Pebble unveils production-ready Flow design with key upgrades for 2025 deliveries
Just over a year after unveiling its flagship solar-electric travel trailer called the Flow, recreational mobility startup Pebble has revealed its updated production-intent design. We got a chance to do a walkthrough of the optimized trailer design, which features several upgrades and some truly intuitive features. Today’s unveiling also marks Pebble’s continuance of Flow pre-orders, but we now have a timeline for when initial deliveries will begin.
Pebble is a California-based startup and one of a few new tech companies attempting to reinvigorate a stale RV segment. The company was founded by Bingrui Yang, who previously led iPhone development at Apple for nine years before leading hardware development for major players in the autonomous robotaxi space, including Cruise and Zoox. Yang described the company in detail in June of 2023:
Pebble was developed to create a hassle-free way to live, work and explore. Consumers have been stuck with the same RV experience for decades. A lot of people want to get into such a lifestyle of freedom but are turned off by the pain points in today’s products. At Pebble, we are automating the hardest parts of the RV experience with the same technologies that power the most advanced automotive innovations, making the whole experience simply effortless and magical. If you know how to use an iPhone, you’ll be comfortable using our product.
That strategy to bring more advanced technologies to the world of RVs and travel trailers culminated in Pebble’s flagship product, Flow. In the summer of 2023, the startup emerged out of stealth mode with $13.6 million in seed funding to help get the Flow into production, teasing brief glimpses of the luxury travel trailer along the way.
The following October, Pebble officially unveiled the Flow to the public, opening pre-orders for an iteration of the travel trailer that started at $109,000. We learned then that the Flow trailer is 300% more aerodynamic than a conventional travel trailer, reducing drag and extending range.
Furthermore, the Flow comes equipped with its own dual-motor active propulsion assist system, which helps it bear the brunt of its load while helping it maximize range and efficiency regardless of whether an ICE or electric vehicle is towing it.
Today, just over 14 months after initially unveiling the pre-production version of the Flow, Pebble has emerged with a production-intent design featuring some welcomed upgrades in its space utilization and some genuinely remarkable functions – all controllable from a single tablet.
Pebble Flow to begin deliveries in first half of 2025
Pebble unveiled its production-intent version of the Flow this morning. According to the company, it was updated with features and optimized design elements based on feedback from its community to improve the overall experience for future owners.
Pebble shared that the community that worked closely with its design and engineering teams to identify key opportunities for improvement consisted of over 3,000 members, including “digital nomads,” young families, retirees, and tech enthusiasts (bummed I didn’t get an invite).
Last month, we took a virtual tour of a production-intent Flow travel trailer and explored several upgrades that make an already unique and innovative electric mobility vehicle even better. For example, Pebble optimized the interior of the production-intent Flow, increasing storage and moving some of the walls to utilize more of the interior. The startup also redesigned the interior cabinets to flip upward rather than down for easier access, especially for vertically challenged people.
The interior also feels much roomier thanks to new side and rear windows that flip open for better airflow and a vast new skylight moved to the front of the trailer above the dinette area. Per Pebble, the revamped Flow exterior now features integrated tail lamps, enhanced aerodynamics, and a more streamlined appearance, including several color variations for early adopters:
During our virtual tour, a few exterior upgrades truly stood out. First, the Flow’s pass-through storage tunnel has been made larger, and Pebble has added a hitch receiver to accommodate accessories like bike racks. However, the new technologies introduced were the most impressive.
For example, Pebble added optional all-terrain levelers through an “InstaCamp” feature that can balance and level out the trailer, no matter where it is parked. The images above show Pebble Flow’s new motorized awning, which can be deployed using the app. Other features include four exterior cameras for better visibility and safety on the road and when parking.
Pebble has also introduced a re-engineered dual-motor drivetrain and a new caster wheel, making the Flow’s Remote Control and Magic Hitch capabilities (arguably the two most remarkable features in the entire trailer) possible and easy to use. What’s perhaps most impressive is how virtually all of the Flow’s features are controllable from a single tablet, as seen here:
From our experience, the most exciting features include the 1.1 kW solar array on the roof, the Magic Hitch capabilities, InstaCamp, and the Remote Control option using the Pebble App. We highly recommend checking out all those core features in action in Pebble’s video below.
The Pebble Flow starts at $109,500, with an option to upgrade to the Magic Pack. This adds the re-vamped dual-motor drivetrain, enabling features like Active Tow Assist, Magic Hitch, and enhanced Remote Control. The Flow configuration with the Magic Pack starts at $135,500.
According to Pebble, Flow production is expected to begin in early 2025, with initial deliveries beginning this spring. These early delivery customers will receive an exclusive Founders Edition of the Pebble Flow, fully loaded with all options and upgrades, plus the opportunity to select a limited-edition color (seen above), all for $175,000.
If you’re interested in a Pebble Flow, you can reserve one with a fully-refundable $500 deposit at pebblelife.com/preorder, and customize it to your liking.
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Subaru is the latest Japanese automaker to announce it will “re-evaluate” its EV plans. The company is rethinking its strategy with slowing sales and a potential multi-billion-dollar hit from Trump’s auto tariffs. The tariffs might not even be Subaru’s biggest threat.
Subaru and other Japanese automakers adjust EV plans
Within the past week, Japanese automakers, including Nissan, Honda, Toyota, and now Subaru, have announced major adjustments to their EV plans.
After releasing fiscal year financial results on Wednesday, Subaru’s CEO, Atsushi Osaki, said, “We are re-evaluating our plans, including the timing of investments.” Osaki added that the move is due to “today’s rapidly changing environment” and other external factors.
