Cadillac unveiled its most affordable luxury EV so far, the 2025 Optiq, on Wednesday. Cadillac’s new Optiq is the “new luxury entry point” for EV buyers, but can it keep up with Tesla’s Model Y?
The new 2025 Optiq will join Cadillac’s growing lineup of electric cars. Cadillac’s EV portfolio includes the Lyriq, Escalade IQ, Celestiq, and Vistiq launching next year.
Cadillac has been teasing a cheaper electric SUV to sit below the Lyriq as the brand’s entry-level EV.
Compared to other Cadillac electric cars, like the $340K Celestiq or $130K Escalade IQ, the Optiq is aimed at a new segment of buyers.
With a growing number of younger buyers in the US, Cadillac’s new Optiq “will be an important gateway to attract luxury EV intenders” to the brand. Cadillac confirmed its goal of offering a fully electric portfolio by 2030.
Meanwhile, the Optiq will be sold in 10 regions, including Europe, as Cadillac looks to revamp overseas sales.
Cadillac promises its new entry-level EV will feature “several segment-leading features” and remain true to the Cadillac brand as it looks to stand out in a sea of luxury SUV rivals.
Cadillac Optiq EV (Source: Cadillac)
Cadillac’s Optiq EV is the new entry-level luxury EV
With a 6″ shorter wheelbase, the Optiq is more agile and fun to drive than the Lyriq. “The Ultium Platform allows us to fit enough muscle into a smaller package to provide a thrilling performance, delivering a sensation of isolated precision,” chief engineer John Cockburn explained.
Powered by an 85 kWh battery pack with standard dual-motor AWD, the Optiq offers up to 300 miles Cadillac-estimated miles of range. It can also add up to 79 miles of range in 10 minutes with DC fast charging.
Cadillac Optiq entry-level electric SUV (Source: Cadillac)
Cadillac’s new Optiq EV features a vented rear spoiler, diffuser, and other elements to boost aerodynamics (without compromising the SUV’s design).
Other exterior elements add to the Optiq’s sporty design, such as a fixed-glass roof, signature black crystal grille, and upgraded rear quarter panels. The Optiq also features signature lighting, so you are met with a light show when you walk up to or exit the vehicle.
Cadillac Optiq interior (Source: Cadillac)
The high-tech interior includes a 33″ diagonal advanced LED display with 9K resolution, Super Cruise driver assist as standard, advanced radar, camera, ultrasonic sensor tech, and Google built-in. It also comes loaded with segment-leading cargo space and second-row space.
At 190″ long, 84″ wide (with mirrors), and 65″ tall, the Cadillac Optiq will rival Tesla’s Model Y (187″ long x 76″ wide x 64″ tall) and other luxury electric SUVs in the segment.
Cadillac Optiq electric SUV interior (Source: Cadillac)
The AWD system packs an estimated 300 hp and 354 lb-ft of torque. Cadillac’s Optiq EV will be available in two trims: Luxury and Sport, with starting prices around $54,000 (including destination fee).
Cadillac says Optiq production will begin in late fall, with European specs and sales set for later this year.
Cadillac Optiq electric SUV (Source: Cadillac/ YouTube)
Electrek’s Take
Can Cadillac’s new Optiq EV compete with top-selling luxury rivals like Tesla, BMW, or Mercedes-Benz?
GM hopes Cadillac’s most affordable EV can help spark sales growth. Between the Optiq, Chevy Blazer EV, Equinox EV, and Silverado EV, GM has a strong slate of electric cars rolling out.
CEO Mary Barra calls 2024 the “year of execution” after battery production hurdles led to missed sales targets last year.
Barra believes the battery issues are “behind us now” as it looks to ramp EV sales this year. With production of the current Chevy Bolt EV/EUV ending last December, GM is looking to fill the massive hole.
GM aims to build 200,000 to 300,000 Ultium-based EVs this year, about 20 times more than last year. The company sold less than 14,000 Ultium models last year, with the other +62,000 being the Bolt.
Can Cadillac’s new Optiq help revamp the brand and compete with luxury EV rivals? Drop us a comment below to let us know your thoughts.
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Honda’s patent filings offer a clear glimpse into the company’s plans for an ultra-affordable electric motorcycle, integrating a proven chassis with a simple electric powertrain. It’s a clear glimpse into how the world’s most prolific motorcycle maker plans to challenge the nascent electric motorcycle market.
The filings in Honda’s new patent show a bike built around the familiar platform of the Honda Shine 100, a best-selling commuter in India, reimagined in electric form for a cost-effective future of urban mobility.
