Elon Musk announced his new company xAI which he says has the goal to understand the true nature of the universe.
Jaap Arriens | Nurphoto | Getty Images
Elon Musk’s artificial intelligence startup, xAI, is being accused by environmental and health advocates of adding to the pollution problem in Memphis, Tennessee, by using natural gas burning turbines at its new data center, and doing so without a permit.
The company said it was opening the data center in June in a former Electrolux factory, shortly after announcing it had raised $6 billion at a $24 billion valuation. In a post on X last month, Musk boasted that xAI had begun training its AI models at the facility using 100,000 of Nvidia’s H100 processors.
The Southern Environmental Law Center sent a letter this week to the Health Department in Shelby County, where Memphis is located, and to a regional office of the Environmental Protection Agency on behalf of several local groups, asking regulators to investigate xAI for its unpermitted use of the turbines and the pollution they create.
The letter notes that xAI “has installed at least 18 gas combustion turbines over the last several months (with more potentially on the way).”
The company has been using the turbines to power the facility, but its long-term plan is to use power from the local utility, Memphis Light, Gas and Water and the Tennessee Valley Authority.
MLGW told CNBC that it started providing 50 megawatts of power to xAI at the beginning of August. However, the xAI facility requires an additional 100 megawatts. The utility has installed more circuit breakers, and started making improvements to transmission lines in the area to prepare for the added power consumption by xAI, as well.
Musk, who is also the CEO of Tesla and SpaceX and owner of social media company X, started xAI in 2023 to develop large language models and AI products that aim to compete with those from Google, Microsoft and OpenAI. The company’s initial product is a chatbot called Grok, billed as a politically incorrect alternative to OpenAI’s ChatGPT. AI models generally require massive amounts of power for data training and processing.
“This plant requires an enormous amount of electricity,” the advocates wrote in the letter.
Some of the 18 turbines are visible from the road around the property and, according to the advocates’ letter, emit air pollutants called nitrogen oxides (NOx) that add to a longstanding smog problem in the area. Shelby County has been given an “F” grade by the American Lung Association for its smog.
According to the Centers for Disease Control and Prevention’s website, even low levels of nitrogen oxides in the air can irritate a person’s eyes, nose, throat and lungs, causing them to cough, experience shortness of breath, tiredness and nausea. Breathing high levels of nitrogen oxides can cause “rapid burning, spasms, and swelling of tissues in the throat and upper respiratory tract,” and other serious health problems, the agency says.
Businesses in Tennessee are typically required to obtain permits to operate the types of turbines used by xAI. The permits would establish the allowable concentration of emissions, and determine efficiency requirements for the engines.
‘Significant health and environmental impact’
A permit would also mandate air quality testing to make sure users aren’t polluting more than they had planned to in the area due to issues like poor engine maintenance.
“The overarching concern remains that there has been very little transparency and opportunity for public input for the xAI project,” Amanda Garcia, a senior attorney with the Tennessee office of the Southern Environmental Law Center, told CNBC. The added concern, she said, is that it’s “already having significant health and environmental impact on the surrounding community.”
The groups wrote in the letter that the xAI turbines already in place have the capacity to emit an estimated 130 tons of nitrogen oxides annually, which would rank them as the ninth-largest source of the pollutants in the county. Their combined capacity could power around 50,000 homes.
Musk-led companies have a history of building facilities or operating high-emissions equipment without obtaining permits first.
CNBC reported earlier this month that SpaceX operated a water deluge and cooling system at its launch facility in Boca Chica, Texas, repeatedly discharging industrial wastewater there without a permit, a violation of the Clean Water Act.
Musk’s tunneling venture, The Boring Co., was also fined by Texas environmental regulators for a similar issue — discharging wastewater into the Colorado River in Bastrop, Texas, without applying for permits or installing appropriate pollution controls.
Tesla was cited by a California air pollution regulator in 2021 for installing and modifying paint shop equipment that emitted hazardous air pollutants, without a permit and reviews as required by the Clean Air Act.
The EPA regional office covering Memphis didn’t respond to a request for comment. Nor did xAI.
The suit, filed in the Southern District of New York, accuses Perplexity of unlawfully scraping The Times’ stories, videos, podcasts and other content to formulate responses to user queries. The startup also generates outputs that are “identical or substantially similar to” The Times’ content, according to the complaint.
“While we believe in the ethical and responsible use and development of AI, we firmly object to Perplexity’s unlicensed use of our content to develop and promote their products,” Graham James, a spokesperson for The Times, said in a statement. “We will continue to work to hold companies accountable that refuse to recognize the value of our work.”
Perplexity did not immediately respond to CNBC’s request for comment.
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Founded in 2022, Perplexity is best known for its AI-powered search engine that gives users simple answers to questions. The startup has raised more than $1.5 billion in funding from investors including IVP, New Enterprise Associates and Nvidia, according to PitchBook.
The lawsuit from The Times on Friday serves as the latest example of how media companies and publishers are working to protect their intellectual property during the AI boom.
The Times is already involved in another ongoing copyright suit against Microsoft and OpenAI, which alleges the companies improperly used The Times’ content to train their AI models. That suit was filed in the Southern District of New York in 2023.
In September, AI startup Anthropic agreed to pay $1.5 billion to settle a class action lawsuit with a group of authors who claimed that the company had illegally downloaded their books and others from pirated databases.
That settlement makes up the largest publicly reported copyright recovery.
