Connect with us

Published

on

Honda Motor Company sits on the cusp of delivering its first EV – the Prologue – to the US market. Developed with the help of General Motors, this all-electric SUV is a notable start to zero-emissions vehicles and should do well with fans of the Japanese brand who are new to EVs. I got to drive the Prologue in California last month and have plenty of thoughts.

Table of contents

The Prologue kicks off Honda’s venture into US EVs

It’s been three years since Honda first announced plans for a new EV called the Prologue SUV as part of a welcomed strategy to go all-electric by 2030… well, at least in China to start.

Since then, Honda’s electrification strategy has been bolstered and divided into three phases en route to introducing 30 EVs globally by the decade’s end. In the US market, Honda’s EV journey begins with the Prologue – a fitting name.

We saw the Prologue’s design process teased in the summer of 2022 ahead of an official unveiling that fall. Following a sneak peek last September, Honda shared the range and pricing of the Prologue trims last month, and it’s encouraging.

As you’ll see below, the base-level, single motors trim of the Prologue starts under $50,000 and delivers nearly 300 miles of EPA range. After driving the upcoming SUV myself, I’d say there are a lot of pluses for customers, but if you’re looking for anything new and groundbreaking in style and performance, you’re best to look elsewhere.

The Honda Prologue is a more than able new EV

As you may recall, during the initial announcement of the EV, Honda’s Prologue SUV was developed alongside GM and sits atop the American automaker’s Ultium platform, which also powered the upcoming ZDX SUV from Honda’s luxury brand Acura.

While the two auto giants continue to work together to deliver a massive EV charging network in North America through the IONNA joint venture, Honda has since cut ties with GM to co-develop future affordable EVs and will go it alone in the future.

In experiencing the Honda Prologue EV inside and out, there is GM DNA all over it, from the interior components to the weight of the Ultium pack (the Prologue Elite’s curb weight is about 5,300 lbs) and drive style. I’ll get into my driving experience below, but first, let’s dig into the performance specs the SUV delivers.

2024
Prologue Trim
EX (FWD) EX (AWD) Touring (FWD) Touring (AWD) Elite (AWD)
Horsepower 212 hp 288 hp 212 hp 288 hp 288 hp
Torque 236 lb.-ft. 333 lb.-ft. 236 lb.-ft. 333 lb.-ft. 333 lb.-ft.
Max Towing 1,500 lbs. 1,500 lbs. 1,500 lbs. 1,500 lbs. 1,500 lbs.
Battery Capacity 85 kWh 85 kWh 85 kWh 85 kWh 85 kWh
EPA Range 296 miles 281 miles 296 miles 281 miles 273 miles
EPA MPGe
(City/Hwy/Combined)
107/91/99 101/88/95 107/91/99 101/88/95 99/84/92
Level 2 AC
Charge Rate
34.1 miles/hour 34.1 miles/hour 34.1 miles/hour 34.1 miles/hour 34.1 miles/hour
DC Fast Charge Rate (20-80%) 35 mins 35 mins 35 mins 35 mins 35 mins
Source: Honda

As you can see, the Prologue’s specs are more than adequate compared to the rest of the compact electric SUV segment. Especially when you factor in pricing, which I cover below. The 296 miles of range offered by the two single-motor trims is more than most consumers need on a daily basis, so I’d highlight that as a significant initial selling point.

However, this SUV is heavy and doesn’t quite have the giddy-up acceleration that makes EVs so fun. If you’ve never driven an EV, however, you probably wouldn’t notice. This is more evidence, in my opinion, that the Honda Prologue is an excellent entry-level EV for consumers new to the segment. Here are some interior images before I dig into my overall experience.

Driving experience

I visited Sonoma, California, and got behind the wheel of the AWD Elite trim of the Prologue, just so you know what I was working with, as I elaborate below. From the exterior, the Prologue is sleek and aerodynamic, low and stretched. It offers a streamlined look that offers more interior space than you’d expect.

When first hopping inside the Prologue, the interior dash is vaguely reminiscent of the Chevy Blazer EV from GM. The steering wheel is a damn near match, and the center console also shares a lot of similarities.

I found the cabin roomy and comfortable, and I always enjoy air-conditioned seats… especially when hitting windy roads at high speeds (more on that later). The driver’s display was easy to read, even in sunlight, but I found it slightly obstructed by the steering wheel. The head-up display was easily visible but didn’t offer much more than my speed.

