General Election 2024: What do voters think about the manifestos of the smaller parties?
The election might seem like a two-horse race, but other parties are jockeying for votes too.
We put their manifestos to the Sky News YouGov Voters Panel.
Representing different political backgrounds and more than 40 different constituencies, they pored over the promises and policies.
Reform UK
Reform UK doesn’t have a traditional manifesto, but its “contract” with voters certainly reads like one.
And it split our panel.
One voter described it as “xenophobia, racism and closed-mindedness”.
Reform UK leader Nigel Farage
But another said: “They make it clear they stand for British citizens… a lot of people feel here in the UK that they are undermined and undervalued.”
Reform are mostly targeting Tory votes, and an interesting picture emerges when you look at the people who voted Conservative last time.
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From our panel, a fifth of former Tory voters felt Reform resonated.
“I pretty much agree with everything that I’ve seen on the Reform Party’s manifesto. I like their views on immigration, the income tax threshold, the cutting of EU laws, the cutting of foreign aid,” one voter said.
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SNP
In Scotland, the SNP want to talk about independence, but the Scottish voters on our panel found other things to focus on in the party’s manifesto.
SNP leader John Swinney speaking during the party’s manifesto launch. Pic: PA
One voter told us: “I definitely agree with the Ā£15 minimum wage, [and] more assistance for the care sector.
“It’s a shame we don’t have enough seats up here to run Westminster because I think a lot of people in the UK would follow a lot of the policies the SNP put forward.”
But another was not convinced, saying: “Nothing about the SNP is relevant, realistic or anything really – it’s just made-up garbage.”
Plaid Cymru
In Wales, Plaid Cymru want to win the Welsh vote.
Plaid Cymru leader Rhun ap Iorwerth
One voter said: “Whilst I appreciate that Plaid Cymru are looking at the interests of people in Wales in particular, I disagree with the statement around taking full control of the economy.
“I am rather concerned that they are not happy about the defence spending.”
Green Party
The Greens say they are fighting for a fairer world, but do their pledges persuade our panel?
Green Party co-leader Carla Denyer. Pic: AP
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“The environment policies really stand out to me,” one panel member said.
“Although I plan to vote for the Green Party, I have to admit that I don’t like their manifesto, particularly their policies surrounding defence.
“I’d love to see them get somewhere, but the way voting works, it’s a bit of a wasted vote.”
The prime minister has refused to rule out manifesto-breaking tax hikes in next week’s budget while speaking to Sky News political editor Beth Rigby.
Sir Keir Starmer was interviewed by Rigby while the pair were in South Africa for a meeting of the G20 group of nations.
Despite the government last year indicating it was not going to raise more taxes, it appears that Wednesday’s fiscal event will involve substantial increases in levies.
The 2024 Labour manifesto said: “We will ensure taxes on working people are kept as low as possible.
“Labour will not increase taxes on working people, which is why we will not increase national insurance, the basic, higher, or additional rates of income tax, or VAT.”
At the start of their interview, the prime minister was asked by Rigby if it was important for politicians to “stick to their word”.
Sir Keir said: “Yes, it is important that politicians stick to their word.
“They have to make decisions against a political backdrop. And, we’ve also got big decisions to make in the budget that’s coming in just a few days time.”
This caveat matches the expectations that a range of taxes are going to be increased so the government can keep its spending pledges and increase its fiscal headroom amid worsening economic headwinds.
There was chaos last week after the increase in income tax that many had expected to be on the way was revealed to no longer be on the cards.
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Why has chancellor U-turned on income tax rises?
Asked specifically on the manifesto commitment on tax, Sir Keir told Rigby that decisions will be made “against a very difficult backdrop”.
In total, the prime minister refused 12 times to rule out tax rises.
He added it was “important to take the right decisions for our country”.
Rigby pointed out in the lead-up to the 2024 Budget, the prime minister was more unequivocal, saying income tax, national insurance and VAT would not all go up.
The prime minister declined to make the same promise, saying the decisions on tax will be announced on Wednesday.
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However, Sir Keir said the budget will be guided by “principles”, including “fairness”.
