Baidu CEO Robin Li speaks during the company’s Create conference in Shenzhen, China, on April 16, 2024.
Bloomberg | Bloomberg | Getty Images
SHENZHEN, China – One year after Chinese search engine operator Baidu released its ChatGPT-like Ernie bot, the company this week announced tools to encourage locals to develop artificial intelligence applications.
“In China today, there are 1 billion internet users, strong foundation models, sufficient AI application scenarios and the most complete industrial system in the world,” CEO Robin Li said in his opening speech at Baidu’s annual AI developers conference on Tuesday.
“Everyone can be a developer,” he said in Mandarin, according to a CNBC translation.
While many point out how China lags behind the U.S. in artificial intelligence capabilities, others emphasize how the strength of the Chinese market lies more in technological application. Take next-day e-commerce and 30-minute food delivery, for example.
Baidu’s newly announced AI tools allow people with no coding knowledge to create generative AI-powered chatbots for specific functions, which can then be integrated in a website, Baidu search engine results or other online portals. That’s different from a similar tool called GPTs that OpenAI launched earlier this year, since those custom-built chatbots — for everything from suggesting movies to fixing code — sit within the ChatGPT interface.
The basic Baidu tools are generally available to try for free, up until a certain usage limit, similar to some of Google’s cloud and AI functions. OpenAI charges a monthly fee for the latest version of ChatGPT and the ability to use it for computer programs. The older ChatGPT 3.5 model is free to use, but without access to the custom-built GPTs.
Baidu this week also announced three new versions of its Ernie AI model — called “Speed,” “Lite” and “Tiny” — that coders can selectively access, based on the complexity of the task.
“It feels like their focus is on building the entire native AI development ecosystem, providing a full set of development tools and platform solutions,” said Bo Du, managing director at WestSummit Capital Management. That’s according to a CNBC translation of the Chinese remarks.
Baidu said this week that Ernie bot has accumulated more than 200 million users since its launch in March last year, and that computer programs are accessing the underlying AI model 200 million times a day. The company said more than 85,000 business clients have used its AI cloud platform to create 190,000 AI applications.
How the tech is being used
Many of the use cases Baidu showed off this week centered on consumer-facing applications: tourism and creation of content such as picture books and scheduling meetings.
In a demonstration hall, Baidu business departments showed off how the AI tools could be integrated with virtual people doing livestreams, or directing search engine traffic to an AI-based interactive buying guide.
Buysmart.AI, which won Baidu’s AI competition last year, uses the tech for an online shopping assistant connected to Chinese social media platform Weibo. The startup said it is using ChatGPT for a standalone interactive e-commerce app in the U.S.
“Personally I think that Ernie 4.0 has a better grasp of Chinese than ChatGPT 3.5,” Buysmart.AI co-founder Andy Qiu said in an interview. That’s according to a CNBC translation of his Mandarin-language remarks.
Consumers in the U.S. are currently more interested in AI products than users in China are, Qiu said. But he said that overall there is still room for improvement when it comes to building consumers’ trust of AI assistants and convincing users to place an order.
Also on display was a humanoid robot developed by Shenzhen-based UBTech Robotics that used Baidu’s Ernie AI model for understanding commands and reading written words.
It’s not immediately clear how such AI applications can significantly change business at this point. But Baidu is the latest to roll out more tools for people to experiment more easily and cheaply with.
Customer service, voice assistants and internet-connected devices can use smaller AI models to respond quickly to users, pointed out Helen Chai, managing director at CIC Consulting.
She added that in scenarios such as legal consultation or medical diagnosis, small AI models can be trained on specific data to achieve performance that’s comparable to larger AI models.
In the future, big AI-based applications will be based on a mixture of models, Baidu CEO Li said, using the technical term of “mixture of experts” or MoE.
He also promoted Baidu’s capabilities in AI-produced code, one of the areas in which Silicon Valley tech companies see the most potential for generative AI.
Baidu said since it deployed its “Comate” AI coding assistant a year ago, the tool has contributed to 27% of the tech company’s newly generated code. Audio streaming app Ximalaya, IT services company iSoftStone and Shanghai Mitsubishi Elevator are among more than 10,000 corporate Comate users, and have adopted nearly half of the code the tool generates, according to Baidu.
The global rush for developing generative AI has created a shortage in the semiconductors needed to provide the computing power. Chinese companies face added constraints due to U.S. restrictions on chip exports.
Baidu did not specifically discuss a shortage in computing power during the main conference session. In his speech, Dou Shen, head of AI cloud at Baidu, noted “uncertainties” in the chip supply chain and announced that Baidu has a platform that can access the power of several different kinds of chips.
Back in February, Li said on an earnings call that Baidu’s AI chip reserve “enables us to continue enhancing Ernie for the next one or two years.” The company is set to release first-quarter results on May 16.
White House Senior Advisor Elon Musk walks to the White House after landing in Marine One on the South Lawn with U.S. President Donald Trump (not pictured) on March 9, 2025 in Washington, DC.
