U.K. Prime Minister Rishi Sunak (left), leader of the incumbent Conservatives, and opposition leader Sir Keir Starmer of the Labour Party. The politicians traded barbs in their first head-to-head debate on Tuesday ahead of the July 4 General Election.
Pa Images | Getty Images
LONDON — British technology executives and entrepreneurs want the next government to focus on promoting skills around the development and use of artificial intelligence and growth-oriented fiscal measures.
Brits are set to head to the polls on July 4.
The business community has been calling on the two main political parties to push for economic growth, a regulatory environment that is accommodating to technology innovation and a long-term vision that can cement the U.K.’s position on the world stage.
They say that, whether it’s Prime Minister Rishi Sunak or Labour leader Keir Starmer that makes it into Downing Street, the next government is likely to be one that keeps high-growth tech businesses’ interests at heart.
Upskilling in an AI age
One thing U.K. tech executives are pushing for is fostering innovation in artificial intelligence and cultivating citizens’ grasp on AI-centric skills — across multiple generations.
Skills that help us feel better equipped with large language models and other next-generation AI tools rather than losing our grip on these tools and becoming controlled by them should be a key focus of any government, top tech executives told CNBC.
Innovation is heading very quickly towards autonomous AI. We need to have the skills in this country … to be able to adopt and use it in a responsible way, with the right controls and protocols.
Zahra Bahrololoumi
U.K. and Ireland CEO, Salesforce
At Salesforce’s World Tour London, a tech conference where the U.S. enterprise software giant hosts several major customers and partners, promoting growth and prosperity with new technologies like AI was a key theme.
At a press conference on the sidelines of the event — away from the mascots with full-body suits of Einstein and Astro, the raccoon character that guides users around Salesforce’s customer relationship management tools — the firm’s U.K. boss spelled out what she wants from the next administration.
“With any government, I will be specific and I will bang this drum: one in 10 of us feel equipped with AI. Innovation is heading very quickly towards autonomous AI. We need to have the skills in this country … to be able to adopt and use it in a responsible way, with the right controls and protocols,” Zahra Bahrololoumi, Salesforce’s U.K. and Ireland CEO, said in response to a CNBC question.
“Any government appreciates that, most of the major parties do,” she added. “That would be my wish list — if there was one thing just to prioritize, [it should be] digital skills.”
Matthew Houlihan, senior director of government and corporate affairs for U.K. and Europe at U.S. enterprise tech firm Cisco, said the next government should seek to make the country a leader in innovation and emerging technologies like AI and quantum computing.
“It should also be an excellent time to review approaches to essential aspects of the U.K.’s digitising economy such as digital skills, tech adoption support and approaches to security to ensure that the benefits of digital technologies can be felt by as many people across the country as possible,” he added.
Political leanings
Many technology executives remain coy about which candidate will secure their vote come July 4 — but a growing number are beginning to make their political affiliations publicly known.
Last month, dozens of business executives, entrepreneurs, and investors signed an open letter stating their support for Labour in the upcoming election. “We, as leaders and investors in British business, believe it is time for a change,” they said in the letter.
Shadow Chancellor Rachel Reeves, Labour leader Sir Keir Starmer and Deputy leader, Angela Rayner, attend an event to launch Labour’s election pledges at The Backstage Centre on May 16, 2024 in Purfleet, United Kingdom.
Leon Neal | Getty Images News | Getty Images
Signatories included several influential names in the world of U.K. tech: Wikipedia founder Jimmy Wales, Founders Forum co-founder Jonathan Goodwin, and Atom Bank CEO Mark Mullen.
The writers of the letter say that the U.K. economy has suffered from a decade of stagnation amid a lack of both political stability and a consistent economic strategy.
Britain’s Sunak has said it will “take time” for the general population to “really feel” upward momentum in the economy.
Data released earlier this year showed that U.K. gross domestic product rose by 0.6% between January and March after slumping into a shallow recession in the second half of 2023.
An end to uncertainty
The past four years have seen the U.K. undergo particular adversity and economic instability — from the Covid-19 pandemic and Ukraine conflict’s impact on global supply chains, to the rising cost of living for both consumers and businesses.
Add to that the disastrous “mini budget” in September 2022 under Sunak’s predecessor Liz Truss, what British tech bosses say they are looking for now is stability and certainty.
British Prime Minister Rishi Sunak (L) and Britain’s Chancellor of the Exchequer Jeremy Hunt (R) during a visit to BAE Systems on March 25, 2024 in Barrow-in-Furness, England.
Danny Lawson | Wpa Pool | Getty Images
“In the last two years, both parties have materially converged in terms of the fact that businesses are important for the country’s growth — business is important, fintech [financial technology] is important, entrepreneurship is important,” Rishi Khosla, CEO of British digital bank OakNorth, told CNBC.