I found I didn’t use the center display often because there were a lot of tap-throughs, and I didn’t feel the menus were intuitive when searching for what I needed, like drive modes. It turns out there are only two drive modes in the Prologue: Standard and Sport, which are activated by a button to the left of the steering column. I thought that was strange, although easy to use.

The regenerative braking was available in several levels, which is excellent for EV drivers, new and seasoned, and I found the stiffest settings to my liking – easy one-pedal driving. However, activating the regen was not ideal. There’s a bumper on the pack of the steering wheel that looks like it would easily allow you to switch regenerative settings, but no such luck – just two buttons to skip and restart tracks playing on the infotainment system.

Instead, you have to tap through multiple menus to find the regenerative braking settings, and I actually had to ask a nearby tech for help during a pitstop because I couldn’t find it. Not ideal.

Now for the drive.

I would say the Honda Prologue EV did not wow me in any way regarding torque and acceleration, especially for a dual-motor powertrain. I found it sluggish and heavy, especially from a standstill. That said, I noticed more of the SUV’s agility at higher speeds. Once it got going on a rare straightaway within the winding roads of wine country, it really got going (I broke a lot of speed limits).

Still, I had complete confidence in overtaking other cars, but acceleration could have been quicker and more responsive compared to similar EVs I had driven in the past. I also felt little difference when activating Sport mode. I would honestly have preferred an Eco mode to maximize range.

Up in the mountains, the Honda Prologue EV handled every turn aside from one hairpin that had some gravel, causing that back end to skid out a bit, but I’d blame the driver for that. I came in a little too hot for such a heavy vehicle.

I personally am no stranger to the Honda brand. My Father is currently driving his third consecutive CR-V – the first of which is still in the family and just hit 170,000-lifetime miles. The automaker builds sturdy, dependable vehicles, and there’s no doubt it’s trying to bring that level of quality to its new lineup of EVs.

The Prologue is a decent start, but it’s also not 100% Honda yet. I’d compare it to a Nissan Ariya as a more than adequate EV that could serve as the perfect transition vehicle for drivers graduating from ICE to electric. I’d still take the Prologue over the Ariya and would 100% take it over the Toyota bZ4X in a heartbeat.

The Honda Prologue EV lacks the “wow” factor, but it’s a comfy, dependable ride with plenty of cargo space for its size. Honda fans will likely love it, as will consumers looking for a semi-affordable EV with plenty of space… just not a third row.

Honda still has some work to do with future EVs, but the Prologue is, by all means, an encouraging start, and I have confidence in the automaker looking forward. Trust that I’ll closely monitor how the US market responds; however, that’s always the best litmus test.

2024 Prologue pricing and availability

Interested in testing out the Honda Prologue yourself? The all-electric SUV is available for reservations now and is expected to begin arriving at Honda dealers in March. Purchases include a complimentary selection from one of three charging packages that include, a home or portable charging kit, installation credit, as well as free charging credits on both the EVgo and Electrify American networks.

2024 Honda Prologue EV pricing is as follows:

2024 Prologue Trim EX (FWD) EX (AWD) Touring (FWD) Touring (AWD) Elite (AWD)
MSRP* $48,795 $51,795 $53,095 $56,095 $59,295
* – includes $1,395 destination charge but not tax, license, registration, premium paints and accessories. Dealer prices may vary.

What do you think? Could you see yourself in a Honda Prologue? What trim and color are you going with?

FTC: We use income earning auto affiliate links. More.

Continue Reading

Environment

EcoFlow members can save up to 65% on power stations while supporting disaster relief during the 2025 Member’s Festival

Published

on

By

EcoFlow members can save up to 65% on power stations while supporting disaster relief during the 2025 Member's Festival

Portable power station specialist EcoFlow is kicking off its third annual Member’s Festival this month and is offering a unique new rewards program to those who become EcoFlow members. The 2025 EcoFlow Member’s Festival will offer savings of up to 65% for its participating customers, and a portion of those funds will be allocated toward rescue power solutions for communities around the globe through the company’s “Power for All” fund.

EcoFlow remains one of the industry leaders in portable power solutions and continues to trek forward in its vision to power a new tech-driven, eco-conscious future. Per its website:

Our mission from day one is to provide smart and eco-friendly energy solutions for individuals, families, and society at large. We are, were, and will continue to be a reliable and trusted energy companion for users around the world.

