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Sir Keir Starmer has backed criticism of Nike for changing the cross of St George on the back of the new England kit.

The Labour leader called on the sports manufacturer to switch the multicolour flag back to the original one.

His comments come after a social media storm over the change, with calls on X to boycott the US sports manufacturer.

The row started after Nike posted pictures online of the new England kit which will be used for this summer’s Euro 24 tournament.

While some pictures showed off the ‘away’ kit’s new colour purple, alongside the classic ‘home’ white jersey, one of the X posts showed a new motif featuring a purple, blue, black and red cross on the back of the shirt, which was captioned: “A playful update to the flag of St George appears on the collar to unite and inspire.”

Previously, shirts have often featured the red and white of the St George’s flag.

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Nike's new England kit
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Nike’s new England kit

Thousands of X users have reacted to the new kit, the vast majority negatively, with many attacking it for being unnecessary or “disrespectful”. Some accused Nike of being “woke”, and many urged people not to buy Nike products.

Sir Keir joined in the criticism when asked by The Sun if it was “wrong” to change the colours.

“Yeah, I think it was,” he said.

“As you know, I’m a big football fan. I go to England games – men’s and women’s games – and the flag is used by everybody.

England players wearing the current kit in November 2023. Pic: PA
Image:
England players wearing the current kit in November 2023. Pic: PA

“It is a unifier, it doesn’t need to be changed, we just need to be proud of it – so, I think they should just reconsider this and change it back.”

He went on: “I’m not even sure they can properly explain why they thought they needed to change it in the first place.

“One more thing on that for me, they could also reduce the price of the shirts – I think it’s £130.”

A home team shirt for both men and women costs £124.99 on the Nike website.

A description of the new kit from Nike read: “The England 2024 home kit disrupts history with a modern take on a classic.

Sir Keir Starmer has intervened in the debate on the new England shirt. Pic: PA
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Sir Keir Starmer has intervened in the debate on the new England shirt. Pic: PA

“The trim on the cuffs takes its cues from the training gear worn by England’s 1966 heroes, with a gradient of blues and reds topped with purple.

“The same colours also feature an interpretation of the flag of St George on the back of the collar.”

A number of other prominent voices, including football pundits and politicians, have also criticised the shirt’s design and price.

One social media user responded to Nike’s post to ask: “which other country’s flag you have done this to?”

Another said it was “not yours to mess with”, while a third said: “Looks crap I’ll be wearing my old England shirt even if I get bean juice down it I’d rather wear that than this.”

A person calling themselves “Alfred Ramsay” has set up a petition on the change.org website and, so far, several thousands of people have added their names. The anonymous petition creator says in accompanying text: “I would love to buy this new shirt, but cannot while it shows the Cross of St George defaced… Please change the shirt.”

Nike, which also unveiled a slew of other international kits at the same time, is yet to comment on the storm. Sky News has contacted the company for comment.

England are also yet to comment, other than to publicise the availability of the kits, which went on sale today, on their social feeds.

Euro 2024, which kicks off in Germany in June, is now less than 100 days away, with England and Scotland having qualified and Wales facing Poland on Tuesday for one of the play-off places.

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Migrant jailed after helping smuggle more than 3,000 others into Europe

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Migrant jailed after helping smuggle more than 3,000 others into Europe

An illegal immigrant who was involved in smuggling more than 3,000 others into Europe has been sentenced to 25 years in jail.

Egyptian national Ahmed Ramadan Mohamad Ebid, who arrived in the UK in a small boat in October 2022, worked with people smuggling networks in North Africa to bring hundreds of migrants at a time from Libya to Italy.

The National Crime Agency (NCA) believes the 42-year-old’s case is the first time someone has been convicted for organising migrant crossings of the Mediterranean from the UK.

Ahmed Ramadan Mohamad Ebid being arrested. Pic: NCA
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Ahmed Ramadan Mohamad Ebid being arrested by plain clothes officers. Pic: NCA

Ebid had a “significant managerial role within an organised crime group” and his “primary motivation was to make money out of human trafficking”, Judge Adam Hiddleston said.

He told Ebid the “conspiracy that you were a part of generated millions of pounds” and he must have been a “beneficiary” of “a significant amount”.

He said the “truly staggering” amount of money came from the “hard-earned savings of desperate individuals”, who were “ruthlessly and cynically exploited” by Ebid and the crime group.

Ahmed Ramadan Mohamad Ebid. Pic: NCA
Image:
Ahmed Ramadan Mohamad Ebid. Pic: NCA

Details of the case emerged during a rare Newton hearing – a trial within a trial that takes place when the prosecution and defence disagree about facts of a case.

Ebid was living in Isleworth, west London, at the time of his arrest in June 2023.

He later admitted to being involved in enabling seven fishing boats to make the dangerous crossing to Europe, with a total of 3,781 migrants on board. He said he only played a minor role in the operation but a judge rejected this claim in March.

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Boat picture from the phone of people smuggler Ahmed Ramadan Mohamad Ebid Pic: NCA 
provided to TV who are covering this case
Boat picture from the phone of people smuggler Ahmed Ramadan Mohamad Ebid. Pic: NCA
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Pictures of small boats used for crossings were found on Ebid’s phone. Pics: NCA

Ebid, who had worked as a fisherman in the Mediterranean, helped two boats carrying hundreds of migrants cross the sea in a convoy just three weeks after he arrived in the UK.

Once the boats were in Italian waters, a satellite phone on board one vessel was used to call the Italian coastguard, who rescued everyone and brought them ashore.

