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Ubisoft postponed the release of the next title in its popular “Assassin’s Creed” game franchise — called “Assassin’s Creed Shadows” — by three months to Feb. 14, 2025.

John Keeble | Getty Images

French video game publisher Ubisoft is facing questions over its future, as it grapples with a lackluster games pipeline and pressure from investors to seek a sale.

The company, which produces the “Assassin’s Creed” franchise, said in updated guidance last week that it has postponed the release of the next title in the popular game series — called “Assassin’s Creed Shadows” — by three months to Feb. 14, 2025.

Ubisoft also cut its guidance for the 2024-2025 fiscal year, saying it now expects net bookings to fall to around 1.95 billion euros. Ubisoft said it expects net bookings for its fiscal second quarter to come in at 350 million to 370 million euros, down from 500 million euros anticipated previously.

“The revised targets are mainly a reflection of decisions taken for Assassin’s Creed Shadows and the softer than expected launch for Star Wars Outlaws,” Ubisoft said.

It comes after the company’s “Star Wars Outlaws” game — an action-adventure title based on the iconic sci-fi movie series, which was released this summer — was met with disappointing sales performance and a mixed reception from gamers. Ubisoft said that its learnings from the Star Wars Outlaws release pushed it to give more time to polish Assassin’s Creed Shadows.

The company said it was also scrapping plans to release its new Assassin’s Creed game with a “Season Pass,” which was a paid add-on providing access to a bonus quest and additional downloadable content at launch.

Ubisoft added that it now plans to release Assassin’s Creed Shadows on Valve Corporation’s online games store Steam on the day of its launch, ending its track record of exclusively distributing PC versions of its games on Epic Games’ digital storefront.

Yves Guillemot, CEO and co-founder of Ubisoft, speaks at the Ubisoft Forward livestream event in Los Angeles, California, on June 12, 2023.

Robyn Beck | AFP | Getty Images

“In the light of recent challenges, we acknowledge the need for greater efficiency while delighting players,” Ubisoft CEO Yves Guillemot said in the statement last week, adding that the company’s executive committee is launching a review to further improve its execution.

Ubisoft shares have slumped to decade-lows against this backdrop of dismal investor expectations about its triple-A games pipeline and financial prospects.

To further compound the business’ woes, the company is facing possible strike action in France after the country’s STJV video game workers’ union called for three days of industrial action on Oct. 15-17 over the company’s bid to get workers back in the office three days a week.

Pressure from activist investor

In an open letter last week, AJ Investments said it had gathered the support of 10% of Ubisoft shareholders for its pressure campaign, adding that it intends to cooperate with proxy advisory firms in preparation for voting at the company’s next general meeting. CNBC could not independently verify this figure.

“We have talked to industry experts as potential boards members and executives to replace current management and realise our strategy targets, we will propose our candidates due time,” AJ Investments said.

AJ Investments noted it is due to speak with Ubisoft management on Tuesday to discuss its proposals. The firm added it would demonstrate in front of Ubisoft’s headquarters in Montreuil, Paris, if needed.

Several bank analysts slashed their price targets for Ubisoft after news of the delays to its upcoming game, although many kept their ratings unchanged.

Deutsche Bank, which downgrade the stock to “hold” from “buy,” said that Ubisoft’s guidance cut was “bigger than we expected” and that the postponement to Assassin’s Creed Shadows “pushes a substantial amount of revenue” out into the next fiscal year.

Deutsche Bank’s George Brown also said he anticipated Assassin’s Creed Shadows will perform worse than he expected initially, forecasting unit sales of 7 million in the 12-month period following release. That’s down from a projection of 8 million, previously.

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Meanwhile, JPMorgan said in a note last week that they now expect lower unit sales of Ubisoft’s triple-A game releases and see a slower cadence of releases moving forward. JPMorgan maintained its “neutral” rating on Ubisoft stock, but cut its price target to 11 euros from 21 euros.

“Mid-size developers continue to be squeezed by development cost inflation which has not been matched by sufficient volume/ monetization improvement to sustain attractive returns,” JPMorgan analysts Daniel Kerven and David W Peat said in the note.

“UBI’s capital structure and lack of cash generation in recent years have left it under increasing pressure to cut investments/costs.”

Backlash

Still, some analysts were more sympathetic to Ubisoft’s struggles.

Analysts at Wedbush Securities suggested the firm had become the victim of coordinated “trolling” from people trying to force down user score averages for the company’s Star Wars Outlaws game on review sites.

