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Synthesia launched an option to make AI-generated avatars by recording footage of yourself with a webcam or your phone.

Synthesia

Synthesia, a British artificial intelligence startup, on Monday showed off a slew of new product updates including the ability to create your own Apple-style key presentations with AI avatars by using just a laptop webcam or your phone.

The seven-year-old firm, which is backed by Nvidia, said the new product updates will make it more of an all-encompassing video production suite for large companies, rather than just a platform that offers users the ability to create AI-generated avatars.

Among the new updates Synthesia is launching is the ability to produce AI avatars using webcams or a phone, “full body” avatars with hands and arms, and a screen recording tool that shows an AI avatar guiding you through what you’re watching.

What is Synthesia?

Synthesia, which says it’s used by nearly half of the Fortfune 500, uses AI avatars for all kinds of purposes.

These can range from creating tailored training videos to guide employees around certain processes, or generating promotional material that can be shown in the form of a video rather than an email or other textual communications.

Apple's biggest challenges to bring its AI products to China

But that hasn’t always been the case. According to co-founder and CEO Victor Riparbelli, in the first three years of the company’s story, Synthesia actually started out trying to sell its technology to Hollywood agencies and big-budget video production companies. The firm used computer vision for an AI dubbing tool that made mouth movements more lifelike for different languages.

“What we figured out was that the quality threshold to do anything with these guys was so big, no matter what we do, we’ll be a very small part of a much bigger process,” Riparbelli told CNBC in an interview at the firm’s London office.

“What was more interesting was the democratization aspect of: There are millions of people in the world who want to make video, but they’re not making video today because they don’t have the budget.”

In an Apple-style keynote, Synthesia’s CEO unveiled the firm’s new products, touting them as a more productivity-focused suite of tools for use by businesses, rather than just a platform that offers AI avatars.

Apple-style keynotes with a webcam

But now, Synthesia is introducing new software which will make it easier for users to produce a digital version of themselves from anywhere, using just a webcam and Synthesia’s software.

The company is also launching the ability to create full-body avatars. This is different to Synthesia’s current avatars, which are limited to just portrait view. Now, you can go into a studio with dozens of cameras, sensors and lights all around you to make avatars that can move their hands.

Generating hands is something that’s traditionally hard for AI to do — often because hands are only a small part of the human body and not typically the focus in visual content.

Synthesia also debuted the option to play videos of AI avatars speaking in any language they like, whether it’s English, French, German, or Chinese.

In the future, Synthesia says, it will be able to tailor AI avatars for different countries: For example, a Nigerian avatar running a user through a tutorial rather than an American.

Synthesia’s AI video assistant can produce summaries of entire articles and documents.

Synthesia

Synthesia also launched a new AI video assistant which can produce summaries of entire articles and documents. This could be a human resources specialist making a quick video explaining company benefits packages, for example.

Synthesia’s screen recording tool shows an AI avatar guiding you through what you’re watching.

Synthesia

Another big feature the company is rolling out is a new screen recording tool, which shows an AI avatar guiding you through what you’re watching.

Not chasing a ‘PR moment’

In CNBC’s interview with him, Riparbelli characterized what Synthesia is trying to do as an enterprise-focused product overhaul, which would make it more akin to giants like Microsoft, Salesforce, and Zoom in the enterprise category.

“The world has been blown away by this stuff for the last 12 to 18 to 24 months, which is awesome,” Riparbelli told CNBC.

“But now we have experimented a lot, and we have found out the right use cases for these technologies that have lasting business value. They’re not like just a short-term PR moment.”

“You need to do that business goal of reducing customer support tickets by showing videos instead of text; or sell by making videos instead of just sending out emails,” he added.

“Now people are creating workflows around that. They need better ways to achieve their business goals, not just an interface with AI models. That’s where we’re going as a company.”

Last year, Synthesia raised $90 million from investors including U.S. chipmaker Nvidia and venture capital firm Accel, in a funding round that valued it at $1 billion and giving it “unicorn” status.

The company’s competitors include AI video tools Veed, Colossyan, Elai, and HeyGen. And Chinese-owned social media app TikTok also recently debuted Symphony Assistant, a product that allows creators to make their own AI avatars.

 The company makes money through a number of subscription pricing plans ranging from $22 for a “starter” plan and $67 for a “creator” plan, to custom “enterprise” plans where pricing is based on negotiations with Synthesia’s sales team.

