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Japanese automakers Nissan and Mitsubishi are joining forces to catch up as the US market transitions to EVs. Nissan and Mitsubishi will jointly develop an electric pickup for the US market. Is this the all-electric Frontier we’ve been waiting for?

Nissan and Mitsubishi electric pickup destined for the US

Shortly after confirming a new EV partnership with rival Honda, Nissan announced another collaboration with Japan’s Mitsubishi.

The automakers are teaming up after falling behind as the market shifts to electric beneath its feet. Nissan, once seen as an EV leader, with the launch of the LEAF in 2010, took over a decade to release its second global EV, the Ariya.

Now, it looks to make up for lost time. Nissan’s CEO, Makoto Uchida, revealed the automaker’s collaboration plans to take on the US market this week.

According to Automotive News, Nissan will launch its first plug-in hybrid in the US using a Mitsubishi-engineered system. On the other hand, Mitsubishi will launch its first North American-made EV using Nissan’s electric tech.

Nissan and Mitsubishi have bigger plans. They plan to jointly develop an electric pickup for the US market, which will be produced in Mexico. Fully electric and PHEV versions are being considered.

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Nissan “Surf-Out” EV pickup concept (Source: Nissan)

The model will likely arrive in the US as an electric version of Nissan’s best-selling pickup, the Frontier. It could also expand Mitsubishi’s lineup with the midsize EV pickup buyers and dealers are asking for.

Nissan and Mitsubishi have been intertwined since 2016. Following an emissions cheating scandal, Former Nissan Chairman Carlos Ghosn took a 34% stake in Mitsubishi.

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Nissan “Surf Out” electric pickup concept (Source: Nissan)

The two have collaborated on minicars in Japan, but North America is a priority as they look to revamp sales.

Nissan’s Chief Planning Officer Ivan Espinosa said the electric pickup is expected to roll out between March 31, 2027, and March 31, 3031.

Electrek’s Take

Is this the electric Frontier we’ve been waiting for? Nissan sold over 76,000 Frontiers in the US last year, up 26% from 2021.

The automaker revealed its new “Arc” business plan this week, which aims to drive down costs and compete with Chinese EV makers and Tesla.

Makota said Nissan “Cannot continue old ways of business from the past into the future” in January. The second part of its two-part plan includes enabling the EV transition with partnerships and differentiated products.

From 2024 to 2030, Nissan will launch 34 electrified vehicles, covering all segments. This includes pickups. Nissan expects electrified vehicles to account for 40% of global sales by 2026 and 60% by 2030.

In the US, Nissan is investing $200 million with plans to refresh 78% of its lineup. The automaker said this includes launching e-POWER and plug-in hybrids.

Meanwhile, the electric truck market is already gaining competition, with the Tesla Cybertruck and Chevy Silverado EV joining Ford’s F-150 Lightning and the Rivian R1T.

By 2027 (or even 3031), an electric Nissan/ Mitsubishi pickup will already be (way) behind the market. Meanwhile, Ford announced it’s cutting its workforce at the facility where the F-150 Lightning is built by one-third. The changes go into effect April 1, 2024.

Would you buy an electric Nissan (or Mitsubishi) pickup over the Tesla, Chevy, Ford, or Rivian models already out? Let us know what it would take in the comments.

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Tesla preps a remote control team for robotaxi – taking a page out of Waymo’s book

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Tesla preps a remote control team for robotaxi - taking a page out of Waymo's book

Tesla has confirmed through a new job listing that it plans to establish a ‘teleoperation’ team to remote control its upcoming robotaxi fleet.

It’s something that Tesla really needs in order to deliver a robotaxi service, and something that market leader Waymo has already deployed.

Waymo and Tesla have widely different approaches to self-driving.

The former is using a variety of sensors from cameras to lidars and operates its self-driving ride-hailing service, which is already commercially available in several markets, in geo-fenced areas that are mapped.

As for Tesla, the automaker relies entirely on cameras and neural networks, which it plans to train to the level of being capable of operating anywhere autonomously.

Tesla CEO Elon Musk has often dismissed Waymo’s strategy as “not being scalable” due to the mapping and geo-fencing issues.

But now there’s one thing that Tesla is taking from Waymo’s approach: teleoperation.

Waymo can be a bit vague when talking about the level of teleoperation with its vehicles, but we know that the vehicles can send a “stuck” alert and a team of remote Waymo employees can debug them.

Now, Tesla is also establishing a teleoperation team, according to a new job listing:

Tesla AI’s Teleoperation team is charged with providing remote access to our robotaxis and humanoid robots. Our cars and robots operate autonomously in challenging environments. As we iterate on the AI that powers them, we need the ability to access and control them remotely. This requires building highly optimized low latency reliable data streaming over unreliable transports in the real world. At Tesla, we control the entire hardware and software stack, end to end. Our goal is to integrate our hardware, firmware and backend expertise to achieve a cutting-edge system. Our remote operators are transported into the device’s world using a state-of-the-art VR rig that allows them to remotely perform complex and intricate tasks. Working with hardware teams, you will drive requirements, make design decisions and implement software integration for this custom teleoperation system.