“We believe Star Wars Outlaws was impacted by a coordinated effort that sought to troll Ubisoft games specifically and Star Wars content in general,” Wedbush analysts Michael Pachter, Alicia Reese and Kade Bar wrote in the note last week.

“The game received an unusual number of user reviews with a clear negative bias (including a large percentage of “zero” reviews), despite seeing acceptable review scores from reputable review sites. This is a case of a rare incel victory that led to Ubisoft having to take down its numbers,” they added.

Wedbush’s analysts said that, despite delays to its upcoming Assassin’s Creed title, they expect the game to sell 7 million units in its launch quarter and think it has “potential to be one of Ubisoft’s best sellers ever.”

Industry slump

Ubisoft’s woes comes as the broader video games space is facing an industry-wide slump.

The global games market is set to grow only 2.1% year-over-year in 2024, according to research firm Newzoo. That’s up from 0.5% growth in 2023, but no where near the surging growth levels witnessed during the 2020 and 2021 Covid-19 pandemic years.

James Lockyer, technology research analyst at U.K. investment bank Peel Hunt, said that part of the problem for game publishers today is that gamers are devoting more of their time to older games than to newer titles.

“In the years that followed Covid, the number of games released per year has grown substantially,” Lockyer told CNBC via email. “Consequently, consumers have had more choice over the last couple of years.”

“However, more choice plus a cost-of-living squeezed wallet has meant consumers’ cash has been spread more thinly, leading to revenues and ROIs [return on investment] of those games often coming out below expectations,” he added.

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How the U.S. space industry became dependent on SpaceX

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How the U.S. space industry became dependent on SpaceX

SpaceX is valued at around $400 billion and is critical for U.S. space access, but it wasn’t always the powerhouse that it is today.

Elon Musk founded SpaceX in 2002. Using money that he made from the sale of PayPal, Musk and his new company developed their first rocket, the Falcon 1, to challenge existing launch providers.

“There were actually a lot of startup aerospace companies looking to take on this market. They recognized we had a monopoly provider called United Launch Alliance. They had merged the Boeing and Lockheed rocket launch capacity to one company, and they were charging the government hundreds of millions of dollars to launch satellites,” said Lori Garver, a former deputy administrator at NASA.

In 2003, Musk paraded Falcon 1 around the streets of Washington hoping to attract the attention of government agencies and the multi-million dollar contracts that they offered. It worked, and in 2004, SpaceX secured a few million dollars from the Defense Advanced Research Projects Agency, or DARPA, and the U.S. Air Force to further develop its rockets.

Despite the government support, the company struggled. Its first three launches of the Falcon 1 failed to reach orbit.

“NASA, and specifically the the initial commercial cargo contract, is what saved the company when it was on the brink of bankruptcy,” said Chris Quilty, president and Co-CEO of Quilty Space, a space-focused research firm.

NASA awarded the $1.6 billion contract, known as Commercial Resupply Services to SpaceX in 2008, just months after the first successful flight of the Falcon 1. The contract called on SpaceX to use its new rocket, the Falcon 9, along with its Dragon capsule to ferry cargo and supplies to the International Space Station over the course of 12 missions. In 2014, SpaceX won another NASA contract worth $2.6 billion to develop and operate vehicles to ferry astronauts to and from the International Space Station.

Today, SpaceX dominates large parts of the space market from launch to satellites. In 2024, SpaceX conducted a record-breaking 134 orbital launches, more than double the amount of launches done by the next most prolific launch provider, the China Aerospace Science and Technology Corporation, according to science and technology consulting firm BryceTech. These 134 launches accounted for 83% of all spacecraft launched last year. According to a July report by Bloomberg, SpaceX was valued at $400 billion.

SpaceX’s Dragon capsule and Falcon 9 rocket are the primary means by which NASA launches astronauts and supplies to the International Space Station. The company’s Starlink satellites have become indispensable for providing internet access to remote areas as well as to U.S. allies during wartime. The company’s Starship rocket, though still in testing, is also key to the U.S. plan to return to the moon. SpaceX is also building a network of spy satellites for the U.S. government called Starshield as part of a $1.8 billion contract. Even competitors including Amazon and OneWeb have launched their satellites on SpaceX rockets. 

“The ecosystem of space is changed by, really it’s SpaceX,” Garver said. “The lower cost of access to space is doing what we had dreamed of. It is built up a whole community of companies around the world that now have access to space.”