“The strong desire is for whichever party that comes into power to stay the course on that, to make sure that they stay the course on the narrative but also on what they do, whether it’s immigration, whether it’s tax, and they don’t create environments that go against that for populist measures,” Khosla said.
Big on statements, short on detail
One current source of frustration for U.K. tech leaders remains the fact that neither of the major political parties have yet explained how they’ll boost business — let alone the entrepreneurial community and high-growth technology industry.
Tech bosses CNBC spoke with found themselves unable to point to specific policies and plans from either of the main political parties.
British Finance Minister Jeremy Hunt recently unveiled a spate of new tax breaks and investments which he said would help to establish the U.K. as a world leader in high-growth industries.
Hunt hinted he’ll introduce new tax cuts if the Conservatives are re-elected, saying in an interview with The Telegraph that the priority will be “business taxes that boost investment,” as well as growth. He has refrained from offering further details on his plans, however.
Labour has previously committed to capping the headline rate of corporation tax at its current 25% rate, and confirmed it will maintain certain tax reliefs including for full expensing and research and development (R&D).
Labour says it will publish a roadmap for business taxation, if and when it is elected.
If TikTok does indeed go dark on Sunday for Americans, there may be a tool for them to continue accessing the popular social app: VPNs.
The Chinese-owned app is set to be removed from mobile app stores and the web for U.S. users on Sunday as a result of a law signed by President Joe Biden in April 2024 requiring that the app be sold to a qualified buyer before the deadline.
Barring a last-minute sale or reprieve from the Supreme Court, the app will almost certainly vanish from the app stores for iPhones and Android phones. It won’t be removed from people’s phones, but the app could stop working.
TikTok plans to shut its service for Americans on Sunday, meaning that even those who already have the app downloaded won’t be able to continue using it, according to reports this week from Reuters and The Information. Apple and Google didn’t comment on their plans for taking down the apps from their app stores on Sunday.
“Basically, an app or a website can check where users came from,” said Justas Palekas, a head of product at IProyal.com, a proxy service. “Based on that, then they can impose restrictions based on their location.”
Masking your physical internet access point
That may stop most users, but for the particularly driven Americans, using VPNs might allow them to continue using the app.
VPNs and a related business-to-business technology called proxies work by tunneling a user’s internet traffic through a server in another country, making it look like they are accessing the internet from a location different than the one they are physically in.
This works because every time a computer connects to the internet, it is identified through an IP number, which is a 12-digit number that is different for every single computer. The first six digits of the number identifies the network, which also includes information about the physical region the request came from.
In China, people have used VPNs for years to get around the country’s firewall, which blocks U.S. websites such as Google and Facebook. VPNs saw big spikes in traffic when India banned TikTok in 2020, and people often use VPNs to watch sporting events from countries where official broadcasts aren’t available.
As of 2022, the VPN market was worth nearly $38 billion, according to the VPN Trust Initiative, a lobbying group.
“We consistently see significant spikes in VPN demand when access to online platforms is restricted, and this situation is no different,” said Lauren Hendry Parsons, privacy advocate at ExpressVPN, a VPN provider that costs $5 per month to use.
“We’re not here to endorse TikTok, but the looming U.S. ban highlights why VPNs matter— millions rely on them for secure, private, and unrestricted access to the internet,” ProtonVPN posted on social media earlier this week. ProtonVPN offers its service for $10 a month.
The price of VPNs
Both ExpressVPN and ProtonVPN allow users to set their internet-access location.
Most VPN services charge a monthly fee to pay for their servers and traffic, but some use a business model where they collect user data or traffic trends, such as when Meta offered a free VPN so it could keep an eye on which competitors’ apps were growing quickly.
A key tradeoff for those who use VPN is speed due to requests having to flow through a middleman computer to mask a users’ physical location.
And although VPNs have worked in the past when governments have banned apps, that doesn’t ensure that VPNs will work if TikTok goes dark. It won’t be clear if ExpressVPN would be able to access TikTok until after the ban takes place, Parsons told CNBC in an email. It’s also possible that TikTok may be able to determine Americans who try to use VPNs to access the app.
(L-R) Sarah Baus of Charleston, S.C., holds a sign that reads “Keep TikTok” as she and other content creators Sallye Miley of Jackson, Mississippi, and Callie Goodwin of Columbia, S.C., stand outside the U.S. Supreme Court Building as the court hears oral arguments on whether to overturn or delay a law that could lead to a ban of TikTok in the U.S., on January 10, 2025 in Washington, DC.
Andrew Harnik | Getty Images
VPNs and proxies to evade regional restrictions have been part of the internet’s landscape for decades, but their use is increasing as governments seek to ban certain services or apps.
Apps are removed by government request all the time. Nearly 1500 apps were removed in regions due to government takedown demands in 2023, according to Apple, with over 1,000 of them in China. Most of them are fringe apps that break laws such as those against gambling, or Chinese video game rules, but increasingly, countries are banning apps for national security or economic development reasons.
