Connect with us

Published

on

CLEVELAND — Up close, the front and back of Babe Ruth’s faded, gray flannel New York Yankees jersey is peppered with stains. A felt, navy “NEW YORK” arches across the front, a lone No. 3 is affixed on the back. The name “Ruth G.H” is embroidered in red thread inside the collar. Earlier this year, a process that matches archival photographs with those details was used to pinpoint the jersey to Game 3 of the 1932 World Series — Ruth’s legendary “called shot” game — and set it on course to break the record paid for a sports collectible.

Advertised by Heritage Auctions as the “1932 Babe Ruth Game Worn New York Yankees World Series ‘Called Shot’ Jersey,” bidding for Lot No. 80162 opened at $7.5 million and on Friday stood at $15.1 million — and with a standard 20% buyer’s premium, the amount is $18.12 million. The auction is scheduled to close Sunday.

Chris Ivy, director of sports auctions for Heritage Auctions, which is brokering the sale, told ESPN in May that he wouldn’t be surprised if the Ruth jersey exceeds $30 million. In July, at the 44th National Sports Collectors Convention in Cleveland, Ivy said the amount could rise even beyond that area.

The anticipated sale price of the jersey, which previously sold at auction in 2005 for $940,000, has skyrocketed amid a game-used memorabilia market boom fueled by an authentication process called photo-matching. Long used for art and collectibles such as vintage guitars, the use of photo-matching for game-used memorabilia — attempting to match idiosyncratic details of bats, jerseys, cleats or other objects according to details seen in historical photos — can significantly increase the market price.

A Babe Ruth bat that wasn’t photo-matched sold with Heritage for $400,800 in 2018. Last year, Henry Yee, a photo expert with Professional Sports Authenticator (PSA), a card grading company and autograph/memorabilia authenticator, matched the bat to photos from 1921, when Ruth set single-season and career home run records. It soon sold for $1.85 million with Hunt Auctions, still a record for a baseball bat.

In 2021, 44% of the 25 most expensive pieces of memorabilia were photo-matched, according to Altan Insights, a company that provides data and quantitative analysis to help investors understand the collectibles market. By 2023, the figure rose to 92%. Across sports collecting, the growth of and reliance upon photo-matching has mirrored an industry trend toward acquisition of game-used items. Experts say photo-matching isn’t just a convenient step beyond verification or a tool that leads to higher auction yields. In an industry rife with fraud, they say it’s a necessary measure, giving prospective buyers a greater degree of confidence in the authenticity of items they’re seeking to purchase.

But the process of photo-matching has limitations, and companies don’t always agree on what their teams see. Even for the Ruth jersey, one company did not definitively photo-match the item.

So how does photo-matching work and how foolproof is the process? Top-dollar memorabilia usually is authenticated and matched by multiple companies, often competitors. What if they disagree? Those are the kinds of questions that have surfaced around the Ruth jersey auction — and the stakes are high, as collectors attempt to navigate a shifting sports collectibles market that industry analysts project could reach into the hundreds of billions within the next decade.

PHOTO-MATCHERS CLOSELY examine unique markings such as stitching, fabric frays, stains or imperfections on memorabilia, comparing those details against archive photos in an effort to pinpoint where the item was used and its significance.

Companies such as Resolution Photomatching rely on checks and balances. People hired to do the job train four to six weeks before working on a single item, and they use a three-round system: one researcher utilizes databases to screen images that might include the item; another checks those flagged images; a third makes a call. Resolution often pores through tens of thousands of images per photo-match.

“The IRS doesn’t have photo-matching as a [job] classification yet,” said John Robinson, owner and founder of Resolution, “so their official classifications are ‘historians.’ One of our researchers’ young daughters called him a ‘sports history detective.’ That might be the best description.”

In the case of the Ruth jersey, as with other sports memorabilia on the market, provenance plays a vital role in verifying an item’s authenticity. In the early 1990s, a woman in Port St. Lucie, Florida, called Grey Flannel Auctions about a jersey she had found in a safe deposit box with “Ruth G.H” sewn on its collar. Ruth was a fixture on Florida golf courses after retiring in 1935. After a round with the woman’s father, Ruth purportedly ceded the jersey.

