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There was general agreement at the Institute for Government’s Annual conference last week that it would be a good thing for Britain if this year’s election campaign is not “dirty”.

This highfalutin notion was shot down in seconds with equally universal assumption by the assembled politicians and policy wonks that “that is not going to happen”.

A clean campaign would concentrate on policies and competence.

A dirty campaign is built around slurs, distortions and untruths, with those competing for votes slinging mud at each other.

A lot of factors, headed by booming social media, are coming together to suggest that this year we may see one of the dirtiest election campaigns ever.

The IFG delegates had to wait less than a day for their forebodings to come true. There might have been a lot to talk about at Prime Minister’s Questions.

The Rwanda (Asylum and Immigration) bill struggling through parliament. The world order threatened by ongoing conflicts in Ukraine, Gaza, Israel and the Red Sea.

Record NHS waiting lists are the public’s number one concern. The chancellor is contemplating two rounds of tax cuts.

But no, the leader of the opposition chose to exchange personal insults, much of it based on dubious content circulating on smartphones.

Rishi Sunak  during PMQs
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Rishi Sunak responds to Sir Keir Starmer during PMQs

Fair’s fair, Sir Keir Starmer started it this time, but Rishi Sunak had a well-stocked pile to fling back.

Starmer opened up referring to a couple of brief unofficial clips posted online. One showing the prime minister “collapsing in laughter when he was asked by a member of the public about the NHS waiting lists”.

The other “accidentally record[ing] a candid video for Nigel Farage“.

Sunak, who seldom passes up a chance to brand Starmer as a lefty London lawyer, shot back that he is “the man who takes the knee, who wanted to abolish the monarchy, and who still does not know what a woman is”.

Previously Starmer “chose to represent a now-proscribed terrorist group” Hizb ut-Tahrir, and “served” Jeremy Corbyn.

Keir Starmer during PMQs
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Sir Keir Starmer during PMQs

Both men knew that the insults they were sticking on each other were essentially unjustified distortions of the other, but that was what they chose to put on the national agenda at the most scrutinized moment of the political week.

Starmer has explicitly changed his party and his previous positions.

Under scrutiny, he has clarified and explained each of the specific acts detailed. It is a core principle of British justice that advocates are not surrogates for their clients.

Sunak was not laughing at the people he was talking to and spoke to them properly after the end of the clip.

The alleged greeting to Farage was repurposing an online meme which allows any name, in this case “Nigel”, to be put into the prime minister’s mouth.

Neither Sunak nor Starmer are classic alpha males.

Sunak comes across as a whiny or petulant geek, Starmer seems hesitant, overcautious and inclined to blame others.

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Starmer pushes PM on childcare

Perhaps this is why they feel the need to overcompensate by acting rough and tough. Sir Ed Davey, the Liberal Democrat leader, also has his moments of fabricated machismo.

The leaders set the tone and their petulance has been picked up in the campaigning efforts of their underlings and supporters.

Prime minister Boris Johnson took up an online distortion that Starmer had failed, when he was director of public prosecutions, to take action against Jimmy Savile.

This prompted the senior Downing Street aide Munira Mirza to resign protesting that this was “not the normal cut and thrust of politics”.

It soon would be. Labour cited Johnson’s attack as justification for their later personalised digital poster attacks on Rishi Sunak including the smear that he “doesn’t think adults convicted of sexually abusing children should go to prison”.

Labour attack ad on Rishi Sunak
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Labour published an attack advert on social media targeting Rishi Sunak last year. Pic: Labour/X

Since then Keir Starmer has gone out of his way not to back down or apologise; following the code of the playground he promises to punch back hard against any attacks.

At the start of election year he rejected an invitation from Beth Rigby to take up Michelle Obama’s famous recommendation: “When they go low, we go high”.

Instead, he told Sky News’ political editor: “If they want to go with fire, we will meet their fire with fire”.

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‘We will meet their fire with fire’

Donald Trump crafts insults – Lyin’ Ted, Sleepy Joe, Ron DeSanctimonious – with cruel genius and gets away with fabulations.

There is only one Trump; honest political strivers should not try to copy him.

Opinion polls after personalised attacks usually show that support for both sides goes down, though more for the target than the attacker.

This should give all the party leaders something to think about, especially since public respect for politicians is at a record low and a low or differential turnout could be a major factor.