Now, the U.S. is poised to ban one of the most popular apps in the country — with 115 million users, it was the second most downloaded app of 2024 across both iOS and Android, according to an estimate provided to CNBC from Sensor Tower, a market intelligence firm.
“As we witness increasing attempts to fragment and censor the internet, the role of VPNs in upholding internet freedom is becoming increasingly critical,” Parsons said.
Charred remains of buildings are pictured following the Palisades Fire in the Pacific Palisades neighborhood in Los Angeles, California, U.S. Jan. 15, 2025.
Mike Blake | Reuters
Google and YouTube will donate $15 million to support the Los Angeles community and content creators impacted by wildfires, YouTube CEO Neal Mohan announced in a blog post Wednesday.
The contributions will flow to local relief organizations including Emergency Network Los Angeles, the American Red Cross, the Center for Disaster Philanthropy and the Institute for Nonprofit News, the blog said. When the company’s LA offices can safely reopen, impacted creators will also be able to use YouTube’s production facilities “to recover and rebuild their businesses” as well as access community events.
“To all of our employees, the YouTube creator community, and everyone in LA, please stay safe and know we’re here to support,” Google CEO Sundar Pichai posted on X.
The move comes days before Sunday’s impending TikTok ban that has already seen content creators begin asking fans to follow them on other social platforms. YouTube Shorts, a short-form video platform within YouTube, is a competitor to TikTok, along with Meta’s Instagram Reels and the fast-growing Chinese app Rednote, otherwise known as Xiahongshu.
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“In moments like these, we see the power of communities coming together to support each other — and the strength and resilience of the YouTube community is like no other,” Mohan wrote.
YouTube’s contributions are in line with a host of other LA companies pledging multi-million dollar donations aimed at assisting employees and residents impacted by the LA fires. Meta announced a $4 million donation split between CEO Mark Zuckerberg and the company while both Netflix and Comcast pledged $10 million donations to multiple aid groups.
Disclosure: Comcast owns NBCUniversal, the parent company of CNBC.
Business moguls such as Elon Musk should be prepared to spend tens of billions of dollars for TikTok’s U.S. operations should parent company ByteDance decide to sell.
TikTok is staring at a potential ban in the U.S. if the Supreme Court decides to uphold a national security law in which service providers such as Apple and Google would be penalized for hosting the app after the Sunday deadline. ByteDance has not indicated that it will sell the app’s U.S. unit, but the Chinese government has considered a plan in which X owner Musk would acquire the operations, as part of several scenarios in consideration, Bloomberg News reported Monday.
If ByteDance decides to sell, potential buyers may have to spend between $40 billion and $50 billion. That’s the valuation that CFRA Research Senior Vice President Angelo Zino has estimated for TikTok’s U.S. operations. Zino based his valuation on estimates of TikTok’s U.S. user base and revenue in comparison to rival apps.
TikTok has about 115 million monthly mobile users in the U.S., which is slightly behind Instagram’s 131 million, according to an estimate by market intelligence firm Sensor Tower. That puts TikTok ahead of Snapchat, Pinterest and Reddit, which have U.S. monthly mobile user bases of 96 million, 74 million and 32 million, according to Sensor Tower.
Zino’s estimate, however, is down from the more than $60 billion that he estimated for the unit in March 2024, when the House passed the initial national security bill that President Joe Biden signed into law the following month.
The lowered estimate is due to TikTok’s current geopolitical predicament and because “industry multiples have come in a bit” since March, Zino told CNBC in an email. Zino’s estimate doesn’t include TikTok’s valuable recommendation algorithms, which a U.S. acquirer would not obtain as part of a deal, with the algorithms and their alleged ties to China being central to the U.S. government’s case that TikTok poses a national security threat.
Analysts at Bloomberg Intelligence have their estimate for TikTok’s U.S. operations pegged in the range of $30 billion to $35 billion. That’s the estimate they published in July, saying at the time that the value of the unit would be “discounted due to it being a forced sale.”
Bloomberg Intelligence analysts noted that finding a buyer for TikTok’s U.S. operations that can both afford the transaction and deal with the accompanying regulatory scrutiny on data privacy makes a sale challenging. It could also make it difficult for a buyer to expand TikTok’s ads business, they wrote.
A consortium of businesspeople including billionaire Frank McCourt and O’Leary Ventures Chairman Kevin O’Leary put in a bid to buy TikTok from ByteDance. O’Leary has previously said the group would be willing to pay up to $20 billion to acquire the U.S. assets without the algorithm.
Unlike a Musk bid, O’Leary’s group’s bid would be free from regulatory scrutiny, O’Leary said in a Monday interview with Fox News.
O’Leary said that he’s “a huge Elon Musk fan,” but added “the idea that the regulator, even under Trump’s administration, would allow this is pretty slim.”
TikTok, X and O’Leary Ventures did not respond to requests for comment.