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Mayor- Elect Daniel Lurie speaks in St. Mary’s square a day after winning the Mayoral race in San Francisco on Friday, Nov. 8, 2024.

Gabrielle Lurie | San Francisco Chronicle | Hearst Newspapers | Getty Images

San Francisco’s Mayor-elect Daniel Lurie has begun tapping tech heavyweights and business leaders to help with his goal of overhauling the city’s image. His transition team includes OpenAI CEO Sam Altman and former Twitter CFO Ned Segal.

Lurie, a centrist Democrat and Levi Strauss heir, ousted incumbent London Breed in a closely-watched race and will step into the role in 2025. San Francisco-based companies need to invest in the city and commit to their communities, Lurie told CNBC in an interview. He named both Visa and Salesforce as models for this “two-way street.”

“I’ve had great conversations with Sam Altman,” Lurie said. “He wants to put down roots here in San Francisco. We want to lean into being the home of AI, which we are, and I will continue to invest in that.”

The city can’t have all its eggs in one basket and needs to expand into other business sectors as well, Lurie said.

“We will go recruit companies from all sectors to come back to San Francisco,” Lurie said. “Whether it’s healthcare, whether it’s technology [or] whether it’s arts and culture, we want to be the number-one spot for business again in this country.”

Lurie, who founded the homelessness nonprofit Tipping Point, has plans that include declaring a state of emergency over the fentanyl crisis on day one in office and a previously disclosed proposal to build 1,500 shelter beds within his first six months in office. A fully-staffed police department and 911 dispatch office will be necessary to help bring businesses and workers back to the city, Lurie said.

“We need to make sure we get our behavioral health crisis under control, which means we need to build more mental health and drug treatment beds,” Lurie said. “We have to get people off the streets. We have to do that compassionately, but we also have to send a message — and we are — to the country and to the world that San Francisco is no longer a place that you come to deal drugs or to do drugs or to sleep on our streets.”

Lurie added, “We didn’t get into this overnight, and it won’t be fixed overnight.”

San Francisco mayoral candidate Daniel Lurie on homelessness plan

Part of the solution he envisions will be bringing workers back to offices, modeling that goal with his administration. Lurie says his team will be in five days a week, and he hopes that the administration’s work in cleaning up streets will entice others to do the same. More affordable housing will also be a priority to ensure workers can afford to live in the city, he said.

He’s also hopeful that future events the city will host in the next year and a half — from the JPMorgan Healthcare Conference to the 2025 NBA All-Star Game and Super Bowl LX in 2026 — will help invigorate the city.

“I’ve talked to Jamie Dimon,” Lurie said. “I talked to the commissioner of the NBA. They all want San Francisco to come back.”

Lurie’s election is part of a wider trend in the state of moving to the right of progressive policies and leaders of the past. More conservative district attorneys were voted into office in major counties, including Nathan Hochman in Los Angeles, while Alameda county District Attorney Pamela Price and Oakland Mayor Sheng Thao faced successful recalls. California voters also adopted a proposition that increases penalties for certain drug and theft crimes while rebuffing a measure to raise the state’s minimum wage to $18 an hour. Up and down the state, voters’ focus was on the economy, according to polling from the Public Policy Institute of California, which found the economy, cost of living and inflation were the key issues for 35 percent of voters this cycle . 

“In some ways it’s remarkable that California remained as much of a blue state and Democratic stronghold as it is considering the way people were feeling about their own financial circumstances, especially compared to four years ago,” Mark Baldassare, PPIC’s survey director, said.

This comes as California Gov. Gavin Newsom has convened a special legislative session next week in an effort to prepare the state and safeguard policies around climate change, reproductive rights and more ahead of President-elect Donald Trump’s return to the White House in January.

Lurie told CNBC that he disputes the “shift to the right” narrative in the city, adding that his biggest challenge will be combatting the cynicism around what San Francisco has become.

“What we have done in San Francisco is get back to common sense with this election,” Lurie said. “It’s about getting results for the people of San Francisco — allowing people to struggle and die in our streets is not progressive.”

