Tesla lowers price of ‘Full Self-Driving’ to $8,000, down from $12,000
Tesla has once again lowered the price of its Full Self-Driving software by $4,000, now costing $8,000, down from a previous price of $12,000 in the US.
Prices were also lowered in Canada, where the system used to cost $16,000CAD, and now costs $11,000CAD.
In addition to the price drop, Tesla has eliminated “Enhanced Autopilot” as an option, which previously cost $6,000. For owners who already have enhanced autopilot, the cost to upgrade to FSD is now $2,000, down from $6,000.
Tesla has been doing a lot of price cuts lately, including dropping the price of most of its vehicles by $2,000 just a day ago.
It also cut the price of its FSD subscription service in half, to $99/mo, just a couple weeks ago.
That new subscription price suddenly made FSD’s $12k price seem quite steep, as someone would need to subscribe to FSD for ten whole years before paying $12k in total cost – and that’s not including the time value of money.
So it seemed inevitable that people would lean towards subscriptions, rather than upfront purchases, after that price drop.
Now, to make the prices a little closer, Tesla dropped the price of FSD to $8,000 – or 6 2/3 years worth of subscriptions at $99/mo. A little more reasonable, though still longer than many people own a car (and, again, one should account for the time value of money).
All of these prices are down significantly from the highest price FSD has ever sold for, which was $15k from late 2022 until late 2023 when it dropped the price back to $12k.
Tesla CEO Elon Musk has repeatedly said that as FSD becomes more capable, it should also go up in price to reflect its greater value. Previously, FSD price increases were largely associated with software updates that added new capability to the system.
Musk even went as far as to say that this means Tesla cars with FSD are “appreciating assets,” potentially worth $100-200k due to their value as robotaxis. Though Tesla only uses those values when it’s convenient, considering FSD much less valuable when offering trade-in estimates to owners.
But on a more practical business level, this move to lower FSD prices probably has less to do with the system’s capabilities and more to do with boosting revenue during a difficult time for the company, having just posted bad quarterly delivery numbers and laying off 10% of its workforce. A lower price could incentivize owners to pony up for software which had previously mostly gone up in price, giving Tesla a free cash infusion.
The system’s capabilities have been changing, too. Tesla has been pushing FSD more lately, ever since the release of the “mind-blowing” FSD v12. The new version changes the system significantly on the back-end, finally using machine learning neural nets to analyze Tesla’s vast amounts of driving data to teach cars how to drive themselves.
With Tesla’s confidence in the new system, the company rolled out a free one-month trial of FSD to all Teslas in the US, basically encompassing the month of April.
It has also started calling the system “Supervised Full Self-Driving,” a somewhat self-contradictory name that nevertheless is more accurate given that FSD is still a “Level 2” system that does not ever actually take full responsibility for the dynamic driving task (that only happens with level 3+ systems, like Mercedes’ DRIVE PILOT or Waymo).
Today’s price drop hasn’t been echoed in all other territories. It’s still listed at £6,800 in the UK and 59,600kr in Norway, same as it was before today’s price drop. FSD has generally been somewhat cheaper in Europe than the US after taking into account exchange rates, because it also has more capabilities in the US than in other countries, but after today’s price cuts, it’s actually more expensive in some EU countries (like the UK, where exchange rate puts it at ~$8.4k USD equivalent) than in the US, despite lower capabilities.
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EQORE, a distributed battery storage startup based in Somerville, Massachusetts, has raised $1.7 million in seed funding to help industrial buildings tackle rising electricity costs. The round was oversubscribed and includes backing from the Massachusetts Clean Energy Center (MassCEC), Henry Ford III of Ford Motor Company, and Jonathan Kraft of The Kraft Group.
The timing couldn’t be more relevant. Data centers are booming, and that demand is slamming an already stressed grid. Big, utility-scale batteries help at the grid level, but they can’t fix the bottlenecks happening on local distribution networks. That’s where onsite storage steps in — storing energy when demand is low and discharging it when demand spikes, which helps stabilize costs for both the grid and the businesses using it.
MassCEC’s head of investments, Susan Stewart, said, “What excites us the most about EQORE’s technology is the dual impact: grid support and customer savings.” She noted that commercial and industrial buildings are ideal hosts for battery storage, but haven’t gotten much attention until now. “EQORE is closing that gap.”
Investor Randolph Mann highlighted what makes the company stand out: “By uniting advanced controls with high‑resolution metering and true end‑to‑end service, EQORE finally makes commercial behind-the-meter storage effortless and financially compelling for businesses.”
EQORE comes out of MIT’s Sandbox program and delta v accelerator and is currently part of the Harvard Climate Entrepreneurs Circle incubator. CEO and cofounder Valeriia Tyshchenko, a third‑generation engineer from Ukraine and MIT graduate, said the new funding will help the company scale alongside its existing revenue.
With the seed round closed, EQORE plans to grow its team and ramp up battery deployments at energy-intensive manufacturing facilities. The company doesn’t just install batteries; it operates them. Its autonomous software shifts when a facility uses power based on market conditions and utility incentives, reshaping load in real-time without disrupting operations.
