehicle analyst, author, and industry thought leaders Loren McDonald and Bill Ferro stop by Quick Charge to discuss EV Adoption’s acquisition by Paren, the “crisis” of EV charging reliability, and the real state of the EV market.
Depending on who you listen, EVs are either driving brands to record growth and are about cross that critical 10% of the overall market nationwide, or the future is bleak, the market is down, and EVs just aren’t selling. What’s really going on? Loren and Bill (probably) have some answers.
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Chevy EV owners in Texas who have Reliant as their electric utility can now charge for free at night with renewable energy.
Over 150 Chevrolet dealerships across Texas are now offering the Reliant Free Charge Nights plan to new EV buyers. With Free Charge Nights, customers can offset their charging costs by receiving credits for electricity used between 11 pm and 6 am. The plan is powered entirely by renewable energy, thanks to the purchase of renewable energy certificates (RECs).
Rasesh Patel, president of NRG Consumer, says the plan is about making power personal: “We’re excited to help Chevrolet EV drivers offset the cost of charging their vehicle all while having access to a renewable electricity plan.”
This collaboration aims to make EV adoption more appealing by making charging cheaper and greener. GM Energy’s chief revenue officer, Aseem Kapur, emphasized that partnerships like this help build the ecosystem needed to support an all-electric future: “The Reliant Free Charge Nights plan is a great example of how an automaker and an energy company can work together to make EV adoption an easy decision.”
Existing Reliant customers can also sign up for the Free Charge Nights plan. To get started, Chevrolet EV owners need to designate their vehicle on the GM Energy Smart Charging Portal before enrolling in the plan.
Reliant Energy, a subsidiary of NRG Energy, serves over 1.5 million customers in Texas, making it one of the largest electricity providers in the state.
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Texas is about to get a major power boost – a new AI-powered virtual power plant (VPP) delivering capacity equivalent to 200,000 homes during peak demand.
NRG Energy is teaming up with Renew Home to bring nearly 1 gigawatt (GW) of capacity to the Texas grid by 2035, aiming to make it more resilient while helping residents save on energy costs.
The new VPP will rely on hundreds of thousands of smart thermostats and other connected home devices, making use of AI technology provided by Google Cloud. These devices, like Vivint and Nest smart thermostats, will be offered to eligible customers at no cost. By automating HVAC adjustments, they help shift energy use to when electricity is cheaper, cleaner, and less strained.
NRG and Renew Home have big plans for the VPP. Starting in spring 2025, the companies plan to roll out the program across Texas, installing these smart thermostats in homes served by NRG’s retail electricity providers. Eventually, they plan to add home battery storage and EVs to expand the power plant’s capabilities.
Texas has faced record-breaking energy demands, with peak usage hitting 85 GW in 2023. As the state’s population grows and extreme weather becomes more frequent, VPPs like this one could play a key role in stabilizing the grid. VPPs aggregate a lot of small-scale energy resources, from smart thermostats to home batteries, and use them to help balance supply and demand during times of high stress on the grid.
This nearly 1 GW VPP will be one of the largest of its kind in Texas. NRG’s president of consumer operations, Rasesh Patel, calls it a “pivotal step” for improving customer experience while making Texas’ energy infrastructure more sustainable and resilient.
In addition to Renew Home, NRG is working with Google Cloud to maximize the power plant’s effectiveness. Google Cloud’s AI and analytics tools will help predict weather conditions, forecast renewable generation, and optimize energy usage, all of which will help make energy management smoother for both customers and the grid.
Ben Brown, CEO of Renew Home, said:
NRG’s commitment to creating a more resilient and sustainable energy future while also making electricity bills more affordable makes them an ideal partner for co-developing this unique VPP program.
This initiative raises the bar for future-proofing our electricity infrastructure and delivering cost savings to customers.
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