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Week in review: Stocks rise, Meta gets real on metaverse, and Salesforce bounces

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Week in review: Stocks rise, Meta gets real on metaverse, and Salesforce bounces

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‘Terrifying’: Why U.S. senator in top intel post wants more spying on Chinese companies

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'Terrifying': Why U.S. senator in top intel post wants more spying on Chinese companies

Sen. Mark Warner on a Chinese tech threat that will be bigger than Huawei

Go back a decade and most Americans had never heard of Huawei. Today, the Chinese telecom giant is a symbol of how quickly China can dominate a strategic technology sector and in the process create new national security and market threats for U.S. government and industry.

Democratic Senator Mark Warner of Virginia, the top Democrat on the Senate Select Committee on Intelligence, is now worried about another Chinese company that he predicts will eclipse Huawei in both scale and consequence: BGI. It is not building cell towers or smartphones for the 5G era. It is collecting DNA.

“If Huawei was big, BGI will be even bigger,” Warner said at the CNBC CFO Council Summit in Washington, D.C. on Wednesday.

BGI is one of the largest genomics companies in the world. It operates DNA sequencing laboratories in China and abroad. It processes genetic data for hospitals, pharmaceutical firms and researchers across dozens of countries, according to a recent report by the National Security Commission on Emerging Biotechnology.

The company began as a Beijing-based research entity, the Beijing Genomics Institute, tied closely to China’s national genome projects. It later expanded into a global commercial powerhouse, selling DNA sequencing, prenatal testing, cancer screening, and large-scale population genetic analysis, according to an NBC News report.

Through subsidiaries, BGI says it operates in the U.S. Europe, and Japan. In several countries, it helped built national genetic databases and pandemic testing systems.

A man visits the booth of BGI at the Healthy Life Chain area of the third China International Supply Chain Expo CISCE in Beijing, capital of China, July 16, 2025.

Xinhua News Agency | Xinhua News Agency | Getty Images

U.S. intelligence officials believe that global footprint gives BGI access to one the largest collections of genetic data on Earth. Lawmakers have warned that genetic data is not just medical information. At scale, it becomes a strategic asset spurring a “DNA arms race,” according to a Washington Post report. DNA profiles can reveal ancestry, physical traits, disease risk, and family relationships, and when linked with artificial intelligence, the data can also be used for surveillance, tracking and long-term biological research tied to national security, according to the Washington Post’s reporting.

At the CNBC event this week, Warner continued to press for more focus on BGI. “They are hoovering up DNA data,” Warner said. “This level of experimentation on humans and intellectual property theft, we all should be concerned about it.”

Congressional investigators have previously warned that BGI maintains close ties to the Chinese Communist Party and Chinese military, according to a report from the House Select Committee on the CCP. They argue that China makes little distinction between commercial data and state security needs.

The ‘super soldier’ fear

One of the biggest fears tied to BGI and China’s broader biotech push is the possibility of a genetically enhanced soldier. U.S. officials have publicly claimed that China has explored human performance enhancement and military biotechnology. U.S. defense analysts say China’s research spans population DNA collection, military databases, and AI-driven human performance modeling, according to a Wall Street Journal op-ed written by U.S. Director of the Central Intelligence Agency John Ratcliffe in 2020, when he was Director of National Intelligence during President Trump’s first term.

Warner directly referenced those concerns this week.

“It’s terrifying,” Warner said.

Troops make preparations before a military parade in Beijing, capital of China, Sept. 3, 2025.

Xinhua News Agency | Xinhua News Agency | Getty Images

Warner described China as a great nation and great competitor, and as a former telecom executive (he was among the founders of Nextel), he said what Huawei was able to execute on — producing good products at inexpensive prices before the U.S. and Western competitors were prepared — is a cautionary tale.

The BGI story looks uncomfortably familiar to Warner.

“Go back in time eight or nine years, and most people had never heard of Huawei,” he said.

Huawei rose by combining massive state support, global market access and aggressive pricing, not only outcompeting Western firms on scale and cost, but positioning itself inside the world’s telecom infrastructure before governments understood the security implications. Huawei was first placed on a U.S. trade blacklist in 2019, which banned U.S. firms from selling some technology to the Chinese tech giant over national security concerns. Chip restrictions on Huawei have since become even stricter.

But Warner said by the time the U.S. moved to restrict Huawei, “[we started to] lose a little.”

Much of the 5G backbone had already been shaped by Chinese technology.

During a separate interview with Javers at the CNBC CFO Council Summit, the Republican Chairman of the House committee on the Chinese Communist Party, Michigan congressman John Moolenaar, said “We’ve seen how they run the play of excess capacity, price manipulation, driving people out of business in different areas; they’re going to continue to run that play,” he said. “We want to be friendly with China, but China is not our friend. They are our foremost adversary,” he added.