Like most of the industry, Subaru is bracing for a shift under the Trump administration, which could cost it billions. With around half of its vehicles sold, the US is key for the Japanese automaker.
Subaru said Trump’s new auto tariffs could cost the company up to $2.5 billion this year. The automaker is looking at ways to boost US production, but it won’t be easy.
Tomoaki Emori, Subaru’s senior managing executive director, said (via Automotive News), “Under the current circumstances, there is probably no way not to expand in the US. We must think about how to go about that.”
Emori added that the company still has the production capacity, “so we would like to mitigate the impact of tariffs while making use of it.”
Subaru joins a growing list of automakers in pulling its earnings forecast, citing “developments in US tariff policy” make it hard to forecast.
The company’s global sales fell 4.1% to 936,000 units over the past year. In North America, deliveries also fell 4.1% to 732,000 vehicles. Subaru anticipates global sales will continue dropping to around 900,000 this year, or another 4% drop. A part of the forecast is due to downtime at its Yajima plant as Subaru prepares to produce EV batteries.
Osaki said Subaru is “making various preparations for a BEV-dedicated plant,” but added it may add a mix of gas-powered vehicles.
Subaru unveiled its second EV for the US at last month’s NY Auto Show, the 2026 Trailseeker. The Outback-sized electric SUV will go on sale in 2026, joining the smaller Solterra in Subaru’s EV lineup in the US.
Since “It is becoming more difficult to decide how to incorporate electrification into our production mix,” Emori said, Subaru is “thinking about how to incorporate hybrids and plug-in hybrids.”
Electrek’s Take
Subaru and other Japanese automakers are quickly falling behind Chinese EV leaders like BYD in some of their most important sales regions, like Southeast Asia.
Delaying new EV models and other projects will only set them further behind in the long run. Nissan is in crisis mode after scrapping plans to build a new battery plant in Japan. The facility was expected to produce lower-cost LFP batteries, which could have helped Nissan compete on costs with BYD and others.
Last week, Toyota’s President, Koji Sato, said the company will be “reviewing” its goal of selling 1.5 million electric vehicles by 2026. And just yesterday, Honda announced plans to pause around $15 billion in planned EV investments in Canada.
BYD and other EV leaders are expanding overseas to drive growth after squeezing foreign brands, especially Japanese automakers, out of China.
Next year, BYD is launching its first kei car, or mini EV, that’s expected to be a big threat to Japanese automakers. A Suzuki dealer (via Nikkei) warned, “Young people do not have a negative view of BYD. It would be a huge threat if the company launches cheap models in Japan.”
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Porsche Cars North America has integrated over 97,000 more charging stations into its app, streamlining its Porsche Charging Service.
That brings the total number of EV charging stations available to Porsche Charging Service customers in the US to 102,000, with more scheduled to be added in 2025. That means Porsche drivers can now use the My Porsche app as a one-stop shop to easily find, use, and pay at most J1772 and CCS charging stations.
“This is a significant milestone for Porsche and the electric vehicle journey,” said Timo Resch, president and CEO of Porsche Cars North America. “We know flexibility and choice are important.”
Customers in the Porsche Charging Service inclusive period – that’s the year after you buy your EV – or who sign up for Porsche Charging Service Premium can now access the ChargePoint, EV Connect, EVgo, Flo, EvGateway, and Ionna networks, in addition to chargers in the Electrify America network.
Customers in the Porsche Charging Service Base plan will receive access later this summer.
Read more: ChargePoint unveils ‘revolutionary’ V2X EV charger tech that can double Level 2 speeds
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Tesla’s (TSLA) board is reportedly exploring a new CEO pay deal for Elon Musk, who might not get back his $55 billion 2018 compensation package.
According to a new Financial Times report, Tesla’s board created a new “special committee” to explore a new CEO pay package for Musk.
The report points to the committee looking at new stock options and “alternative ways” to compensate Musk if Tesla fails to reinstate his 2018 compensation package, which was rescinded by a judge who found that Musk negotiated the deal with a board under his control and then misrepresented it to shareholders.
Musk is Tesla’s largest shareholder and therefore, he stands to benefit the most when the company does well. However, he doesn’t take a salary for his role as CEO.
Historically, He has received stock compensation packages, with the one secured in 2018 being the controversial one currently under contention.
Since then, no new CEO compensation package has been approved, and Tesla has not suggested another one as it tried to appeal the judge’s decision on the 2018 package.
The company is currently attacking the decision on two fronts with an appeal to the Delaware Supreme Court and a new legislation in Delaware to try to circumvent the decision altogether.
FT reporting that the board is working on a new compensation package with backpay could point to Tesla anticipating not being able to reinstate the original compensation package.
Robyn Denholm and Kathleen Wilson-Thompson are the board members reportedly on the new committee.
Denholm took over from Musk as Tesla’s chair, and she has recently made headlines for selling her Tesla stock options for more than $530 million over the last few years.
Electrek’s Take
It increasingly looks like Tesla won’t be able to distance itself from Musk and separate its fate from his.
Musk has masterfully convinced Tesla shareholders that the destruction of its core business, selling electric vehicles, doesn’t matter because the company is on the verge of solving self-driving – something he has claimed every year for the last 6 years and has been wrong every time.
Now that they don’t care about EVs, there’s no point in blaming Musk for killing demand and delivering a single new vehicle in 5 years, the Cybertruck, a commercial flop.
Therefore, the only thing that will make Tesla shareholders stop wanting Musk as CEO is if they stop believing his self-driving and humanoid robot claims.
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