Connect with us

Published

on

Cadillac unveiled its most affordable luxury EV so far, the 2025 Optiq, on Wednesday. Cadillac’s new Optiq is the “new luxury entry point” for EV buyers, but can it keep up with Tesla’s Model Y?

The new 2025 Optiq will join Cadillac’s growing lineup of electric cars. Cadillac’s EV portfolio includes the Lyriq, Escalade IQ, Celestiq, and Vistiq launching next year.

Cadillac has been teasing a cheaper electric SUV to sit below the Lyriq as the brand’s entry-level EV.

Compared to other Cadillac electric cars, like the $340K Celestiq or $130K Escalade IQ, the Optiq is aimed at a new segment of buyers.

With a growing number of younger buyers in the US, Cadillac’s new Optiq “will be an important gateway to attract luxury EV intenders” to the brand. Cadillac confirmed its goal of offering a fully electric portfolio by 2030.

Meanwhile, the Optiq will be sold in 10 regions, including Europe, as Cadillac looks to revamp overseas sales.

Cadillac promises its new entry-level EV will feature “several segment-leading features” and remain true to the Cadillac brand as it looks to stand out in a sea of luxury SUV rivals.

Cadillac's-Optiq-EV
Cadillac Optiq EV (Source: Cadillac)

Cadillac’s Optiq EV is the new entry-level luxury EV

With a 6″ shorter wheelbase, the Optiq is more agile and fun to drive than the Lyriq. “The Ultium Platform allows us to fit enough muscle into a smaller package to provide a thrilling performance, delivering a sensation of isolated precision,” chief engineer John Cockburn explained.

Powered by an 85 kWh battery pack with standard dual-motor AWD, the Optiq offers up to 300 miles Cadillac-estimated miles of range. It can also add up to 79 miles of range in 10 minutes with DC fast charging.

Cadillac's-Optiq-EV
Cadillac Optiq entry-level electric SUV (Source: Cadillac)

Cadillac’s new Optiq EV features a vented rear spoiler, diffuser, and other elements to boost aerodynamics (without compromising the SUV’s design).

Other exterior elements add to the Optiq’s sporty design, such as a fixed-glass roof, signature black crystal grille, and upgraded rear quarter panels. The Optiq also features signature lighting, so you are met with a light show when you walk up to or exit the vehicle.

Cadillac's-Optiq-EV
Cadillac Optiq interior (Source: Cadillac)

The high-tech interior includes a 33″ diagonal advanced LED display with 9K resolution, Super Cruise driver assist as standard, advanced radar, camera, ultrasonic sensor tech, and Google built-in. It also comes loaded with segment-leading cargo space and second-row space.

At 190″ long, 84″ wide (with mirrors), and 65″ tall, the Cadillac Optiq will rival Tesla’s Model Y (187″ long x 76″ wide x 64″ tall) and other luxury electric SUVs in the segment.

Cadillac's-Optiq-EV
Cadillac Optiq electric SUV interior (Source: Cadillac)

The AWD system packs an estimated 300 hp and 354 lb-ft of torque. Cadillac’s Optiq EV will be available in two trims: Luxury and Sport, with starting prices around $54,000 (including destination fee).

Cadillac says Optiq production will begin in late fall, with European specs and sales set for later this year.

Cadillac Optiq electric SUV (Source: Cadillac/ YouTube)

Electrek’s Take

Can Cadillac’s new Optiq EV compete with top-selling luxury rivals like Tesla, BMW, or Mercedes-Benz?

GM hopes Cadillac’s most affordable EV can help spark sales growth. Between the Optiq, Chevy Blazer EV, Equinox EV, and Silverado EV, GM has a strong slate of electric cars rolling out.

CEO Mary Barra calls 2024 the “year of execution” after battery production hurdles led to missed sales targets last year.

Barra believes the battery issues are “behind us now” as it looks to ramp EV sales this year. With production of the current Chevy Bolt EV/EUV ending last December, GM is looking to fill the massive hole.

GM aims to build 200,000 to 300,000 Ultium-based EVs this year, about 20 times more than last year. The company sold less than 14,000 Ultium models last year, with the other +62,000 being the Bolt.

Can Cadillac’s new Optiq help revamp the brand and compete with luxury EV rivals? Drop us a comment below to let us know your thoughts.

FTC: We use income earning auto affiliate links. More.

Continue Reading

Environment

JB Hunt launches first electric aftermarket semi truck route in Arizona

Published

on

By

JB Hunt launches first electric aftermarket semi truck route in Arizona

Following successful inbound implementations in the Pacific Northwest, North Carolina, and Mexico, Daimler Trucks North America (DTNA) is expanding the reach of its electric semi fleet into Arizona with long-time associate JB Hunt.

JB Hunt will add the new Freightliner eCascadia electric semi to its Arizona fleet immediately, and put it to work delivering aftermarket truck parts from DTNA’s parts distribution center (PDC) in Phoenix to multiple DTNA dealers along a dedicated route.

The electric Freightliner truck is expected to cover approximately 100 miles in a given day before heading “home” to a Detroit eFill charger installed at Daimler’s Phoenix facility.

This milestone marks the first all-electric route in the DTNA aftermarket parts distribution network, significantly reducing carbon emissions and setting a precedent for future sustainable outbound logistics operations.

“This solution with DTNA is a great example of our commitment to supporting customers’ efforts to reduce their carbon footprint and work towards energy transition,” explains Greer Woodruff, executive vice president of safety, sustainability and maintenance at JB Hunt. “JB Hunt owns and operates several eCascadias on behalf of customers, and our drivers have really enjoyed their in-cab experience. As customer interest continues to grow, we are here to enable their pursuit for a more sustainable supply chain in the most economic means possible.”