It was sold privately twice as a 1930s road Ruth jersey before a public auction with Grey Flannel in 2005 more definitively pinned it to the 1932 World Series. The description noted: “Not one of these experts can definitively say that it is not Babe Ruth’s 1932 World Series jersey.”

That year’s World Series between the Yankees and the Chicago Cubs became famous for Ruth’s supposed “called shot,” which occurred during the fifth inning of Game 3. With the score tied 4-4, Ruth stepped to the plate at Wrigley Field and pointed; whether he intended to point at pitcher Charlie Root, to the Cubs’ dugout or to the outfield remains a historical uncertainty. But on a Root curveball, Ruth hit a home run an estimated 440 feet to center.

“There wasn’t anything ironclad that definitively linked it to the ‘called shot’ until recently,” Ivy said. “A lot of information has come out in the last 20 years — new imagery, footage, photographs — things that could be used to potentially make that connection. Authentication is extremely important.”

Ivy confirmed that a New Jersey man bought the jersey in 2005 and kept it until now.

“But we don’t want to just rely on our in-house experts,” he said. “We want impartial third parties to evaluate the material — not only because we stand behind everything we sell, but the more confidence bidders have, the more they’re willing to bid.”

In a 2024 letter registering the Ruth jersey photo-match, MeiGray Authenticated said the jersey was photo-matched to two Getty Images pictures and a photo from the Chicago Daily News “showing Ruth standing at the dugout with Lou Gehrig and Joe McCarthy.” The letter said the photos were taken Oct. 1, 1932, before and during Game 3 of the World Series at Wrigley Field in Chicago.

The authentication company PSA grades on average 40,000 cards a day and boasts roughly a 75% market share. In February, PSA began offering photo-matching within PSA/DNA, its memorabilia authentication division. According to PSA president Ryan Hoge, the Ruth jersey is PSA’s first photo-matched object to come to auction.

Steve Stindt, general manager of PSA/DNA, said provenance goes only so far.

“You can have a nice letter from somebody’s great grandpappy who got the jersey from so-and-so and it’s been in their family, right?” Stindt said. “At the end of the day, it’s not a court of law. [Photo-matching] is definitive, collectors have been asking for it and it’s good business for us. We’re showing the item in our hand, taking an image of it, spotting it in a photograph of the player wearing that same item, pointing out unique characteristics in each.”

Having a legitimate photo-matching service was a direct response to the recent growth of the game-used market, according to Stindt. The photo-matching process isn’t in lieu of verification, it’s a step beyond, Hoge said: “Yes, it’s real … and here’s why we think it is tied to a specific game or event.”

On top of image libraries it has access to, PSA boasts a catalogue of thousands of previously authenticated original photographs. MeiGray, which said it has a contract with Getty Images, offers a lifetime warranty and letter of authenticity for items. The company has provided photo-matching for three of the top five game-used memorabilia sales ever.

“This jersey [as reported prior] is supposed to be from the ’32 Series, so that’s where we started,” said Jim Montague of MeiGray’s authentication team. “We researched seasons before, seasons after to make sure we’re seeing unique differences.”

The company looked into how many uniforms the New York Yankees ordered, said Barry Meisel, president and COO of MeiGray.

“The Yankees ordered three road grays and three home whites over an entire year, carried one over into the following year,” Meisel said. “[We looked at] the nuances of where the manufacturer — in this case, Spalding — put its company tag. This is a road gray, so, it doesn’t have pinstripes. So you determine: Could this have been worn in ’32? Where are the buttons placed, the placket? Where’s the Y stitched?”

How the “Y” was positioned in the front of the jersey in relationship to the buttons and placket was unique, Montague told ESPN in May. Thanks to archival photographs, MeiGray had a Game 3 close-up that revealed “little nuances in the ‘N’ that also stood out.” It also sourced photographs from Chicago newspapers and museums.

“There’s a small little notch, almost where the ‘N’ wasn’t completely straight [and] the top of the ‘W’ had this curve as opposed to a flat edge — other images, we saw a flat edge,” Montague said. “The ‘E’ had this bend in it at the bottom of it that was sort of different. [There] were seamstresses stitching the names, numbers, the names in the collar, all by hand. They’re not doing it the same two times in a row [so] all these things together lined up, had us very confident this was the shirt.”