The Soviet Union was a military and ideological competitor, but China, in tech domain after domain, Warner says — from telecom and 5G to AI, quantum computing and biotech — is a different kind of competitor.

Warner now sees BGI following a similar model in biotechnology. Like Huawei, BGI scaled rapidly with state support. The Washington, D.C.-based think tank Foundation of Defense of Democracies called upon lawmakers of both parties earlier this year to restrict BGI’s access to U.S. institutions.

Congress has been trying to pass various versions of the BIOSECURE Act, which would limit the ability of Chinese biotechs to operate in the U.S. Some U.S. hospitals and research institutions with ties to Chinese genomics firms are under federal pressure, according to the Associated Press, though some medical professionals within the U.S. say they risk losing key research support for core medical goals. BGI told the AP that the bill is “a false flag targeting companies under the premise of national security. We strictly follow rules and laws, and we have no access to Americans’ personal data in any of our work,” it said.

U.S. intel has moved too slowly, and disrupted key spying alliances

Warner said the U.S. intelligence apparatus has moved too slowly to recognize the biotech threat. He says that intelligence agencies focus too much on foreign governments and militaries, with less attention placed on commercial technology sectors. But in a world where technology supremacy is national security, Warner says more of our intelligence efforts need to reflect this shift.

Only in the past two to three years, he says, has the U.S. seriously expanded spying into AI, semiconductors, and biotechnology. Warner says we need a more “advanced approach” in this area, and he gave as one recent example when China’s largest chipmaker SMIC stunned U.S. officials by producing a six-nanometer chip despite sweeping U.S. export controls. The breakthrough showed that Washington had underestimated both China’s technical qualities and ability to work around restrictions. “We got caught off guard with the SMIC six-nanometer chip,” Warner said.

Warner is also worried that tracking China’s tech rise requires a type of deep cooperation with U.S. allies that the Trump administration has squandered, such as the global intelligence-sharing network called the “Five Eyes” alliance.

Those relationships are now under strain, he said, and key partners including the United Kingdom, the Netherlands, and France have gone public in saying they are reluctant to share intel with the U.S. “They feel like we may be politicizing the intel product and that is not good news for America,” Warner said.

Underlying his concerns about the technology competition with China in areas including AI and biotech is the U.S. ceding the global lead in standards setting. For decades, the U.S. shaped the rules for wireless networks, satellites, and internet infrastructure. That dominance help Americans lead global markets, Warner said, but now China is aggressively positioning itself as the international standards setter.

Warner described the U.S. role in international bodies as one of the “secret sauces” in the era of America’s dominance of the global economy and technology, allowing the U.S. to leverage innovations occurring around the globe, “even if it didn’t arise in America.”

Across technology domains, influencing standards and protocols is critical to not only maintaining a competitive edge but also establishing ethical boundaries. “Will it be us or the Chinese?” Warner said. “The Chinese come in with clearly a less humanist approach. It’s been effective in lots of domains. We see it on standards-setting bodies. China floods the zone with lots of engineers, almost buying off the votes. We’ve got to reengage for American business and government,” he said.

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Biggest mistakes crypto investors make with estate planning

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Biggest mistakes crypto investors make with estate planning

Roughly 1 in 7 people are leaving unclaimed property on the table, according to the National Association of Unclaimed Property Administrators. While the recent heavy selling in bitcoin and ether is rightly getting all the short-term attention, this estate planning issue is a longer-term one that’s likely to be exacerbated as crypto adoption and ownership increase.

Many people neglect to account for cryptocurrency in their estate plans, or they don’t let their heirs know how to access their crypto holdings. With surveys in recent years from Gallup and Pew Research estimating that 14% to 17% of U.S. adults have owned cryptocurrency, losing access to those funds is a growing concern.

“Leaving property or mutual funds behind in a will is pretty cut and dried, but with more and more assets placed in cryptocurrency, a large share of inherited assets are in danger of forfeiture,” said Azriel Baer, partner in the estate planning and administration group at law firm Farrell Fritz.

This issue could be mitigated, in part, by crypto ETFs, which are gaining popularity with investors since the first batch of spot bitcoin ETFs were approved by the SEC in 2024, such as the iShares Bitcoin Trust (IBIT), followed a few months later by ethereum spot price ETFs, such as the Fidelity Ethereum Fund ETF (FETH). These ETFs allow investors access to the crypto asset class without actually owning crypto outright, helping reduce the chances of actual crypto getting lost.

Nevertheless, estate planning mistakes among crypto owners are common and can be avoided. Here are some of the biggest issues cryptocurrency owners need to tackle sooner rather than later.

