Amazon is warning Prime Video subscribers that they will soon see a limited number of ads while watching movies or TV shows — unless theyre willing to cough up another monthly fee.
In an email to subscribers this week, Amazon said it would begin to show limited advertisements on its main streaming platform on Jan. 29.
Customers can receive ad-free service if they are willing to pay an additional $2.99 per month.
This will allow us to continue investing in compelling content and keep increasing that investment over a long period of time, the companys email said. We aim to have meaningfully fewer ads than linear TV and other streaming TV providers.
The email also contained a lengthy breakdown of various features available on Amazon Prime, which is best known for its free two-day shipping.
For US customers, Prime starts at $14.99 per month or $139 per year.
Prime Video is also available as a standalone service for $8.99 per month, or just under $12 if subscribers sign up for the new ad-free version.
Amazon first revealed its intention to include ads on Prime Video last September.
At the time, the E-commerce giant said the change would apply to customers based in the US, UK, Germany and Canada in early 2024 and eventually for those in France, Italy, Spain, Mexico and Australia later in the new year.
Amazons move is the latest sign of a growing trend among streamers who have sought to boost revenue with more ad placements.
In November, Netflix said its ad-supported version, which costs $6.99 per month, had surpassed 15 million subscribers.
The company also rolled out its first major US crackdown on password-sharing this year.
Other rivals, such as Disney Plus, Hulu and Max, also have ad-supported tiers in addition to more expensive ad-free service.
Eli Lederman covers college football and recruiting for ESPN.com. He joined ESPN in 2024 after covering the University of Oklahoma for Sellout Crowd and the Tulsa World.
Curtis, who decommitted from Georgia this past October, is the No. 1 overall quarterback in the 2026 class. The 6-foot-4, 225-pound passer from Nashville took trips to both Georgia and Oregon earlier this spring. Sources told ESPN that Curtis held in-home visits with offensive coordinators Mike Bobo (Georgia) and Will Stein (Oregon) last week and had conversations with both programs on Sunday afternoon prior to making his decision.
Curtis’ return to the Bulldogs’ 2026 class marks a crucial recruiting victory for coach Kirby Smart and the Bulldogs’ staff. Curtis now lands as the highest-ranked of four ESPN 300 pledges in the program’s incoming class, a collection of talent that will surely grow this summer as Georgia contends for a 10th consecutive top-three signing class. If he signs later this year, Curtis will arrive as the program’s third highest-ranked quarterback pledge in the ESPN recruiting era, trailing only Justin Fields (No. 1 overall in 2018) and Matt Stafford (No. 5 in 2006).
With his pledge, Curtis cements his place as the potential quarterback of the future in Athens behind expected starter Gunner Stockton, redshirt freshman Ryan Puglisi and 2025 signees Ryan Montgomery and Hezekiah Millender. Oregon, meanwhile, returns to the quarterback market in search of a 2026 passer after missing out on a coveted target in Curtis.
Here’s what you need to know about the most consequential commitment in 2026 cycle this spring as the busy recruiting season of late-May and June enters the horizon:
What makes Curtis so good?
Curtis has supreme arm talent, ideal measurables and a competitive temperament. He has ideal measurables and good speed given his size and is a better athlete than he gets credit for. What we like best is his natural arm power, velocity, and ability to change arm angles. He’s a flexible thrower who can make off-platform throws look easy because he can find alternative ways to get the ball out without losing power or strength. He’s a crafty runner who can extend plays and get out of trouble.
If there is a concern, it would be the level of competition he faces at Nashville Christian, a 2A private school. He has yet to be truly challenged against elite competition throughout his high school career to this point. He is always the best player on the field. That being said, he has a winning mentality, likes to compete, and has abilities that can’t be coached. — Tom Luginbill
Who does he compare to?
When looking at current college players, Curtis, while much bigger, compares most to LSU Tigers QB Garrett Nussmeier. Their skillsets are eerily similar. They are both gunslingers, have live arms and things don’t have to be perfect for them to still make a play. Both players play the game with supreme confidence and make players around them better.
