Nissan is already sweetening the deal on its newest Ariya EV with its latest promotion. The 2025 Nissan Ariya starts at under $40,000, but with incentives, how does it compare to other electric SUVs? Here’s a breakdown.
What incentives does Nissan offer for the 2025 Ariya?
After unveiling the 2025 Ariya less than two weeks ago, Nissan is already giving buyers new ways to save. Although the electric SUV gained several upgrades, including a wireless charging pad, prices still start at just $39,770
The 2025 Nissan Ariya has two battery options: 66 or 91 kWh. The smaller (66 kWh) battery pack provides a range of up to 216 miles, while the larger (91 kWh) battery provides an EPA-estimated driving range of up to 289 miles.
Nissan also offers single (FWD) and dual-motor powertrain options. Powered by Nissan’s e4ORCE AWD system, dual motor models feature up to 389 hp and 442 lb-ft of torque.
Inside, the Ariya includes Nissan’s new Advanced Drive-Assist display. The system consists of dual 12.3″ infotainment and driver display screens in a “wave-like” design for easy viewing. Unlike many competitors, the 2025 Ariya still includes wireless Apple CarPlay and Android Auto support.
Despite its already low starting price, Nissan introduced new incentives to make the 2025 Ariya even more attractive. Online auto intelligence firm CarsDirect reported that the company recently sent dealers a memo informing them of a new $1,000 loyalty cash bonus.
The promotion ends on January 6, 2025, and is for current Nissan and Infiniti owners who want to upgrade to the latest Ariya model year. It’s available on new leases and purchases.
2025 Nissan Ariya trim
Battery (kWh)
Starting Prices* (MSRP)
Range (miles)
Engage FWD
66
$39,770
216
Engage e-4ORCE
66
$43,770
205
Evolve + FWD
91
$44,370
289
Engage + e-4ORCE
91
$45,370
272
Evolve + e-4ORCE
91
$48,370
272
Platinum + e-4ORCE
91
$54,370
267
2025 Nissan Ariya prices and range by trim (*not including a $1,390 destination fee)
With the new promo, the 2025 Ariya is now available at the same rate as Nissan’s first EV, the LEAF, at 2.19% APR for 36 months. Or, you can opt for the 3.19% for 60 months option.
The incentive brings 2025 Ariya prices closer to those of other electric SUVs on the market. Several rivals, like the 2025 Toyota bZ4X, are already cheaper, starting at $37,070. The 2025 Subaru Solterra ($38,495) and the Ford Mustang Mach-E ($38,490) also have lower price tags. Others, like the Volkswagen ID.4, are about the same price.
2025 Toyota bZ4X Limited AWD (Source: Toyota)
Nissan’s electric SUV also goes up against Tesla’s top-selling Model Y, starting at $44,990. However, the base Model Y RWD offers up to 337 miles range, compared to the Ariya lowest-priced Ariya with 216 miles range.
For $44,370, the 2025 Nissan Ariya Evolve+ FWD model has a range of up to 289 miles, but is it worth paying $620 more for the Model Y?
2024 Honda Prologue Elite (Source: Honda)
Even the Honda Prologue, which was the third-best-selling EV in the US last month, maybe a better deal. Despite its $47,400 starting price, Honda is offering up to $6,000 off and 0% financing on the Prologue through its year-end sales promo.
Many competitors, including Toyota and Subaru, significantly lowered starting prices on the 2025 model year. You can even find several EVs for lease for under $300 a month right now. Nissan’s new promo should help it compete in an increasingly crowded segment.
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Mitsubishi is partnering with Ample and Yamoto Transports to deploy an innovative new battery swap network for electric cars in its Japanese home market — but it’s not just for electric cars. Mitsubishi Fuso commercial trucks are getting in on the action, too!
Despite a number of early EV adopters with an overdeveloped concept of ownership, battery swap technology has proven to be both extremely effective and extremely positive to the overall EV ownership experience. And when you see how simple it is to add hundreds of miles of driving in just 100 seconds — quicker, in many cases, than pumping a tank of liquid fuel into an ICE-powered car — you might come around, yourself.
That seems to be what Mitsubishi thinks, anyway, and they’re hoping they’ll be your go-to choice when it’s time to electrify your regional and last-mile commercial delivery fleet(s) by launching a multi-year pilot program to deploy more than 150 battery-swappable commercial electric vehicles and 14 modular battery swapping stations across Tokyo, where the company plans to showcase its “five minute charging” tech in full view of hundreds of commercial fleets and, crucially, the executives of the companies that own and manage them.
How battery swap works for electric trucks; via Mitsubishi Fuso.
A truck like the Mitsubishi eCanter typically requires a full night of AC charging to top off its batteries, and at least an hour or two on DC charging in Japan, according to Fuso. This joint pilot by Mitsubishi, Mitsubishi Fuso Trucks, and Ample aims to circumvent this issue of forced downtime with its swappable batteries, supporting vehicle uptime by delivering a full charge within minutes. The move is meant to encourage the transport industry’s EV shift while creating a depository of stored energy that can be deployed to the grid in the event of a natural disaster — something Mitsubishi in Japan has been working on for years.
The pilot is backed by Tokyo Metropolitan Government’s “Technology Development Support Project for Promoting New Energy,” with local delivery operator Yamato Transport testing swappable EVs for delivery operations on both its eCanter light-duty trucks and Mitsubishi Minicab kei-class electric vans.
