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This photograph shows a screen displaying the logo of Bard AI, a conversational artificial intelligence software application developed by Google, and ChatGPT.

Lionel Bonaventure | Afp | Getty Images

LONDON — Microsoft is handing over the development of all of its best artificial intelligence tools and software to OpenAI, according to one tech CEO — which could be a boon for arch-rival Google.

Todd McKinnon, CEO of identity security firm Okta, told CNBC on Friday that as Google looks to defend its position in search, it is “probably doing the best job of actually not having to outsource their R&D.”

He noted that the so-called transformers that power today’s generative AI technologies “all came from Google.”

Cybersecurity now a top priority for company boards, Okta CEO says

Transformers are deep-learning models that learn context and thus meaning by tracking relationships in sequential data, such as words.

“This all came from Google, with DeepMind and the research,” McKinnon said. “I mean, the breakthrough was the research from Google, the transformers which are the algorithm that all these LLMs [large language models] are using to make these big advancements.”

Microsoft as an AI ‘consultancy’

McKinnon added that there’s a risk Microsoft’s position in AI becomes reduced to that of a “consultancy.” Microsoft was not immediately available for comment when contacted by CNBC.

It comes as a number of the firm’s top products — such as Copilot, the firm’s generative AI chatbot, and PCs that are equipped with generative AI software — incorporate tech made by OpenAI, the lab behind artificial intelligence chatbot ChatGPT.

Microsoft has plowed billions of dollars into OpenAI, with its total investment to date reportedly swelling to $13 billion. In Jan. 2023, the tech giant said its investment would “accelerate AI breakthroughs to ensure these benefits are broadly shared with the world.”

“It’s so bizarre,” McKinnon told CNBC. “Imagine working at Microsoft. OpenAI is over there making all the exciting stuff. It’s almost like Microsoft is going to turn into a consulting company.”

Still, Google has a mountain to climb if it’s going to achieve commercial success with its own AI investments.

Microsoft has effectively become the leader in the push toward foundation AI models given its investment in and partnership with OpenAI. This has raised concerns that Google’s position in search could be undermined, as internet users increasingly turn to ChatGPT and other AI chatbots for their search needs.

Google’s own AI efforts, meanwhile, have been beset by a number of public blunders.

Last year, when Google unveiled its Gemini AI chatbot (called Bard at the time), an ad on social media site X showed it giving the wrong answer to a user question. More recently, Google Gemini, as the product is now known, started creating ahistorical images from prompts about history.

Google subsequently pulled its Gemini image generator tool for pictures of people and is yet to reinstate the product while it investigates a fix.

Huge investments needed to succeed

McKinnon noted that AI is a rare segment of technology that has stemmed from substantial backing from major tech giants, rather than organic investments into new product cycles, as was the case with the PC and cloud computing.

“It’s different than other generations of technology like with personal computers, where it was not necessarily the biggest companies in the world that had the advantage, because the whole thing about personal computers is they were truly disruptive in the sense that they were almost toys,” McKinnon said.

“There’s no new AI model that’s like a toy. The only reason OpenAI can get it working is because the great R&D that they needed — $10 billion from Microsoft, to run the model — that wasn’t like a disruptive thing, that was a $10 billion investment.”

He added that Big Tech’s mammoth investments into AI create some competition concerns.

The “biggest risk” McKinnon sees for the cybersecurity industry going forward is that AI issues stemming from the digital giants — such as disinformation — will “stunt the progress in technology.”

“The potential [for] artificial intelligence is really high,” he said, but added: “I actually expect the swing of regulation to go so far that we leave only the biggest, most powerful companies in control of AI.”

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How VPNs might allow Americans to continue using TikTok

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How VPNs might allow Americans to continue using TikTok

Dado Ruvic | Reuters

If TikTok does indeed go dark on Sunday for Americans, there may be a tool for them to continue accessing the popular social app: VPNs. 

The Chinese-owned app is set to be removed from mobile app stores and the web for U.S. users on Sunday as a result of a law signed by President Joe Biden in April 2024 requiring that the app be sold to a qualified buyer before the deadline. 

Barring a last-minute sale or reprieve from the Supreme Court, the app will almost certainly vanish from the app stores for iPhones and Android phones. It won’t be removed from people’s phones, but the app could stop working. 