A boat used by Egyptian national Ahmed Ramadan Mohamad Ebid for an illegal crossing on November 30, 2022.
Pic: PA/NCA
Image:
A boat used by Ebid for an illegal crossing. Pic: PA/NCA

Ebid’s mobile phone had been in contact with the satellite phone 34 times over two days, the prosecution told the Newton hearing.

He used the same method to help five more boats make the crossing in the next six months, it added.

Each migrant was charged an average of around £3,200, bringing the criminals involved more than £12m, the NCA said.

Investigators found pictures of boats, conversations about the possible purchase of vessels, videos of migrants making the journey and screenshots of money transfers on a phone seized from him.

In a conversation with an associate which was recorded via a listening device planted by NCA officers, Ebid said migrants were not to carry phones with them on boats, adding: “Tell them guys anyone caught with a phone will be killed, threw in the sea.”

Ebid was sentenced to 25 years after pleading guilty to conspiracy to assist unlawful immigration.

Tim Burton, specialist prosecutor for the Crown Prosecution Service, said Ebid “played a leading role” in an operation “which breached immigration laws and endangered lives, for his own and others’ financial gain”.

Jacque Beer, of the NCA, said: “Ebid was part of a crime network who preyed upon the desperation of migrants to ship them across the Mediterranean in death trap boats.

“The cruel nature of his business was demonstrated by the callous way he spoke of throwing migrants into the sea if they didn’t follow his rules.”

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Second man charged and appears in court over fires at properties and car linked to Sir Keir Starmer

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Second man charged and appears in court over fires at properties and car linked to Sir Keir Starmer

A second man has appeared in court charged in connection with a series of fires linked to Sir Keir Starmer.

Romanian national Stanislav Carpiuc was remanded in custody after a hearing at Westminster Magistrates’ Court on Tuesday accused of arson with intent to endanger life.

He has been charged with conspiring with Roman Lavrynovych, 21, and others unknown to “damage by fire property belonging to another, intending to damage the property, and intending to endanger the life of another or being reckless as to whether the life of another would thereby be endangered”.

The 26-year-old, from Romford, east London, was arrested by counter-terrorism officers at Luton Airport on Saturday as he tried to travel to Romania, the court heard.

With the help of a Russian interpreter, Carpiuc, who was born in Ukraine, spoke only to confirm his identity in a short hearing.

The charge relates to three fires.

Two of the fires took place in Kentish Town, north London. One occurred during the early hours of 12 May at the home where Sir Keir lived before he became prime minister and moved into Downing Street.

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A car was set alight in the same street four days earlier on 8 May.

The other fire took place on 11 May at the front door of a house converted into flats in Islington.

A forensics officer is seen in Kentish Town, north London. Police are investigating a fire at Sir Keir Starmer's house in north London. Picture date: Monday May 12, 2025.
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A forensics officer outside the house in Kentish Town. Pic: PA

Keir Starmer's house in Kentish Town.
Pic: PA
Image:
Pic: PA

Prosecutor Sarah Przybylska said: “At this stage, the alleged offending is unexplained.”

The court heard Carpiuc gave a no comment interview to police.

Defending, Jay Nutkins said his client has lived in the UK for nine years and is currently waiting for his degree results having studied business at Canterbury Christ Church University in Kent.

He denies being present at the scene of any of the fires, the court was told.

Carpiuc, who was supported by his father in court, was said to work in construction.

He will next appear at the Old Bailey on 6 June.

Lavrynovych, a Ukrainian national from Sydenham in southeast London, has already been charged with three counts of arson with intent to endanger life in connection with the fires.

He denied the charges in a police interview.

Lavrynovych appeared at Westminster Magistrates’ Court last Friday and was remanded in custody until a further hearing at the Old Bailey also scheduled for 6 June.

A third man, aged 34, was arrested in Chelsea in southwest London on Monday on suspicion of arson.

He remains in custody, the Metropolitan Police said.

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Tommy Robinson due to be released from prison in days after sentence reduced

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Tommy Robinson due to be released from prison in days after sentence reduced

Tommy Robinson is due to be released from prison in days after his sentence for the civil offence of contempt of court was reduced by four months at the High Court.

The far-right political activist, whose real name is Stephen Yaxley-Lennon, was jailed for 18 months in October last year after admitting breaching a 2021 High Court order banning him from repeating false allegations against a Syrian refugee who successfully sued him for libel.

The sentence was made up of a 14-month “punitive” element and a four-month “coercive” element, with sentencing judge Mr Justice Johnson telling Robinson he could have the latter taken off his sentence if he were to “purge” his contempt by taking steps to comply with the injunction.

Robinson applied to purge his contempt at a hearing on Tuesday, with his lawyers telling the court he had shown “commitment” to comply with the order.

Lawyers for the Solicitor General agreed Robinson had taken steps to adhere to the injunction.

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In a ruling, Mr Justice Johnson said while there was an “absence of contrition or remorse” from Robinson, he had shown a “change in attitude” since he was sentenced.

He said: “He [Robinson] has given an assurance that he will comply with the injunction in the future, that he has no intention of breaching it again, and that he is aware of the consequences of what would happen if he breached the injunction again.”

He continued: “I consider it appropriate to grant the application.”

He added: “The practical effect, subject to confirmation by the prison authorities, is that the defendant will be released once he has completed the punitive element, which I understand will be within the next week.”

Robinson was originally due to be released on 26 July.

After he was jailed, Robinson lost a bid to bring a legal challenge against the Ministry of Justice over his segregation from other prisoners in March.

He then lost a legal challenge to his sentence at the Court of Appeal in April, but three senior judges said he could “still reduce the period he has to spend in custody by taking the steps identified” by Mr Justice Johnson.

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