An early pioneer in the North American electric bicycle market, Juiced Bikes appears to be in collapse. According to many customers, the San Diego-based e-bike company has largely ghosted them and failed to respond to repeated customer service inquiries. At the same time, the company’s website is out of stock on all products and its assets appear headed for auction.
There’s no confirmation from the company, but several signs are pointing toward financial distress and a likely closure of the company.
Juiced Bikes is one of the oldest continuously operating e-bike brands in the country. I’m something of a dinosaur of the industry, and even when I got involved with e-bikes back in 2010, Juiced was already a major player (albeit known as Juiced Riders back then).
The company pioneered electric cargo and utility e-bikes in the US with its ODK model, launched a decade before the popular RadRunner. The brand then continued to evolve, becoming one of the first to offer higher-speed and higher-power models for adventurous riders.
But now the brand appears to be in deep enough financial distress to potentially lead to a closure of the company, and radio silence from the brand has only stoked the rumor mill.
Social media is full of customers complaining about a lack of communication from the company. Several have shared instances of their bikes being stuck in service limbo while the company has broken off communications about their repairs or return schedule for the bikes.
Others have shared instances of purchases that have gone unfulfilled for months.
“$2k out for a bike ordered in July, and which I canceled in September after getting continually fed a line about shipping delays,” explained one user on Reddit. “Filed a dispute with my bank but still waiting.”
Juiced Bikes’ website is still operating, yet all of the company’s many e-bike models are currently listed as out of stock.
The entire site is showing out of stock
I’ve reached out to several leaders at the company but have yet to receive an official comment on the brand’s status.
Despite a lack of clarity from the company, the latest development in Juiced’s potential financial collapse saga appears to have sealed the deal, so to speak. The company’s assets are now showing up on an auction house platform commonly used for companies that have gone out of business.
Everything from the company’s existing inventory of products and its tooling in China to its intellectual property rights appears to be listed for sale at auction. Even the company’s Sprinter cargo van with Juiced Bikes branding is up for sale.
A selection of intellectual property from the Juiced Bikes auction
The last few years have been a tough period for the electric bike industry. Following the massive wave of e-bike sales in the post-pandemic period, the market cooled significantly leaving many e-bike makers with huge overstock situations.
Venture capital funding also began drying up after the easy money period following the pandemic, further crunching many e-bike companies.
At the same time, dozens of new Chinese-based electric bike brands have opened their doors in an attempt to snag a piece of the massive e-bike pie, often dangling enticingly low prices that several of the US-based brands couldn’t compete with. Leaders in the US budget e-bike market, such as Lectric Ebikes, have further squeezed competitors with aggressive pricing that has helped scoop up massive market share.
We’ve already seen several other large e-bike companies go under in the last year, including SONDORS in the US and VanMoof in Europe. If Juiced Bikes is headed for the same ending, it is unlikely to be the last.
Electrek’s Take
While there’s still no official word from the company, at this point, it appears that Juiced Bikes’ closure is a foregone conclusion. With its assets up for auction, there doesn’t appear to be an endgame for the company as we know it.
This is truly a sad event for the industry and just another reminder that we’re in a reckoning period for the hundreds of e-bike companies all competing for the same customers. Every year there are more e-bikes on the road than ever before, yet the meteoric growth of the post-pandemic years obviously wasn’t sustainable. Just like the American automotive industry eventually pared down the hundred or so car companies in business a century ago, the e-bike market is likely headed in a similar direction.
This is also uniquely painful for Juiced’s customers who have been left waiting for bikes they ordered or hoping to receive service on the products they already own. Fortunately, someone at Juiced appears to have set the website’s inventory to zero to prevent phantom sales that would likely never be delivered, but that doesn’t help those already left out to dry.
If there’s any room for hope, it’s that this doesn’t necessarily mean there is no future for Juiced Bikes. The brand and its assets could still be purchased by an investor or company hoping to revive the e-bike brand. If so, this doesn’t have to be the last mile marker on Juiced’s 15-year-long ride.