TikTok plans to shut its service for Americans on Sunday, meaning that even those who already have the app downloaded won’t be able to continue using it, according to reports this week from Reuters and The Information. Apple and Google didn’t comment on their plans for taking down the apps from their app stores on Sunday.

“Basically, an app or a website can check where users came from,” said Justas Palekas, a head of product at IProyal.com, a proxy service. “Based on that, then they can impose restrictions based on their location.”

Masking your physical internet access point

That may stop most users, but for the particularly driven Americans, using VPNs might allow them to continue using the app. 

VPNs and a related business-to-business technology called proxies work by tunneling a user’s internet traffic through a server in another country, making it look like they are accessing the internet from a location different than the one they are physically in. 

This works because every time a computer connects to the internet, it is identified through an IP number, which is a 12-digit number that is different for every single computer. The first six digits of the number identifies the network, which also includes information about the physical region the request came from.

In China, people have used VPNs for years to get around the country’s firewall, which blocks U.S. websites such as Google and Facebook. VPNs saw big spikes in traffic when India banned TikTok in 2020, and people often use VPNs to watch sporting events from countries where official broadcasts aren’t available. 

As of 2022, the VPN market was worth nearly $38 billion, according to the VPN Trust Initiative, a lobbying group.

“We consistently see significant spikes in VPN demand when access to online platforms is restricted, and this situation is no different,” said Lauren Hendry Parsons, privacy advocate at ExpressVPN, a VPN provider that costs $5 per month to use.

“We’re not here to endorse TikTok, but the looming U.S. ban highlights why VPNs matter— millions rely on them for secure, private, and unrestricted access to the internet,” ProtonVPN posted on social media earlier this week. ProtonVPN offers its service for $10 a month. 

The price of VPNs

Both ExpressVPN and ProtonVPN allow users to set their internet-access location. 

Most VPN services charge a monthly fee to pay for their servers and traffic, but some use a business model where they collect user data or traffic trends, such as when Meta offered a free VPN so it could keep an eye on which competitors’ apps were growing quickly.

A key tradeoff for those who use VPN is speed due to requests having to flow through a middleman computer to mask a users’ physical location. 

And although VPNs have worked in the past when governments have banned apps, that doesn’t ensure that VPNs will work if TikTok goes dark. It won’t be clear if ExpressVPN would be able to access TikTok until after the ban takes place, Parsons told CNBC in an email. It’s also possible that TikTok may be able to determine Americans who try to use VPNs to access the app.  

(L-R) Sarah Baus of Charleston, S.C., holds a sign that reads “Keep TikTok” as she and other content creators Sallye Miley of Jackson, Mississippi, and Callie Goodwin of Columbia, S.C., stand outside the U.S. Supreme Court Building as the court hears oral arguments on whether to overturn or delay a law that could lead to a ban of TikTok in the U.S., on January 10, 2025 in Washington, DC. 

Andrew Harnik | Getty Images

VPNs and proxies to evade regional restrictions have been part of the internet’s landscape for decades, but their use is increasing as governments seek to ban certain services or apps.

Apps are removed by government request all the time. Nearly 1500 apps were removed in regions due to government takedown demands in 2023, according to Apple, with over 1,000 of them in China. Most of them are fringe apps that break laws such as those against gambling, or Chinese video game rules, but increasingly, countries are banning apps for national security or economic development reasons.

Now, the U.S. is poised to ban one of the most popular apps in the country — with 115 million users, it was the second most downloaded app of 2024 across both iOS and Android, according to an estimate provided to CNBC from Sensor Tower, a market intelligence firm.

“As we witness increasing attempts to fragment and censor the internet, the role of VPNs in upholding internet freedom is becoming increasingly critical,” Parsons said.

WATCH: Chinese TikTok alternative surges

Chinese TikTok alternative surges

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YouTube donating $15 million in LA wildfire relief, support for creators days before TikTok ban

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YouTube donating  million in LA wildfire relief, support for creators days before TikTok ban

Charred remains of buildings are pictured following the Palisades Fire in the Pacific Palisades neighborhood in Los Angeles, California, U.S. Jan. 15, 2025. 

Mike Blake | Reuters

Google and YouTube will donate $15 million to support the Los Angeles community and content creators impacted by wildfires, YouTube CEO Neal Mohan announced in a blog post Wednesday.

