All my favorite EVs, racecars, and robots from Electrify Expo Austin
From a stainless steel Tesla Optimus to an electric DeLorean, new Polestar EVs, and even a tail-sliding adventure in a Ford Mustang Mach-E Rally, the last Electrify Expo of the 2024 season had something for everyone (especially if you like Cybertrucks).
For the uninitiated, Electrify Expo is a sort of touring music festival — except, instead of various stages and bands, it sets up a number of unique tracks, street drives, and closed course “experiences” that are populated not by bands, but by the newest EVs from your favorite brands. And this past weekend, Electrify Expo closed out its 2024 season with a stop at Circuit of the Americas, and they were kind enough to invite me to check it out.
Here’s the rundown.
So. Many. Cybertrucks.
Yes, it’s Texas. And yes, it’s an EV expo that highlights custom cars in the same way that Hot Import Nights did back in the 90s and early aughts. Still, nothing prepared for the sheer number of Tesla Cybertruck “tuner cars” on display.
Everything from polished steel to rainbow wraps to off-roaders was there — one guy even had a “digital exhaust” on his that sounded a bit like a anemic leaf blower. Beyond the ones shown here (plus a few more), there were another dozen “plain Jane” Cybertrucks filling up booth space for home solar, EV charging equipment, and extended warranty companies. Even Tesla had a half-dozen or so Cybertucks on hand for demo drives, allowing anyone with a driver’s license to take to the storied F1 circuit behind the wheel of Elon’s boxiest ride.
If your only exposure to cars was the Electrify Expo, you’d walk away thinking they were the best-selling vehicles in the world.
People want Restomods to be a thing
Those electric DeLorean (more than one) and Subaru Brat projects probably look familiar to longtime Electrek readers, but whether they do or don’t they were just a few of the many EV conversions on display in the Electrify Showoff area that invited local EV owners to show off their unique, electrified rides.
More surprising than the presence of so many Restomods at an event like this, however, was how adamant their builders were that The Answer™️ to the problem of harmful carbon emissions wasn’t building new EVs, but converting all (and they mean all) the existing ICE cars into EVs.
Really.
The OEMs
The real reason people flock to Electrify Expo — and they do, more than 20,000 people showed up to the Austin event and that was one of eight stops nationally — is to check out the latest EVs from the OEMs.
To that end, Porsche had its latest Macan EV, GMC had both the Hummer EV and Sierra Denali EV, Polestar had the 3 and 4 models on display, and Lucid even showed off an early production Gravity model. A Rivian R2, new Lexus PHEV, and a stainless steel-skinned version of Optimus rounded out my favorites there — but it wasn’t just about seeing these cars. It was about driving them.
See, unlike a traditional auto show where you can walk around some static vehicles and maybe sit in them, Electrify Expo lets attendees actually drive these vehicles. Sometimes around a race track like COTA, sometimes on public roads, and sometimes on dedicated “experiential” tracks purpose-built to showcase the car’s unique abilities.
If you’ve ever seen a dirt-focused obstacle course with Jeeps running around it at your local auto show, you get the idea. And, while the same kind of thing exists at Electrify, I have to hand it to Ford for taking it to the next level with a new Mustang Mach-E Rally driven by professional driver on a closed, 90-second -ish rally course just off the main parking lot.
Ford set the tone
The first thing most attendees saw when they got to the event was an eerily quiet, high-speed display of lurid, tail-wagging slides courtesy of the new Ford Mustang Mach-E Rally. By 9AM on the second day, a full hour before opening time, there was already a line forming to experience the Mach-E. Such was the power of the word-of-mouth and social media influence surrounding this event.
Having some rally experience, I wasn’t quite sure what to expect — but the quiet was surreal. In an ICE car doing stuff like this, the sound of the engine gives you some indication of what the driver is doing. In an EV? In the Mustang? You have no idea. All you can do is strap in and feel the gs, then let your brain sort out what happened later.
And the rest
When you’re an EV festival, you’re there to see all of it — from e-bikes and electric scooters all the way up to one-off SEMA specials like Neil Tjin’s Mustang Mach-E, ultrafast Formila E racecars, a pack of BMW CE02 electric bikes, a new Sur-Ron style e-bike from GoTrax, and even a Pickman micro truck.
Honestly, if you ever get to one of these, trust me — plan on spending the whole day there. If they do it again in 2025, I know I will.
Original content from Electrek; images by the author.
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A dozen Tesla vehicles burned at a store in Toulouse, France. Arson is suspected amid global protests and vandalism attacks against Tesla and Elon Musk.
Last night, a dozen Tesla vehicles burned down at Tesla’s retail and service location in Plaisance-du-Touch near Toulouse, France.
Firefighters arrived on the scene at around 4 a.m. and contained the fire to the vehicles. Eight of them were completely destroyed, and four were greatly damaged. The damages are estimated at over 700,000 euros.
