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Here are three standout rooftop solar trends that emerged in 2023 – and how they impact consumers who want to switch to clean energy.

EnergySage today released its 18th Solar & Storage Marketplace Report, and the online comparison solar and storage shopping marketplace shared it with Electrek for a look.

EnergySage analyzed millions of homeowner shopping transactions on its website for solar panels, inverters, batteries, and more from solar companies in 41 states and Washington, DC. Its calendar year 2023 report looks at trends in rooftop solar pricing, equipment, and consumer preferences.

Below are three key insights that EnergySage identified in this new report:

Solar prices fell for the first time since 2021

For the first time since mid-2021, solar prices decreased on the EnergySage Marketplace, dropping by 3.5% to $2.80 per watt. Quoted storage prices also fell 6.4% on EnergySage in the second half of 2023, decreasing for the first time since it began tracking prices in 2020. 

Lower interest rate loans can come with large fees

The median interest rate for quotes that included financing increased to 5.5% in the second half of 2023, but the most frequently quoted solar loan was a 25-year loan with a 3.99% interest rate.

But loans with lower interest rates come at a cost: The average solar loan fee on the most quoted product reached 47% of the cash project cost in the year’s second half.

Battery storage interest increased sharply (in CA)

In the first six months of 2023, California had the lowest level of home battery storage interest of any state on EnergySage. But in the year’s second half, California saw the fifth-highest consumer interest in battery storage in the US.

That radical shift happened after the state launched the Net Billing Tariff (NBT) in April, which incentivizes battery storage adoption by crediting customers for electricity they export based on its value to the grid. The NBT helps balance the grid and controls electricity costs for everyone.

To illustrate EnergySage’s findings, let’s take a quick look at Sunrun. The US’s largest solar installer reported in its fourth-quarter earnings yesterday that “storage attachment rates on installations reached 45% in Q4, up from 15% at the beginning of year, with 219.7 MWh installed during the quarter. Recent sales activities are at 48% nationally, with California exceeding 85% of all new customers, including storage with the solar system.”

EnergySage COO Charlie Hadlow had this to say about the report’s findings:

The home electrification industry faced a challenging year in 2023 amid a changing net metering landscape and persistent inflation.

However, EnergySage Marketplace data shows a turning point could be just around the corner, with consumer demand holding strong and diversifying while solar and storage prices have decreased.

The latest EnergySage report provides a unique perspective for this dynamic but resilient moment in the industry, both from the installer and the homeowner perspectives.

Read more: US rooftop solar has grown 10x in 10 years – here’s what drove it


To limit power outages and make your home more resilient, consider going solar with a battery storage system. In order to find a trusted, reliable solar installer near you that offers competitive pricing, check out EnergySage, a free service that makes it easy for you to go solar. They have hundreds of pre-vetted solar installers competing for your business, ensuring you get high quality solutions and save 20-30% compared to going it alone. Plus, it’s free to use and you won’t get sales calls until you select an installer and you share your phone number with them.

Your personalized solar quotes are easy to compare online and you’ll get access to unbiased Energy Advisers to help you every step of the way. Get started here. – ad*

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First Solar opens a Louisiana factory that’s 11 Superdomes big

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First Solar opens a Louisiana factory that’s 11 Superdomes big

First Solar just cut the ribbon on a huge new factory in Iberia Parish, Louisiana, and it dwarfs the New Orleans Superdome. The company’s $1.1 billion, fully vertically integrated facility spans 2.4 million square feet, or about 11 times the size of the stadium’s main arena.

The factory began production quietly in July, a few months ahead of schedule, and employs more than 700 people. First Solar expects that number to hit 826 by the end of the year. Once it’s fully online, the site will add 3.5 GW of annual manufacturing capacity. That brings the company’s total US footprint to 14 GW in 2026 and 17.7 GW in 2027, when its newly announced South Carolina plant is anticipated to come online.

The Louisiana plant produces First Solar’s Series 7 modules using US-made materials — glass from Illinois and Ohio, and steel from Mississippi, which is fabricated into backrails in Louisiana.

The new factory leans heavily on AI, from computer vision that spots defects on the line to deep learning tools that help technicians make real‑time adjustments.

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Louisiana Governor Jeff Landry says the investment is already a win for the region, bringing in “hundreds of good-paying jobs and new opportunities for Louisiana workers and businesses.” A new economic impact analysis from the University of Louisiana at Lafayette projects that the factory will boost Iberia Parish’s GDP by 4.4% in its first full year at capacity. The average manufacturing compensation package comes in at around $90,000, more than triple the parish’s per capita income.