The prime minister said the three areas he is “bearing down on” are the NHS, cutting national debt and dealing with the cost of living crisis.
One tax rise that has not been ruled out is what is known as a “stealth tax rise” of freezing income tax thresholds.
Rigby highlighted that in last year’s budget, Rachel Reeves said freezing thresholds will “hurt working people” – and asked the prime minister if he agreed.
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Sir Keir said: “We are going to set out our decisions.
“We will have absolutely in mind that the cost of living is the number one issue for people across the country.”
Pushed again, if working people will have their taxes increased, the prime minister instead mentioned he has people who are “struggling with the cost of living” in mind when making decisions.
Khurram Dara, a former policy lawyer at cryptocurrency exchange Coinbase, officially launched his campaign for New York State Attorney General.
In a Friday notice, Dara cited his āregulatory and policy experience, particularly in the crypto and fintech spaceā among his reasons to try to unseat Attorney General Letitia James in 2026.
The former Coinbase lawyer had been hinting since August at potential plans to run for office, claiming that James had engaged in ālawfareā against the crypto industry in New York.
Until July, Dara was the regulatory and policy principal at Bain Capital Crypto, the digital asset arm of the investment company. According to his LinkedIn profile, he worked as Coinbaseās policy counsel from June 2022 to January 2023 and was previously employed at the crypto companies Fluidity and Airswap.
James, who took office in 2019, has faced criticism from many in the crypto industry for filing lawsuits against companies on behalf of affected New Yorkers, including Genesis, KuCoin and NovaTech. Whoever assumes the role of New Yorkās attorney general would have significant discretion over whether to file charges against crypto companies.
Related: New York AG urges Congress to bolster protections in crypto bills
Dara, who said he plans to run as a Republican, also echoed Mayor-elect Zohran Mamdaniās recent winning campaign, citing New Yorkersā concerns about the cost of living and affordability. Cointelegraph reached out to Dara for comment, but had not received a response at the time of publication.
The lawyer who represented XRP holders is also running for office again
As the deadline approached for candidates for various offices to announce their runs, former Massachusetts senatorial candidate John Deaton said he would try to unseat a Democrat again.Ā
Deaton ran against Senator Elizabeth Warren in 2024, losing by about 700,000 votes. On Nov. 10, however, he announced he would run as a Republican again, attempting to unseat Senator Ed Markey in 2026.
Deaton gained recognition in the crypto industry by advocating on behalf of XRP holders in the US Securities and Exchange Commissionās lawsuit against Ripple.
Like Dara, Deaton will be running in a race that largely favors Democrats: The last Republican to win a US Senate seat for Massachusetts was in 2010. Both candidates are expected to face competition in their respective Republican primaries.
Magazine: If the crypto bull run is endingā¦ itās time to buy a Ferrari: Crypto Kid
The former leader of Reform UK in Wales has been sentenced to 10 and a half years after he admitted accepting tens of thousands of pounds in cash to make pro-Russian statements to the media and European Parliament.
Nathan Gill had “abused a position of significant authority and trust” and was “motivated by financial and political gain”, said Mrs Justice Cheema-Grubb during remarks at the Old Bailey on Friday.
Gill, 52, of Anglesey, North Wales, had previously pleaded guilty to eight counts of bribery between 6 December 2018 and 18 July 2019, corresponding to his time as an MEP.
Nathan Gill is surrounded by media as he arrives at the Old Bailey. Pic: PA
The Old Bailey heard his activities were linked to pro-Russian statements about Ukraine while he was a member of the UK Independence Party (UKIP) and subsequently the Brexit Party.
Following an investigation by counter-terrorism police, officers said they believe Gill likely took a minimum of Ā£40,000 in cash and was offering to introduce other British MEPs so they could be bribed. Officers also said they believed some individuals in this case had a direct link to Vladimir Putin.
Nathan Gill pleaded guilty to eight counts of bribery. Pic: Met Police
Prosecutor Mark Heywood KC previously told the court the bribery offences related to Gill’s association with pro-Russian Oleg Voloshyn, who had been a Ukrainian government official before 2014 and was sanctioned by the UK in 2022.