According to Cycle World’s Ben Purvis, Honda’s patent sketches outline a design that repurposes the Shine’s sturdy frame and chassis mounting points to house an electric motor and compact battery setup. Positioned where the engine once sat, a mid-motor drives the rear wheel via a single-speed reduction gear and chain – mirroring the essentials of the original gasoline-powered commuter bike.
Instead of a traditional fuel tank, the design features two lithium-ion battery packs, angled forward on either side of the spine frame and fitting neatly into the existing geometry.
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What makes the bike revealed in this patent even more interesting isn’t just its clever packaging, but rather the platform. By leveraging the proven Shine chassis, Honda can significantly cut development costs, manufacturing complexity, and market price. That’s a big statement given that surviving in price-sensitive markets like India demands simplicity and reliability. And by piggybacking off a proven platform, Honda can dramatically reduce the time to market from the time the boardroom bigwigs give the project the final green light.
Honda’s patent images show an electric motorcycle built on the same platform as the Honda Shine 100
The design still seems to feature styling that would be fairly consistent with the Shine 100, even down to a gas cap-like circular protrusion likely on top of a faux-tank. Some electric motorcycles in the past have used this location to hide a charging port, keeping similar form and function to outdated fuel tanks and fill ports, though it’s not clear if that is Honda’s intention.
It’s not clear what power level Honda could be targeting, but the Shine bike from which Honda’s creation draws its design inspiration could provide some clues. The Honda Shine 100 features a 99cc engine that provides around 7.3 horsepower (around 5.5 kW) and has a top speed of 85 km/h (53 mph), solidly planting it in the commuter segment of motorcycles.
The electric motorcycle in Honda’s design would be unlikely to target much higher performance as it would drastically increase the required battery capacity, and thus similar speeds of around 80-85 km/h (50-53 mph) would seem likely.
There also appears to be no active cooling, which would also limit the amount of power that Honda would be likely to draw continuously. The patent describes a channel formed by the two battery packs, leading to the speed controller and creating ducted cooling that pulls heat out of the batteries and electronics without drawing extra power.
Honda hasn’t released a final design, but I ask AI to create one based on the patent images. I’d ride that!
This emerging design is just one piece of Honda’s broader electric two-wheeler strategy. Their entry-level EM1 e: and Activa e: scooters launched with mobile battery packs and budget-friendly pricing. Meanwhile, high-tech concepts continually push the envelope. But this Shine-based bike aims squarely at the heart of mainstream affordability – a move likely to resonate with millions of new electric riders in developing regions like India where traditionally-styled small-dsiplacement motorcycles reign supreme.
Honda hasn’t revealed a timeline or pricing yet, but Honda’s patents offer real hope to fans of the brand’s electric efforts. If scaled effectively, this could be the first truly mass-market electric motorcycle from a major OEM, with a sticker price likely far below the $5,000 mark usually seen as a floor for commuter electric motorcycles from major manufacturers. That would also dramatically undercut models from brands like Zero or Harley-Davidson’s LiveWire, even as those brands rush to bring their own lower-cost models to market.
Electrek’s Take
Honda’s patent reveals a clever, no-frills EV designed to democratize electric two-wheeling, especially in developing markets that are even more price-sensitive than Western electric motorcycle customers.
Using a trusted frame, simple electric drive, and passive cooling, I’d say it definitely prioritizes cost over complexity, which is exactly what urban commuters need. If Honda can bring this to market, it would not just add another electric bike to the mix… it could create a new baseline for affordability in affordable electric mobility. Now we’re just waiting for the rubber to hit the road!
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And today, Musk made it official that he will seek greater collaboration between three of his companies: Tesla, xAI, and twitter, in the form of an investment into xAI by Tesla.
The situation is a little more complicated than that, though.
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Tesla is a public company, owned by shareholders. Musk is the largest shareholder, but only owns around 12% of the company himself.
This is a different situation than xAI, which is a private company, owned by Musk. While there are other investors, he can exercise much more direct control over the company, and doesn’t have to put big decisions up to a vote.
One of the recent decisions he made with xAI was to purchase twitter in March. You may say, “wait, I thought he bought twitter back in 2022?,” and you’d be correct. Musk purchased twitter for $44 billion in 2022, which was widely agreed to be far too high a price, and then rapidly saw the company’s valuation drop to under $10 billion.
Then, in March 2025, Musk had xAI purchase twitter in an all-stock deal, valuing twitter company at $45 billion – again, far too high of a valuation, but considering he purchased the company from himself, he could set the price at whatever he wanted.
