The Samsung Galaxy S24 Ultra. The device looks a lot similar to Samsung’s Galaxy S23 Ultra. The main difference this time round is what’s inside: Samsung is going big on artificial intelligence.
Samsung
Samsung announced its new flagship Galaxy S24 smartphone range Wednesday, earlier than expected, touting new artificial intelligence features as the company looks to kick off 2024 with a bang.
As is standard with Samsung’s flagship range now, the S24 range comes in three versions: the S24, S24+, and S24 Ultra. The S24 Ultra starts at a price of $1,300, the S24+ will cost $1,000, and the S24 will retail at $800.
The South Korean electronics giant showed off the new gadgets at its Kings Cross offices in London earlier this week, prior to the announcement. At a briefing with reporters, Samsung talked up the phone’s AI capabilities and showed how it’s able to edit pictures and search for items by using AI.
For Samsung’s top-tier S24 Ultra, which is the company’s biggest of the three devices and comes with punchier specs and features, Samsung is using a version of Qualcomm’s latest Snapdragon Series 8 Gen 3 optimized for Galaxy. The company is using a mix of Qualcomm systems-on-chips (SoCs) and its own Exynos chipset for its S24 and S24+ models.
“The Galaxy S24 series devices, together with Google’s Pixel range, mark the dawn of the consumerisation of AI in smartphones,” Ben Wood, chief analyst at CCS Insight, told CNBC. “This is a trend that will be echoed by all smartphone makers, including Apple, as they increasingly add a growing number of AI-powered capabilities to their new devices.”
“This launch sees Samsung betting on features powered by artificial intelligence to reignite consumers’ interest in smartphones at a time when incremental hardware updates have seen sales slow. Google has been the trailblazer with its Pixel devices and there is little question this is going to be a recurring theme going forward, not just for smartphones but across all consumer electronics.”
AI is the name of the game
The Samsung Galaxy S24 Ultra is the main event for most tech gadget enthusiasts — and, for the most part, it isn’t a whole lot different to the Galaxy S23 Ultra looks-wise.
That’s because Samsung isn’t changing an awful lot with the hardware. It still comes in the same size as its predecessor — the display is 6.8 inches, measured diagonally, though the phone is flatter this time round. The S23 Ultra had more curvature to it.
The big upgrade to the external hardware with this model is that it’s cased in titanium, so it’s a lot sturdier than the S23 Ultra.
The main difference this time round is what’s inside: Samsung is going big on artificial intelligence. A key focus for Samsung, like other smartphone makers, now is on “on-demand” AI — or, the ability to carry out AI workloads directly on a device, rather than over the cloud.
The Samsung Galaxy S24 Ultra has a bright display that can reach 2,600 nits at peak brightness — making it gthe brightest on a Samsung phone to date, according to the company.
Samsung
Samsung said its new Galaxy S24 Ultra will come with a bunch of new AI features, a lot of which is being powered by Qualcomm’s Snapdragon 8 Gen 3 chipset for mobile, which is tailored for AI devices.
It signals something that a lot of smartphone makers have been focusing on recently. Consumers aren’t getting as excited by new smartphone upgrades as they used to. So phone makers have had to come with ideas to get people’s attention again and rev up excitement in the market.
One feature Samsung’s loading into the Galaxy S24 range is the ability to circle locations or items a user is directing their camera at, or on a picture they’ve taken, and then look up results on what those things are.
So, for instance, if you see a landmark or a shoe you want to buy, you can make a circle around that object and then the AI shows you appropriate results on Google.
Another feature Samsung touted is the ability to use AI to edit photos. So users can edit reflections out of pictures they’ve taken, for instance if you took a picture of yourself in front of a window. Or you can move a person from one side of the room to another by dragging them from left to right.
Samsung also showcased live transcription features with its latest smartphones.
When calling someone who’s speaking in French, for instance, a user can pull up a transcription that’s being fed through to them in real time. You can also record a conversation between two people and get it transcribed, while the AI assigns a label to each person speaking, similar to transcription products like Otter AI.
Paolo Pescatore, PP Foresight, told CNBC that Samsung “must focus its efforts on retaining its core loyal premium base.”
“Arguably [Samsung] has done more than enough with the new features powered by its own AI platform,” Pescatoer said. “This potentially could be the start of a new era for smartphone representing a key super cycle for Samsung.”
“With this in mind, Samsung will have to entice users with a range of competitor offers to suit everyone; this includes older Samsung owners who will inevitably be looking for a much needed upgrade.”
AI watermarking
Another thing Samsung’s had to think about is what its AI features mean for things like privacy and copyright infringement.
The past year has seen countless examples of people using AI to create images and other creative media and pass it off as their own work — even when, in some cases, it’s derivative from or even looks identical to artists’ work.
So when a Galaxy S24 user uses AI to modify a photo, Samsung will keep a log of what was changed with AI and store it in the metadata. It’ll also have an icon in the bottom left corner to show that teh image has been edited using AI, kind of like a watermark.
At the Samsung briefing in King’s Cross, some analysts and reporters were able to crop this icon out just by using Samsung’s in-app cropping feature — though the icon is still kept in the metadata.
“AI-powered image and video manipulation raises some ethical questions, particularly given the recent media attention around deep fake content,” Wood told CNBC. “The addition of a watermark and updated metadata for altered content is a constructive step by Samsung and I’m sure others will follow.”
“The success of Samsung’s AI-based features will largely depend on Samsung’s ability to raise consumer awareness and engagement via its marketing for the Galaxy S24 portfolio,” he added. “Success will require crisp communication of the benefits and continued expansion of the use cases.”