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How TikTok’s rise sparked a short-form video race

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How TikTok’s rise sparked a short-form video race

TikTok’s grip on the short-form video market is tightening, and the world’s biggest tech platforms are racing to catch up.

Since launching globally in 2016, ByteDance-owned TikTok has amassed over 1.12 billion monthly active users worldwide, according to Backlinko. American users spend an average of 108 minutes per day on the app, according to Apptoptia.

TikTok’s success has reshaped the social media landscape, forcing competitors like Meta and Google to pivot their strategies around short-form video. But so far, experts say that none have matched TikTok’s algorithmic precision.

“It is the center of the internet for young people,” said Jasmine Enberg, vice president and principal analyst at Emarketer. “It’s where they go for entertainment, news, trends, even shopping. TikTok sets the tone for everyone else.”

Platforms like Meta‘s Instagram Reels and Google’s YouTube Shorts have expanded aggressively, launching new features, creator tools and even considering separate apps just to compete. Microsoft-owned LinkedIn, traditionally a professional networking site, is the latest to experiment with TikTok-style feeds. But with TikTok continuing to evolve, adding features like e-commerce integrations and longer videos, the question remains whether rivals can keep up.

“I’m scrolling every single day. I doom scroll all the time,” said TikTok content creator Alyssa McKay.

But there may a dark side to this growth.

As short-form content consumption soars, experts warn about shrinking attention spans and rising mental-health concerns, particularly among younger users. Researchers like Dr. Yann Poncin, associate professor at the Child Study Center at Yale University, point to disrupted sleep patterns and increased anxiety levels tied to endless scrolling habits.

“Infinite scrolling and short-form video are designed to capture your attention in short bursts,” Dr. Poncin said. “In the past, entertainment was about taking you on a journey through a show or story. Now, it’s about locking you in for just a few seconds, just enough to feed you the next thing the algorithm knows you’ll like.”

Despite sky-high engagement, monetizing short videos remains an uphill battle. Unlike long-form YouTube content, where ads can be inserted throughout, short clips offer limited space for advertisers. Creators, too, are feeling the squeeze.

“It’s never been easier to go viral,” said Enberg. “But it’s never been harder to turn that virality into a sustainable business.”

Last year, TikTok generated an estimated $23.6 billion in ad revenues, according to Oberlo, but even with this growth, many creators still make just a few dollars per million views. YouTube Shorts pays roughly four cents per 1,000 views, which is less than its long-form counterpart. Meanwhile, Instagram has leaned into brand partnerships and emerging tools like “Trial Reels,” which allow creators to experiment with content by initially sharing videos only with non-followers, giving them a low-risk way to test new formats or ideas before deciding whether to share with their full audience. But Meta told CNBC that monetizing Reels remains a work in progress.

While lawmakers scrutinize TikTok’s Chinese ownership and explore potential bans, competitors see a window of opportunity. Meta and YouTube are poised to capture up to 50% of reallocated ad dollars if TikTok faces restrictions in the U.S., according to eMarketer.

Watch the video to understand how TikTok’s rise sparked a short form video race.

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Elon Musk’s xAI Holdings in talks to raise $20 billion, Bloomberg News reports

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Elon Musk's xAI Holdings in talks to raise  billion, Bloomberg News reports

The X logo appears on a phone, and the xAI logo is displayed on a laptop in Krakow, Poland, on April 1, 2025. (Photo by Klaudia Radecka/NurPhoto via Getty Images)

Nurphoto | Nurphoto | Getty Images

Elon Musk‘s xAI Holdings is in discussions with investors to raise about $20 billion, Bloomberg News reported Friday, citing people familiar with the matter.

The funding would value the company at over $120 billion, according to the report.

Musk was looking to assign “proper value” to xAI, sources told CNBC’s David Faber earlier this month. The remarks were made during a call with xAI investors, sources familiar with the matter told Faber. The Tesla CEO at that time didn’t explicitly mention any upcoming funding round, but the sources suggested xAI was preparing for a substantial capital raise in the near future.