According to the local news (translated from French), the police suspected arson as a hole was found in a fence, and threats had been made over the last few weeks. The Tesla location remained closed all day.
Tesla is currently being protested by anti-fascist groups around the world, especially in the US, where many are targeting Tesla to protest against Elon Musk’s involvement in the US government.
In France, there were a few protests planned, but some extremist groups are calling for widespread arson against Tesla stores:
I won’t share the link to the article since it gives step-by-step instructions on how to burn down Tesla stores without getting caught, but the manifesto explains that they are going after Tesla as a “symbol of capitalism,” although they also list a dozen other reasons including the fact that they think it’s “doable and cheap.”
Electrek’s Take
This is getting nuts. It’s not only dangerous, but it’s also not super effective in achieving the goal they claim to want to achieve.
Have they never heard of insurance? Tesla is having issues selling cars right now. You are burning unsold inventory that they can then claim to their insurance.
Sure, it disrupts their operations for a short period of time, but it’s not worth it.
Their manifesto does say to avoid violence and not to target vehicles owned by individuals – though it doesn’t sound like a strict rule for them, but I think these people are likely going to end up in jail for having achieved nothing.
The protests and boycotts are going strong. You don’t need to burn cars to make yourself heard.
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Environment
Ford F-150 Lightning sales have been falling for months: What’s going on with the EV pickup?
Is Ford’s electric pickup in trouble? Sales have been down for months, and February showed no relief. What’s going on with the Ford F-150 Lightning?
Ford F-150 Lightning sales drop again in February 2025
Ford’s US sales dropped by 9% last month. Although electrified vehicles, including EVs and hybrids, both notched double-digit growth, sales of Ford’s gas-powered (ICE) models, which accounted for over 85% of deliveries, fell nearly 13%.
Hybrids saw higher demand with sales up 27.5% to 15,357, while EV sales increased 15% to 7,326. The Mustang Mach-E was a bright spot with 3,312 models sold in February, up 13% from the prior year.
With 6,841 Mach-Es sold through the first three months of 2025, Ford’s electric crossover SUV remains a top-selling EV in the US.
Ford’s electric pickup didn’t fare as well. F-150 Lightning Sales were down nearly 15% last month with only 2,199 units sold. Through March, Ford has sold 15% fewer Lightning models than it did at this time last year.
Sales of the electric pickup have been slipping for months now. In the final three months of 2024, F-150 Lightning sales were down 10%.
The Lightning, alongside Rivian’s R1T, are no longer the only electric pickups on the market. Ford is facing new competition with the Tesla Cybertruck, Chevy Silverado EV, and GMC Sierra EV, arriving.
According to Cox Automotive, the Tesla Cybertruck slipped past the Lightning to become the fifth best-selling EV in the US last year with nearly 39,000 units sold. Ford’s Lightning was sixth with just over 33,500 models sold.
Ford extended its “Power Promise” promo earlier this year to boost demand, giving EV buyers a Level 2 home charger and other benefits, but Lightning sales are still down.
The American automaker cut Lightning production at its Rouge Electric Vehicle Center last year, citing slower-than-expected demand. A new report from Automotive News claims Ford is now ending a pilot program to stock and distribute EVs through regional hubs after it failed to catch on. It was designed to speed up deliveries.
Although Ford plans to launch a smaller midsize electric pickup, it won’t arrive until at least two more years. With new competition, like the Ram 1500 REV and Volkswagen Scout pickup, hitting the market over the next few years, Ford may find it even harder to attract buyers.
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Costco’s Auto Program recently introduced some new member-only incentives, and the 2025 Volvo EX90 BEV is now on its list.
Volvo is offering Costco Executive Members $2,000 off the 2025 EX90. Costco Gold Star and Business members are eligible for $1,500 off. The incentives are available on all versions of the Volvo EX90 for members who purchase or lease from February 24 to April 30, 2025. It’s the only non-GM EV that’s that’s eligible for an incentive through the EV program.
The offer is compatible with A-Plan pricing for employees, as well as Affinity Pricing for teachers and first responders. Costco members will have had to have been members as of February 23 and be the primary members on the Costco account to qualify.
However, CarsDirect gave the heads up on how buyers can get up to $10,000 off the EX90’s MSRP. As we stated, if you’re a Costco Executive Member, that’s $2,000 off. Then, add the $7,500 EV Lease Allowance and a $500 loyalty discount on leases if you currently own or lease a Volvo or have owned or leased a Volvo within the past six months.
With the destination fee included, the base EX90 MSRP starts at $81,290, so that brings it down to $71,290, a more than 12% discount, a pretty good deal.
The 2025 AWD Volvo EX90, which can seat seven passengers comfortably, has a range of up to 310 miles and is NACS-compatible. It has a 510 hp engine, 110 kWh battery capacity, and can go from 0-60 mph in 4.7 seconds.
Read more: Review: Volvo EX90 is a smooth AWD 7-seat luxury kid-hauler
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