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In a discussion on the increase in crime committed by individuals riding electric motorbikes, the Hampshire Police and Crime Commissioner, Donna Jones, has claimed that a certain style of bike is being used “almost exclusively” for criminal actions.
Jones, a British Conservative Party politician, made the claim in reference to Sur Ron-style electric motorbikes, which resemble something fitting between a small dirt bike and a large electric bicycle.
These vehicles, which can often reach around 50 mph (80 km/h), are technically not electric bicycles but rather small electric motorcycles. They are designed primarily for use on off-road trails and other non-street uses, meaning they are rarely street-legal. However, young riders often use them on streets anyway.
According to the Daily Mail, “The Police and Crime Commissioner claimed the majority of people using these type of e-bikes are ‘doing something wrong’ as she voiced her concerns over the spate of crime gripping Britain.”
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Jones says that these electric motorbikes have been used extensively in street crime, usually in the form of phone snatching. Social media is full of videos of pedestrians walking down the street while using their phones and having them grabbed by a rider of a Sur Ron-style electric motorbike.
Scotland Yard has reportedly been in contact with the Chinese company Sur Ron, the manufacturer of many of these electric motorbikes, and the company has apparently vowed to cooperate with police.
Sur-Ron-style electric motorbikes have surged in popularity among young riders in Britain, particularly in urban areas where their lightweight frames, high torque, and near-silent operation make them appealing for both recreation and practical commuting. However, we’ve also seen them become a praised getaway vehicle for criminals, even if Jones’ claim that they are used “almost exclusively” for crime is quite likely an exaggeration based on confirmation bias.
Unlike traditional combustion engine motorcycles, these e-motorbikes can be more easily obtained to be ridden without a license, even if that is not permitted by local laws. Additionally, many are easily modified to exceed UK regulations with higher speed and power than is traditionally permitted.
Their ability to accelerate quickly and maneuver through traffic with ease has also made them a tool of choice for criminal activity, particularly in these types of phone-snatching and ride-by thefts, where offenders use the bikes to evade police and disappear into narrow streets or pedestrian areas.
With police enforcement struggling to keep pace with their widespread, often unregistered use, authorities continue to debate whether tougher restrictions or alternative solutions are needed to curb both their illegal modifications and criminal misuse.
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After dominating in China, BYD is making an aggressive push into Europe. With another EV plant reportedly coming soon, this time in Germany, BYD is taking direct aim at Volkswagen, BMW, and other domestic OEMs.
BYD wants a third EV plant in Europe, likely in Germany
BYD is already quickly expanding its European footprint with two manufacturing plants under construction. One is in Hungary, and the other is in Turkey.
According to a new report, a third could be coming soon. BYD’s executive vice president, Stella Li, recently told German newspaper Automobilwoche that the Chinese EV maker is eyeing another plant, and this time, it could be in Germany, the heart of Europe’s auto industry.
Although Li didn’t offer any other details, a source familiar with the matter told Reuters that Germany is likely BYD’s best option.
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Germany is home to Volkswagen, BMW, Mercedes-Benz, Porsche, and several others, which could lead to a major market shakeup.
BYD has been gaining momentum, with overseas sales surging in the first two months of 2025. In January, the company sold a record 66,336 NEVs overseas. Last month, BYD topped that with just over 67,000 vehicles shipped to overseas markets.
BYD launches Sealion 7 smart electric SUV at 2024 Paris Motor Show (Source: BYD)
Chinese brands continued gaining traction despite new vehicle registrations falling 2% in Europe in January. With over 37,100 vehicles registered, Chinese brands accounted for 3.7% of the market, up from 2.4% in January 2023.
BYD wants to grow the brand in Europe and connect with local buyers. Although Germany would likely be the best place to do so, high energy costs could be a challenge.