To achieve such goals, EcoFlow has continued to expand its portfolio of sustainable energy solutions to its community members, including portable power stations, solar generators, and mountable solar panels. While EcoFlow is doing plenty to support its growing customer base, it has expanded its reach by giving back to disaster-affected communities by helping bolster global disaster response efforts the best way it knows how– with portable power solutions.

EcoFlow Member
Source: EcoFlow

EcoFlow and its members look to provide “Power for All”

Since 2023, EcoFlow has collaborated with organizations worldwide as part of its “Power for All” mission. This initiative aims to ensure access to reliable and timely power to disaster-affected communities across the globe, including rescue agencies, affected hospitals, and shelters, to support rescue and recovery efforts.

Advertisement – scroll for more content

This fund most recently provided aid for communities affected by the recent Los Angeles wildfires, assistance to the Special Forces Charitable Trust (SFCT) in North Carolina following severe hurricanes, and support for non-profits engaged in hurricane preparedness in Florida and the Gulf Coast. Per Jodi Burns, CEO of the Special Forces Charitable Trust:

In the wake of devastating storms in Western North Carolina, reliable power was a critical need for the families we serve. Thanks to EcoFlow’s generous donation of generators, we were able to provide immediate relief, ensuring these families and their communities had access to power when they needed it most. We are so impressed with EcoFlow’s commitment to disaster response through their ‘Power for All’ program. It has made a tangible impact, and we are deeply grateful for their support and partnership in helping these families recover and rebuild.

In 2024, the US experienced 27 weather and climate events, each causing losses exceeding $1 billion, marking the second-highest annual total on record, according to National Centers for Environmental Information. The increasing frequency and severity of natural disasters underscore the critical need for reliable and timely power solutions during emergencies, much like EcoFlow and its members are helping provide through the “Power For All” initiative.

To support new and existing EcoFlow members, the company is celebrating its third annual Member’s Festival throughout April to offer a do-not-miss discount on its products and donate a portion of all sales to the “Power for All” fund to provide rescue power to those in need in the future. Learn how it all works below.

Source: EcoFlow

Save big and give back during the 2025 Member’s Festival

As of April 1st, you can now sign up to become an EcoFlow member to participate in the company’s exclusive 2025 Member Festival.

As a member, you can earn “EcoFlow Power Points” by completing tasks like registration, referrals, and product purchases and tracking your individual efforts toward disaster preparedness and recovery.

Beginning April 4, EcoFlow members will also be able to take advantage of exclusive discounts of up to 65% off select portable power stations, including the DELTA Pro Ultra, DELTA Pro 3, DELTA 2 Max, DELTA 3 Plus, RIVER 3 Plus, and more. However, these sale prices only last through April 25, so you’ll want to move quickly!

Click here to learn more about EcoFlow’s “Power for All” campaign. To register for EcoFlow’s 2025 Member Festival in the US, visit the EcoFlow website. To register as a member in Canada, visit here.

FTC: We use income earning auto affiliate links. More.

Continue Reading

Environment

Tesla loses another top talent: its long-time head of software

Published

on

By

Tesla loses another top talent: its long-time head of software

Tesla is losing another top talent: its long-time head of software, David Lau, has reportedly told co-workers that he is exiting the automaker.

Tesla changed how the entire auto industry looks at software.

Before Tesla, it was an afterthought; user interfaces were rudimentary, and you had to go to a dealership to get a software update on your systems.

When Tesla launched the Model S in 2012, it all changed. Your car would get better through software updates like your phone, the large center display was responsive with a UI that actually made sense and was closer to an iPad experience than a car.

Advertisement – scroll for more content

Tesla also integrated its software into its retail experience, service, and manufacturing.

David Lau deserves a lot of the credit for that.

He joined Tesla in 2012 as a senior manager of firmware engineering and quickly rose through the ranks. By 2014, he was promoted to director of firmware engineering and system integration, and in 2017, he became Vice President of software.