Antonio Neri, President and CEO of Hewlett Packard Enterprise.
Anjali Sundaram | CNBC
Hewlett Packard Enterprise shares fell 5% Friday after the company reported fourth-quarter revenue that missed analyst expectations.
The company reported earnings after the bell on Thursday, posting revenue of $9.68 billion, which was up 14% over the year prior but fell short of the $9.94 billion in revenue expected by analysts polled by LSEG.
Revenue for HPE’s server segment came in at $4.46 billion, down 5% from the $4.68 billion a year ago. The fourth-quarter number missed StreetAccount analyst expectations of $4.58 billion.
CFO Marie Myers addressed the shortfall on the analyst call Thursday, attributing it to the timing of artificial intelligence service shipments and lower-than-expected government spending.
“Despite these headwinds, we were encouraged by robust server order growth across both traditional server and AI offerings, with demand significantly outpacing revenue in this period,” she said.
Server revenue declined 10% from the third quarter.
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HPE beat earnings expectations with adjusted earnings of 62 cents per share, coming in above the 58 cents per share expected by LSEG.
The company expects fiscal 2026 first-quarter revenue in the range of $9 billion to $9.4 billion, which was short of the $9.87 billion expected by FactSet analysts.
The Warner Bros. studios water tower stands next to a U.S. flag in Burbank, California, U.S. Nov. 18, 2025.
Mike Blake | Reuters
This is CNBC’s Morning Squawk newsletter. Subscribe here to receive future editions in your inbox.
Here are five key things investors need to know to start the trading day:
1. And the winner is…
Breaking news this morning: Netflix said it reached a deal to purchase Warner Bros. Discovery’s film and streaming assets, ending the sale process that has been the talk of tinsel town.
Here are the details:
Under the deal, Netflix will acquire WBD’s film studio and HBO Max streaming service. Discovery will continue with its spin out of its TV network business that houses brands such as TNT and CNN.
Netflix will pay $27.75 per WBD share in the cash-and-stock deal, equating to a total enterprise value of more than $82 billion.
The streaming giant’s acquisition is slated to close after the separation with Discovery, which is expected to happen in the third quarter of 2026.
Disclosure: Comcast is the parent company of NBCUniversal, which owns CNBC. Versant would become the new parent company of CNBC upon Comcast’s planned spinoff of Versant.
2. That’s so meta
Mark Zuckerberg, chief executive officer of Meta Platforms Inc., wears a pair of Meta Ray-Ban Display AI glasses during the Meta Connect event in Menlo Park, California, US, on Wednesday, Sept. 17, 2025.
Meta’s rally came after Bloomberg reported that CEO Mark Zuckerberg is planning to make cuts to the company’s metaverse unit. The report said executives have considered cutting as much as 30% of the division’s budget, and that the cuts could include job losses that would likely impact Meta’s virtual reality unit. Stephanie Link, Hightower Advisors’ chief investment strategist, told CNBC that the move would be par for the course for Zuckerberg.
3. Full beat
Shoppers line up outside of Ulta Beauty before the 6am opening on Black Friday.
Aimee Dilger | LightRocket | Getty Images
Ulta Beauty doesn’t appear to be feeling the same slowdown that other consumer brands are reporting. The retailer beat Wall Street’s expectations on both lines for the third quarter, sending shares up more than 6% in extended trading.
Ulta raised its full-year profit and sales guidance for the second quarter in a row, saying it expects higher comparable store sales growth than previously penciled in. As CNBC’s Melissa Repko points out, Ulta is benefitting from consumers’ continued interest in beauty products — even as they pull back on other spending.
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4. Pulte’s problem
William Pulte, director of the Federal Housing Finance Agency (FHFA) nominee for US President Donald Trump, during a Senate Banking, Housing, and Urban Affairs Committee confirmation hearing in Washington, DC, US, on Thursday, Feb. 27, 2025.
Al Drago | Bloomberg | Getty Images
The Government Accountability Office is investigating Federal Housing Finance Authority Director Bill Pulte, the congressional watchdog said yesterday.
Senate Democrats last month called for the GAO to probe Pulte, asking the agency to determine whether Pulte and FHFA employees “misused federal authority and resources” to accuse President Donald Trump’s enemies of mortgage fraud. Pulte has criminally referred several Democrats to the Department of Justice, including New York Attorney General Letitia James, Sen. Adam Schiff and Rep. Eric Swalwell.
A GAO spokesperson said the organization isn’t ready to offer a timeline for the process. An FHFA spokesman declined CNBC’s request for comment.
5. Race to the top
Tesla Cybertrucks in front of the company’s store in Colma, California, US, on Monday, Nov. 10, 2025.
David Paul Morris | Bloomberg | Getty Images
Tesla made up ground in Consumer Reports’ closely watched ranking of auto brands release yesterday. The electric vehicle maker landed at No. 10 for 2026, up from the 18th spot last year.
Tesla’s rise was driven by an increase in reliability, Jake Fisher, Consumer Reports’ senior director of auto testing, told CNBC’s Michael Wayland. Notably, Tesla’s Cybertruck was the brand’s only model with a below-average score.
Here are some stories we recommend making time for this weekend.
— CNBC’s Julia Boorstin,Lillian Rizzo, Alex Sherman, David Faber, Sara Salinas,Sarah Whitten,Melissa Repko, Chris Eudaily, Dan Mangan and Michael Wayland contributed to this report. Josephine Rozzelle edited this edition.