Gill’s activities emerged in WhatsApp messages after he was stopped at Manchester Airport on 13 September 2021.
He was about to board a flight to Russia to be an observer in elections there.
Bundles of cash recovered
Police said the messages revealed Voloshyn had tasked Gill to make pro-Russian statements on a reward basis. Counter-terrorism officers said the text of some speeches was provided to Gill, which he delivered almost word-for-word.
In other cases, he was paid to offer commentary to news outlets, such as the pro-Russian media organisation 112 Ukraine.
A search of his home in Wales also uncovered thousands in euros and dollars.
Bundles of cash were recovered from Gill’s home. Pic: Met Police
Pic: Met Police
Greed ‘primary motivation’
Commander Dominic Murphy, head of the Metropolitan Police Counter Terrorism Command, described Gill as being motivated by money.
“It appears… greed was his primary motivation. But I think there’s an element of him that had a pro-Russian stance as well, but only he can answer that question, to be honest with you, he never told us that.”
Gill was interviewed in March 2022 and made no comment. He was charged and appeared in court in February 2025.
Gill said no comment when interviewed by officers in 2022. Pic: Met Police
‘A grave betrayal of trust’
During sentencing, Mrs Justice Cheema-Grubb described Gill’s offending as “sophisticated” and “a grave betrayal of the trust vested in you by the electorate”.
She told him: “You accepted payments from foreign nationals, made statements on important international matters at their behest, utilised scripted material presented as your own, and orchestrated the involvement of other MPs.
“Your misconduct has ramifications far beyond personal honour, which is now irretrievably damaged. It erodes public confidence in democracy when politicians succumb to financial inducement.”
Gill was paid to offer commentary to pro-Russian media outlet, 112 Ukraine. Pic: Met Police
Other UK politicians at risk
Commander Murphy said that police were continuing to investigate other MEPs, including some from the UK.
“What we do know from the conversations with [Oleg] Voloshyn is that Nathan Gill actually offered his services to contact other MEPs, mostly UK MEPs, to also make statements that might be supportive of a Russian position in Ukraine,” he said.
He added: “I do believe that some of the individuals in this case do have direct connections to Vladimir Putin. And I have no doubt that if we were able to, we could follow this trail and it would lead straight to Moscow.”
Commander Dominic Murphy believes greed was Gill’s primary motivation
Gill led the Welsh wing of UKIP between 2014 and 2016 and was a member of the Senedd between 2016 and 2017.
He was an MEP between 2014 and 2020, but left UKIP in 2019 to join Nigel Farage’s Brexit Party – later Reform UK.
Political fallout after prison term
Police have confirmed Nigel Farage has not been part of this investigation, but political rivals have called on the Reform UK leader to launch a thorough investigation.
Defence minister Al Carns, a former colonel in the Royal Marines, said Gill’s actions were “a disgrace”. He added: “I just think wherever we see Russian influence in UK politics, it’s got to be weeded out.”
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Meanwhile, Liberal Democrat leader Sir Ed Davey said “a traitor was at the very top of Reform UK”, referring to Gill, but also launched a direct attack on Mr Farage by calling him, and his party, “a danger to national security”.
“Nigel Farage himself was previously paid to be on Putin’s TV channel, Russia Today, and said he was the world leader he admires the most.
“We must all ask – where do his loyalties really lie? We need a full investigation into Russian interference in our politics,” he said.
Reform UK, which previously kicked Gill out of the party, said in a statement: “Mr Gill’s actions were reprehensible, treasonous and unforgivable. We are glad that justice has been served and fully welcome the sentence Nathan Gill has received.”
Liz Saville Roberts, Plaid Cymru’s Westminster leader, welcomed Gill’s jail sentence “for his acts of betrayal in taking bribes from Russia”.
In a statement, she said: “If the former Reform UK leader in Wales was part of a broader, co-ordinated effort to advance Moscow’s agenda within our democratic institutions, then the public deserves to know the full truth, and how far Russian money and influence reached into Nigel Farage’s inner circle.”
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