Ivy and Heritage took the jersey to Wrigley Field, where Cubs players and employees viewed it. Ivy said Cody Bellinger and Drew Smyly were particularly curious about the photo-matching process.

“They thought the fat strap was interesting,” Ivy said. “How the jersey had straps to keep it tucked in while Ruth was playing.”

MeiGray provided approval on the Ruth jersey in April. Another company, End-to-End, had photo-matched it in 2022. (End-to-End was founded by Blake Panarisi, who became PSA’s photo-matching lead in February; PSA also photo-matched the Ruth jersey in May.) But on the eve of the collectibles conference in Cleveland in late July, the media site cllct.com reported controversy over the Ruth jersey. Its owner had submitted it to Resolution Photomatching three times with a “no match” result.

Resolution published a statement that read, in part, that it was the first company to research the jersey in 2019, and that the jersey was resubmitted in 2021 and 2022. “We would have loved nothing more than to have been able to call the jersey a ResMatch,” the statement read. “We passed up a very significant amount of money” in not doing so. The statement did note promising signs and that some characteristics of the jersey seemed to be “approximately the same” as in images, but there wasn’t enough for a match.

Robinson, the owner and founder of Resolution, said that for the company to photo-match an item, it “must see characteristics that are definitively identical and definitively unique.

“While we are always incentivized to make a ResMatch determination,” Robinson said, “we are unwavering in those criteria no matter the magnitude of the piece. In the situation with that piece, it is the latest of many examples that Resolution has the highest standards in photo-matching.”

Resolution works with Heritage often. A Walter Johnson jersey that hadn’t been photo-matched sold at auction for $352,000 in 2006. In May, Resolution pegged the jersey to a game from April 29, 1920, the first time Johnson faced Babe Ruth in a Yankees jersey. The jersey sold for $2.01 million. A not-photo-matched Magic Johnson jersey, circa 1980-85, sold for $10,285 with Infinite Auctions in 2019. Two years later, Resolution matched it to the clinching Game 6 of the 1980 NBA Finals and it sold for $1.5 million with Heritage. A 1958 Mickey Mantle jersey, which sold for $240,000 in 2021 before photo-matching, resold last August for $4.68 million with Heritage, making it one of the most expensive sports jerseys ever, after Resolution matched it to the 1958 season, including Opening Day.

“If that company had reasons that it did not believe that our work was accurate, it would have raised them,” Meisel said. “It did not. I don’t know if that company had all of the research we had. I respect everybody’s work, but in this case, we stand by our photo-match 100%.”

Heritage has provided documentation for Ruth bidders, including an April 2019 letter from Resolution to the New Jersey consignor stating: “In our opinion, the alignment of the buttons and seam with the custom stitched ‘Y’ in the ‘New York’ lettering on the front of the jersey appear to be approximately the same on the jersey worn by Ruth in multiple images analyzed as compared to the jersey presented to us.”

SOME OF THE most famed and expensive pieces of sports memorabilia, including autographed items, are steeped in muddy waters. Ruth, with his stature and the historical significance of his items, has been among the sports industry’s most forged. His secretary also signed for him.

Fraud can be difficult to spot, and advances in technology and the use of artificial intelligence have raised the prospect of additional challenges.

“I wouldn’t say they’re using AI yet, but eventually they will, it’s going to happen in every aspect of our lives,” said James Spence III, vice president of James Spence Authentication (JSA). “Right now, [forgers] are programming signatures into auto-pen machines. These machines have existed for well over 75 years, astronauts had them, presidents used to have them, major political figures — they would basically sign fan mail and mass quantity signatures.”

Brian Dwyer, president of Robert Edward Auctions (REA), said the company does vetting on the front end before items are even consigned.

“Sometimes when we take in memorabilia, it isn’t a question of if it’s real or not, it’s, ‘Has it been restored? Is there something hidden? Is there a repair?'” Dwyer said. “[That’s why] photo-matching is an exciting part of the hobby, still in the early stages. As these companies utilize technology, as more archives become available and the process gets refined, we’ll unlock a whole new realm of secrets.”