Wills, if they exist, often don’t include digital assets language

Only 24% of Americans have a will that describes how they want their money and estate managed after their death, according to a survey from Caring.com. Even people who have wills in place have not updated them for many years, with nearly one in four Americans saying they haven’t touched their wills since their original was drafted, according to the survey.

This can be problematic for many reasons. An old will may no longer reflect people’s current wishes. In a crypto-specific context, anyone who hasn’t updated their estate plan in the past several years may not have language to provide legal authority for the trustee or executor to gain access to digital assets.

“It’s very common for people not to update their estate planning documents for 10, 20 years or sometimes longer. If that’s the case, you’re behind,” said Patrick D. Owens, shareholder at Buchalter and a member of the law firm’s tax, benefits and estate planning practice group.

Absent language about digital assets, your heirs might have to go to court to get the authority for the executor or administrator of the estate to gain access to the crypto assets. Most likely they’ll get access, “but it’s a hassle,” Owens said. “Obviously, it means time and money going into court.”

Even with a will, crypto assets can get stuck in court

A standard will is appropriate for many people, but many attorneys recommend clients also utilize a revocable living trust as part of their estate plan. Drafting a will is less expensive, but a revocable living trust offers more privacy and can help limit the time and expense of the probate process after death.

Baer advises clients to transfer their crypto to a revocable living trust so the trustee has immediate access upon the owner’s death. It could be six to eight months, or more, before a will is settled in probate and in the meantime, heirs wouldn’t have access to the assets. If the price of the crypto was going down rapidly, for example, they would have to wait to sell it if the estate was caught up in probate. Putting crypto assets into a revocable trust to avoid probate can prevent a lot of headaches, he said. 

Generally, a revocable trust is paired with a pour-over will so that assets not included in the trust at the time of a person’s death are transferred to the trust and distributed accordingly. 

Not sharing basic crypto information can cost millions

You don’t have to tell heirs you’re worth a fortune in bitcoin before you pass away, but you should make sure they know how to access your crypto after you’re gone. 

Baer worked on an estate where tens of millions of dollars in crypto were lost to the heirs because they didn’t know the decedent’s private keys, which function as digital passwords to grant access to cryptocurrency funds and prove ownership of blockchain assets.

Someone should know how to access the assets, whether through written instructions in a safe box, a safe at home, or directions kept with a lawyer or with one of the various crypto inheritance services that help ensure crypto assets are passed on to your family members, Baer said. Don’t put these private keys or other sensitive information in a will, because wills become public through the probate process, he added.

Many designated fiduciaries can’t handle crypto 

The person you chose to handle your other assets may not be the right person to deal with the crypto portion of your estate.

Not everyone understands crypto, the associated volatility or how to transact with digital currency, meaning lots of money can inadvertently be lost. The recent volatility in the price of bitcoin is a reminder that if you name someone who needs weeks to get up to speed on how to transact with bitcoin, the financial losses could be meaningful, Baer said. “Uncle Bob may be a great person, but he may have more challenges transacting with an asset class he’s totally not familiar with,” he added.

Sometimes, even institutional trustees might not be able to take on the responsibility for crypto. Owens had a client pass away with half a million dollars in bitcoin and ether. The institutional trustee who oversaw the client’s account refused to take on the responsibility for the crypto and a special trustee was named. Luckily, the client had a nephew who took on the role, but finding a suitable replacement can often be costly from a time and money perspective, Owens said. 

Failure to plan for crypto estate taxes

With the massive explosion in the values around cryptocurrency, many people have large crypto holdings, which could be subject to significant taxes, whether that’s income taxes or estate taxes, and failure to plan could be detrimental to their families, said Jonathan Forster, shareholder at law firm Weinstock Manion.

There could, for example, be estate taxes due, depending on the size of the estate. The federal estate tax exemption for 2025 is $13.99 million per individual. Some states also have a state-level estate tax.

Knowing the impact crypto ownership might have on your estate is an important consideration while you are alive. Forster has clients whose crypto holdings are worth more than $50 million. They wanted an efficient way to make gifts for the benefit of their children to get some money out of their estate. They created a limited liability corporation, transferred the crypto into the LLC and gifted an interest in the LLC to an irrevocable trust for the benefit of minor children with an independent trustee, Forster said. 

Many crypto investors fail to keep track of cost basis, which can be problematic for many reasons, including if you’re considering gifting digital assets during your lifetime. If you want to gift the assets while you’re alive, you need to have the basis so the recipient can properly account for the crypto if it’s eventually sold, Baer said. “It can be onerous to keep track of basis, but it’s important,” he said.

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