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BYD is launching another lower-priced electric model. The Chinese automaker introduced the new BYD e2 Honor Edition, starting under $13,000, in its latest move to steal market share from gas-powered cars.

A liberation battle against gas-powered cars

After declaring a “liberation battle” earlier this year, BYD is launching an aggressive campaign aimed at taking market share from ICE vehicles.

BYD kicked off the campaign last month with the new Qin Plus EV, which starts at around $15,000 (109,800 yuan). The company claimed its new EV opened a “new era of electricity is lower than oil.”

The refreshed EV offers a choice of a 48 kWh or 57.6 kWh battery pack and a CLTC range of 261 mi (420 km) or 316 mi (510 km), respectively.

Starting at $11,000 (79,800 yuan), the DM-i (PHEV) version is even cheaper, with up to 74 mi (120 km) NEDC all-electric range. The move comes after BYD introduced its first DM-i model priced below 100,000 yuan ($13,900) last year, claiming it was “directly destroying the moat of joint venture vehicles.”

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BYD Atto 3 (Source: BYD)

BYD has since introduced fresh price cuts on several of its best-sellers, including the Atto 3, which now starts at $16,600 (119,800 yuan) in China.

The automaker followed it up with the new Dolphin EV Honor Edition, starting at $13,900.

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BYD Dolphin EV Honor Edition (Source: BYD)

BYD’s cheapest EV, the Seagull (Dolphin mini), is now even more affordable, starting at $9,700 (69,800 yuan). Now, BYD is launching another, more affordable “Honor Edition” EV.

BYD introduces more affordable e2 Honor Edition

BYD added its latest “Honor Edition” model, the e2, as it continues its “liberation battle” against ICE cars.

The BYD e2 is offered in two trims (comfort and deluxe) with a “shocking” starting price of $12,500 (89,800 yuan). That’s $1,500 cheaper than the previous model.

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The new BYD e2 Honor Edition (Source: BYD)

BYD’s new e2 is based on its e-Platform 3.0, featuring an 8-in-1 electric powertrain. It’s also powered by BYD’s Blade battery with an included heat pump and fast charging capabilities.

The updated electric crossover features several design upgrades, including a closed front grille, sleek headlights, and added air intakes.

At 4,260 mm long, 1,760 mm wide, and 1,530 mm tall, the new BYD e2 is roughly the size of the Volvo EX30 (4,233 mm x L, 1,863 mm x W, 1,555 mm x H).

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BYD e2 Honor Edition interior (Source: BYD)

With a minimalist interior design, the e2 is offered with a new 10.1″ screen in the Comfort trim or a 12.8″ screen in the Luxury model. Both models come with an 8.8″ driver display.

Electrek’s Take

BYD is on a roll with new, more affordable electric models. With almost all vehicle components built in-house, BYD has a major advantage, enabling it to offer lower-priced EVs.

According to a new report, BYD is preparing its new e-Platform 4.0, which will further slash EV costs.

After dominating its home market, BYD is already stealing market share from automakers in key overseas regions. The company is “just getting started in Europe,” with plans to triple its market share by 2025.

Although BYD has no plans to launch passenger EVs in the US, American automakers are taking note of its rapid expansion.

Ford’s CEO Jim Farley said if you fail to keep up with Chinese EV makers, “20% to 30% of your revenue is at risk.” Farley revealed Ford’s plans to launch a low-cost EV platform to prevent falling further behind.

Source: CarNewsChina, BYD Weibo

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Genesis GV90 leaks as breathtaking ultra-luxe SUV with coach doors [Video]

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Genesis GV90 leaks as breathtaking ultra-luxe SUV with coach doors [Video]

Genesis is gearing up to launch the stunning new flagship SUV. Ahead of its official debut, the GV90 leaked during an internal presentation, revealing our first look at the ultra-luxe electric SUV.

Genesis GV90 leak reveals coach doors and more

The GV90 is arriving as the largest, most luxurious Genesis SUV to date. Based on the Neolun Concept, the new flagship SUV will sit above the GV80 as Genesis expands into new segments.

As Genesis calls it, the “ultra-luxe, state-of-the-art SUV” stole the spotlight at the New York Auto Show last March.

It wasn’t the stunning, reductive design inspired by Korea’s moon-shaped porcelain jars or the premium Royal Indigo and Purple silk materials that caught most people’s attention at the event, but the B-pillarless coach doors.

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The SUV was showcased with Rolls-Royce-like coach doors, offering a new level of luxury for Genesis. Although we’ve seen the GV90 spotted out in public testing a few times now with coach doors, we wondered if they would make it to the production model.

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The Genesis Neolun electric SUV concept, a preview of the GV90 (Source: Genesis)

After the full-size SUV reportedly leaked during an internal presentation, it looks like we’ve found our answer. The Genesis GV90 leak reveals two versions: a standard model and a coach-door model.