JSA, owned by grader and authenticator Certified Collectibles Group, doesn’t use AI to verify or match yet, but Spence and other authenticators say it’s imminent.

A representative from the FBI’s art crimes team said the agency works with authenticators and auction houses to identify problems such as forgery early, but with the boom in collecting, the potential for fraud follows. The FBI told ESPN that consumers have to put the kind of research into collectibles that they do when buying a house or car.

WITH GROWTH IN the game-used arena and projections that the collectibles market will hit hundreds of billions, business owners such as Michael Rubin, founder and CEO of Fanatics, are buying companies like Topps and auction arms like PWCC Marketplace, which has been rebranded as Fanatics Collect.

“We only started selling trading cards 2½ years ago,” Rubin said, with NBA and NFL trading card rights imminent in 2025 and 2026, respectively. “I’m going to do this for the rest of my life, so we’ve got many decades to do this.”

Ken Goldin, founder of collectibles marketplace Goldin and star of the Netflix show “King of Collectibles,” said photo-matching enhances an item’s value beyond getting something directly from an athlete.

“Take a [game-used] Michael Jordan Chicago Bulls jersey and it comes with, say, third-party authentication — not photo-matched — maybe that jersey is $30,000 [to] $50,000,” Goldin said. “Let’s say you have a letter from Jordan’s teammate who says, ‘I was handed this jersey personally by Michael after a game,’ and it’s a trusted teammate? That’s going to add 50% to 75% to the value. But if you took that jersey, with the authentication, the letter, and photo-matched it to a specific game? It almost doesn’t matter what game it is. Jordan could’ve scored 16 points or they lost … it’s instantly a $500,000 jersey.”

Collector Rob Gough, who purchased a 1952 Topps Mickey Mantle card for a then-record $5.2 million in January 2021, said he has shifted his focus and spent nearly $30 million on game-used memorabilia in the past year.

“Photo-matching is extremely important,” Gough said. “I want [items] matched, ideally by multiple companies, too.”

Gough bought Wilt Chamberlain’s rookie year uniform; the jersey Wayne Gretzky scored his final point in; a Kobe Bryant jersey from Game 1 of the 2010 NBA Finals, his last; Victor Wembanyama’s first NBA jersey from summer league. Gough notes that Heritage has a 1951 game-worn Jackie Robinson jersey up for auction, currently at $2.82 million.

“But it’s not photo-matched,” Gough said. “So, for me, it’s just a nonstarter. I’m out.”

Continue Reading

Sports

Rays to play 2025 season at Yankees’ spring field

Published

on

By

Rays to play 2025 season at Yankees' spring field

ST. PETERSBURG, Fla. — The Tampa Bay Rays will play their 2025 home games at the New York Yankees‘ nearby spring training ballpark amid uncertainty about the future of hurricane-damaged Tropicana Field, Rays executives told The Associated Press.

Stuart Sternberg, the Rays’ principal owner, said in an interview that Steinbrenner Field in Tampa is the best fit for the team and its fanbase. At about 11,000 seats, it’s also the largest spring training site in Florida.

“It is singularly the best opportunity for our fans to experience 81 games of major league Rays baseball,” Sternberg said. “As difficult as it is to get any of these stadiums up to major league standards, it was the least difficult. You’re going to see Major League Baseball in a small environment.”

Baseball commissioner Rob Manfred said the Rays-Yankees deal is good for the sport and the Tampa Bay region.

“This outcome meets Major League Baseball’s goals that Rays fans will see their team play next season in their home market and that their players can remain home without disruption to their families,” Manfred said in a news release.

The Rays’ home since 1998, the domed Tropicana Field in St. Petersburg, was hit hard by Hurricane Milton on Oct. 9, with most of its fabric roof shredded and water damage inside. The city of St. Petersburg, which owns the Trop, released an assessment of the damage and repair needs that estimated the cost at $55.7 million if it is to be ready for the start of the 2026 season.

The work would have to be approved by the city council, which earlier this year voted for a new $1.3 billion, 30,000-seat stadium to replace Tropicana Field beginning in 2028. The new stadium is part of a much larger urban revitalization project known as the Historic Gas Plant District — named for the Black community that once occupied the 86 acres that includes retail, hotels, office space, a Black history museum, restaurants and bars.

