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Tesla models Y and 3 are displayed at a Tesla dealership in Corte Madera, California, on Dec. 20, 2024.

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Electric vehicle-maker Tesla’s sales in China climbed to a record high last year. Sustaining that performance in 2025 could prove tricky as competition with homegrown players intensifies, analysts said.

The U.S. electric vehicle maker saw annual sales in China jump 8.8% to a record high of more than 657,000 cars in 2024. In December alone, its sales rose 12.8% from the previous month to 83,000 units, according to Tesla China.

However, Tesla has been losing market share to Chinese new-energy-vehicle players, down from 7.8% in 2023 to 6% in the January to November period last year, according to Bill Russo, founder and CEO of Automobility, who believes Tesla is “struggling to keep pace [with domestic rivals] and has a limited and aging product portfolio.”

Brand resiliency and price cuts have supported Tesla’s sales so far, said Tu Le, founder and managing director of Sino Auto Insights, but he was less certain that Tesla could keep up its momentum in 2025, given the lack of new products and increased local competition, especially from Chinese companies.

Aggressive price war

Tesla slashed the price for its best-selling Model Y in China by 10,000 yuan ($1,364.5) in late December and extended a zero-interest five-year loan plan for car buyers until the end of January.

Its best-selling Model Y now starts at 239,900 yuan after the discount, while the Model 3 sedan starts at 231,900 yuan — Tesla had cut its prices by 14,000 yuan in April — according to its website.

Still that marked a significant premium over a swath of cheaper models offered by Chinese domestic carmakers. BYD, which dominated the market with around 34% market share, prices one of its best-selling models Seagull at 136,800 yuan, and the more affordable Yuan Plus model, starting at 96,800 yuan.

TOPSHOT – People look at a BYD Seagull car by Chinese electric vehicle (EV) manufacturer BYD Auto at the Bangkok International Motor Show in Nonthaburi on March 27, 2024. (Photo by Lillian SUWANRUMPHA / AFP) (Photo by LILLIAN SUWANRUMPHA/AFP via Getty Images)

Lillian Suwanrumpha | Afp | Getty Images

As the price war extends into the new year, Li Auto introduced cash subsidies of 15,000 yuan per purchase along with a three-year zero-interest financing scheme, according to a post last Thursday on its social media Weibo account. Nio also extended a similar three-year zero-interest loan plan for its EV buyers.

The purchasing incentives came on top of Chinese authorities’ push to extend the consumer goods trade-in program, which subsidizes consumers to trade in old cars or appliances and buy new ones at a discount.

The government-subsidized trade-in program could further lower prices for both Model 3 and Model Y by up to 50,000 yuan, Tesla China said.

“Tesla has to discount aggressively to keep pace with the ongoing price war in the market,” Russo noted.

Despite dwindling market share, Tesla is unlikely to lose its ground completely in China, according to Joe McCabe, CEO and president of AutoForecast Solutions, who compared Tesla as “the Apple of cars” — an “early adopter” in the EV space with “phenomenal” technology.

“I don’t think Tesla is at risk of not surviving,” McCabe added, “all [Elon Musk] has to do is drop the price by 5%, because he can, and that will help for little blips.”

Head-to-head race

In addition to lowering prices, Chinese electric carmakers have rolled out a slew of new models, many with fancy in-car features, such as projectors, embedded refrigerators and driver-assist systems.

Meanwhile Tesla has been slow in adopting any of these features, with its product portfolio focused solely on fully electric vehicles, while its homegrown rivals have steered into plug-in hybrid cars and extended-range EV categories.

These more traditional models appeal to buyers who are “still worried about the leap to fully electric [cars],” Sam Fiorani, vice president of AutoForecast Solutions said. “Tesla has no plans for anything other than fully electric vehicles.”

Tesla needs to 'up its game' to retain leadership in EV transition: Investment strategist

The automaker’s plans of launching its full self-driving supervised system still hinges on regulatory permission in China, while several local competitors have made the advanced driver-assistance systems a basic part of their offering, including BYD.

Musk had warned in January that Chinese automakers could “demolish most other car companies in the world” unless regulators intervene with trade barriers, as the Warren Buffet-backed BYD overtook Tesla as the world’s top-selling EV company in the last quarter of 2023.