Electrek’s Take
Fuso eCanter battery swap; via Mitsubishi.
Electrifying the commercial truck fleet is a key part of decarbonizing city truck fleets – not just here in the US, but around the world. I called the eCanter, “a great product for moving stuff around densely packed city streets,” and eliminating the corporate fear of EV charging in the wild just makes it an even better product for that purpose.
Here’s hoping we see more “right size” electric solutions like this one (and more battery swapping tech) in small towns and tight urban environments stateside somewhat sooner than later.
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After becoming the first European brand to offer fully electric versions of every model it sells — and at the same price as the ICE models — Opel is going even further, with a new, AWD electric SUV that should give American Jeep fans hope for a new electric Cherokee!
Now part of the Stellantis, rather than GM portfolio of brands, Rüsselsheim-based Opel showed off the first official pictures of its new Opel Grandland Electric AWD — the company’s first all-electric SUV to feature the “Blitz” performance emblem and all-wheel drive.
“Our top-of-the-range Grandland SUV is a milestone for Opel,” says Opel CEO Florian Huettl. “Customers already have a choice of battery-electric drive, plug-in hybrid and hybrid with 48-volt technology. We are now offering even more choice with the Grandland Electric AWD and thus ensuring that our customers can enjoy maximum efficiency and safety in diverse weather and road conditions, combined with plenty of driving fun.”
Stellantis gets it right in Europe
Opel says its new, AWD Grandland is its most aerodynamically efficient model yet, with a drag coefficient (Cd) of just 0.278. That efficiency, paired with similarly efficient electric motors and a 73 kWh li-ion NMC battery give the electric crossover a 501 km (311 mile) WLTP range, while a combined 325 hp and 375 lb-ft of torque should make for suitably spirited acceleration to go along with all that green cred.
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Suspension and handling, too, are promised to deliver on what Opel claims is a “typical” Teutonic driving experience in the Grandland AWD:
Both driving pleasure and comfort are further emphasized by dampers with frequency selective damping technology. This unique technology comes as standard on the Grandland Electric AWD and incorporates a second hydraulic circuit in the damper chamber to mechanically adapt the damping force in relation to the frequency. Depending on the situation, road surface conditions and driving style, it enables different damping characteristics for comfortable gliding at high frequencies – i.e. with short impacts such as on cobblestones or a manhole cover – as well as for a sporty, ambitious driving style with more direct contact with the road at low frequencies. The Grandland reacts even more immediately and directly to any command from the driver and, as is typical for Opel, remains stable when braking, cornering and at high speeds on the Autobahn.
OPEL PRESS RELEASE
The Opel Grandland Electric AWD ships with four standard drive modes that include “normal,” eco, sport, and 4WD mode, which simulates locking axles and true 4×4 off-road performance. The ESP and traction control systems adopt specific settings to enhance grip in 4WD mode as well, and maximum power and torque are instantly available.
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Like a 90s “gifted” kid that was supposed to be a lot of things, the electric Jeep Wagoneer S never really found its place — but with dealers discounting the Jeep brands forward-looking flagship by nearly $25,000, it might be time to give the go-fast Wagoneer S a second look.
Whether we’re talking about Mercedes-Benz, Cerberus, Fiat, or even Enzo Ferrari, outsiders have labeled Jeep as a potentially premium brand that could, “if managed properly,” command luxury-level prices all over the globe. That hasn’t happened, and Stellantis is just the latest in a long line of companies to sink massive capital into the brand only to realize that people will not, in fact, spend Mercedes money on a Jeep.
That said, the Jeep Wagoneer S is not a bad car (and neither is its totally different, hideously massive, ICE-powered Wagoneer sibling, frankly). Built on the same Stellantis STLA Large vehicle platform that underpins the sporty Charger Daytona EVs, the confusingly-named Wagoneer S packs dual electric motors putting out almost 600 hp. That’s good enough to scoot the ‘ute 0 to 60 mph in a stomach-turning 3.5 seconds and enough, on paper, to convince Stellantis executives that they had developed a real, market-ready alternative to the Tesla Model Y.
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With the wrong name and a sky-high starting price of $66,995 (not including the $1,795 destination fee), however, that demand didn’t materialize, leaving the Wagoneer S languishing on dealer lots across the country.
That could be about to change, however, thanks to big discounts on Wagoneer S being reported at CDJR dealers in several states, according to our friends at the Car Dealership Guy podcast.
Jimmy Britt Chrysler Dodge Jeep Ram in Georgia, has a Wagoneer S with an MSRP of $67,590 listed at $43,104 ($24,486 off)
In Florida, Taverna Chrysler Dodge Jeep Ram Fiat has a $67,590 Wagoneer S slashed to $43,138 ($24,452 off)
Chris Nikel Chrysler Jeep Dodge Ram Fiat in Oklahoma has a Wagoneer S listed for $43,425 ($24,165 off)
“Stellantis bet big on electric versions of iconic American brands like Jeep and Dodge, but consumers aren’t buying the premise,” writes CDG’s Marcus Amick. “(Stellantis’ dealer body) is now stuck with expensive EVs that need huge discounts to move, eating into already thin margins while competitors focus on [more] profitable gas-powered vehicles.”
All of which is to say: if you’ve found yourself drawn to the Jeep Wagoneer S, but couldn’t quite stomach the $70,000+ window stickers, you might want to check in with your local Jeep dealer and see how you feel about it at a JCPenneys-like 30% off!
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