Watch the video to find out more.

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Cybersecurity firm Netskope files to go public on the Nasdaq

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Cybersecurity firm Netskope files to go public on the Nasdaq

Sanjay Beri, chief executive officer and founder of Netskope Inc., listens during a Bloomberg West television interview in San Francisco, California.

David Paul Morris | Bloomberg | Getty Images

Cloud security platform Netskope will go public on the Nasdaq under the ticker symbol “NTSK,” the company said in an initial public offering filing Friday.

The Santa Clara, California-based company said annual recurring revenue grew 33% to $707 million, while revenues jumped 31% to about $328 million in the first half of the year.

But Netskope isn’t profitable yet. The company recorded a $170 million net loss during the first half of the year. That narrowed from a $207 million loss a year ago.

Netskope joins an increasing number of technology companies adding momentum to the surge in IPO activity after high inflation and interest rates effectively killed the market.

So far this year, design software firm Figma more than tripled in its New York Stock Exchange debut, while crypto firm Circle soared 168% in its first trading day. CoreWeave has also popped since its IPO, while trading app eToro surged 29% in its May debut.

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Netskope’s offering also coincides with a busy period for cybersecurity deals.

The year’s two biggest technology deals include Alphabet’s $32 billion acquisition of Wiz and Palo Alto Networksambitious plan to buy Israeli identity security company CyberArk for $25 billion.

Founded in 2012, Netskope made a name for itself in its early years in the cloud access security broker space. The company lists Palo Alto Networks, Cisco, Zscaler, Broadcom and Fortinet as its major competitors.

Netskope’s biggest backers include Accel, Lightspeed Ventures and Iconiq, which recently benefited from Figma’s stellar debut.

Morgan Stanley and JPMorgan are leading the offering. Netskope listed 13 other Wall Street banks as underwriters.

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Meta set to unveil first consumer-ready smart glasses with a display, wristband next month

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Meta set to unveil first consumer-ready smart glasses with a display, wristband next month

Meta CEO Mark Zuckerberg makes a keynote speech at the Meta Connect annual event at the company’s headquarters in Menlo Park, Calif., on Sept. 25, 2024.

Manuel Orbegozo | Reuters

Meta is planning to use its annual Connect conference next month to announce a deeper push into smart glasses, including the launch of the company’s first consumer-ready glasses with a display, CNBC has learned.

That’s one of the two new devices Meta is planning to unveil at the event, according to people familiar with the matter. The company will also launch its first wristband that will allow users to control the glasses with hand gestures, the people said.

Connect is a two-day conference for developers focused on virtual reality, AR and the metaverse. It was originally called Oculus Connect and obtained its current moniker after Facebook changed its parent company name to Meta in 2021.

The glasses are internally codenamed Hypernova and will include a small digital display in the right lens of the device, said the people, who asked not to be named because the details are confidential.

The device is expected to cost about $800 and will be sold in partnership with EssilorLuxottica, the people said. CNBC reported in October that Meta was working with Luxottica on consumer glasses with a display.

Meta declined to comment. Luxottica, which is based in France and Italy, didn’t respond to a request for comment.

Meta began selling smart glasses with Luxottica in 2021 when the two companies released the first-generation Ray-Ban Stories, which allowed users to take photos or videos using simple voice commands. The partnership has since expanded, and last year included the addition of advanced AI features that made the second generation of the product an unexpected hit with early adopters. 

Luxottica owns a number of glasses brands, including Ray-Ban, and licenses many others like Prada. It’s unclear what brand Luxottica will use for the glasses with AR, but a Meta job listing posted this week said the company is looking for a technical program manager for its “Wearables organization,” which “is responsible for the Ray-Ban AR glasses and other wearable hardware.”

In June, CNBC reported that Meta and Luxottica plan to release Prada-branded smart glasses. Prada glasses are known for having thick frames and arms, which could make them a suitable option for the Hypernova device, one of the people said. 

Meta Connect 2024 kicks off

Last year, Meta CEO Mark Zuckerberg used Connect to showcase the company’s experimental Orion AR glasses.

The Orion features AR capabilities on both lenses, capable of blending 3D digital visuals into the physical world, but the device served only as a prototype to show the public what could be possible with AR glasses. Still, Orion built some positive momentum for Meta, which since late 2020 has endured nearly $70 billion in losses from its Reality Labs unit that’s in charge of building hardware devices.

