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The Pike’s Peak International Hill Climb is in progress, and several EVs which set out to post new records have done so today, with the Rivian R1T and Ioniq 5N both claiming records, and the Ford SuperTruck being the fastest vehicle up the hill on the day.

The Pike’s Peak International Hill Climb is one of the longest-running races in the world, being held 102 times since 1916.

It’s a famously difficult race, starting at an already-high 9,390ft (2,862m) in elevation and finishing at 14,110ft (4,300m), with an average 7.2% vertical grade. Until 2011, the track was largely unpaved on dirt or gravel roads, and it is not uncommon for cars to leave the track and crash into the woods or, worse, end up tumbling down the mountain. The race is also commonly stopped by rain, snow, fog, or other inclement weather of the type you commonly get at the top of mountains.

In particular, the high altitude nature of the race (which earned it the nickname “Race to the Clouds”) has always been difficult, because at high altitudes there is less oxygen, which means less complete combustion of fuel. This means that gas-powered race vehicles need to have incredibly oversized engines to do well.

That difficulty does not apply to electric vehicles since EVs don’t need oxygen for combustion, so for years EVs have overperformed in the race. Currently the all-time record for the 12.42-mile (20km) hillclimb is 7:57.148, set by the Volkswagen ID.R in 2018. And this year, an EV (Acura ZDX) served as the pace car for the first time.

There were 3 notable electric entries this year: the new higher-powered Rivian R1T Ascend Quad Max in unmodified form, the Hyundai Ioniq 5N in both stock and modified specs, and the bonkers heavily-modified Ford F-150 Lightning SuperTruck. (All vehicles do have seats stripped from the interior and roll cages/fire extinguishers added for safety purposes, but this doesn’t change total vehicle performance much due to the weight of the roll cage).

Last year, Rivian set the record for production trucks, gas or electric, with a 11:23.983, also putting it ahead of past runs by the likes of Faraday Future and a Tesla P90D. But it wasn’t an electric production record, as that was held by a Model 3 Performance with an 11:02.802.

However, with the R1T’s 190hp power boost over last year’s model, Rivian was hoping to gain some time – and boy, did it.

Driver Gardner Nichols managed to set a time of 10:53.883, shattering last year’s time by half a minute, setting a new record for any production truck, gas or electric, and even beating the 2018 Model 3 Performance by about ten seconds (though the new Model 3 Performance hasn’t run up the hill yet).

In fact, the R1T’s time would have been an overall record for unmodified electric vehicles – and even was that record, for a few minutes – until the next car up the mountain, the Ioniq 5N, came in 4 seconds faster.

Hyundai ran the 5N in two classes, aiming for both modified and unmodified records (one of its four vehicles had a crash in practice). Immediately after the R1T finished, Ron Zaras set a 10:49.267 in an unmodified Ioniq 5N, setting the record for electric production vehicles.

Unfortunately the 5N just barely missed the record for production SUV – currently held by the 2018 Bentley Bentayga at 10:48.902, only 3 tenths ahead over the course of this 12.42-mile track. If only Zaras hadn’t had that second donut this morning…

And in the modified category, the Ioniq 5N TA (“Time Attack”) spec, which carries over the stock powertrain but has some software tweaks for more power and big wings on the front and back, was piloted by Dani Sordo to set a 9:30.852, which is now the fastest electric modified SUV up the mountain.

While the R1T was the fastest unmodified truck up the hill today, it wasn’t the fastest truck overall. That honor goes to the 1,400hp Ford F-150 Lightning “SuperTruck,” continuing the long tradition of silly Pike’s Peak vehicles with gigantic wings.

The SuperTruck set the fastest time of the day, with an 8:53.553, the only vehicle to go sub-9 and more than ten seconds faster than the next-best finisher. And that was after the vehicle had an unexpected shutdown in the first sector, coming to a complete stop and needing to be repowered, losing almost half a minute in the process.

