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With “tremendous growth” expected for its EVs, Volvo CEO Jim Rowan says the brand is outpacing rivals. Rowan claims Volvo has “much more pricing power” as it rolls out its cheapest EV so far, the EX30, starting at $35,000.

Volvo CEO boasts pricing power for EVs

On Wednesday, Rowan told Reuters at the Global Markets Forum that Volvo sees a growth opportunity in the EV segment.

Volvo’s leader explained, “We have much more pricing power, and people have got more disposable income, so they can afford it if they want to drive an EV.” The comments come as several automakers, like Ford and GM, have scaled back EV investments.

After selling a record 113,419 EVs in 2023 (+70% YOY), Volvo expects to build on its momentum this year.

Volvo’s EVs accounted for 16% of its total sales last year, higher than most rivals and up from 10.9% in 2022.

Rowan has stood by his stance despite others claiming a slowdown in the EV market. When asked about the reported slowdown last month, Rowan said, “We are not seeing any order cancellations or any slowdown in order intake.”

Volvo-pricing-power-EVs
Volvo CEO Jim Rowan during the EX30 reveal (source: Volvo)

An affordable EV for everyone

The brand’s leader confirmed orders for the electric C40 and new EX30 are strong, even in the US. Volvo’s new EX30, starting under $35,000 (36,000 euros), is one of the most affordable EVs on the market. It’s also Volvo’s cheapest (and quickest) vehicle yet.

The electric SUV will be available in two versions: A single-motor extended range and a twin-motor performance model.

Volvo-pricing-power-EVs
Volvo EX30 (Source: Volvo Cars)

The extended range version includes up to 275 miles of range. Although the performance model sacrifices 10 miles range (265 miles), it packs 422 hp and 400 lb-ft torque for 0 to 60mph in 3.4 seconds.

Volvo calls the EX30 a “cornerstone” of its EV plans. The automaker expects the new EV to become one of its “best sellers in the coming years.”

Volvo-EX30-launch
Volvo EX30 interior (Source: Volvo Cars)

Meanwhile, Volvo is also launching its first three-row electric SUV, the EX90. Volvo’s EX90 will start at $76,695 in the US to rival the Rivian R1S and Mercedes EQS.

Volvo was one of the first legacy automakers to commit to an all-electric lineup by 2030. Rowan believes the automaker is “on course” to hit its goal of going all-electric. By 2025, Volvo aims for around 50%, or about 600,000 in sales, to be electric as a halfway target.

Electrek’s Take

Despite a slight slowdown in EV sales last month, Volvo will likely turn things around (quickly) in 2024.

Volvo is rolling out EVs in key segments, including an affordable model (EX30), a three-row electric SUV (EX90). It even launched its first electric minivan in China (EM90). These models will join the already popular C40 and XC40 Recharge in Volvo’s all-electric lineup.

The brand will continue to be one to watch as the market shifts to EVs. Volvo’s early commitment to electrification is already paying off.

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Mitsubishi debuts EV battery swap network for cars AND trucks in Tokyo

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Mitsubishi debuts EV battery swap network for cars AND trucks in Tokyo

Mitsubishi is partnering with Ample and Yamoto Transports to deploy an innovative new battery swap network for electric cars in its Japanese home market — but it’s not just for electric cars. Mitsubishi Fuso commercial trucks are getting in on the action, too!

Despite a number of early EV adopters with an overdeveloped concept of ownership, battery swap technology has proven to be both extremely effective and extremely positive to the overall EV ownership experience. And when you see how simple it is to add hundreds of miles of driving in just 100 seconds — quicker, in many cases, than pumping a tank of liquid fuel into an ICE-powered car — you might come around, yourself.

That seems to be what Mitsubishi thinks, anyway, and they’re hoping they’ll be your go-to choice when it’s time to electrify your regional and last-mile commercial delivery fleet(s) by launching a multi-year pilot program to deploy more than 150 battery-swappable commercial electric vehicles and 14 modular battery swapping stations across Tokyo, where the company plans to showcase its “five minute charging” tech in full view of hundreds of commercial fleets and, crucially, the executives of the companies that own and manage them.