Lau listed the responsibilities of his team on his LinkedIn:

  • Vehicle Software:
    • Firmware for the powertrain, traction/stability control, HV electronics, battery management, and body control systems
    • UI software and underlying Embedded Linux platforms
    • Navigation and routing
    • iOS and Android Mobile apps
  • Distributed Systems:
    • Server-side software and infrastructure that provides telemetry, diagnostics, over-the-air updates, and configuration/lifecycle management
    • Data engineering and analytics platforms that power technical and business insights for an increasingly diverse set of customers across the company
    • Diagnostic tools and fleet management, Manufacturing and Automation:
  • Automation controls (PLC, robot)
    • Server-side manufacturing execution systems that power all of Tesla’s production operations
  • Product Security and Red Team for software, services, and systems across Tesla

Bloomberg reported today that Lau told his team he is leaving Tesla. The report didn’t include reasons for his stepping down.

Electrek’s Take

Twelve years at any company is a great run. At Tesla, it’s heroic. Congrats, David, on a great run. You undoubtedly had a significant impact on Tesla and software advancements in the broader auto industry.

He is another significant loss for Tesla, which has been losing a lot of top talent following a big wave of layoffs around this time last year.

I wonder who will take over. Michael Rizkalla, senior director of software engineering and vehicle firmware, is one of the most senior software engineers after Lau. He has been at Tesla for 7 years, and Tesla likes to promote within rather than hire outsiders.

There are also a lot of senior software execs working on AI at Tesla. Musk has been favoring them lately and he could fold Lau’s responsibilities under them.

FTC: We use income earning auto affiliate links. More.

Continue Reading

Environment

Kia’s EV3 is the best-selling retail EV in the UK right now

Published

on

By

Kia's EV3 is the best-selling retail EV in the UK right now

Kia’s electric SUVs are taking over. The EV3 is the best-selling retail EV in the UK this year, giving Kia its strongest sales start since it arrived 34 years ago. And it’s not just in the UK. Kia just had its best first quarter globally since it started selling cars in 1962.

Kia EV3 is the best-selling EV in the UK through March

In March, Kia sold a record nearly 20,000 vehicles in the UK, making it the fourth best-selling brand. It was also the second top-seller of electrified vehicles (EVs, PHEVs, and HEVs), accounting for over 55% of sales.

The EV3 remained the best-selling retail EV in the UK last month. Including the EV6, three-row EV9, and Niro EV, electric vehicles represented 21% of Kia’s UK sales in March.

Kia said the EV3 “started with a bang” in January, darting out as the UK’s most popular EV in retail sales. Through March, Kia’s electric SUV has held on to the crown. With the EV3 rolling out, Kia sold over 7,000 electric cars through March, nearly 50% more than in Q1 2024.

Advertisement – scroll for more content

The EV3 was the best-selling retail EV in the UK in the first quarter and the fourth best-selling EV overall, including commercial vehicles.

Kia-EV3-best-selling-EV
Kia EV3 Air 91.48 kWh in Frost Blue (Source: Kia UK)

Starting at £33,005 ($42,500), Kia said it’s the “brand’s most affordable EV yet.” It’s available with two battery packs, 58.3 kWh or 81.48 kWh, good for 430 km (270 miles) and 599 km (375 miles) of WLTP range, respectively.

Kia-EV3-best-selling-EV
From left to right: Kia EV6, EV3, and EV9 (Source: Kia UK)

With new EVs on the way, this could be just the start. Kia is launching several new EVs in the UK this year, including the EV4 sedan (and hatchback) and EV5 SUV. It also confirmed that the first PV5 electric vans will be delivered to customers by the end of the year.

Electrek’s Take

Globally, Kia sold a record 772,351 vehicles in the first quarter, its best since it started selling cars in 1962. With the new EV4, the brand’s first electric sedan and hatchback, launching this year, Kia looks to build on its momentum in 2025.

Kia has also made it very clear that it wants to be a global leader in the electric van market with its new Platform Beyond Vehicle (PBV) business, starting with the PV5 later this year.

Earlier today, we learned Kia’s midsize electric SUV, the EV5, is the fourth best-selling EV in Australia through March, outselling every BYD vehicle (at least for now). The EV5 is rolling out to new markets this year, including Canada, the UK, South Korea, and Mexico. However, it will not arrive in the US.

For those in the US, there are still a few Kia EVs to look forward to. Kia is launching the EV4 globally, including in the US, later this year. Although no date has been set, Kia confirmed the EV3 is also coming. It’s expected to arrive in mid-2026.

FTC: We use income earning auto affiliate links. More.

Continue Reading

Trending