The job is specifically for C++ Software Engineer and the main responsibility is to develop the application that the remote operators will use to assist the robotaxis.

Tesla claims that it will start deploying fleets of robotaxis in California and Texas in Q2 2025.

As for the humanoid robots, Tesla has already started to use them for simple tasks in its manufacturing facilities, but that’s expected to ramp up next year.

Electrek’s Take

This should enable Tesla to launch a service similar to Waymo without having to achieve a “superhuman level of miles between disengagement.”

However, it wouldn’t be exactly what Tesla promised: level 5 full autonomy.

Again, it would enable a similar service that Waymo has been offering for years. To be clear, I’m not against it. It will help Tesla deliver a useful robot ride-hailing service.

It will also be interesting to learn the level of teleoperation Tesla plans to deploy. For example, Waymo has confirmed that its remote team can answer questions from its vehicles to help unstuck them, but it’s not clear if they can actually be remotely operated.

Tesla did lose some credibility on that front after its ‘We, Robot’ event after it didn’t disclose that it’s robots at the event were remotely control before demonstrating them.

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Tesla (TSLA) introduces new direct discount in China at critical time

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Tesla (TSLA) introduces new direct discount in China at critical time

Tesla (TSLA) has introduced a new direct discount for the Model Y in China as the latest of a series of incentives to boost demand during this critical end-of-quarter push.

The automaker regularly offers discounts at the end of every quarter, but the incentives to boost demand have been the most wide-ranging ever this quarter.

Over the last month, we have been documenting the many sale incentives and discounts that Tesla has put in place to ensure it creates the demand for a record quarter.

Tesla aims to deliver a record number of more than 515,000 vehicles in Q4 in order for its sales not to be down for the whole year. That’s ~30,000 more vehicles than Tesla’s last record quarter, which was Q4 2023.

In Europe, the incentives include a year of free Supercharging and heavy discounts on inventory vehicles.

In the US, there are also good inventory discounts, 3 months of free Supercharger and Full Self-Driving subscription, FSD transfer, and more.

More recently, Tesla also slashed the lease price of the base Model Y and even offered discounted home charging under Tesla Electric for those taking delivery of new vehicles.

And everywhere, Tesla is heavily subsidizing loans with lower interest rates. That has been the main incentive in China, Tesla’s biggest market, until now.

Tesla’s New Discount in China

Today, Tesla announced that it is offering a ¥10,000, the equivalent of $1,380 USD, discount on the final payment for new Model Y vehicles:

The new discount can be combined with Tesla’s subsidized 0% interest financing, which has been Tesla’s main incentive in China all year.

Electrek’s Take

Based on insurance data, Tesla is tracking ahead of last year’s deliveries in China, but it is going to need to beat its last record by a significant margin to make sure not to be down for the whole year.

Model Y is Tesla’s most popular vehicle, but Tesla is also going against the expectation of the design refresh coming early next year, which can negatively affect demand.

This discount is likely to combat that and maintain Tesla’s current good momentum in China.

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Update: Hyundai and Kia are now recalling more than 200K EVs

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Update: Hyundai and Kia are now recalling more than 200K EVs

We now have more details on the massive recall, which just keeps growing. Hyundai and now Kia are recalling more than 208,000 electric vehicles in Canada and the US to fix a problem with the loss of driving power, which can increase the risk of a crash.

For the second time this year, the automakers are recalling huge swathes of EVs and other “electrified” vehicles in North America, citing concerns about a loss of driving power, the National Highway Traffic Safety Administration (NHTSA) said on Friday.

In the US, Hyundai is recalling 145,235 EVs, including the 2022 through 2024 Ioniq 5, the 2023 through 2025 Ioniq 6, GV60 and GV70, and the 2023 and 2024 G80. In Canada, Hyundai is recalling 34,529 vehicles that were produced between March and November of this year, according to Automotive News Canada.

As for Kia, the recall includes close to 63,000 Kia EV 6 vehicles from 2022 through 2024 in the US, but the company has yet to offer details on its Canada recall.

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Kia EV6 (Source: Kia)

It looks like the issue stems from “the integrated charging control units in these vehicles, which may become damaged and fail to charge the 12-volt battery. This malfunction could lead to a complete loss of drive power, posing safety risks for drivers,” the NHTSA stated.

Back in March, Hyundai, Kia, and Genesis issued a similar recall for 147,110 electric vehicles – that recall centered, again, around damaged integrated charging control units failing to charge the battery.

The South Korea automaker has said that all owners of affected vehicles will be notified by letter mail on the next steps to take. This will involve bringing your vehicle to one of the company’s dealers to inspect and replace the charging unit and its fuse if necessary, along with performing a software update for the charging units.

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2025 Hyundai IONIQ 5 (Source: Hyundai)

Importantly, no crashes, injuries, fatalities, or fires due to this issue have been reported in the US or Canada, Hyundai reported.


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