Starmer needs to mobilise enthusiasm for his leadership, not dent it. Sunak’s standing is already low and doesn’t want to drop further.

Labour's latest Sunak attack ad
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Labour’s attack advert targeting Sunak was published on the Conservative Home website earlier this year. Pic: Conservative Home

This government raised spending limits for the election campaign to £35m. Much of it will go on direct messaging to voters – which is harder to police than election broadcasts and billboards.

During the 2019 campaign, the Conservatives spent over a million on Facebook, much of it on messages disparaging Jeremy Corbyn.

Both Labour and Conservatives are already spending over a million a month on Facebook advertising.

Then there is what partisan supporters choose to put up on social media independently.

Labour has already advised its supporters to use humour.

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Even without explicitly taking sides humourists such as Coldwar Steve and Trumpton, liked and retweeted, can make some political weather, often by lowering the tone.

Political propagandising is much more equal opportunity than it used to be. Anyone can post.

On the other hand, the newspapers and other mainstream media no longer have a near monopoly.

In 1997 when The Sun ran its famous “Nightmare on Kinnock Street” and “Will the Last Person to Leave Britain Please Turn Off the Lights” attacks on Labour, the paper’s circulation was 3.9 million.

The Conservative Party display their new poster campaign by driving them past the Houses of Parliament in central London.
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The Conservative Party’s poster campaign attacking Gordon Brown during the 2010 election. Pic: PA

Read more from Sky News:
No clear alternative to Sunak as party leader among 2019 Tory voters, poll suggests
Post-Brexit trade talks with Canada paused amid row over beef and cheese

The last official figures released were 1.2 million in 2020.

Poster launches used to be major events in political campaigning, but who would bother with them today?

There are some worthwhile lessons to be learned from the classics.

The Saatchi brothers are celebrated for their attacking of billboards: Labour isn’t working, Labour’s tax bombshell and Labour’s Policy on Arms (showing a combat soldier surrendering hands up).

Each of these were masterpieces of wit and effort compared to the Conservatives’ adoption of the BBC newsreader caught giving the finger for “Labour when you ask for their plans to tackle immigration”.

The Saatchis’ best work riffed with precision on policy rather than personal insults.

When the Conservatives tried that with their “New Labour, New Danger” demon eyes poster it misfired; it was difficult to convincingly portray Blair as a devil when other Conservative sources were attacking him as an inexperienced Bambi.

The Conservative Central Office unveiled their latest pre-election campaign weapon, a poster depicting Tony Blair with demonic eyes.
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The Conservative Central Office’s 1996 poster depicting Tony Blair with demonic eyes. Pic: Conservative Central Office

Labour boobed depicting Cameron as a cute bicycling chameleon.

The most effective attacks at PMQs cut directly to the political issues facing the voters, rather than scuffling around in their past record for something compromising.

Mrs Thatcher struck directly and seemingly spontaneously at Michael Foot: “Afraid of an election is he? Afraid? Frightened? Frit?”.

“Weak, weak, weak,” Tony Blair gutted John Major. “You were the future once.”

Sunak, Starmer and their teams of advisors have yet to produce anything as authentic.

Something which would crystallise the political moment.

Instead, they and we can look forward to a year in the dirt as they scrabble around trying to find it.

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Three people in a life-threatening condition after ‘arson attack’ at restaurant

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Three people in a life-threatening condition after 'arson attack' at restaurant

Three people are in a life-threatening condition after a suspected arson attack at a restaurant in Ilford, say police.

Five people – three women and two men – were injured in the fire, which broke out shortly after 9pm on Friday at Indian Aroma on Woodford Avenue, Gants Hill.

No arrests have been made.

Hospital porter Edward Thawe, 43, went to help with his son after hearing screams from his nearby home.

Woodford Avenue from above. Pic: UK News and Pictures
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Woodford Avenue from above. Pic: UK News and Pictures

He described the scene as “horrible” and “more than scary and the sort of thing that you don’t want to look at twice”.

He said: “I heard screaming and people saying they had called the police.”

He said he saw a woman and a severely burned man who may have been customers.

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He said the man’s “whole body was burnt”, including his shirt, but he was still wearing his trousers.

After being treated at the scene by paramedics from the London Ambulance Service, the victims were taken to hospital.