The U.S. imposed a 100% duty on Chinese EVs last September to protect its homegrown industries from the pricing pressure posed by heavily-subsidized peers from China. The European Union has also moved to impose tariffs as high as 45.3% on Chinese EV cars imported late last year, while Tesla enjoyed a lower tariff rate of 7.8%.

The trade barriers would force Chinese automakers to find buyers at home and in the “smaller, friendlier” foreign markets, adding pressure on Tesla’s sales in China and elsewhere, Fiorani added.

Tesla’s sales of China-made EV cars including exports to foreign markets fell modestly by 0.4% from a year ago to 93,766 units in December, according to CNBC’s calculation of China Passenger Car Association data.

BYD, which is subject to 17% tariff duties for car exports to European Union, still led the rank with 509,440 cars sold in December, a near 50% year-on-year jump.

—CNBC’s Evelyn Cheng and Sonia Heng contributed to this report.

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Lectric restocks e-bikes with up to $654 in free gear from $999, Anker 521 station $170, Greenworks battery discounts, Rachio, more

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Lectric restocks e-bikes with up to 4 in free gear from 9, Anker 521 station 0, Greenworks battery discounts, Rachio, more

For today’s Green Deals, we’re starting with Lectric’s ongoing Mother’s Day Sale e-bike deals after the brand has restocked several models that sold out over the last few weeks, including the XPress 750 Commuter e-bikes that are coming along with $336 in free gear at $1,299. Next, we spotted the tried-and-true Anker 521 Portable Power Station dropping down to $170, which has been upgraded with LiFePO4 cells. There’s also a selection of Greenworks 40V and 80V batteries seeing up to 32% discounts, led by the G-MAX 40V 5.0Ah Battery that has dropped to its $126 low. Lastly, we have Rachio’s 3rd Gen 8-Zone Smart Sprinkler Controller falling to $170. Plus, all the other hangover Green Deals are in the links at the bottom of the page, like yesterday’s new DELTA 2 Max solar generator bundle low, and more.

Head below for other New Green Deals we’ve found today and, of course, Electrek’s best EV buying and leasing deals. Also, check out the new Electrek Tesla Shop for the best deals on Tesla accessories.

Lectric’s XPress 750 Commuter e-bikes are back in stock and coming with $336 in free gear at $1,299

Lectric has some ongoing bundle deals that are left over from the brand’s short-term Mother’s Day Sale, which are also running alongside the ongoing preorder bundles for its new XP4 and XP4 750 e-bikes that launched last week. Among the offers, one notable option is Lectric’s XPress 750 e-bikes for $1,299 shipped, which are now back in stock and coming with $336 in free gear – plus, it’s one of the few models getting the option for $200 off a spare long-range battery to double the mileage (found with the bundled items on the landing page). This bundle would normally cost you $1,635 in full, but the brand is known for its discounts, primarily being on the add-on packages rather than the bikes themselves. Along with your purchase, you’ll be scoring a steel-encased rear cargo rack, fenders to go over both tires, an Elite headlight upgrade, and a suspension seat post. Head below for more on this and the other models seeing savings.

Coming in both Step-Thru and Step-Over frames, the Lectric XPress 750 e-bikes are one of my favorite commuter models that I’ve had the experience riding, with more and more of them popping up across NYC since their release last year. The stock bike with the 14Ah battery weighs in at just under 60 pounds (so a little more with the added-on accessories), equipped with a 750W rear hub motor (1,310 peak) and providing up to 60 miles of travel while its five PAS levels are active, which are supported by a torque sensor for more effortless pick-up and hill climbing. In terms of speed, it all depends on your local laws, with the motor producing either 20 MPH or 28 MPH top speeds, and of course, there are throttles for pure electric cruises, but this will lessen its travel range.

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As with the case of most of the Lectric’s EVs, there’s a solid array of other features on the XPress 750 e-bikes for its $1,299 price tag, like the puncture-resistant tires, hydraulic mineral oil brakes, front suspension fork, a 7-geared freewheel paired with a Shimano derailleur, removable pedals, a thru-axle wheel attachment system for tool-free installations, kickstand, a hidden cable routing system, an integrated headlight and taillight, and a full-color LCD display with a USB-A port to charge your personal devices, especially if you use them as a GPS while riding.