With Hypernova, Meta will finally be offering glasses with a display to consumers, but the company is setting low expectations for sales, some of the sources said. That’s because the device requires more components than its voice-only predecessors, and will be slightly heavier and thicker, the people said.

Meta and Ray-Ban have sold 2 million pairs of their second-generation glasses since 2023, Luxottica CEO Francesco Milleri said in February. In July, Luxottica said that revenue from sales of the smart glasses had more than tripled year over year.

As part of an extension agreement between Meta and Luxottica announced in September, Meta obtained a stake of about 3% in the glasses company according to Bloomberg. Meta also gets exclusive rights to Luxottica’s brands for its smart glasses technology for a number of years, a person familiar with the matter told CNBC in June.

Although Hypernova will feature a display, those visual features are expected to be limited, people familiar with the matter said. They said the color display will offer about a 20 degree field of view — meaning it will appear in a small window in a fixed position — and will be used primarily to relay simple bits of information, such as incoming text messages. 

Andrew Bosworth, Meta’s technology chief, said earlier this month that there are advantages to having just one display rather than two, including a lower price.

“Monocular displays have a lot going for them,” Bosworth said in an Instagram video. “They’re affordable, they’re lighter, and you don’t have disparity correction, so they’re structurally quite a bit easier.”

‘Interact with an AI assistant’

Other details of Meta’s forthcoming glasses were disclosed in a July letter from the U.S. Customs and Border Patrol to a lawyer representing Meta. While the letter redacted the name of the company and the product, a person with knowledge of the matter confirmed that it was in reference to Meta’s Hypernova glasses.

“This model will enable the user to take and share photos and videos, make phone calls and video calls, send and receive messages, listen to audio playback and interact with an AI assistant in different forms and methods, including voice, display, and manual interactions,” according to the letter, dated July 23.

The letter from CBP was part of routine communication between companies and the U.S. government when determining the country of origin for a consumer product. It refers to the product as “New Smart Glasses,” and says the device will feature “a lens display function that allows the user to interface with visual content arising from the Smart Features, and components providing image data retrieval, processing, and rendering capabilities.”

CBP didn’t provide a comment for this story.

The Hypernova glasses will also come paired with a wristband that will use technology built by Meta’s CTRL Labs, said people familiar with the matter. CTRL Labs, which Meta acquired in 2019, specializes in building neural technology that could allow users to control computing devices using gestures in their arms. 

The wristband is expected to be a key input component for the company’s future release of full AR glasses, so getting data now with Hypernova could improve future versions of the wristband, the people said. Instead of using camera sensors to track body movements, as with Apple’s Vision Pro headset, Meta’s wristband uses so-called sEMG sensor technology, which reads and interprets the electrical signals from hand movements.

One of the challenges Meta has faced with the wristband involves how people choose to wear it, a person familiar with the product’s development said. If the device is too loose, it won’t be able to read the user’s electrical signals as intended, which could impact its performance, the person said. Also, the wristband has run into issues in testing related to which arm it’s worn on, how it works on men versus women and how it functions on people who wear long sleeves.

The CTRL Labs team published a paper in Nature in July about its wristband, and Meta wrote about it in a blog post. In the paper, the Meta team detailed its use of machine learning technology to make the wristband work with as many people as possible. The additional data collected by the upcoming device should improve those capabilities for future Meta smart glasses.

“We successfully prototyped an sEMG wristband with Orion, our first pair of true augmented reality (AR) glasses, but that was just the beginning,” Meta wrote in the post. “Our teams have developed advanced machine learning models that are able to transform neural signals controlling muscles at the wrist into commands that drive people’s interactions with the glasses, eliminating the need for traditional—and more cumbersome—forms of input.”

Bloomberg reported the wristband component in January.

Meta has recently started reaching out to developers to begin testing both Hypernova and the accompanying wristband, people familiar with the matter said. The company wants to court third-party developers, particularly those who specialize in generative AI, to build experimental apps that Meta can showcase to drum up excitement for the smart glasses, the people said.

In addition to Hypernova and the wristband, Meta will also announce a third-generation of its voice-only smart glasses with Luxottica at Connect, one person said.

That device was also referenced by CBP in its July letter, referring to it as “The Next Generation Smart Glasses.” The glasses will include “components that provide capacitive touch functionality, allowing users to interact with the Smart Glasses through touch gestures,” the letter said.

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