In Athens, Curtis can play like Stetson Bennett did in his last two seasons in college. Like Bennett, Curtis can use his legs, acumen, resourcefulness, and accuracy to lead this team. Unlike Bennett, Curtis is bigger and has a stronger arm. — Luginbill
What does the team’s QB roster look like now?
Curtis joins a QB room with highly rated prospects with limited experience on the field. Gunner Stockton was the fifth-rated dual-threat QB in the 2022 class and filled in admirably late last year for an injured Carson Beck.
In all likelihood, Stockton will be the starter in Athens over the next two seasons. However, Ryan Puglisi is uber-talented and will also push for the starting job in 2025 and UGA signed two QBs in the 2025 class. The reality is that this decision, if Curtis signs in December, will likely lead to at least one or more players entering the transfer portal. — Luginbill
What’s next for Oregon and Georgia’s recruiting classes?
Round 2 between the Bulldogs and Ducks comes May 13 when five-star offensive tackle Jackson Cantwell announces his commitment. No. 3 in the 2026 ESPN 300, Cantwell will visit both programs in the closing stages of his recruitment, and he certainly won’t be the last elite prospect the two powerhouses battle over, either.
Curtis’ commitment gives Smart and Co. a cornerstone pledge in the 2026 cycle. With the No. 1 overall passer in hand, Georgia will work to build around him. Top running back prospect Derrek Cooper (No. 7 in the 2026 ESPN) and four-star rusher Savion Hiter (No. 27) are a pair of priority targets at another position of need, as is in-state rusher Jae Lamar (No. 129). Five-star end Kaiden Prothro (No. 19 overall) could be the next piece in Georgia’s stellar tight end pipeline, and five-star offensive tackle Immanuel Iheanacho (No. 12) will be on campus for an official visit later this month.
Oregon whiffed on Curtis, but with multiple years of eligibility for third-year passers Dante Moore and Austin Novosad — paired with the arrival of four-star freshman Akili Smith Jr. — the Ducks don’t have to sign a quarterback in the 2026 class.
Oregon has been in contact with five-star Houston quarterback pledge Keisean Henderson (No. 16 overall) this spring. But the Ducks’ top non-Curtis quarterback target is four-star passer Ryder Lyons (No. 50), who intends to take a mission trip following his senior year and would not join Oregon until 2027. Given the program’s lack of an immediate need at the position, Lyons — the nation’s No. 5 quarterback prospect — could be an especially good fit in 2026.
Other top targets for the Ducks this cycle include: Iheanacho, Atkinson, Arrington, defensive end Richard Wesley (No. 18), safety Jett Washington (No. 22) and tight end Mark Bowman (No. 24). — Eli Lederman
How does this affect the QB dominoes?
As noted, Oregon doesn’t have to sign a QB in this cycle, but with Curtis off the board, the Ducks should still be a major player across the seven months between now and the early signing period.
That could hold significant ramifications for Houston if the Ducks up their efforts to flip Henderson. It could also impact USC and BYU if Oregon turns its full attention to Lyons this summer. The Ducks could look toward other quarterbacks across the country, too.
Alongside Oregon, Alabama, Auburn, Florida State, LSU, North Carolina, Ohio State, Ole Miss and South Carolina stand among the top programs still active in the quarterback market this spring.
However, as of May 5, only four of the 18 quarterbacks ranked inside the 2026 ESPN 300 remain uncommitted. With Curtis now committed, expect the recruitments of those remaining quarterbacks to pick up steam in the coming months.
Lyons is set for June officials with BYU, USC and Oregon. Ole Miss remains the front-runner for Duckworth, who also holds heavy interest from Auburn, Florida State and South Carolina. Bowe Bentley (No. 264) will get to Georgia, LSU and Oklahoma later this spring, while former Purdue pledge Oscar Rios (No. 193) will take official trips to Virginia Tech, Utah, Arizona and Colorado after an April visit to Oklahoma State. — Lederman
The SpaceX Starship sits on a launch pad at Starbase near Boca Chica, Texas, on October 12, 2024, ahead of the Starship Flight 5 test. The test will involve the return of Starship’s Super Heavy Booster to the launch site.