First Solar CEO Mark Widmar framed the new facility as a major step for US clean energy manufacturing: “By competitively producing energy technology in America with American materials, while creating American jobs, we’re demonstrating that US reindustrialization isn’t just a thesis, it’s an operating reality.”

This site joins what’s already the largest solar manufacturing and R&D footprint in the Western Hemisphere: three factories in Ohio, one in Alabama, and R&D centers in Ohio and California. Just last week, First Solar announced a new production line in Gaffney, South Carolina, to onshore more Series 6 module work. By the end of 2026, the company expects to directly employ more than 5,500 people across the US.

Read more: First Solar pours $330M into a new South Carolina solar factory


If you’re looking to replace your old HVAC equipment, it’s always a good idea to get quotes from a few installers. To make sure you’re finding a trusted, reliable HVAC installer near you that offers competitive pricing on heat pumps, check out EnergySage. EnergySage is a free service that makes it easy for you to get a heat pump. They have pre-vetted heat pump installers competing for your business, ensuring you get high quality solutions. Plus, it’s free to use!

Your personalized heat pump quotes are easy to compare online and you’ll get access to unbiased Energy Advisors to help you every step of the way. Get started here. – *ad

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Chevy previews a sporty new EV, but will it actually come to life?

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Chevy previews a sporty new EV, but will it actually come to life?

No, it’s not the new Bolt. GM’s design team previewed a new high-riding “sporty Chevrolet EV” that should be brought to life.

Is Chevy launching a new sporty EV?

This is the all-electric vehicle Chevy should sell in the US. General Motors’ design team released a series of sketches previewing a sporty new Chevy EV.

Although it kinda looks like the new 2027 Chevy Bolt EV as a higher-sitting compact crossover SUV, the design offers a fresh take on what it should have looked like.

The new Bolt is essentially a modernized version of the outgoing EUV model with a similar compact crossover silhouette. Nissan adopted a similar style with the new 2026 LEAF as buyers continue shifting from smaller sedans and hatchbacks to crossovers and SUVs.

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Will we see the sporty Chevy EV in real life? It’s not likely. For one, the “exploration sketch” is by GM China Advanced designer Charles Huang.

GM Design posted the sketches on its global social media page, but the caption read “Sporty Chevrolet EV for the China Market.”

It’s too bad. The Bolt could use a sporty sibling like an SS variant. Chevy introduced the Blazer EV SS (check out our review) for the 2026 model year, its fastest “SS” model yet. Packing up to 615 horsepower and 650 lb-ft of torque, the Chevy Blazer SS can race from 0 to 60 mph in 3.4 seconds when using Wide Open Watts (WOW) mode.

Will the Bolt be next? I wouldn’t get my hopes up. And if GM does bring the sporty Chevy EV to life, it will likely only be sold in China. Like all the fun cars these days.

Chevy-sporty-new-EV
The 2027 Chevy Bolt EV RS (Source: Chevrolet)

What do you think of the design? Would you buy one of these in the US? Let us know your thoughts in the comments.

While deliveries of the 2027 Bolt are set to begin in early 2026, Chevy is offering some sweet deals on its current EV lineup, including up to $4,000 off in Customer Cash and 0% APR financing for 60 months.

Ready to test drive one? You can use our links below to find Chevy Equinox, Blazer, and Silverado EVs at a dealership near you.

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Podcast: Electricity is the base currency, Tesla Robotaxi crashes, new Porsche Cayenne EV, and more

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Podcast: Electricity is the base currency, Tesla Robotaxi crashes, new Porsche Cayenne EV, and more

In the Electrek Podcast, we discuss the most popular news in the world of sustainable transport and energy. In this week’s episode, we discuss electricity becoming the base currency, Tesla Robotaxi crashes, the new Porsche Cayenne EV, and more.

The show is live every Friday at 4 p.m. ET on Electrek’s YouTube channel.

As a reminder, we’ll have an accompanying post, like this one, on the site with an embedded link to the live stream. Head to the YouTube channel to get your questions and comments in.

After the show ends at around 5 p.m. ET, the video will be archived on YouTube and the audio on all your favorite podcast apps:

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We now have a Patreon if you want to help us avoid more ads and invest more in our content. We have some awesome gifts for our Patreons and more coming.

Here are a few of the articles that we will discuss during the podcast:

Here’s the live stream for today’s episode starting at 4:00 p.m. ET (or the video after 5 p.m. ET:

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