Taylor Swift is one of the world’s best-selling artists, a billionaire, and a record breaker. And she’s just 34.
With her 11th studio album – The Tortured Poets Department – out today (her follow up to 2022’s Grammy winning Midnights) the buzz around the singeris at fever pitch.
With a history of writing about her exes (you know who you are, Joe Jonas, Harry Styles, Jake Gyllenhaal and John Mayer), there’s much interest over whether any songs will refer to her English ex-boyfriend, actor Joe Alwyn who she dated for six years until their split last year.
There’s a strong suggestion track number five (the slot she always gives to her most meaningful songs) – So Long London – may do just that.
And the very title of album may be referring to a WhatsApp group Alwyn previously set up with fellow actors Andrew Scott and Paul Mescal, called The Tortured Man Club.
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Speaking about it in 2022, the actors joked that they’d not been using it much since becoming less tortured. Four months later news of Swift and Alwyn’s split emerged.
Meanwhile, in current boyfriend news, Swift’s latest beau – Travis Kelce – says he’s had a listen to parts of the album and says it’s “unbelievable”.
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The US star’s rise from teen country pop singer to all-round global phenomenon has been – well – swift.
We take a look at the unstoppable rise and rise of Taylor Swift.
Image: Swift with boyfriend Travis Kelce in February. Pic: Reuters
Moving forward while reclaiming her past
She started out Taylor Alison Swift, born in Pennsylvania and named after singer-songwriter James Taylor.
Inspired to become a country singer after watching a documentary about Faith Hill (one of the genre’s best-selling stars), her parents upped sticks to move to Tennessee in 1993 to help her forge her music career, and Swift landed her first record deal aged just 13.
A musical chameleon, she’s switched up her genre a few times since then, moving from country to pop to alternative and folk.
And as well as moving forward artistically, she’s quite literally reclaimed her past too, re-recording her back catalogue since 2021 as a way to regain ownership of her music following a spat with talent manager Scooter Braun, who bought her former label Big Machine Records.
Image: The MTV VMAs moment in 2009 when Kanye stormed the stage. Pic. Reuters
Earlier this year, Swift made Grammy history when she became the first person to win album of the year four times with Midnights.
She’s come a long way since Kanye West infamously stormed the stage at the 2009 VMAs as Swift accepted her award for best video by a female artist, a stunt he later claimed in a lyric “made that b**** famous“.
Her fame has been on the rise ever since – reaching peak Swift over the last few years.
Image: Taylor in 2006, when she was seen as the sweet girl of country music. Pic: Reuters
Billionaire status
Swift is a billionaire, according to Forbes magazine, accumulating $1.1bn (£875m), based on earnings from her Eras Tour and the worth of her pop music catalogue.
It makes her the first musician to hit 10-figure status solely based on her songs and performances.
Following the start of her Eras Tour, kicking off in March 2023, she became the first artist to surpass $1bn (£800m) in revenue, breaking the Guinness World Record for the highest-grossing music tour.
Plus, she was the biggest-selling global recording artist of 2023, breaking another record by topping the International Federation of the Phonographic Industry’s (IFPI) global artist chart for a fourth time.
Image: Swift making Grammy history. Pic: Reuters
In 2023 Swift was ranked as Spotify’s most popular artist, and she became the first female artist to have four albums on Billboard’s top 10 list concurrently.
Her Eras Tour – which started out with 53 shows played across the US before expanding to include 78 international dates – has sold out stadiums around the world, with an estimated $900m in ticket sales last year, according to Billboard.
It’s projected to become the highest-grossing tour in history by the end of this year, forecast to push Elton John’s Farewell Yellow Brick Road tour into second place.
Plus, the Swift magic touch has boosted the local economies her tour has passed through.
Image: Fans at the Tokyo Dome, for the Eras Tour. Pic:AP
Economic angel with the power to shake cities
Her seven sold-out concerts in Sydney and Melbourne in Australia in February were credited by the Australian Bureau of Statistics with increasing spending on clothing, merchandise, accessories and dining out across the month.
Six nights near Los Angeles added $320m (£257m) and 3,300 jobs to the area, according to the California Center for Jobs and the Economy.
And not content with ruling the music world or mending the economy, she has conquered the silver screen too, with a movie version of her concert tour taking over $250m (£200m) in ticket sales.
The movie generated the highest ticket sales at the UK and Ireland box office on its opening day, according to Vue International.
And did I mention, she can also cause minor natural disasters?
In July 2023, a Swift concert in Seattle was pointed to for setting off a nearby seismometer, registering the equivalent of a magnitude 2.3 earthquake.
Image: A fan’s Taylor Swift T-shirt at a sing-a-long event in Singapore. Pic: Reuters
She’s across politics and sport too – and fellow celebs love her
While never telling her fans who to vote for, Swift has encouraged voter registration, with Vote.org reporting 35,000 signups after Swift urged her 282 million followers on Instagram to vote in Super Tuesday primary contests across the US in March.