Michael Shu, Managing Director of BYD Europe, speaks at the IAA (Source: BYD)
With the EU imposing new tariffs on EV imports from China, BYD could offset some of the costs through local production. Meanwhile, China has also warned domestic companies not to invest in countries applying additional tariffs.
BYD’s wide-reaching electric vehicle portfolio (Source: BYD)
BYD’s plant in Hungary is scheduled to open in October. The second in Turkey will come online in 2026, and both plants are expected to have a combined annual production capacity of 500,000.
Although BYD is best known for its low-cost electric cars, like the Dolphin and Atto 3, the company is expanding with luxury EVs, pickups, smart SUVs, and supercars now hitting the market.
BYD is aggressively ramping up in the region. According to S&P Global Mobility, BYD’s sales are expected to double in 2025 to 186,000. By 2029, the company is expected to sell around 400,000 vehicles with a full lineup.
No final decision has been made yet, but Li said the third plant could come within the next two years. After overtaking Volkswagen as China’s largest automaker, BYD could set up shop on its home turf. Check back soon for more. We’ll keep you updated with the latest.
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We EV enthusiasts have heard it all from the haters before. “What are you gonna do with all those batteries?” “There’s just not enough range,” and, of course, “Charging takes so much longer than a gas station visit.” As previously teased, Chinese auto conglomerate BYD has introduced a new 1,000-volt EV platform that can enable charging rates as fast (or perhaps faster) than a trip to the gas station. We’re talking five minutes.
We got official confirmation from BYD this morning (evening in Shenzen, China) following a report we followed last Friday. On its Weibo page last week, Build Your Dreams (BYD) teased some capabilities of a new EV architecture it calls the “Super E-Platform,” sharing that it will enable charging parity with gas station visits.
To achieve that, BYD promised 1,000 kW charge speeds—double the current industry leaders, including Tesla. In reality, it’s tripling the standard as most fast chargers on the market can only reach about 350 kW, and many of them (in the US, at least) are usually more in the 200s.
While there are some ultra-luxe EV models powered by higher voltage platforms, 800V has been the ceiling for a while, and to be honest, most models today cannot even hit 350 kW. BYD plans to change that with its new “Super E-Platform,” which has officially been unveiled and offers 1,000V and charge rates up to 1,000 kW.
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Source: BYD/Weibo
BYD delivers charging speeds similar to gas station visits
As promised last Friday, BYD held a livestream event at its headquarters in Shenzen, China, where it officially unveiled its new 1,000V Super E-Platform, capable of charging 1MW+ (1,000 kW) rates. Per its Weibo post (translated from Chinese):
BYD officially releases flash charging battery with ultra-high voltage of 1000V, ultra-large current of 1000A and ultra-large power of 1000kW, achieving global mass production of megawatt flash charging with the highest peak charging speed of 1 second and 2 kilometers, completely solving users’ charging anxiety when traveling.
As you can see from the images detailing the new platform’s specs above, this is a 1,000-volt, 1,000-amp platform that enables charging up to 400km (249 miles) of range in a mere five minutes. As we pointed out last week, today’s event also marked the launch of BYD’s new Han L and Tang L models in China, which will utilize the new fast-charging platform.
To support future models capable of these industry-leading charging speeds, BYD plans to implement over 4,000 ultra-fast charging stations around China. However, the timeline of that rollout remains unknown to the public. You can watch BYD’s complete live stream, debuting the technology and its capabilities here.
Electrek’s take
While this technology is designed in China, for China (at least for now), BYD’s debut of the Super E-Platform is a momentous day for the EV industry. BYD has developed and delivered platform architecture that is the best in the world on paper and has proven that it is possible to deliver charging speeds that are on par with a trip to the gas station.
Charging times remain a huge hurdle for larger EV adoption, so news like this breaks a ceiling for the current industry and offers a glimpse into the future to a day when more and more electric vehicles can recharge quickly, taking one more argument away from naysayers. Bravo BYD.
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