As a result, it didn’t set a record, as last year’s Ford SuperVan, a similarly-modified Ford Transit Electric, set a time of 8:47.682. That vehicle still holds the “Pike’s Peak Open” class record, and both were piloted by Romain Dumas (who also holds the overall record in the VW I.D. R).

While we’re somewhat jumping the gun on this article since the race is still in progress (you can watch here), it’s unlikely that any other cars will beat any of these times set. The SuperTruck had the fastest qualifying time by a longshot, and there are no remaining electric or production truck-class vehicles still yet to run which have a chance of beating the 5N and R1T’s times.

So, another successful year for EVs at the mountain.

Electrek’s Take

Both of these records set this year are extremely impressive. I asked Rivian if they thought they could get sub-11 minutes, but all they committed to was trying to beat their record from last year.

But the fact that a 7,000+ pound truck managed to beat even the 2018 Model 3 Performance is quite exceptional. That’s a lot of weight to push up a mountain and around all those curves. I’m sure that the new Model 3 would be quicker, and there have been faster Teslas up the hill in modified form, but these vehicles aren’t even close to being in the same class – so the R1T has achieved a pretty incredible feat here.

It’s a shame that the Ioniq 5N couldn’t have been just a tiny bit quicker to beat the Bentayga – but it also costs less than 1/3 as much as the Bentayga. The fact that you can go right out and buy an Ioniq 5N, for a pretty reasonable price, and have an SUV that beats every other electric vehicle ever to go up the mountain and almost every other SUV/crossover, with a sub-11 minute time on this famously difficult race, is extremely impressive.

Hyundai has only just started pushing the electric performance envelope, but we’re pretty excited to see where this goes.

(And speaking of Rivian, and of electric crossovers in a rally competition, can you just imagine what the Rivian R3X is going to look like up this hill in a few years?! Stay tuned!)

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ENSO launches Premium tire range designed for Tesla and other high-performance EVs

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ENSO launches Premium tire range designed for Tesla and other high-performance EVs

EV tire specialist ENSO has launched a new premium range of ultra-high performance (UHP) tires designed for passenger electric vehicles. Soon, US drivers of EVs from Tesla and other high-performance models will be able to purchase this new tire range as ENSO significantly expands its product lineup.

ENSO is a UK-based company that hails itself as the “world’s first tire company dedicated exclusively to EVs.” Like many EV automakers its tires support, the company utilizes a direct-to-consumer sales model to help reduce a customer’s total cost of ownership while providing tires that extend EV range and reduce pollution.

In the fall of 2024, ENSO signed a strategic international partnership with Uber to provide its EV rideshare drivers with low-emission tires. As the only Certified B-Corporation in the tire industry (a highly-polluting one), ENSO uses more sustainable methods to help transform the global economy, benefiting all people and the planet they inhabit.

To carry on this mission, ENSO has unveiled a new Premium line of EV tires engineered specifically for the unique demands of all-electric driving. Better yet, these new tires are coming to the US soon.

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ENSO tire
Source: ENSO

ENSO to launch new premium EV tire line in UK and US

According to a release from ENSO this morning, its new Premium line of EV tires are now available to customers in the UK before these go on sale to US drivers this summer. The ultra-high performance tires are A/A EU-labeled, meaning they carry the highest rating for energy efficiency and wet grip performance.

According to ENSO, its Premium EV tires also deliver the highest energy efficiency and safety in their class. They will help customers like Tesla Model 3 and Model Y owners save on TCO, tire pollution, manufacturing emissions, and reduced energy consumption while driving. Per ENSO co-founder and CEO Gunnlaugur Erlendsson:

ENSO’s mission has always been to accelerate EV adoption by making tires that enhance rather than compromise electric performance. With ENSO Premium, we’re plugging a long-standing gap in the tire market by offering EV drivers a purpose-built, affordable, premium and sustainable EV tire alternative that matches the innovation of their EV. We engineered ENSO Premium for the specific needs of EVs. from instant torque to regenerative braking. We’re delivering a tire that not only performs well but also helps EV drivers get more miles from every charge.