And putting the super into Super Bowl, her high-profile relationship with Kansas City Chiefs star Travis Kelce has been credited with bringing more viewers to American Football. Indeed, sales of Kelce jerseys jumping 400% in one day, according to online seller Fanatics.
While she never went to college herself, numerous US colleges offer courses on her, including Harvard, Stanford and Bentley, while a university in Belgium offers a Swift-inspired literary class. Avoiding the hassle of years of study, in 2022 she received an honorary doctor of fine arts degree from New York University.
And earlier this year the Victoria And Albert Museum recruited for a Taylor Swift superfan adviserto help develop future Swift-themed programming.
Image: Teenagers trade friendship bracelets at an Eras Tour concert movie in Mexico City. Pic: Reuters
Known for her dedication to her fans – inspiring friendship bracelets, handmade signs, and all sorts of memorabilia – she has a legion of celebrity fans too including Jennifer Lopez, Julia Roberts and Adam Sandler.
This summer she will play 15 UK shows as part of her Eras Tour, kicking off on 7 June in Edinburgh before coming to London on 21 June. Her extended London run will conclude at Wembley Stadium on 20 August.
Imagine moving to a country you’ve never been to before, with a culture you have no knowledge of and with a language you’re unable to speak. You’re with your whole family, including three children. And your new home, not your old one, is at war with its neighbour.
Well, that’s exactly what the Hare family did, who relocated to Russia from the United States two years ago because they felt “persecuted”.
“We were noticing a great upsurge in LGBT-type policies coming into the government, especially the school system,” Leo Hare says.
“This is where we drew a line in the sand,” his wife Chantelle adds. “This is a complete demonic attack against the conservative Christian families.”
The devout Christians, who have three sons aged 17, 15 and 12, describe themselves as “moral migrants”.
I’m chatting to them at their apartment in Ivanovo, a city 150 miles from Moscow. It’s a big change from Texas, where the family lived on a farm and had their own shooting range.
But in a country where so-called “LGBT propaganda” is banned, they say they feel safer than before.
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Image: Leo and Chantelle Hare
“There are laws that say: ‘no you can’t just run wild and have gay pride parades and dance in front of all the children’. You can’t do this. I like this,” Leo tells me.
The family was granted asylum last year in a ceremony that was covered on state TV. But as unusual as their story may sound, the Hares aren’t the only ones who have turned to Russia in search of sanctuary.
According to the latest figures from Russia’s interior ministry, 2,275 Westerners have applied for a new shared values visa, which was introduced by Vladimir Putin last August.
It’s aimed at those who think the West has become too woke.
Citizens from countries Russia considers unfriendly (which includes Britain, the US and most of the EU) are offered a three-year residency permit without meeting any language requirements or skills criteria.
On the ninth floor of a skyscraper in Moscow’s financial district, a group of adults are holding pens in their mouths and making strange noises.
We’re observing a Russian language class that’s been put on by an expat club to help its members integrate into the local society.
Image: A Russian language class
Among those with the bit between their teeth is British national Philip Port from Burnley, Lancashire.
He runs a visa agency for those going in the opposite direction – Russians to the UK – and has been coming to Russia on and off for 20 years. He says he applied for the shared values visa for both practical and ideological reasons.
“I love Russia,” he tells me unapologetically, describing it as “safe as houses”.
“There’s no crime, the streets are clean, it’s well-developed,” he adds.
Image: Philip Port from Burnley
His view of the UK is nowhere near as complimentary.
“I’m all for gay rights, don’t get me wrong, but I think when they’re teaching them to children in school – I’ve got a seven-year-old son, I don’t want him being influenced in that way.”
It’s unclear how many British nationals have migrated to Russia under the shared values visa, but Philip Hutchinson, whose company Moscow Connect helps Westerners apply for the pathway, says he receives between 50 and 80 inquiries a week from the UK.
“There’s a huge amount of people that are frustrated by the way the country’s got in,” he tells me. “Taxes keep going up and up and up. And we’re giving all this money to Ukraine.”
Mr Hutchinson stood as a candidate for the Conservative Party in last year’s local elections in Britain.
He moved to Moscow earlier this year after his Russian wife was unable to obtain a UK visa, bucking a trend that saw most Western expats flee Russia after its invasion of Ukraine in February 2022.
I ask him if the war bothers him or his clients.
“It doesn’t,” he answers without hesitation. “As far as I’m concerned, I’m not getting involved in that. You know, I’m not here to deal with politics.”
After arriving in Russia, many of the “ideological immigrants” post slick videos on social media about how wonderful their new life is.
Image: The Hare family was granted asylum last year in a ceremony that was covered on state TV
One prominent American blogger called Derek Huffman, who moved to Russia with his family from Arizona, has even joined the Russian army to fight in Ukraine.
It’s the perfect PR for a country that markets itself as a beacon of conservative values, and as the antidote to moribund, Western liberalism. But Russia insists it’s not running a recruitment campaign.