Amid the uncertainty, the Rays know one thing: they will play 2025 in a smallish, outdoor ballpark operated by one of their main American League East rivals. A ballpark with a facade mimicking that of Yankee Stadium in New York and festooned with plaques of Yankees players whose numbers have been retired.

Brian Auld, the Rays co-president, said in an interview that Tampa Bay has to be ready for a regular-season MLB game March 27 against the Colorado Rockies, just three days after the Yankees break training camp.

“There will be a ton of work toward putting in our brand,” Auld said. “The term we like to use for that is “Rayful’ into Steinbrenner Field.”

It will also come with weather challenges in the hot, rainy Florida summer climate the Rays didn’t worry about in their domed ballpark. The Rays averaged about 16,500 fans per game during the 2024 season.

The Yankees will receive about $15 million in revenue for hosting the Rays, a person familiar with the arrangement told The Associated Press, speaking on condition of anonymity because that detail was not announced. The money won’t come from Tampa Bay but from other sources, such as insurance.

Once known as Legends Field, Steinbrenner Field opened in 1996 on Tampa’s north side. It is named for longtime Yankees owner George Steinbrenner, who ran a shipbuilding company in Tampa and died at his home there in 2010. One of his sons, Yankees executive Hal Steinbrenner, was instrumental in getting the deal done with the Rays, Sternberg said.

“This is a heavy lift for the Yankees. This is a huge ask by us and baseball of the Yankees,” Sternberg said. “[Hal Steinbrenner] did not waver for one second. I couldn’t have been more grateful.”

Hal Steinbrenner said in a news release that the Yankees are “happy to extend our hand to the Rays” and noted that the team and his family have “deep roots” in the Tampa Bay area.

“In times like these, rivalry and competition take a back seat to doing what’s right for our community, which is continuing to help families and businesses rebound from the devastation caused by Hurricanes Helene and Milton,” he said.

The Tampa Tarpons, one of the Yankees’ minor league teams, play their home games at Steinbrenner Field during the summer. They will use baseball diamonds elsewhere in the training complex this season.

It’s not the first time a big league team will host regular-season games in a spring training stadium. The Toronto Blue Jays played part of the 2021 season at their facility in Dunedin because of Canadian government restrictions during the COVID-19 pandemic.

Continue Reading

Sports

4-star QB 6th to decommit from FSU’s 2025 class

Published

on

By

4-star QB 6th to decommit from FSU's 2025 class

Four-star Florida State quarterback pledge Tramell Jones pulled his commitment from the Seminoles Thursday morning, marking the sixth departure from Mike Norvell’s 2025 class across the program’s 1-9 start to the regular season this fall.

Jones, a 6-foot, 190-pound passer from Jacksonville, Florida, is ESPN’s ninth-ranked dual-threat quarterback prospect in the 2025 cycle. The longest-tenured member of Florida State’s 2025 class, Jones’ decommitment arrives five days after Norvell fired three members of his coaching staff on Sunday following the program’s 52-3 defeat at Notre Dame, headlined by the exit of offensive coordinator and offensive line coach Alex Atkins.

Jones’ move represents the latest blow to a Seminoles’ class that’s taken a series of hits this fall as Florida State has followed its 13-1 in 2023 with a disastrous 2024 campaign. A previous lynchpin in the program’s 2025 class, Jones follows ESPN 300 prospects Myron Charles, Javion Hilson, Malik Clark, Daylan McCutcheon and CJ Wiley among the top recruits who have left Norvell’s incoming class since the Seminoles’ Aug. 24 season opener. Jones’ exit leaves Florida State with 12 prospects left committed in 2025, including five ESPN 300 pledges led by five-star offensive tackle Solomon Thomas, ESPN’s No. 13 overall prospect in the 2025 cycle.

Florida State sat at No. 37 in ESPN’s class rankings in 2025 prior to Jones’ decommitment Thursday with further movement expected out of the Seminoles’ class in the coming weeks.

