Rivian has unveiled the R2 electric SUV, its next-generation electric vehicle, and there were a few surprises despite some leaks before the unveiling.
We also got a very interesting “one more thing” moment.
We already knew a great deal about the R2 thanks to a few leaks over the last week.
The leak, which came straight from the code on Rivian’s website, mentioned a range of “up to 330 miles”, a starting price of “$47,000”, an acceleration from 0 to 60 mph in 3 seconds, and “coming in 2026”.
Today, Rivian held the actual unveiling event, and we saw the R2 in full for the first time. It’s our first complete look at the design, and an interesting update at the specs and pricing compared to the leak.
Rivian R2 Design
In terms of the design, if you are familiar with the R1S, the car is going to look very familiar to you.
Rivian has clearly decided to stick with its design language, which has already been successful with the R1S, the best-selling vehicle over $70,000 in the US.
Rivian is doubling down its main design differentiator: its vertical headlights.
R2 has a significant front trunk, or frunk, that appears to be of significant size:
One of the main new exterior design features is a roll-down rear window enabling larger objects to fit in the back.
The rear quarter windows can also open at an angle for better aerodynamic performance with airflow:
The charge port is on the rear passenger side as you can see in the picture above.
Electrek’s Jamie Dow was able to open it after the unveiling event – showing only a NACS connector in there.
As for the interior of the Rivian R2, there are a few interesting features. For example, you get not one but two gloveboxes:
The response that RJ Scaringe, Rivian’s CEO, received from the crowd after this announcement was surprisingly enthusiastic.
Another difference from the existing R1S/R1T design is the removal of the speakers in the doors, leaving more space for storage, and of course, it wouldn’t be a Rivian without a flashlight:
The interior design does look sharp and similar to what we are already used to with the R1S/R1T, albeit a little less luxurious, which is unsurprising.
Rivian also showed that the back seats and both front seat fold completely flat:
When it comes to the cockpit, Rivian is leveraging the existing design and user interface of the R1S/R1T with a slightly different twist for the more compact R2.
While the cockpit looks familiar, it does have a brand new steering wheel with “integrated haptic control dials”. You can see the scrolls on each side. They are massive.
The front seats do seem like a bigger downgrade from the very luxurious situation that you would find in R1S/R1T
Rivian R2 Specs
In terms of specs, the Rivian R2 is delivering on virtually everything.
Rivian announced over 300 miles (483 km) of range for all variants, which will include single motor RWD, dual motor AWD and tri-motor AWD.
The leak from Rivian’s website earlier this week did mention “up to 330 miles” of range.
The tri-motor version will get from 0 to 60 mph in “less than 3 seconds”, which is bringing the SUV into supercar territory.
As for the dimensions, the vehicle is virtually the same size as the Tesla Model Y, the best-selling vehicle in the world. It’s pretty clear what market Rivian is going after here.
Here’s a size comparison with the R2’s bigger brother, the R1S:
Rivian also announced hands-free and attention free autonomous diving on highways coming to the R2.
That would make the vehicle level 3 self-driving.
Now, Rivian didn’t talk about timing for that. It’s not clear if it’s going to be available at launch or through future software updates, but the automaker did release the planned hardware suite:
Rivian is also planning a series of new accessories to enable more adventure with the R2.
The R2 is also enabled by a new vehicle platform powered by a new 4695 battery cell format:
Tesla has been pioneering the use of large cylindrical battery cells in its vehicles with the 4680, which has been replicated by several other automakers.
Rivian is going a step further with an even bigger 4695 cell – 15 mm taller than Tesla’s.
Rivian R2 Price and Availability
The earlier leak suggested a $47,000 starting price for the R2, but at the unveiling, RJ actually announced a starting price of $45,000. That’s a nice surprise.
If that’s before incentive, which it sounds like it is, it is a very aggressive price – making the vehicle competitive with several other electric SUVs in the segment, including the previously mentioned best-selling car in the world: the Model Y.
Rivian aims to bring the vehicle to market in “the first half of 2026”. RJ said that Rivian is accelerating the R2 program timeline by starting production at its existing Normal, IL, factory rather than the upcoming Georgia factory, which RJ insisted is still in the plans.