“We don’t give any social security guarantee or any free housing,” says Maria Butina, the Russian lawmaker spearheading the shared values programme.
“People come on their own with their own money, own families, at their own expense.”
Not everyone’s had a positive experience, though. The Hares say they were scammed out of $50,000 (£38,200) by the family who initially put them up when they arrived in Russia.
And their two oldest sons have returned to America, because of problems finding a school. The family weren’t aware that children are required to speak Russian to be eligible for a state education.
So, do they regret moving here?
“Moving so fast? Probably,” Leo admits.
“At times though, your pathway in life takes you places you wouldn’t have willingly gone. But through God and providence, you’re meant to go through this.”
President Donald Trump says he would “love to see” one-time ally Marjorie Taylor Greene return to politics one day – as the fiery congresswoman reportedly considers a White House run in 2028.
The US leader said “it’s not going to be easy for her” to revive her political career in comments to Sky’s partner network NBC News.
But he added: “I’d love to see that.”
In the meantime, Mr Trump said “she’s got to take a little rest”.
Image: Marjorie Taylor Greene wearing a MAGA cap last year. Pic: AP
Marjorie Taylor Greene – a one-time MAGA ally who has turned into a fierce critic of Mr Trump – unexpectedly announced on Saturday that she would be resigning from Congress.
In a video posted online, the Georgia representative said she did not want her congressional district “to have to endure a hurtful and hateful primary against me by the president we all fought for”.
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2:23
Marjorie Taylor Greene attacks Trump in resignation video
Ms Greene’s resignation followed a falling-out with Mr Trump in recent months, as the congresswoman criticised him for his stance on files related to Jeffrey Epstein, along with foreign policy and health care.
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Mr Trump branded her a “traitor” and “lunatic” and said he would endorse a challenger against her when she ran for re-election next year.
She said her last day would be 5 January 2026.
Meanwhile, Time magazine reports that Ms Greene has told allies that she is considering running for president in 2028.
There is a profound sense of deja vu surrounding the Ukraine crisis right now.
It was only a few months ago that European leaders rushed to Washington after Donald Trump appeared to align with Vladimir Putin at their Alaska Summit.
The Europeans gathered in Washington in August and appeared convinced that they had pulled Trump back around to their mindset: that unity and strength, not capitulation, is the answer for Ukraine.
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3:30
Mark Stone on how Ukraine peace plan came about
Well, this week it is possible (some sources say probable) that European leaders will again head to Washington for another attempt to pull Trump back.
The meeting in Geneva on Sunday is absolutely pivotal.
It was billed initially as a meeting between the Americans and the Ukrainians.
But it has since morphed into a wider meeting with a number of European countries sending senior officials.
The core meeting is still expected to be between US envoy Steve Witkoff and the Ukrainians, but sideline talks will now take place with a much wider group of nations.
Many European leaders have spoken to President Trump on Friday and Saturday and plan to do so again.
I am told Keir Starmer’s conversation with him was “good, short but productive.”
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3:08
PM: ‘More to do’ on peace plan
Britain’s national security adviser, Jonathan Powell, will be in Geneva.
Over the last nine months, he has emerged as an important British influence on the Trump administration. He is close to Witkoff – who co-wrote or at least signed off on the 28-point plan.
However, the Powell-Witkoff relationship is clearly not close enough to have afforded the UK a heads-up on this latest peace plan.
Image: Kirill Dmitriev and Steve Witkoff during a meeting in Saint Petersburg, Russia, in April. Pic: Reuters
‘Sudden injection’
One source told me that the “sudden injection” by the Americans had “been surprising.”
The American decision to put a rocket under the quest for peace in Ukraine appeared to have vice president JD Vance’s fingerprints on it.
The territorial elements of the peace plan are almost identical to a proposal put forward by Vance in the summer of 2024 before Trump won the election.
Vance’s stance on Ukraine has always leant towards questioning the point of it all. He led the attacks of Volodymyr Zelenskyy at the Oval Office in February.
The US secretary of the army, Dan Driscoll, who has taken a lead in the conversions with Ukrainian officials, is a friend and ally of Vance – the two were at Yale together.
Vance has also been leading calls for his own administration to spend more time on “the home front”.
This sudden momentum on Ukraine could be an attempt to draw a line under it quickly in order to focus attention domestically.
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0:24
Trump: ‘I’d like to get to peace’ in Ukraine
The week ahead
So – things to look out for now: first, the Geneva meeting on Sunday – this is pivotal and will set the tone and the agenda for the days ahead. It is day-by-day at the moment.
Out of the Geneva meeting, a meeting of the European “coalition of the willing” countries will convene.
And following that, a contingent of European leaders heading to Washington seems likely – perhaps on Tuesday.
By Wednesday, America begins to wind down for the biggest holiday of the year – Thanksgiving.
Trump’s deadline for an agreement by Thanksgiving still feels improbable, but it’s not impossible that some sort of memorandum of understanding could be signed by then.
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