Indian Aroma in Ilford after the fire. Pic: UK News and Pictures
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Indian Aroma in Ilford after the fire. Pic: UK News and Pictures

Nine others were able to get out beforehand, London Fire Brigade (LFB) said in a statement.

“The brigade’s control officers received seven calls about the fire and mobilised crews from Ilford, Hainault, Leytonstone and Woodford fire stations to the scene. The fire was extinguished by 10.32pm,” said an LFB spokesperson.

“We understand this incident will cause concern within the community. My team of specialist detectives are working at speed to piece the incident together,” said Detective Chief Inspector Mark Rogers, of the Met’s Central Specialist Crime North unit.

“Locals can expect to see a large police presence in the area. If you have any concerns, please speak to those officers on the ground.”

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The London Ambulance Service told Sky News: “We sent resources to the scene, including ambulance crews, an advanced paramedic, an incident response officer and paramedics from our hazardous area response team.

Indian Aroma in Ilford after the fire. Pic: UK News and Pictures
Image:
Indian Aroma in Ilford after the fire. Pic: UK News and Pictures

“We treated five people for burns and smoke inhalation. We took two patients to a major trauma centre and three others to local hospitals.”

Health secretary Wes Streeting, who is the MP for Ilford North, posted on X to thank the emergency services for their response to the fire.

He also asked his constituents to “please avoid the area for now”.

Anyone with information is urged to contact the Met via 101, quoting 7559/22AUG. If you wish to remain anonymous, please speak with Crimestoppers on 0800 555 111.

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Asylum hotel protests expected to swell this weekend – as Farage unveils ‘mass deportation’ plan

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Asylum hotel protests expected to swell this weekend - as Farage unveils 'mass deportation' plan

A weekend of protests and counter-protests outside hotels housing asylum seekers began last night, with dozens expected today. It comes as Reform UK leader Nigel Farage has vowed “mass deportations” of illegal immigrants if his party wins the next general election.

Saturday is set to see more demonstrations across major towns and cities in England, organised under the Abolish Asylum System slogan, with at least 33 planned over the bank holiday weekend.

The protests are expected in Bristol, Exeter, Tamworth, Cannock, Nuneaton, Liverpool, Wakefield, Newcastle, Horley, Canary Wharf, Aberdeen and Perth in Scotland, and Mold in Wales.

Counter-protests – organised by Stand Up To Racism – are also set to be held in Bristol, Cannock, Leicester, Liverpool, Newcastle, Wakefield, Horley and Long Eaton in Derbyshire.

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Govt to appeal migrant hotel ruling

It comes after Friday night saw the first demonstrations of the weekend, including one outside the TLK hotel in Orpington, south London.

Dozens of protesters could be heard shouting “get them out” and “save our children” next to the site, while counter protesters marched to the hotel carrying banners and placards which read: “Refugees welcome, stop the far right.”

The Metropolitan Police said a large cordon was formed between the two groups and the hotel, and later confirmed that no arrests were made.

More on Asylum

Abolish Asylum System protests were also held in Altrincham, Bournemouth, Cheshunt, Chichester, Dudley, Leeds, Canary Wharf, Portsmouth, Rhoose, Rugby, Southampton and Wolverhampton.

Protesters outside the Holiday Inn Central, Ashford, Kent. Pic: PA
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Protesters outside the Holiday Inn Central, Ashford, Kent. Pic: PA

Tensions around the use of the hotels for asylum seekers are at a high after statistics showed there were more than 32,000 asylum seekers currently staying in hotels, marking a rise of 8% during Labour’s first year in office.

Regular protests had been held outside the Bell Hotel in Epping, Essex, which started after an asylum seeker housed there was charged with sexually assaulting a 14-year-old girl on 10 July.

In the wake of those protests, Epping Forest District Council sought and won an interim High Court injunction to stop migrants from being accommodated there – a decision which the government is seeking permission to appeal.

Read more:

Who says what on asylum hotels
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Labour may have walked into political trap over Epping hotel

Police officers separate people taking part in the Stand Up To Racism rally and counter protesters in Orpington. Pic: PA
Image:
Police officers separate people taking part in the Stand Up To Racism rally and counter protesters in Orpington. Pic: PA

Farage vows ‘mass deportations’ if elected

Meanwhile, Nigel Farage has told The Times there would be “mass deportations” of illegal immigrants if Reform UK wins the next general election, vowing to remove the UK from the European Convention on Human Rights and other international agreements to facilitate five deportation flights a day.