The contributions will flow to local relief organizations including Emergency Network Los Angeles, the American Red Cross, the Center for Disaster Philanthropy and the Institute for Nonprofit News, the blog said. When the company’s LA offices can safely reopen, impacted creators will also be able to use YouTube’s production facilities “to recover and rebuild their businesses” as well as access community events.

“To all of our employees, the YouTube creator community, and everyone in LA, please stay safe and know we’re here to support,” Google CEO Sundar Pichai posted on X.

The move comes days before Sunday’s impending TikTok ban that has already seen content creators begin asking fans to follow them on other social platforms. YouTube Shorts, a short-form video platform within YouTube, is a competitor to TikTok, along with Meta’s Instagram Reels and the fast-growing Chinese app Rednote, otherwise known as Xiahongshu.

Read more CNBC tech news

“In moments like these, we see the power of communities coming together to support each other — and the strength and resilience of the YouTube community is like no other,” Mohan wrote.

YouTube’s contributions are in line with a host of other LA companies pledging multi-million dollar donations aimed at assisting employees and residents impacted by the LA fires. Meta announced a $4 million donation split between CEO Mark Zuckerberg and the company while both Netflix and Comcast pledged $10 million donations to multiple aid groups.

Disclosure: Comcast owns NBCUniversal, the parent company of CNBC.

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TikTok: What creators would do if the short-form video app goes dark

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TikTok’s U.S. operations could be worth as much as $50 billion if ByteDance decides to sell

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TikTok’s U.S. operations could be worth as much as  billion if ByteDance decides to sell

Jakub Porzycki | Nurphoto | Getty Images

Business moguls such as Elon Musk should be prepared to spend tens of billions of dollars for TikTok’s U.S. operations should parent company ByteDance decide to sell. 

TikTok is staring at a potential ban in the U.S. if the Supreme Court decides to uphold a national security law in which service providers such as Apple and Google would be penalized for hosting the app after the Sunday deadline. ByteDance has not indicated that it will sell the app’s U.S. unit, but the Chinese government has considered a plan in which X owner Musk would acquire the operations, as part of several scenarios in consideration, Bloomberg News reported Monday.

If ByteDance decides to sell, potential buyers may have to spend between $40 billion and $50 billion. That’s the valuation that CFRA Research Senior Vice President Angelo Zino has estimated for TikTok’s U.S. operations. Zino based his valuation on estimates of TikTok’s U.S. user base and revenue in comparison to rival apps. 

TikTok has about 115 million monthly mobile users in the U.S., which is slightly behind Instagram’s 131 million, according to an estimate by market intelligence firm Sensor Tower. That puts TikTok ahead of Snapchat, Pinterest and Reddit, which have U.S. monthly mobile user bases of 96 million, 74 million and 32 million, according to Sensor Tower.

Zino’s estimate, however, is down from the more than $60 billion that he estimated for the unit in March 2024, when the House passed the initial national security bill that President Joe Biden signed into law the following month.

The lowered estimate is due to TikTok’s current geopolitical predicament and because “industry multiples have come in a bit” since March, Zino told CNBC in an email. Zino’s estimate doesn’t include TikTok’s valuable recommendation algorithms, which a U.S. acquirer would not obtain as part of a deal, with the algorithms and their alleged ties to China being central to the U.S. government’s case that TikTok poses a national security threat.

Analysts at Bloomberg Intelligence have their estimate for TikTok’s U.S. operations pegged in the range of $30 billion to $35 billion. That’s the estimate they published in July, saying at the time that the value of the unit would be “discounted due to it being a forced sale.”  

Bloomberg Intelligence analysts noted that finding a buyer for TikTok’s U.S. operations that can both afford the transaction and deal with the accompanying regulatory scrutiny on data privacy makes a sale challenging. It could also make it difficult for a buyer to expand TikTok’s ads business, they wrote. 

A consortium of businesspeople including billionaire Frank McCourt and O’Leary Ventures Chairman Kevin O’Leary put in a bid to buy TikTok from ByteDance. O’Leary has previously said the group would be willing to pay up to $20 billion to acquire the U.S. assets without the algorithm.

Unlike a Musk bid, O’Leary’s group’s bid would be free from regulatory scrutiny, O’Leary said in a Monday interview with Fox News.

O’Leary said that he’s “a huge Elon Musk fan,” but added “the idea that the regulator, even under Trump’s administration, would allow this is pretty slim.”

TikTok, X and O’Leary Ventures did not respond to requests for comment.

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