When Sky News launched The Voters Panel 24 hours ago, there was one party who stood apart from the rest – Reform.
Our online congregation – 2019 Tory voters working out their political home in this year’s general election – seemed less sure where other, bigger parties were planting their ideological flags.
In contrast, many members of our panel knew everything about what this 2024 post-Farage update of the 2019 Brexit Party stands for: its big picture policies, its characters, its aims, its vibe.
In many ways this is remarkable. The party doesn’t have the global pulling power of Nigel Farage working full-time to support it. It does not automatically command much coverage in newspapers, radio or TV outside of GB News.
It has had a tricky time in by-elections. It hasn’t fought a general election before. And the name, Reform, would not automatically stand out on a ballot paper.
Image: Nigel Farage and Richard Tice on the campaign trail in 2019. Pic: PA
Yet, whether members of The Voters Panel found them attractive or repellent, it had clearly cut through, and for many on the panel, it represented more than just the sum of policies.
More on Nigel Farage
Related Topics:
“I think the thing that stands out about Reform for me is that they want to bring back and get Britain great,” said Alison, 65, a panel member from Lewes.
Image: Alison says Reform want to make Britain ‘great’. Pic: Sky News
At the other end of the spectrum, Joshua – who is set to switch to Labour from Tory in 2019 – said: “I hope Richard Tice and Nigel Farage go back to being fringe people with fringe ideas, which they are, and stop feeling and being made to feel by others like they are some sort of kingmakers with the best, strongest ideas in politics.
Advertisement
“They are odd people with sad, angry ideas that need to go away and I hope they do to help us come to our senses and have a more normal political situation, with a better chance of solving the country’s problems.”
Image: Joshua said he wanted Richard Tice and Nigel Farage to “go back to being fringe people”. Pic: Sky News
According to the Sky News The Voters Panel, the Reform Party is the second biggest alternative destination to the Conservatives after Labour. In some polls of Tory voters, they are the most likely alternative.
The hope inside Conservative headquarters is that when warned voting Reform would put Sir Keir Starmer in Downing Street, some will peel away and back the Tories.
However, The Voters Panel showed that members had already given thought to this issue.
Electoral Dysfunction
Listen to Beth Rigby, Jess Phillips and Ruth Davidson as they unravel the spin in a new weekly podcast from Sky News
Four of the six online panel members who will, or are considering, voting Reform have already concluded that they will do so regardless of whether it puts Sir Keir in power.
Alison said: “If voting reform means that Labour becomes our next parliament, our next government, then I don’t mind that because I want the Conservatives to get a message that ordinary people like me aren’t happy with the way they have run the country, especially in the last 10 years.”
Image: Kelly favours Reform’s tax policies. Pic: Sky News
Rob, 49, from Chichester, said: “I’m absolutely aware that voting for Reform means that the Conservatives are less likely to form the next government. And it may well open the door to Labour.
“But I feel that may have to be a price worth paying if we are ever to get any real change in this country.”
Meanwhile, Kelly said that Reform would be her pick over the Tories because of the stance on tax.
Image: Kelly favours Reform’s tax policies. Pic: Sky News
“Some people might say that the Reform vote is a protest vote, but for me it isn’t,” she said. “It absolutely isn’t. It’s a legitimate vote and it’s a vote that they’ve had for [quite] a while now.
“The things that really speak out for me are lower taxes. Lower taxes in general are all going to be welcomed as long as we can afford it.
“And I’m sure that they won’t do what Conservatives have done and crash the economy again. I think lower taxes in the right areas will be really beneficial for me and my family.”
If even half of the voters that currently back Reform stick with this view, Rishi Sunak’s path to Number 10 looks even trickier.
The return on Donald Trump to the G7 was always going to be unpredictable. That it is happening against the backdrop of an escalating conflict in the Middle East makes it even more so.
Expectations had already been low, with the Canadian hosts cautioning against the normal joint communique at the end of the summit, mindful that this group of leaders would struggle to find consensus.
Canadian Prime Minister Mark Carney carefully laid down an agenda that was uncontroversial in a bid to avoid any blow-ups between President Trump and allies, who of late have been divided like never before – be it over tariffs and trade, Russia and Ukraine, or, more recently Israel’s conduct in Gaza.
But discussions around critical minerals and global supply chains will undoubtedly drop down the agenda as leaders convene at a precarious moment. Keir Starmer, on his way over to Canada for a bi-lateral meeting in Ottawa with PM Carney before travelling onto the G7 summit in Kananaskis, underscored the gravity of the situation as he again spoke of de-escalation, while also confirmed that the UK was deploying more British fighter jets to the region amid threats from Tehran that it will attack UK bases if London helps defend Israel against airstrikes.
Image: Canadian PM Mark Carney is greeted by President Donald Trump at the White House in May. Pic: AP
Really this is a G7 agenda scrambled as world leaders scramble to de-escalate the worst fighting between Tel Aviv and Tehran in decades. President Trump has for months been urging Israel not to strike Iran as he worked towards a diplomatic deal to halt uranium enrichment. Further talks had been due on Sunday – but are now not expected to go ahead.
All eyes will be on Trump in the coming days, to see if the US – Israel’s closest ally – will call on Israel to rein in its assault. The US has so far not participated in any joint attacks with Tel Aviv, but is moving warships and other military assets to the Middle East.
Sir Keir, who has managed to strike the first trade deal with Trump, will want to leverage his “good relationship” with the US leader at the G7 to press for de-escalation in the Middle East, while he also hopes to use the summit to further discuss the further the interests of Ukraine with Trump and raise again the prospects of Russian sanctions.
More on G7 Summit
Related Topics:
“We’ve got President Zelenskyy coming so that provides a good opportunity for us to discuss again as a group,” the PM told me on the flight over to Canada. “My long-standing view is, we need to get Russia to the table for an unconditional ceasefire. That’s not been really straightforward. But we do need to be clear about what we need to get to the table and that if that doesn’t happen, sanctions will undoubtedly be part of the discussion at the G7.”
Image: Prime Minister Sir Keir Starmer (R) is greeted by Mark Carney as he arrives in Ottawa ahead of the G7
But that the leaders are not planning for a joint communique – a document outlining what the leaders have agreed – tells you a lot. When they last gathered with Trump in Canada for the G7 back in 2018, the US president rather spectacularly fell out with Justin Trudeau when the former Canadian president threatened to retaliate against US tariffs and refused to sign the G7 agreement.
Spotify
This content is provided by Spotify, which may be using cookies and other technologies.
To show you this content, we need your permission to use cookies.
You can use the buttons below to amend your preferences to enable Spotify cookies or to allow those cookies just once.
You can change your settings at any time via the Privacy Options.
Unfortunately we have been unable to verify if you have consented to Spotify cookies.
To view this content you can use the button below to allow Spotify cookies for this session only.
Since then, Trump has spoken of his desire to turn Canada into the 51st state of the US, a suggestion that helped catapult the Liberal Party beyond their Conservative rivals and back into power in the recent Canadian elections, as Mark Carney stood on a ticket of confronting Trump’s aggression.
With so much disagreement between the US and allies, it is hard to see where progress might be made over the next couple of days. But what these leaders will agree on is the need to take down the temperature in the Middle East and for all the unpredictability around these relationships, what is certain is a sense of urgency around Iran and Israel that could find these increasingly disparate allies on common ground.