The move was widely considered to be a bailout of twitter, and the numbers involved considered arbitrary, perhaps partially to help save face for Musk after he made one of the worst business deals of all time.
Now the two are the same entity, and it seems clear that he would like to bring Tesla into the fold, in some way or another.
Musk has already improperly used resources from Tesla, a public company, to boost xAI and twitter, his private companies. Last year, he gave up Tesla’s priority position for highly sought-after NVIDIA H100 GPUs, instead shipping those GPUs to xAI and twitter. Tesla could have used these GPUs for training its FSD/Robotaxi systems, which Musk has claimed is the most important thing to Tesla’s future, but instead graciously sent them to his other company that used them to, uh, train a bot to say Nazi stuff apparently.
xAI has also poached talent from Tesla, multiple times, showing how Musk is using Tesla as a farm team for his private company.
So it hasn’t been a secret that Musk would like to use public money to bail out his private companies, as he’s been setting the stage for for a while now.
Musk has previously “discussed” getting Tesla to invest in xAI in the past, but the idea was never made official until today, when Musk said that he will put the idea to a shareholder vote.
In response to one of his superfans asking for the the opportunity to waste money on an overvalued social media app (which would mark the third time it has been overpaid for in as many years), and the backend fueling “MechaHitler,” Musk said this:
Tesla traditionally holds its annual shareholder meeting around the middle of the year, so if it were a normal year, this shareholder vote might be imminent.
But it’s not a normal year, as just last week Tesla announced an exceptionally late shareholder meeting, pushing it back to November, the latest it has ever held the meeting.
This means that Musk will have around four months to campaign for this idea – something that he’ll perhaps have more time to do, now that he’s no longer cosplaying as a government official.
We don’t know what the structure of the deal might look like yet, but Musk has been clear in the past that he wants more shares in Tesla. After selling many of his shares in order to buy twitter, he later complained that he doesn’t feel comfortable having less than 25% of Tesla. Given that his recent xAI/twitter deal was an all-stock deal, Musk could attempt to fund any investment of Tesla into xAI via shares, giving himself more Tesla shares in exchange for the company gaining a portion of xAI. Though to get him to 25% voting shares in Tesla, that would require either an enormous valuation for xAI, a small valuation for Tesla, or purchasing a large percentage of xAI (or, perhaps, all three, given how much higher TSLA’s valuation is than xAI’s).
We may however have a hint as to how that vote will go, because the last time Musk campaigned for a clearly terrible idea, Tesla shareholders ate it up.
In mid-2024, Musk ended his yearslong absenteeism at Tesla in a flurry of activity, hoping to persuade enough shareholders to vote for his illegal $55B pay package.
So it looks like we’ve got another campaign coming up, and if last time was any indication, expect some really bad decisions along the way. It worked last time, didn’t it?
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The off-highway equipment experts at Perkins and McElroy have teamed up to develop a plug-and-play battery electric power unit designed to help equipment OEMs and upfitters to seamlessly transition from diesel to battery electric power.
Designed to occupy the same space as the companies’ diesel-engined power units, Perkins dropped its new battery power unit into the similarly new McElroy TracStar 900i pipe fusion machine (specialized equipment used to join thermoplastic pipes like HDPE or polypropylene by heat-welding them end-to-end to form a continuous length pf pipe).
Perkins’ battery electric power unit replaces the company’s proprietary 134 hp, 3.6 liter 904 Series Tier V diesel engine, enabling units that are already deployed to be quickly upgraded to electric power – and helping trade allies and development partners to easily retrofit existing equipment in order to add zero-emission options to their operational fleet.
“We’re actively helping customers navigate the shift in power system requirements, with a range of advanced power systems including electric, diesel-electric and alternative fuel compatible engines,” says Jaz Gill, vice president, global sales, marketing at Perkins. “When it comes to the innovative fully integrated battery electric power unit, it can be ‘dropped in’ to a machine to replace a diesel engine. The system consists of a Perkins battery along with inverters, motors and on-board chargers – all packaged up into a compact drop-in system to support seamless transition from diesel to electric for our customers looking to make that move.”
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McElroy believes that an electric, emissions-free power unit like this one will open new opportunities and applications for its customers.
“Their team has done a phenomenal job of integrating their battery electric system into our TracStar 900i,” explains McElroy President and CEO Chip McElroy. “We’re really excited to see what the market thinks about this concept.”
Development of the battery electric powered pipe fusion machine was completed in about nine months. Future Perkins-powered electric equipment running the 904 diesel (small excavators, telehandlers, pumps, and gensets) could be developed even more quickly. You can find out more in the company’s promo video, below.