When designing its Premium EV tires, ENSO says it looked to match its drivers’ performance and sustainability values, specifically noting Tesla models. The tires were designed to reduce rolling resistance, extend range, and take longer to wear out than traditional tires, especially given the higher weight of EV models due to large battery packs. The result is a tire that enables fewer charging stops, lower energy consumption, and less overall tire pollution – ideal factors for the growing segment of sustainable electric mobility.

This summer, US drivers will be able to purchase the Premium line of EV tires at wholesalers, independent retailers, and directly through the company website.

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Oil giant BP braces for shareholder showdown over green strategy U-turn

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Oil giant BP braces for shareholder showdown over green strategy U-turn

The BP logo is displayed outside a petrol station that also offers electric vehicle recharging, on Feb. 27, 2025, in Somerset, England.

Anna Barclay | Getty Images News | Getty Images

Oil giant BP is bracing itself for a shareholder backlash at its annual general meeting (AGM) on Thursday, with a chorus of disgruntled investors planning to voice their concerns over the firm’s green strategy U-turn.

A planned resolution on the reelection of outgoing BP Chair Helge Lund has been billed as an opportunity for investors to signal discontent on climate change, corporate governance and the influence of U.S. hedge fund Elliott Management.

Britain’s beleaguered energy major, which has lagged behind more hydrocarbon-focused industry peers in recent years, has sought to resolve something of an identity crisis by launching a fundamental reset.

Seeking to rebuild investor confidence and boost near-term shareholder returns, BP in February pledged to slash renewable spending and ramp up annual expenditure on its core business of oil and gas.

The strategy reset was broadly welcomed by energy analysts, and BP CEO Murray Auchincloss has since said the pivot attracted “significant interest” in the firm’s non-core assets.

British asset manager Legal & General, a leading shareholder in BP with a roughly 1% stake, said it intends to vote against Lund’s reelection on Thursday — a position that would defy BP’s management recommendation.

Legal & General cited dissatisfaction over major revisions to the firm’s energy strategy, alongside BP’s decision not to allow a shareholder vote on the new direction.

Legal & General’s plans align with those of international asset manager Robeco, U.K. pension funds Nest and Border to Coast, as well as activist investors including Dutch group Follow This — all of which have indicated they will vote against Lund’s reelection.

Norway’s gigantic sovereign wealth fund and a number of U.S. pensions funds, however, have reportedly said they will back Lund’s reelection. Proxy advisors Institutional Shareholder Services and Glass Lewis have also recommended a vote in favor of Lund, according to Reuters.

It paves the way for a shareholder showdown at BP’s AGM, with observers closely monitoring the level of investor opposition to Lund’s reelection. Historically, votes against the chair of BP have remained under 10%.

A BP spokesperson declined to comment when contacted by CNBC.

Energy transition plans

BP’s renewed focus on oil and gas comes at a time when the London-listed energy firm is firmly in the spotlight as a potential takeover target. British rival Shell and U.S. oil giants Exxon Mobil and Chevron have all been touted as possible suitors.

“We value the significant steps BP has taken in recent years regarding its climate-related commitments and efforts, which we have supported through extensive and constructive dialogues, aimed at creating long-term value as the climate transition unfolds,” Legal & General’s investment stewardship team said on April 11.

Murray Auchincloss, chief executive officer of BP, during the “CERAWeek by S&P Global” conference in Houston, Texas, on March 11, 2025.

Bloomberg | Bloomberg | Getty Images

“However, we are deeply concerned by the recent substantive revisions made to the company’s strategy as announced at the 2025 Capital Markets Day on 26 February, coupled with the decision not to allow a shareholder vote on the newly amended climate transition strategy at the 2025 AGM,” they added.

Legal & General said BP’s announcement earlier this month that Lund will step down, likely next year, was viewed “positively,” but ongoing unease about the firm’s succession plan means it intends to vote against the AGM resolution.

Five years ago, BP became one of the first energy giants to announce plans to cut emissions to net zero “by 2050 or sooner.” As part of that push, BP pledged to slash emissions by up to 40% by 2030 and to ramp up investment in renewables projects.