When asked by the newspaper whether that would include Afghan nationals at risk of torture or death, he said: “I’m really sorry, but we can’t be responsible for everything that happens in the whole of the world.

“Who is our priority? Is it the safety and security of this country and its people? Or are we worrying about everybody else and foreign courts?”

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Asylum hotel closures ‘must be done in ordered way’

Minister of State for Border Security and Asylum Angela Eagle said in response that the Reform UK leader is “simply plucking numbers out of the air, another pie in the sky policy from a party that will say anything for a headline”.

She added: “This Labour government has substantially increased returns with 35,000 people removed from the country in the last year alone, a huge increase on the last government.

“We are getting a grip of the broken asylum system. Making sure those with no right to be here are removed or deported.”

Labour has pledged to end the use of hotels to house asylum seekers by the end of this parliament in 2029.

Conservative MP and shadow home secretary Chris Philp also accused Reform UK of recycling Tory ideas on immigration.

“Nigel Farage previously claimed mass deportations were impossible, and now he says it’s his policy,” he added. “Who knows what he’ll say next.”

Home Office stops Norfolk hotel

It comes after South Norfolk Council said it had been told that the Home Office intends to stop housing asylum seekers at the Park Hotel in the town of Diss – which has also seen demonstrations over the last month.

Protests broke out there after officials said they would send single men to the hotel rather than women and children. The hotel’s operator had warned it would close if the change was implemented.

A Home Office spokesperson said on Friday that “we are not planning to use this site beyond the end of the current contract”.

In response, Conservative council leader Daniel Elmer said: “The Home Office thought it could just impose this change and that we would accept it.

“But there is a right way of doing things and a wrong way, and the decision by the Home Office was just plain wrong.”

He added that while “I welcome the decision, in reality it does mean that the women and children who we fought so hard to protect will now be moved elsewhere, and that is a shame”.

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Labour may have walked into political trap over housing asylum seekers in hotels

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Labour may have walked into political trap over housing asylum seekers in hotels

Has the government just walked into a giant political elephant trap by attempting to reverse the Epping hotel ruling?

Already on the back foot after a judge ordered the Bell Hotel to be emptied of asylum seekers, the Home Office is now being attacked for trying to appeal that decision.

“The government isn’t listening to the public or to the courts,” said Tory shadow home secretary Chris Philp.

The politics is certainly difficult.

Government sources are alive to that fact, even accusing the Tory-led Epping Council of “playing politics” by launching the legal challenge in the first place.

The fact Labour councils are now also considering claims undermines that somewhat.

After all, the party did promise to shut every asylum hotel by the next election.

More on Asylum

Figures out this week showed an increase in the number of migrants in hotels since the Tories left office.

And now, an attempt to keep people in a hotel that’s become a flashpoint for anger.

That’s why ministers are trying to emphasise that closing the Bell Hotel is a matter of when, not if.

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What do migration statistics tell us?

“We’ve made a commitment that we will close all of the asylum hotels by the end of this parliament, but we need to do that in a managed and ordered way”, said the security minister Dan Jarvis.

The immediate problem for the Home Office is the same one that caused hotels to be used in the first place.

There are vanishingly few accommodation options.

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Asylum hotel closures ‘must be done in ordered way

Labour has moved away from using old military sites.

That’s despite one RAF base in Essex – which Sir Keir Starmer had promised to close – seeing an increase in the number of migrants being housed.

Back in June, the immigration minister told MPs that medium-sized sites like disused tower blocks, old teacher training colleges or redundant student accommodation could all be used.

Until 2023, regular residential accommodation was relied on.

Read more from Sky News:
Rise in migrants staying in hotels
Town ‘changed’ by immigration
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But getting hold of more flats and houses could be practically and politically difficult, given shortages of homes and long council waiting lists.

All of this is why previous legal challenges made by councils have ultimately failed.

The government has a legal duty to house asylum seekers at risk of destitution, so judges have tended to decide that blocking off the hotel option runs the risk of causing ministers to act unlawfully.

So to return to the previous question.

Yes, the government may well have walked into a political trap here.

But it probably had no choice.

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