Samuel Corum | Getty Images News | Getty Images
Tesla shares fell in premarket trade on Monday after CEO Elon Musk announced plans to form a new political party.
The stock was down 7.13% by 4:27 a.m. E.T.
Musk said over the weekend that the party would be called the “America Party” and could focus “on just 2 or 3 Senate seats and 8 to 10 House districts.” He suggested this would be “enough to serve as the deciding vote on contentious laws, ensuring that they serve the true will of the people.”
Now tech billionaire’s reinvolvement in the political arena is making investors nervous.
“Very simply Musk diving deeper into politics and now trying to take on the Beltway establishment is exactly the opposite direction that Tesla investors/shareholders want him to take during this crucial period for the Tesla story,” Dan Ives, global head of technology research at Wedbush Securities, said in a note on Sunday.
“While the core Musk supporters will back Musk at every turn no matter what, there is broader sense of exhaustion from many Tesla investors that Musk keeps heading down the political track.”
Musk’s previous political foray earned him Trump’s praise in the early days, but he has since drawn the ire of the U.S. president.
The two have clashed over various areas of policy, including Trump’s spending bill which Musk has said would increase America’s debt burden. Musk has taken issue to particular cuts to tax credits and support for solar and wind energy and electric vehicles.
Trump on Sunday called Musk’s move to form a political party “ridiculous,” adding that the Tesla boss had gone “completely off the rails.”
Musk is contending with more than just political turmoil. Tesla reported a 14% year-on-year decline in car deliveries in the second quarter, missing expectations. The company is facing rising competition, especially in its key market, China.
Jonathan Ross, chief executive officer of Groq Inc., during the GenAI Summit in San Francisco, California, US, on Thursday, May 30, 2024.
David Paul | Bloomberg | Getty Images
Artificial intelligence semiconductor startup Groq announced Monday it has established its first data center in Europe as it steps up its international expansion.
Groq, which is backed by investment arms of Samsung and Cisco, said the data center will be located in Helsinki, Finland and is in partnership with Equinix.
Groq is looking to take advantage of rising demand for AI services in Europe following other U.S. firms which have also ramped up investment in the region. The Nordics in particular is a popular location for the data facilities as the region has easy access to renewable energy and cooler climates. Last month, Nvidia CEO Jensen Huang was in Europe and signed several infrastructure deals, including data centers.
Groq, which is valued at $2.8 billion, designs a chip that the company calls a language processing unit (LPU). It is designed for inferencing rather training. Inferencing is when a pre-trained AI model interprets live data to come up with a result, much like the answers that are produced by popular chatbots.
While Nvidia has a stranglehold on the chips required for training huge AI models with its graphics processing units (GPUs), there is a swathe of startups hoping to take a slice of the pie when it comes to inferencing. SambaNova; Ampere, a company SoftBank is in the process of purchasing; Cerebras and Fractile, are all looking to join the AI inference race.
European politicians have been pushing the notion of sovereign AI — where data centers must be located in the region. Data centers that are located closer to users also help improve the speed of services.
Global data center builder Equinix connects different cloud providers together, such as Amazon Web Services and Google Cloud, making it easier for businesses to have multiple vendors. Groq’s LPUs will be installed inside the Equinix data center allowing businesses to access Groq’s inference capabilities via Equinix.
Groq currently has data centers in the U.S. and Canada and Saudi Arabia with its technology.
Don’t miss Groq CEO Jonathan Ross on Squawk Box Europe at 7:45 a.m. London time.
Hidden among the majestic canyons of the Utah desert, about 7 miles from the nearest town, is a small research facility meant to prepare humans for life on Mars.
The Mars Society, a nonprofit organization that runs the Mars Desert Research Station, or MDRS, invited CNBC to shadow one of its analog crews on a recent mission.
“MDRS is the best analog astronaut environment,” said Urban Koi, who served as health and safety officer for Crew 315. “The terrain is extremely similar to the Mars terrain and the protocols, research, science and engineering that occurs here is very similar to what we would do if we were to travel to Mars.”
SpaceX CEO and Mars advocate Elon Musk has said his company can get humans to Mars as early as 2029.
The 5-person Crew 315 spent two weeks living at the research station following the same procedures that they would on Mars.
David Laude, who served as the crew’s commander, described a typical day.
“So we all gather around by 7 a.m. around a common table in the upper deck and we have breakfast,” he said. “Around 8:00 we have our first meeting of the day where we plan out the day. And then in the morning, we usually have an EVA of two or three people and usually another one in the afternoon.”
An EVA refers to extravehicular activity. In NASA speak, EVAs refer to spacewalks, when astronauts leave the pressurized space station and must wear spacesuits to survive in space.
“I think the most challenging thing about these analog missions is just getting into a rhythm. … Although here the risk is lower, on Mars performing those daily tasks are what keeps us alive,” said Michael Andrews, the engineer for Crew 315.