With valuations in the U.S. stock market becoming increasingly stretched, the chief executive of Southeast Asia’s largest bank is warning investors to expect turbulence ahead.
“We’ve seen a lot of volatility in the markets. It could be equities, it could be rates, it could be foreign exchange,” DBS CEO Tan Su Shan told CNBC, adding that she expects that volatility to continue.
Tan, who took over the helm of DBS from longtime CEO Piyush Gupta in March, said that investors were particularly worried about the lofty valuations of artificial intelligence stocks, especially the so-called “Magnificent Seven.”
The Magnificent Seven — Amazon, Alphabet, Meta, Apple, Microsoft, Nvidia and Tesla — are some of the major U.S. tech and growth stocks that have driven much of Wall Street’s gains in recent years.
“You’ve got trillions of dollars tied up in seven stocks, for example. So it’s inevitable, with that kind of concentration, that there will be a worry about. ‘You know, when will this bubble burst?'”
Earlier this week, at the Global Financial Leaders’ Investment Summit in Hong Kong, it was likely there would be a 10%-20% drawdown over the next 12 to 24 months.
Morgan Stanley CEO Ted Pick said at the same summit that investors should welcome periodic pullbacks, calling them healthy developments rather than signs of crisis.
Tan agreed. “Frankly, a correction will be healthy,” she said.
Tan advised investors to diversify rather than concentrate holdings in one market. “Whether it’s in your portfolio, in your supply chain, or in your demand distribution, just diversify.”
Tan, who has over 35 years of experience in banking and wealth management, noted that Asia could attract more investment from the U.S.—and that it’s not a bad thing.
Singling out Singapore and the country’s central bank’s efforts to boost interest in the local markets, Tan described the city-state as a “diversifier market.”
“We’ve got rule of law. We’re a transparent, open financial system and stable politically. We’re a good place to invest…. So I don’t think we’re a bad place to think about diversifying your investments.”
Tesla CEO Elon Musk attends the Saudi-U.S. Investment Forum, in Riyadh, Saudi Arabia, May 13, 2025.
Hamad I Mohammed | Reuters
Tesla CEO Elon Musk says the company will likely need to build a “gigantic” semiconductor fabrication plant to keep up with its artificial intelligence and robotics ambitions.
“One of the things I’m trying to figure out is — how do we make enough chips?” Musk said at Tesla’s annual shareholders meeting Thursday.
“But even when we extrapolate the best-case scenario for chip production from our suppliers, it’s still not enough,” he said.
Tesla would probably need to build a “gigantic” chip fab, which Musk described as a “Tesla terra fab.” “I can’t see any other way to get to the volume of chips that we’re looking for.”
Microchips are the brains that power almost all modern technologies, including everything from consumer electronics like smartphones to massive data centers, and demand for them has been surging amid the AI boom.
Tech giants, including Tesla, have been clamoring for more supply from chipmakers like TSMC — the world’s largest and most advanced chipmaker.
According to Musk, Tesla’s potential fab’s initial capacity would reach 100,000 wafer starts per month and eventually scale up to 1 million. In the semiconductor industry, wafer starts per month is a measure of how many new chips a fab produces each month.
For comparison, TSMC says its annual wafer production capacity reached 17 million in 2024, or around 1.42 million wafer starts per month.
While Tesla doesn’t yet manufacture its own microchips, the company has been designing custom chips for autonomous driving for several years.
It is currently outsourcing production of its latest-generation “AI5” chip, which Musk said will be cheaper, power-efficient, and optimized for Tesla’s AI software.
The CEO also announced on Thursday that Tesla will begin producing its Cybercab — an autonomous electric vehicle with no pedals or steering wheel — in April.
Musk’s statements underscore Tesla’s shift into AI and robotics — industries the CEO sees as the future of the global economy.
“With AI and robotics, you can actually increase the global economy by a factor of 10, or maybe 100. There’s not, like, an obvious limit,” Musk said at the shareholder meeting.
Traders works on the floor of the New York Stock Exchange.
NYSE
October’s job losses in the U.S. were nearly twice as high as a month earlier — the steepest for any October since 2003, data from outplacement firm Challenger, Gray & Christmas showed.
The technology sector was the hardest hit, with 33,281 cuts, almost six times September’s total.
Being laid off is an awful feeling — and it must feel bitterly ironic to work in a field that’s developing the very technology making you redundant.
One person spared both redundancy fears and existential doubt is Tesla CEO Elon Musk, who just had a nearly $1 trillion pay package approved by Tesla shareholders.
To earn the full trillion, though, Musk has to meet a chain of performance targets, culminating in Tesla reaching an $8.5 trillion valuation.
Its market cap is currently $1.54 trillion — by contrast, the world’s most valuable company now is Nvidia, which briefly hit a $5 trillion valuation last Wednesday.
After Thursday’s slump in tech stocks, however, Nvidia’s market cap has dipped to a “mere” $4.57 trillion.
For most tech workers and investors, Thursday was another reminder of volatility’s sting. For Elon Musk, it was just another day on the road to the stratosphere.
What you need to know today
And finally…
A panoramic view of Riyadh, Saudi Arabia.
Alessio Gaggioli Photography | Moment | Getty Images
After raking in trillions of dollars in oil revenue, the Gulf monarchies have become known for splashing cash on big-ticket projects like sci-fi-worthy cities in the desert, major sports franchises, and advanced military hardware.
Now, though, as they face prolonged lower crude prices, some of the region’s leaders are looking at leveraging their vast sovereign capital to build domestic artificial intelligence industries.