Read more: Battery boom: 5.6 GW of US energy storage added in Q2
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![Check out Hyundai's cool new off-road electric SUV concept [Images]](https://i0.wp.com/electrek.co/wp-content/uploads/sites/3/2025/11/Hyundai-off-road-SUV.jpeg?resize=1200,628&quality=82&strip=all&ssl=1)
Hyundai took the sheets of its new off-road electric SUV, the Crater Concept, at the LA Auto Show. Here’s our first look at the compact off-roader.
Meet Hyundai’s new off-road SUV, the Crater Concept
We knew it was coming after Hyundai teased the off-road SUV earlier this week, hidden under a drape. Hyundai took the sheets off the Crater Concept at the LA Auto Show on Thursday, giving us our first real look at the rugged off-roader.
Hyundai refers to it as a compact off-road SUV that’s inspired by extreme events. The concept was brought to life at the Hyundai America Technical Center in Irvine, California.
The off-road SUV draws design elements from Hyundai’s Extra Rugged Terrain (XRT) models, such as the IONIQ 5 XRT, Santa Cruz XRT, and the new Pallisade XRT Pro.
Although it’s a concept, Hyundai said the Crater Concept is a testament to its commitment to designing future XRT vehicles that are more functional, more capable, and more emotional.
“CRATER began with a question: ‘What does freedom look like?’ This vehicle stands as our answer,” Hyundai’s global design boss, SangYup Lee said.
The off-road SUV features Hyundai’s new Art of Steel design theme, first showcased on the THREE concept at the Munich Motor Show in September.
Hyundai said the design team was guided by one clear goal: To create a rugged and capable vehicle that’s designed to go anywhere. The Crater Concept embodies that vision with added wide skid plates, 33″ off-road tires, limb risers, rocker panels, and a roof platform.
Hyundai designed the interior for “tech-savvy adventure seekers,” with a singular design centered around a high-brow crash pad that stretches across the dashboard.
The concept also swaps the traditional infotainment setup for a head-up display that spans the entire front window, which Hyundai said includes a live rearview camera.
Hyundai’s off-roader includes a new Off-Road Controller for front and rear locking differentials, as well as a terrain selector with modes including Sand, Snow, and Mud. Other off-road features include downhill brake control, trailer brake control, a compass, and an altimeter.
Although Hyundai said it was electric, it didn’t reveal any further details about the powertrain. The off-road SUV could be a battery-electric or fuel-cell-electric vehicle.
Like the new Nexo, Hyundai’s hydrogen fuel cell vehicle, the concept features “HTWO” lamps exclusive to its FCEVs.
Earlier this week, the design team at Hyundai Design North America also introduced its new design and ideation studio codenamed “The Sandbox.” The creative design studio is set to serve as a global hub for future XRT vehicles and gear.
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OpenAI is partnering with Taiwan’s Foxconn, the world’s largest contract electronics manufacturer, to design and build artificial intelligence data center components in the U.S., the AI startup’s latest announcement tied to its massive infrastructure development plans.
While no financial terms were disclosed, OpenAI said in Thursday’s announcement that it will have early access to evaluate the systems Foxconn produces, and the option to purchase them. The companies said the goal is to accelerate the deployment of infrastructure while securing long-term U.S. capacity.
Under the agreement, OpenAI and Foxconn will co-develop multiple generations of AI servers in parallel, while manufacturing core components like power, networking, and cooling systems at Foxconn’s U.S. facilities. The company’s website says it has factories in Wisconsin, Ohio, Texas, Virginia and Indiana.
“This partnership is a step toward ensuring the core technologies of the AI era are built here,” OpenAI CEO Sam Altman said in a statement, calling AI infrastructure a “generational opportunity to reindustrialize America.”
OpenAI has been on a dealmaking blitz of late with many of the world’s largest technology companies, and has announced spending commitments of roughly $1.4 trillion, raising concerns about whether the startup will ever generate enough profit to justify those investments. Altman said earlier this month that the company will hit $20 billion in annualized revenue by the end of this year and hundreds of billions by 2030.
Prior deals include a $100 billion announced — but unfinalized — agreement with Nvidia for the chipmaker to invest in OpenAI in phases as the company builds out infrastructure. OpenAI also has cloud partnerships with Microsoft, Google and Amazon and hefty compute buildout commitments with Oracle.
Foxconn adds a manufacturing layer, further localizing OpenAI’s supply chain and potentially speeding the pace of deployment. The company is best known for assembling Apple’s iPhones but has expanded into AI and automotive manufacturing. It builds server racks tailored for AI workloads and is a key global supplier to Nvidia, the dominant player in high-end AI chips.
“Foxconn is uniquely positioned to support OpenAI’s mission with trusted, scalable infrastructure,” said Chairman Young Liu.
But the company has a checkered history in the U.S. In 2018, Foxconn broke ground on what was supposed to be a massive factory in Wisconsin for making flat-panel displays. That project was a failure, and is now the site of an AI data center being built by Microsoft.
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