How battery swap works for electric trucks
How battery swap works for electric trucks; via Mitsubishi Fuso.

A truck like the Mitsubishi eCanter typically requires a full night of AC charging to top off its batteries, and at least an hour or two on DC charging in Japan, according to Fuso. This joint pilot by Mitsubishi, Mitsubishi Fuso Trucks, and Ample aims to circumvent this issue of forced downtime with its swappable batteries, supporting vehicle uptime by delivering a full charge within minutes. The move is meant to encourage the transport industry’s EV shift while creating a depository of stored energy that can be deployed to the grid in the event of a natural disaster — something Mitsubishi in Japan has been working on for years.

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Trucks like the eCanter already serve a number of roles throughout the global truck market, including municipal waste collection, regional delivery support, and more.

The pilot is backed by Tokyo Metropolitan Government’s “Technology Development Support Project for Promoting New Energy,” with local delivery operator Yamato Transport testing swappable EVs for delivery operations on both its eCanter light-duty trucks and Mitsubishi Minicab kei-class electric vans.

Electrek’s Take


Fuso eCanter battery swap; via Mitsubishi.

Electrifying the commercial truck fleet is a key part of decarbonizing city truck fleets – not just here in the US, but around the world. I called the eCanter, “a great product for moving stuff around densely packed city streets,” and eliminating the corporate fear of EV charging in the wild just makes it an even better product for that purpose.

Here’s hoping we see more “right size” electric solutions like this one (and more battery swapping tech) in small towns and tight urban environments stateside somewhat sooner than later.

SOURCES | IMAGES: Mitsubishi, Fuso.


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Opel Grandland Blitz AWD electric SUV should give US Jeep fans hope

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Opel Grandland Blitz AWD electric SUV should give US Jeep fans hope

After becoming the first European brand to offer fully electric versions of every model it sells — and at the same price as the ICE models — Opel is going even further, with a new, AWD electric SUV that should give American Jeep fans hope for a new electric Cherokee!

Now part of the Stellantis, rather than GM portfolio of brands, Rüsselsheim-based Opel showed off the first official pictures of its new Opel Grandland Electric AWD — the company’s first all-electric SUV to feature the “Blitz” performance emblem and all-wheel drive.

“Our top-of-the-range Grandland SUV is a milestone for Opel,” says Opel CEO Florian Huettl. “Customers already have a choice of battery-electric drive, plug-in hybrid and hybrid with 48-volt technology. We are now offering even more choice with the Grandland Electric AWD and thus ensuring that our customers can enjoy maximum efficiency and safety in diverse weather and road conditions, combined with plenty of driving fun.”

Stellantis gets it right in Europe


Opel says its new, AWD Grandland is its most aerodynamically efficient model yet, with a drag coefficient (Cd) of just 0.278. That efficiency, paired with similarly efficient electric motors and a 73 kWh li-ion NMC battery give the electric crossover a 501 km (311 mile) WLTP range, while a combined 325 hp and 375 lb-ft of torque should make for suitably spirited acceleration to go along with all that green cred.

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Suspension and handling, too, are promised to deliver on what Opel claims is a “typical” Teutonic driving experience in the Grandland AWD:

Both driving pleasure and comfort are further emphasized by dampers with frequency selective damping technology. This unique technology comes as standard on the Grandland Electric AWD and incorporates a second hydraulic circuit in the damper chamber to mechanically adapt the damping force in relation to the frequency. Depending on the situation, road surface conditions and driving style, it enables different damping characteristics for comfortable gliding at high frequencies – i.e. with short impacts such as on cobblestones or a manhole cover – as well as for a sporty, ambitious driving style with more direct contact with the road at low frequencies. The Grandland reacts even more immediately and directly to any command from the driver and, as is typical for Opel, remains stable when braking, cornering and at high speeds on the Autobahn.