The leaked images from our friends at ShortsCar offer our first look at the production version in full. Earlier this month, a GV90 prototype was spotted out in public with the coach doors wide open, providing a sneak peek of the interior.

From what was shown, the cabin will feature a similar layout to the concept, with high-end purple and indigo materials. The GV90 was also caught with an all-black interior, which is expected to be the standard version.

A new video from the folks over at HealerTV offers a closer look at the breathtaking interior ahead of its official debut.

The GV90 appears to retain the gear selector located near the top of the steering wheel from the Neolun concept.

Another report, from TheKoreanCarBlog, confirms the new gear selector after the first interior spy shots surfaced.

From what we’ve seen so far, the GV90 is shaping up to be a near replica of the ultra-luxe Neolun concept. Genesis has yet to announce a launch date for the GV90, but it is expected to make an official debut by the end of the year with sales starting in mid-2026.

Prices and final specs, like driving range, will be revealed closer to launch, but the Genesis GV90 is rumoured to be the first vehicle to ride on Hyundai’s new eM platform.

Hyundai said the new platform will deliver a 50% improvement in range compared to its current E-GMP-based EVs, such as the IONIQ 5. It’s also expected to offer Level 3 autonomous driving as well as other advanced driver assistance system (ADAS) features.

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Battery storage hits $65/MWh – a tipping point for solar

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Battery storage hits /MWh – a tipping point for solar

Turning cheap daytime solar into electricity you can actually use at night just got a lot cheaper. A new analysis from energy think tank Ember shows that utility-scale battery storage costs have fallen to $65 per megawatt-hour (MWh) as of October 2025 in markets outside China and the US. At that level, pairing solar with batteries to deliver power when it’s needed is now economically viable.

Battery storage costs have fallen dramatically over the past two years, and the decline continues. Following a steep decline in 2024, Ember’s analysis indicates that prices continued to fall sharply again in 2025.

The findings are based on real-world data from recent battery and solar-plus-storage auctions in Italy, Saudi Arabia, and India, as well as interviews with active developers across global markets.

According to Ember, the cost of a whole, grid-connected utility-scale battery storage system for long-duration projects (four hours or more) is now about $125 per kilowatt-hour (kWh) as of October 2025. That figure applies to projects outside China and the US. Core battery equipment delivered from China costs around $75/kWh, while installation and grid connection typically add another $50/kWh.

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Those lower upfront costs have pushed down the levelized cost of storage (LCOS) to just $65/MWh. Ember’s calculation reflects real-world assumptions around financing costs, system lifetime, efficiency, and battery degradation.

Cheaper hardware isn’t the only reason storage costs are falling. Longer battery lifetimes, higher efficiencies, and lower financing costs, helped by clearer revenue models such as auctions, have all contributed to the sharp drop in LCOS. Ember has published a live calculator alongside the report, allowing users to estimate LCOS using their own assumptions.

Why this matters comes down to how solar is actually used. Most solar power is generated during the day, so only a portion needs to be stored to make it dispatchable. Ember estimates that if half of daytime solar generation is shifted to nighttime, the $65/MWh storage cost adds about $33/MWh to the cost of solar electricity.

With the global average price of solar at $43/MWh in 2024, adding storage would bring the total cost to about $76/MWh, delivering power in a way that better matches real demand.

As Ember global electricity analyst Kostantsa Rangelova put it, after a 40% drop in battery equipment costs in 2024, the industry is now on track for another major fall in 2025. The economics of battery storage, she said, are “unrecognizable,” and the industry is still adjusting to this new reality.

“Solar is no longer just cheap daytime electricity; now it’s anytime dispatchable electricity. This is a game-changer for countries with fast-growing demand and strong solar resources,” Rangelova added.

Together, solar and battery storage are increasingly emerging as a scalable, secure, and affordable foundation for future power systems.

Read more: EIA: Solar + storage soar as fossil fuels stall through September 2025


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Podcast: Tesla Optimus fail, Rivian AI/Autonomy day, Mercedes GLB EV, and more

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Podcast: Tesla Optimus fail, Rivian AI/Autonomy day, Mercedes GLB EV, and more

In the Electrek Podcast, we discuss the most popular news in the world of sustainable transport and energy. In this week’s episode, we discuss a very telling Tesla Optimus fail, Rivian’s AI/Autonomy day, Mercedes GLB EV, and more.

The show is live every Friday at 4 p.m. ET on Electrek’s YouTube channel.

As a reminder, we’ll have an accompanying post, like this one, on the site with an embedded link to the live stream. Head to the YouTube channel to get your questions and comments in.

After the show ends at around 5 p.m. ET, the video will be archived on YouTube and the audio on all your favorite podcast apps:

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We now have a Patreon if you want to help us avoid more ads and invest more in our content. We have some awesome gifts for our Patreons and more coming.

Here are a few of the articles that we will discuss during the podcast:

Here’s the live stream for today’s episode starting at 4:00 p.m. ET (or the video after 5 p.m. ET:

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