With his recruitment reopened, Jones stands as one of the top uncommitted quarterbacks in the final weeks of the 2025 cycle. A four-year starter at Florida’s Mandarin High School, Florida has remained in contact with Jones this fall, and sources within the Gators’ program are optimistic that Florida will ultimately land Jones in the final weeks of the cycle following the school’s decision to keep Billy Napier as head coach beyond 2024.

Florida is set to host a series of high-profile recruits when the Gators host LSU at 3:30 p.m. on ABC Saturday afternoon. Florida State is off in Week 12 before a Nov. 23 visit from Charleston Southern.

Continue Reading

Sports

Even in death, college football fans want to be at their favorite stadiums

Published

on

By

Even in death, college football fans want to be at their favorite stadiums

BARBARA WEITZ SAT at a Nebraska Board of Regents meeting over the summer, when thinking about ways to generate revenue to help mitigate recent university budget cuts, she blurted out an idea.

Without much thought or research, Weitz wondered aloud whether passionate Nebraska fans would pay money to have cremated remains stored in a columbarium, a standalone structure with cubbies that house said remains. Even better, with a grass field set to be installed at Memorial Stadium in 2026, what if that columbarium was built underneath the football field as part of the renovations?

“Then grandma or grandpa or sister or brother could be a Husker supporter forever,” Weitz said.

Her fellow regents laughed her out of the room. Nobody liked the thought of games being played above a de facto burial ground. The idea was impractical, anyway. If the columbarium was built under the field, they would also have to construct an underground entrance for people to be able to visit, and how exactly would that work?

Feeling discouraged, Weitz went about her other work. But the meeting was public, and soon a newspaper article published her idea. Before long, the emails started coming in. One came from a casket company in Kansas interested in helping make the hypothetical columbarium. Another came from a company in Ireland claiming to have done a similar thing already, for a rugby and soccer club in the United Kingdom. She also learned someone was trying to build a columbarium in South Carolina, near Williams-Brice Stadium, but plans had stalled.

The idea gained enough traction that at a recent football game, someone stopped Weitz and said that if the columbarium became a reality, she would pay to have her husband’s ashes housed there. Weitz got plenty of emails from Cornhusker fans to the same effect.

When she blurted out her idea, Weitz did not know just how often fans spread the cremated remains of their friends and loved ones at college football venues across the country, mostly without permission. Choice Mutual, a company that offers insurance policies to cover end-of-life expenses, conducted a survey that asked Americans where they would want their ashes spread if they choose to be cremated.

The survey, published in July, listed the top choice in all 50 states. Sports venues topped the list in 11, including college football stadiums in Arkansas, Idaho, Michigan, North Carolina, Oklahoma and Wisconsin. Anthony Martin, owner and CEO of Choice Mutual, said in an email, “We were definitely surprised by the prevalence of sporting venues as the target. We assumed some sporting venues would show up, but not this many.”

“Let’s face it. Fan is short for fanatic,” said Chris Gerbasi, who helped spread the remains of his good friend, John Burr, at Michigan Stadium in 2005. “He was a diehard, no pun intended. It made perfect sense for him to want his ashes to be on the field. He would have laughed his ass off at us being able to achieve that.”


MOST SCHOOLS HAVE strict rules prohibiting the spreading of ashes onto playing surfaces, both to preserve the grass and also simply to limit trespassing. But when you are determined to complete a final wish, you simply find a way.

Like Gerbasi did. He and three others set out for Michigan Stadium in July 2005 to honor Burr, who died following complications from an accident at age 41. Gerbasi and Burr attended Michigan together in the 1980s and went to the 1998 Rose Bowl that clinched a national championship season for the Wolverines.

When Gerbasi was a student, Michigan Stadium was easy to enter. But when he and his companions arrived that summer night, they encountered one locked gate after another. They walked around the stadium, until, Gerbasi says, “It was almost like seeing the light.”

A bright light was coming from the east side of the stadium, where renovations were underway. They saw a way in, down the ramp where players walk from the locker room to the field, and made their way to the 50-yard line.

“I don’t get excited about too many things, but it was awe-inspiring for the four of us to be standing on the 50-yard line in an empty Michigan Stadium,” Gerbasi said.

Burr’s brother handed Gerbasi a bag with the ashes.