OPEL PRESS RELEASE

The Opel Grandland Electric AWD ships with four standard drive modes that include “normal,” eco, sport, and 4WD mode, which simulates locking axles and true 4×4 off-road performance. The ESP and traction control systems adopt specific settings to enhance grip in 4WD mode as well, and maximum power and torque are instantly available.

Electrek’s Take


2026 Jeep Cherokee Electric SUV
2026 Jeep Cherokee Electric SUV; via Chat GPT.

As you maybe could tell by now, feeding European Stellantis EVs into an AI image generator and asking it to “make them into Jeeps” is one of my new favorite things to do. This new Opel is no different, and the resulting image (above) paired with the models’ stated specs give me hope that the next wave of Jeep EVs will do better than the Wagoneer S at attracting buyers. All they really need, I think, is the right name — and the right price, to be winners.

SOURCE | IMAGES: Opel.


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With $25,000 off, is the Jeep Wagoneer S the best EV deal going?

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With ,000 off, is the Jeep Wagoneer S the best EV deal going?

Like a 90s “gifted” kid that was supposed to be a lot of things, the electric Jeep Wagoneer S never really found its place — but with dealers discounting the Jeep brands forward-looking flagship by nearly $25,000, it might be time to give the go-fast Wagoneer S a second look.

SKIP THE STORY: get straight to the deals.

Whether we’re talking about Mercedes-Benz, Cerberus, Fiat, or even Enzo Ferrari, outsiders have labeled Jeep as a potentially premium brand that could, “if managed properly,” command luxury-level prices all over the globe. That hasn’t happened, and Stellantis is just the latest in a long line of companies to sink massive capital into the brand only to realize that people will not, in fact, spend Mercedes money on a Jeep.

That said, the Jeep Wagoneer S is not a bad car (and neither is its totally different, hideously massive, ICE-powered Wagoneer sibling, frankly). Built on the same Stellantis STLA Large vehicle platform that underpins the sporty Charger Daytona EVs, the confusingly-named Wagoneer S packs dual electric motors putting out almost 600 hp. That’s good enough to scoot the ‘ute 0 to 60 mph in a stomach-turning 3.5 seconds and enough, on paper, to convince Stellantis executives that they had developed a real, market-ready alternative to the Tesla Model Y.

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With the wrong name and a sky-high starting price of $66,995 (not including the $1,795 destination fee), however, that demand didn’t materialize, leaving the Wagoneer S languishing on dealer lots across the country.

That could be about to change, however, thanks to big discounts on Wagoneer S being reported at CDJR dealers in several states, according to our friends at the Car Dealership Guy podcast.

  • Jimmy Britt Chrysler Dodge Jeep Ram in Georgia, has a Wagoneer S with an MSRP of $67,590 listed at $43,104 ($24,486 off)
  • In Florida, Taverna Chrysler Dodge Jeep Ram Fiat has a $67,590 Wagoneer S slashed to $43,138 ($24,452 off)
  • Chris Nikel Chrysler Jeep Dodge Ram Fiat in Oklahoma has a Wagoneer S listed for $43,425 ($24,165 off)

“Stellantis bet big on electric versions of iconic American brands like Jeep and Dodge, but consumers aren’t buying the premise,” writes CDG’s Marcus Amick. “(Stellantis’ dealer body) is now stuck with expensive EVs that need huge discounts to move, eating into already thin margins while competitors focus on [more] profitable gas-powered vehicles.”

All of which is to say: if you’ve found yourself drawn to the Jeep Wagoneer S, but couldn’t quite stomach the $70,000+ window stickers, you might want to check in with your local Jeep dealer and see how you feel about it at a JCPenneys-like 30% off!


SOURCES | IMAGES: Car Dealership Guy, CarScoops, and CarsDirect.


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