The funding amount could be more than $20 billion as the exact figure had not been decided, the Bloomberg report added.

Artificial intelligence startup xAI didn’t immediately respond to a CNBC request for comment outside of U.S. business hours.

Faber Report: Elon Musk held call with current xAI investors, sources say

The AI firm last month acquired X in an all-stock deal that valued xAI at $80 billion and the social media platform at $33 billion.

“xAI and X’s futures are intertwined. Today, we officially take the step to combine the data, models, compute, distribution and talent,” Musk said on X, announcing the deal. “This combination will unlock immense potential by blending xAI’s advanced AI capability and expertise with X’s massive reach.”

Read the full Bloomberg story here.

— CNBC’s Samantha Subin contributed to this report.

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Alphabet jumps 3% as search, advertising units show resilient growth

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Alphabet jumps 3% as search, advertising units show resilient growth

Alphabet CEO Sundar Pichai during the Google I/O developers conference in Mountain View, California, on May 10, 2023.

David Paul Morris | Bloomberg | Getty Images

Alphabet‘s stock gained 3% Friday after signaling strong growth in its search and advertising businesses amid a competitive artificial intelligence environment and uncertain macro backdrop.

GOOGL‘s pace of GenAI product roll-out is accelerating with multiple encouraging signals,” wrote Morgan Stanley‘s Brian Nowak. “Macro uncertainty still exists but we remain [overweight] given GOOGL’s still strong relative position and improving pace of GenAI enabled product roll-out.”

The search giant posted earnings of $2.81 per share on $90.23 billion in revenues. That topped the $89.12 billion in sales and $2.01 in EPS expected by LSEG analysts. Revenues grew 12% year-over-year and ahead of the 10% anticipated by Wall Street.

Net income rose 46% to $34.54 billion, or $2.81 per share. That’s up from $23.66 billion, or $1.89 per share, in the year-ago period. Alphabet said the figure included $8 billion in unrealized gains on its nonmarketable equity securities connected to its investment in a private company.

Adjusted earnings, excluding that gain, were $2.27 per share, according to LSEG, and topped analyst expectations.

Read more CNBC tech news

Alphabet shares have pulled back about 16% this year as it battles volatility spurred by mounting trade war fears and worries that President Donald Trump‘s tariffs could crush the global economy. That would make it more difficult for Alphabet to potentially acquire infrastructure for data centers powering AI models as it faces off against competitors such as OpenAI and Anthropic to develop largely language models.

During Thursday’s call with investors, Alphabet suggested that it’s too soon to tally the total impact of tariffs. However, Google’s business chief Philipp Schindler said that ending the de minimis trade exemption in May, which created a loophole benefitting many Chinese e-commerce retailers, could create a “slight headwind” for the company’s ads business, specifically in the Asia-Pacific region. The loophole allows shipments under $800 to come into the U.S. duty-free.

Despite this backdrop, Alphabet showed steady growth in its advertising and search business, reporting $66.89 billion in revenues for its advertising unit. That reflected 8.5% growth from the year-ago period. The company reported $8.93 billion in advertising revenue for its YouTube business, shy of an $8.97 billion estimate from StreetAccount.

Alphabet’s “Search and other” unit rose 9.8% to $50.7 billion, up from $46.16 billion last year. The company said that its AI Overviews tool used in its Google search results page has accumulated 1.5 billion monthly users from a billion in October.

Bank of America analyst Justin Post said that Wall Street is underestimating the upside potential and “monetization ramp” from this tool and cloud demand fueled by AI.

“The strong 1Q search performance, along with constructive comments on Gemini [large language model] performance and [AI Overviews] adoption could help alleviate some investor concerns on AI competition,” Post wrote in a note.

WATCH: Gemini delivering well for Google, says Check Capital’s Chris Ballard

Gemini delivering well for Google, says Check Capital's Chris Ballard

CNBC’s Jennifer Elias contributed to this report.

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