“There just happened to be a little gust of wind, and I kind of twirled the bag in the air a little bit, and all the ashes flew out, and the wind caught ’em, and they flew down the field,” Gerbasi said. “Looking back on it now, it was cool as hell. It was like somebody opened up this door for us.”

Parker Hollowell had a similar idea for his dad, Dean Hollowell, who died in 2015 following a car accident at age 72. Dean was a lifelong Ole Miss fan and took Parker to games his entire life. When his stepmom said his father was going to be cremated, Parker knew what he needed to do.

He waited until dusk one night in August that year and drove to Vaught-Hemingway Stadium, the place where he and his dad shared so many memories. A new field was being put in, and though workers were still around, nobody said a word to Hollowell and a friend as they made their way to the 50-yard line.

Hollowell said a few words to his dad as he spread the ashes, while his friend took a video.

“I thought it was a tribute to my dad,” Hollowell said. “That was our life, that’s what we’ve done as a family. Period. Now my dad’s got a 50-yard line seat. He’s right there with me when I go to games. I don’t see anything wrong with it.”

Having done it for his dad, Hollowell now has his final resting spot picked out.

“I am going to ask my son to put me in the end zone. Where Tre Harris scored on LSU [last year],” Hollowell said.

Ann and her husband, Johnny, had a similar conversation at their dinner table in North Carolina years ago. Ann, who asked that her last name not be used, cannot remember how they got on the topic, but they started discussing where they wanted to be buried.

Johnny asked to be cremated and have his ashes scattered in three spots. First, the beach. Easy enough.

Second, Carter-Finley Stadium, home to his beloved NC State Wolfpack. Slightly more challenging, but OK.

And, if possible, Kenan Stadium, home to North Carolina, as friend Theo Manos recalled, “so he could haunt those MFers.”

“I thought he was kidding,” Ann said. “But then I realized he was serious.”

Ann figured she would have time to plan it all out. But Johnny died unexpectedly at age 52 in 2007. A “total shock,” Ann said.

She decided she would sprinkle his ashes in their longtime tailgating spot outside Carter-Finley, a picturesque area filled with trees. They had a tight-knit tailgating group — some had been friends with Johnny since kindergarten. On the day they spread his ashes, they formed a circle, said a few prayers and then Ann placed his remains near a spruce tree.

The spot has become a resting place for several others, including their son, Allen, who died in 2017. “I thought that was a good sentimental thing to do,” Ann said. Johnny’s sister, Nancy, also has some of her remains there, as well as another tailgater in their group.

She noted the spruce tree “shot up out of nowhere” after placing Johnny there. But last year, NC State cut down many trees in their tailgating area — including that beloved spruce. Ann still brings flowers to every home game and places them on the spot where she sprinkled the remains of her husband and son. The group pours a drink on the ashes and says, “Here’s to you, Johnny.”

As for Kenan Stadium, let’s just say Johnny did make his way onto the field. How and when, well, Ann says that must remain a mystery. But it should be noted NC State is 6-2 in Chapel Hill since Johnny died.


WHEN JASON FAIRES was in his first year as Oklahoma director of athletic fields and grounds in 2019, he spotted a man in the south end zone holding a paper grocery bag, without gloves on, taking handfuls of something unidentifiable and dropping it on the ground.

“I start to lose it, and ‘I’m like, ‘What the hell are you doing?'” said Faires, now golf course superintendent at Dornick Hills Country Club in Ardmore, Oklahoma. “He goes, ‘This is my dad. Just spreading his ashes out here, like he wanted me to.’ I’m like, ‘Did you get permission to do this?’ He didn’t think he needed permission, and he’s just dropping clumps. I don’t know if you’ve ever seen ashes. It’s not just ashes, it’s frickin’ bone and everything.

“So out of respect for him, I said, ‘OK.’ As soon as he left, I had to go out there and kick him around, spread him out. I felt weird doing that. I started telling that story at a meeting, and they’re like, ‘Oh yeah, that happens a lot.'”

Plenty of field managers across conferences have stories about encountering fans evading gates, waiting out security personnel or downright trespassing in their quest to make it onto the field to spread ashes. While it is not technically illegal to scatter ashes, most states require permission be granted if remains will be spread on private property — like football stadiums — or on public property or national parks. Some states require a permit to spread ashes in public areas.