Electrek’s Take
This hits the mark on many levels. It has great pricing for the specs and many different powertrain options to suit everyone’s needs. A few differentiating features and
I know some are not pleased with the design – calling it a carbon copy of the R1S, but it’s a proven successful design language and it’s nothing new for companies to keep with a strong design that carries across its lineup. Think of companies like Volvo.
Honestly, the biggest negative of this vehicle is that it can’t come soon enough. 2026 is still 2 years away, and the market can change a lot during that time.
But Rivian needs that time to get its house in order and show that it can produce the R1S/R1T profitably before moving in to cheaper vehicles.
Speaking of cheaper vehicles, RJ had a Steve Jobs “one more thing” moment at the R2 unveiling.
He also unveiled the Rivian R3 and R3X: a smaller hatchback with a similar design as the R2, and its performance sibling with wider wheels and a more aggressive design presented as its own model.
Pricing and availability were not released for those models.
I do really like the R3. It’s kind of a Gremlin mix with an IONIQ 5. The R3X has clear rally car vibes.
That said, I do get worried about Rivian spreading itself thin with 2.5 new vehicle programs.
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On today’s episode of Quick Charge, Hyundai doesn’t care if incoming President Trump kills the $7,500 Federal EV tax credit, California’s planning to offer an EV tax credit of their own, and there’s a massive new solar project in Texas prairie land.
We’ve also got Tesla hoping to meet its Q4 sales goals by throwing all the EV demand levers in China while, at the same time, looking to hire remote drivers for its so-called “autonomous” robotaxis.
Today’s episode is sponsored by BLUETTI, a leading provider of portable power stations, solar generators, and energy storage systems. For a limited time, save up to 52% during BLUETTI’s exclusive Black Friday sale, now through November 28, and be sure to use promo code BLUETTI5OFF for 5% off all power stations sitewide. Learn more by clicking here.
New episodes of Quick Charge are recorded, usually, Monday through Thursday (and sometimes Sunday). We’ll be posting bonus audio content from time to time as well, so be sure to follow and subscribe so you don’t miss a minute of Electrek’s high-voltage daily news!
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World Liberty Financial, the Trump-branded crypto platform, aspires to be a sort of digital asset bank, where customers will be encouraged to borrow, lend and invest in digital coins.
Trump has licensed his name and promotional considerations to the venture through an LLC, with no assumption of liability. In exchange, Trump’s LLC received billions of tokens and the right to 75% of revenues above a $30 million threshold.
The platform launched a WLFI token last month, and said in a roadmap that it was looking to raise $300 million at a $1.5 billion valuation in its initial sale.
Before Sun’s investment, $21.2 million worth of the token had been sold. As of Monday afternoon, $51.2 million worth of the token had been sold, according to its website. Sales now appear to have crossed the $30 million threshold to trigger revenue distribution to Trump’s LLC.
“The U.S. is becoming the blockchain hub, and Bitcoin owes it to @realDonaldTrump ! TRON is committed to making America great again and leading innovation. Let’s go!” added Sun.
WLFI co-founder Zachary Folkman has said “well over 100,000 people” are on the whitelist to invest in the token. But as of Monday afternoon, only about 20,400 unique wallet addresses hold the token, according to blockchain data tracked by Etherscan, representing roughly 20% of the total number of people who registered.
“There have been a number of similarly significant purchases in recent weeks, and we are confident about future success and building out something that helps to make finance freer and fairer,” Folkman said in a statement. “We expect more such developments to happen in the coming weeks and months.”
While Trump does not take office until January, Sun’s investment in WLFI, and the revenue it appears to direct to Trump’s LLC under the terms disclosed, highlights the way Trump’s newer business ventures, like his social media company Trump Media Technology Group and this crypto venture, could offer more direct opportunities for individuals to enrich the president-elect than Trump’s hotels and office buildings did.
During Trump’s first term in office, there were near constant questions about whether foreign governments’ lavish spending on rooms and banquets at Trump’s Washington, D.C. hotel amounted to violations of the Constitution’s “emoluments clause.”
The clause bars federal office holders from accepting payments or things of value from foreign governments and their representatives.
But Trump’s hotel rooms and office space have relatively fixed prices, and costs that cut into total profits.
By contrast, the investors in Trump’s newer ventures — as demonstrated by Sun’s token purchase — can inject tens of millions of dollars, instantly, with little to no cost to Trump.