Sergio Flores | Afp | Getty Images
Over the weekend, Elon Musk got his new company town along the Texas Gulf Coast. Controlling the city are three SpaceX employees, who all ran unopposed.
As NBC News reported, the election determining incorporation of the city of Starbase concluded on Saturday night, with 212 votes in favor and only six against. Just 143 votes were needed for the measure to pass.
Starbase was victorious in becoming a type C city, which in Texas applies to a previously unincorporated city, town or village of between 201 and 4,999 inhabitants. The city includes the SpaceX launch facility and company-owned land covering a 1.6 square-mile area.
The mayor is 36-year-old Bobby Peden, who has spent more than 12 years working for SpaceX and is currently vice president for Texas test and launch operations. Prior to joining the rocket maker in 2013, Peden was a graduate research assistant at the University of Texas at Austin, according to his LinkedIn profile.
Starbase has two commissioners, both from the SpaceX employee ranks.
One is Jenna Petrzelka, 39, who was an operations engineering manager at SpaceX until July, and now identifies as a philanthropist, according to her application to be on the ballot. She’s married to Joe Petrzelka, a vice president of Starship engineering and almost 14-year veteran at SpaceX.
The other commissioner is Jordan Buss, 40, a senior director of environmental health and safety for SpaceX who joined the company in 2023.
Musk, who has assumed a central role in President Donald Trump’s administration responsible for slashing the size of the federal government, began acquiring land for SpaceX in Boca Chica, Texas, about a decade ago. The first integrated Starship vehicle launched from the site, known as Starbase, in April 2023, and exploded in mid-flight.
The U.S. Fish and Wildlife Service soon disclosed details about the aftermath of the explosion, including that a “3.5-acre fire started south of the pad site on Boca Chica State Park land,” following the test flight.
State and federal regulators have fined SpaceX for violations of the Clean Water Act, and said the company had repeatedly polluted waters in the Boca Chica area. Environmental advocates and indigenous groups have also sued both the Federal Aviation Administration and SpaceX over the company’s flight tests and launch activity in the area.
Those groups said in legal filings that SpaceX caused harm to local habitat and endangered species due to vehicle traffic, noise, heat, explosions and fragmentation caused by the company’s construction, rocket testing and launch practices.
A SpaceX spokesperson didn’t immediately respond to a request for comment.
In a post on X on Saturday, the account for StarbaseTX wrote, “Becoming a city will help us continue building the best community possible for the men and women building the future of humanity’s place in space.”
Seventeen state attorneys general and DC are fighting a Trump executive order that froze permits and funding for all onshore and offshore wind projects on January 20.
The coalition is asking a federal judge to declare the executive order illegal and prevent the Trump administration from obstructing wind energy development. It was filed in federal court in Massachusetts.
New York attorney general Letitia James is leading the coalition. James said, “This arbitrary and unnecessary directive threatens the loss of thousands of good-paying jobs and billions in investments, and it is delaying our transition away from the fossil fuels that harm our health and our planet.”
Federal agencies have stopped issuing permits for wind projects across the board and even pulled the plug on the fully approved Empire Wind in New York, which was already under construction. Developer Equinor, majority owned by the Norwegian government, went through a seven-year permitting process and is considering separate legal actions.
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Massachusetts attorney general Andrea Joy Campbell said that Trump’s “attempts to stop homegrown wind energy development directly contradict his claims that there is a growing need for reliable domestic energy.”
The coalition argues that the action violates the Administrative Procedure Act and other federal laws because the Trump administration, “among other things, provides no reasoned explanation for categorically and indefinitely halting all wind energy development.”
Trump’s executive order puts billions of dollars in state investments at risk, jeopardizing everything from wind industry infrastructure to supply chains and workforce training that’s already well underway.
The coalition consists of attorneys general of Arizona, California, Colorado, Connecticut, Delaware, District of Columbia, Illinois, Maine, Maryland, Massachusetts, Michigan, Minnesota, New Jersey, New York, New Mexico, Oregon, Rhode Island, and Washington.
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