“When I worked at LSU in 2007, it was about 2:30 in the morning after the Virginia Tech game and we saw someone leaning up against the goal post,” said Brandon Hardin, now the superintendent of sports turf at Mississippi State. “We were like, ‘Hey, what’s this guy doing?’ He had a book in his hand, and he opened it and dumped ashes out on the ground and had his moment. Then he turned around and walked off. Never saw him again.”

At Texas A&M, too, where Nick McKenna serves as assistant athletics director of sports fields. He recalled the time the Yell Leaders at Texas A&M had a former leader’s ashes spread at Kyle Field without permission, upsetting their longtime facility manager.

“So he had the head field manager go out, vacuum them up, put them in a jar, and he took them to the Yell Leader and said, “Y’all left someone out there on the field the other day. Just wanted to return him to you,” McKenna said.

Another time, someone had spread ashes in the outfield before a baseball game.

“I remember having to talk with our center fielder because there was this cloud ring of remains,” McKenna said. “He was like, what in the heck? I was like, ‘You’re out there basically playing in a ring of death.'”

As all three turf managers explained, fans are unaware of how much goes into caring for the fields across all their athletics venues. That includes resodding the fields after a set amount of time. Oklahoma, for example, resodded the field last summer. Texas A&M does it every 12 to 15 years.

“So the majority of these relatives who have been spread on that field are down on the left side of the driving range at the OU golf course because that’s where all the material goes when we redo the field,” Faires said. “You don’t say that or anything, but you kind of feel bad for them.”

When grounds crews see ashes that have been left on a field, they quickly work to limit the damage. The ashes are either vacuumed up or blown around with a backpack blower. Some will run water through them to flush them through. What grounds crews want to avoid is their sophisticated and expensive lawn mowers picking up bone fragments, which could damage the equipment.

Hardin says he has gained a newfound perspective on spreading ashes to fulfill a loved ones’ request, after he did it for his dad last November in the Arkansas mountains.

“It’s very special to the person that does it, so we try to be very understanding,” Hardin said. “We tell people no, and then they still find a way to do it, because it was somebody’s last wish. People need that closure.

“It’s not going to hurt the grass, but if you ask certain people within organizations or schools, it gives you the heebie-jeebies knowing that it’s there and visible.”

That makes the columbarium idea all the more appealing to Weitz. She has tried to brainstorm other ideas than having it under the field — could it be outside the stadium? In the tunnel leading to the field?

“These responses I got after the meeting said to me this is creative and there are ways to do these things,” Weitz said. “So it really encouraged me in a lot of ways, but I haven’t come up with any new ideas.”

Putting a columbarium under the field might not be practical, but burial grounds for mascots do exist both inside and outside stadiums. In fact, Mex, a brindle bulldog who was Oklahoma’s mascot in the 1920s, is buried in a casket under the football stadium. Bully I, Mississippi State’s first mascot, is buried on stadium grounds. Other Bully mascots have had their ashes spread on the football field.

Texas A&M has a burial ground for its Reveille mascots on the north end of Kyle Field. A statue of the SMU mascot, Peruna, is on the burial site of Peruna I outside Ford Stadium. Sanford Stadium has a mausoleum dedicated to its UGA mascots.

McKenna remembers reading about Weitz and her columbarium idea over the summer.

“I don’t know where you would put it logistically, but as somebody who’s encountered people spreading ashes and understands how often it happens and the nuances, it’s not the worst idea in the world,” he said.

Weitz will keep thinking about it. Others will keep finding ways to honor their loved ones and their passion for college football. Loved ones such as Fred “The Head” Miller, who once asked former Florida State alumni association president Jim Melton if his head could be buried underneath the Seminole logo at midfield.

“True story,” Melton says.

Miller played fullback at Florida State from 1973-76 and then became the ultimate super fan — painting the Seminoles logo on his bald head for every home game, beginning in 1981. Hence his nickname.

He died in 1992 at age 38 of a heart attack and was cremated. Miller asked his family to scatter his ashes at Doak Campbell Stadium.

Continue Reading

Trending