Spokespeople for the Trump presidential transition, World Liberty Financial and Sun’s Tron did not immediately reply to requests for comment.
Sun’s purchase comes as Trump actively works to assemble his list of appointees. The president-elect wrapped up cabinet appointments over the weekend and has since moved on to other agency and department leaders.
By the end of the week, longtime crypto foe and SEC chairman Gary Gensler, whose term doesn’t expire until June 2026, announced he would be retiring on Inauguration Day.
Trump has yet to select a nominee to lead the SEC in Gensler’s place. Under new leadership, the securities regulator could choose to drop some of its enforcement actions against major crypto ventures. It’s unclear how Tron’s case could be impacted.
In March 2023, the commission unveiled fraud and unregistered securities charges against Sun, alongside separate violations against the celebrity backers of his Tronix and BitTorrent crypto assets, which included Jake Paul, Lindsay Lohan and Soulja Boy.
The SEC alleged that Sun engaged in fraud by manipulating the trading activity of the two tokens, creating the appearance of active trading when it did not exist. The unregistered offer and sale charges, on the other hand, are similar to charges the SEC has unveiled against other crypto offerings and exchanges, including Genesis, Gemini, Coinbase, Binance, and Kraken.
The crypto industry showed up in force this election cycle. Several notable sector leaders including Gemini co-founders Tyler and Cameron Winklevoss, as well as multiple C-suite executives from crypto firms battling the SEC, donated to PACs supporting the Trump campaign.
Veteran bicycle brand and e-mobility innovator Huffy is joining the Black Friday sales festivities with an exclusive deal for Electrek readers on its 36-volt Electric Green Machine drift trike. Use the promo code below for 30% off your purchase.
Huffy puts over 130 years of experience into its products
Huffy is easily a household name in bicycles. The company is celebrating over 130 years in the segment and has shown no signs of slowing down. The brand is sold across thousands of retail locations and ships millions of bikes to customers throughout the US and 40 additional international markets each year.
The Huffy name is known for products that deliver riders comfort, style, and durability. Whether on a bike, trike, scooter, or ride-on, there’s something for every member of the family to enjoy. Since 2019, Huffy has been calling riders together with its rally cry, “Live the Ride,” which encourages families to celebrate togetherness by exploring the outdoors atop its products.
Whether that means leisurely rides through local parks with friends, family outings, traversing local trails, or exploring new cities during a summer getaway, Huffy strives to remind riders of the simple youthful joy that riding can bring.
Since Huffy launched the 20” Green Machine in 2023, teens and adults have been asking for a version that would allow them to experience the same adventure, fun, and thrill of each spin and drift. Huffy answered the call with their new Electric Green Machine, a nostalgic and electrified version of the classic drift trike Huffy fans know and love. This powerhouse drift-trike is packed with 36 volts of electric power and a 250-watt front hub motor that lets riders reach exhilarating speeds of up to 15 miles per hour. Perfect for thrill-seekers ages 14 and up, the Electric Green Machine reignites the fun and excitement of childhood rides.
All of Huffy’s products, including the Electric Green Machine seen below, are thoughtfully crafted for the moments that happen when you pop up your kickstand and see where the path takes you. In the case of the E-Green Machine, Huffy wants riders to unleash a whirlwind of thrilling drifts and slides right when they climb into the cockpit.
To help even more riders experience holiday thrills this season, Huffy is offering an exclusive discount on the Electric Green Machine for Electrek readers. Whether buying it for yourself or friends and family, the Electric Green Machine is the perfect gift to put under the tree this holiday season. If you’re ready to start drifting, use the promo code below to save some “green” on your purchase⎯but only for a limited time!
Don’t miss Huffy’s Black Friday deal on the Electric Green Machine
The new Electric Green Machine is available on Huffy.com for $599.99. However, you can use promo code “ELECTREKGM” at checkout for 30% off your purchase (valid on the Electric Green Machine only).
Huffy’s Black Friday deals are available now, but only until 11:59 PM on December 8, 2024, so act quickly while supplies last. This year, holiday thrills start with red and green at Huffy. Be sure to take advantage of this limited-time offer and check out the other limited-time deals on Huffy’s site this week (offering up to 55% across a range of products).
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