Daimler is analyzing future expansion opportunities throughout its internal parts distribution and logistics with an eye on electrifing additional routes and further reducing the carbon footprint of its logistics operations.

JB Hunt will evaluate its utilization of the charging station for other customers in the area, eventually enabling fully integrated zero-emission vehicle solutions into its 3PL fleets.

SOURCE | IMAGES: Daimler Trucks North America.

FTC: We use income earning auto affiliate links. More.

Continue Reading

Environment

Mitsubishi Fuso cleans up, putting 89 electric garbage trucks to work in Greece

Published

on

By

Mitsubishi Fuso cleans up, putting 89 electric garbage trucks to work in Greece

The Greek cities of Athens and Thessaloniki are popular tourist spots, and those tourists are about to breathe a little bit easier – literally! – thanks to nearly 90 new electric garbage trucks from Mitsubishi Fuso.

The Daimler-owned Mitsubishi Fuso brand has been making big moves since export of its newest electric eCanter medium duty truck kicked off earlier this year. First expanding to Hong Kong, and now taking orders in the EU.

“Thanks to its compact dimensions and high chassis load capacity, the electric Next Generation eCanter is ideal for waste disposal companies that drive on narrow roads,” says Florian Schulz, Head of Sales, Marketing and Customer Services. “In addition, the vehicle is locally emission-free and quiet, so that garbage can be emptied early in the morning in densely populated areas. This makes it particularly suitable for municipal applications.”

One of the most important goals the cities’ governments had was to quiet down the garbage collection process. To that end, Greek body manufacturer KAOUSSIS has put a lot of development work into the upfit body to quiet the hydraulic and compaction actions. The company is calling its refuse body “the first of its kind,” creating a market advantage for the electric eCanter while meeting all EU technical regulations for operating waste disposal vehicles with standing personnel.

The hydraulic system employs proportional, electro-hydraulically operated directional valves that operate at a maximum pressure of 180 bar. KAOUSSIS says it’s specially designed for EVs, and is compatible with garbage bins between 80 and 390 liter (aka: really big) capacities. The lift also features a dynamic weighing system that records the weight of the waste with an accuracy of up to ±0.5 kg (about a pound).

“We have had a very close cooperation with KAOUSSIS for over 30 years,” says Antonios Evangeloulis, Director of Sales & Marketing of the Greek importer & general agent for Daimler truck products and services Star Automotive Hellas. “All the necessary tools, safety measures, technicians, training and certifications are in place and we are able to offer excellent after-sales support for these vehicles. Overall, it was an exciting project that we were able to realize together.”

Forty of the new electric refuse trucks are expected to be deployed by the end of November, with the balance expected to be delivered over the course of 2025.

Electrek’s Take

Mitsubishi Fuso eCanter; via Daimler Trucks.

Electrifying the commercial truck fleet is a key part of decarbonizing city truck fleets – not just here in the US, but around the world. I called the eCanter, “a great product for moving stuff around densely packed city streets,” and garbage is definitely “stuff.”

Here’s hoping we see more “right size” electric solutions like this one in small towns and tight urban environments stateside somewhat sooner than later.

SOURCE | IMAGES: Daimler Trucks, via Charged EVs.

FTC: We use income earning auto affiliate links. More.

Continue Reading

Environment

Italian DC fast charger maker Alpitronic enters the US market [video]

Published

on

By

Italian DC fast charger maker Alpitronic enters the US market [video]

Electrek‘s Seth Weintraub went to Alpitronic America’s new HQ to speak with CEO Mike Doucleff about its plans to roll out its ultra-fast chargers across the US.

Bolzano, Italy-based Alpitronic was founded in 2009, and it specializes in the development and production of DC fast chargers. The global company’s best-known product line is the Hypercharger, an ultra-fast EV charging station that can deliver charging power from 50 kW to 400 kW, depending on the model.

Alpitronic Americas recently announced an agreement with Mercedes-Benz High-Power Charging to become the first DC fast-charging network to deploy Hypercharger 400 units at scale in the US.

Alpitronics Americas’ new headquarters’ 68,000-square-foot office and industrial space in Charlotte, North Carolina, includes a diagnostics laboratory and repair center, a spare parts warehouse, a training center, and space for as many as 300 employees.

The Bolzano, Italy-based company’s Hyperchargers achieve, on average, an efficiency rate greater than 97.5%, and that its repair and service network can service chargers anywhere in the US.

Alpitronic cofounder and CEO Philipp Senoner said, “As a natural part of Alpitronic’s growth, we are anxious to expand our industry-leading Hypercharger network from Europe, where we are market-share leader, to North America. We are pleased with the talent we are finding in North Carolina and look forward to setting a new standard for the EV charging network in the US.”

Alpitronic chargers support all EV brands. Pre-production units have been tested publicly in Rock Hill, SC, and Portland, OR. The first US-built, public chargers are expected to be installed and available in October.

Seth and Mike Doucleff discuss what Aliptronic’s main driver was to come to the US, what attracted them to Charlotte, and what the company thinks the future of DC fast chargers is in the US, among other things. Their conversation begins at 00:41 on the Electrek podcast below:


To limit power outages and make your home more resilient, consider going solar with a battery storage system. In order to find a trusted, reliable solar installer near you that offers competitive pricing, check out EnergySage, a free service that makes it easy for you to go solar. They have hundreds of pre-vetted solar installers competing for your business, ensuring you get high-quality solutions and save 20-30% compared to going it alone. Plus, it’s free to use and you won’t get sales calls until you select an installer and you share your phone number with them.

Your personalized solar quotes are easy to compare online and you’ll get access to unbiased Energy Advisers to help you every step of the way. Get started here. –trusted affiliate link*

FTC: We use income earning auto affiliate links. More.

Continue Reading

Trending