The company scaled back this emissions target to 20% to 30% in February 2023, saying at the time that it needed to keep investing in oil and gas to meet global demand.

Robeco said in its rationale that BP had refused to repeat a so-called “Say on Climate” vote for its strategy revision, despite previously requesting shareholder support for the firm’s previous and “more ambitious” transition goals.

“We have unsuccessfully requested such a consistent feedback mechanism several times, including in a public letter alongside other investors with GBP 5 trillion in assets under management,” said Michiel van Esch, head of voting at Robeco.

“As a result, we have growing concerns over the company’s resilience through the energy transition, and over the consistency of its approach to climate governance, leading us to vote against the chairman and chair of the safety and sustainability committee,” he added.

Governance concerns

Elliott Management, for its part, is widely thought to be putting pressure on BP to minimize low-carbon investments and prioritize oil and gas. It emerged recently that the activist investor has built a near 5% stake in BP, making it one of the firm’s largest shareholders.

Activist shareholder Follow This, which has a long history of pushing for Big Oil to do more to tackle climate change, said the need to vote against Lund had not disappeared following news of his looming departure. The group added that investors concerned with good governance should voice their dissatisfaction.

IEA downgrades 2025 oil demand growth outlook on escalating trade tensions

“Voting against the board is the only way for shareholders to express their dissent over BP’s refusal to allow a vote on its strategy U-turn,” Mark van Baal, founder of Follow This, said in a statement.

“Now, the board has unilaterally changed course without asking shareholder support with a vote. This raises serious governance concerns. It seems BP’s leadership is afraid of its own shareholders,” he added.

Shares of BP are down nearly 10% year-to-date.

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New off-road concept that ditches screens proves it: Genesis GETS luxury

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New off-road concept that ditches screens proves it: Genesis GETS luxury

Luxury is a tough concept to pin down, but being constantly connected to work, kids, and telemarketers ain’t it. Genesis gets it, and its latest ultra-luxe off-road concept ditches screens in favor of the view out the windshield – and it’s got enough off-road chops to promise two things about those views: they’re real, and they’re spectacular!

Genesis calls its new X Gran Equator concept an elegant overlander for the modern explorer that marries on-road sophistication with off-road resilience. Whatever they call it, the 4×4’s dashboard is delightfully free from sweeping touchscreens, mood lighting, and any hint of telephonic integration.

Indeed, the interior looked so much like something from the 90s that I double and triple-checked the date on the press release. But don’t take my word for it, check it for yourself.

It’s fantastic

If you zoom in, you can see screens in the instruments. High-definition roll and pitch displays, altimeters, and probably other outdoorsy, overland-y things that the sort of people who want to do that in what would surely be a very well-appointed six-figure SUV for a similarly very well-heeled buyer.

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And that buyer? They wouldn’t miss the screen, because the screen doesn’t matter. The real show is out the front windshield – and if someone from the office calls to interrupt the vibe, you won’t even know. I know I’d pay extra for that … and I can’t imagine I’m alone.

This is how Genesis explains it:

Inside, the X Gran Equator Concept orchestrates contrast between analog architecture and digital technologies, crafting a space that feels both functional and evocative. At the center of the cabin is a four-circle display cluster on the center stack, inspired by the vintage camera dials. The interior design features contrasting colors and shapes, with a preference for geometric over organic elements. The dashboard’s linear architecture and absence of decorations focus the driver’s attention on the journey, while swiveling front seats and modular storage solutions enhance practicality.

GENESIS

Genesis didn’t provide pictures of those swiveling seats or modular storage compartments on this concept, but the X Gran Equator Concept will make its in-person debut April 18th at the Genesis booth during the 2025 New York International Auto Show.

After the show, the company will move the concept to a display at Genesis House New York in the Meatpacking District, where it will stay “in residence” until the end of July. If you’re out that way for either event, take a picture of it and tag Electrek on Instagram!

SOURCE | IMAGES: Genesis.

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