Lectric’s XP4 e-bike preorders with up to $356 bundles (shipping June 2):

Lectric’s XP 3.0 Long-Range e-bike clearance offers (price cuts only):

XPedition 2.0 offers with up to $654 bundles:

XP Electric Trike with $420 bundle

XPeak 2.0 offers with up to $316 bundles:

XP Lite 2.0 Long-Range e-bike offers with up to $316 bundles:

ONE LR e-bike with $220 bundle

Anker 521 portable power station

Get compact personal backup power with Anker’s 521 portable LiFePO4 station at $170

Through its official Amazon storefront, Anker has dropped the price on its 521 Portable Power Station to $169.99 shipped. This unit normally carries a $200 price tag at full here, with the brand’s direct website pricing it higher with a $250 MSRP. Discounts on this model regularly bring the cost down to $170 or its $160 low, with many Lightning deals staggered between longer-lasting price cuts. Anker’s direct website is currently having a flash sale on it for $180, which is beaten out here at Amazon by $10 for a solid $30 off the going rate ($80 off its MSRP) at the second-best price we have tracked.

While this isn’t one of the latest models from the brand, the Anker 521 power station has been upgraded with LiFePO4 battery cells. It comes as a more compact personal backup power solution that provides a 256Wh capacity to keep your devices juiced up while out travelling or as an emergency means during blackouts. It comes surge protected, delivering up to 600W of output power through its six port options – two ACs, two USB-As, one USB-C, and one car port. There are multiple ways to recharge its battery: via a wall outlet, the USB-C port, with a 65W solar panel, or with your car’s auxiliary port.

greenworks G-MAX 40V 5.0Ah battery

Save up to 32% on Greenworks 40V and 80V batteries like the G-MAX 5.0Ah model down at its $126 low

Amazon is offering discounts across some Greenworks batteries, so you can stock up your arsenal for guaranteed power when you need it. Among the models we’re seeing, the most notable is the brand’s G-MAX 40V 5.0Ah Battery for $125.99 shipped, with the price also matching direct from Greenworks’ website. This upgraded model normally fetches $180 at full price, with two previous discounts in 2025 taking things lower than ever to this same rate. You’re getting another shot at the lowest price we have tracked on this model, helping you stock up while saving you $54 off the going rate.

Greenworks is one of the best beginner-friendly electric lawn care solutions to replace gas-guzzlers, especially considering that its batteries work across multiple tools and even EVs. For those with an arsenal of 40V tools and devices, this battery is the second-largest for that particular ecosystem, only beaten in capacity by its 8.0Ah counterpart. It comes designed with multiple protections against overheating, short circuiting, over voltage, over current, over discharging, over charging, and more – plus, there’s even an LED indicator that gives you at-a-glance battery levels.

Other Greenworks batteries seeing discounts:

Earlier, we saw Greenworks’ latest Pro-tier 2,300 PSI Electric Pressure Washer dropping back to its $280 low, with many other lawn care solutions rounded together in the same post.

rachio 8-zone smart sprinkler controller

Streamline your sprinklers while cutting water costs with Rachio’s 3rd-gen 8-zone smart controller at $170

Amazon is helping folks streamline their sprinkler setups with the Rachio 3rd Gen 8-Zone Smart Sprinkler Controller getting taken down to $169.99 shipped right now. While the device is listed with a $230 price tag, we’ve been seeing it post up at $200 when at full price these days, with discounts having been more sparse since March. While we have seen it go as low as $146 in the past, this is still a solid $30 markdown that lets you upgrade your sprinklers and irrigation system with “30-minute or less DIY installation.” You can also bundle this device with a weatherproof enclosure for $202, down from $270.

Everyone has different needs when it comes to their yards, and for those with more sizable gardens and lawns, you’ll be able to better streamline controls over watering by installing this popular Rachio device, shrinking water costs in the process too. After the “30-minute or less DIY installation,” which requires no special tools, you’ll gain this device’s weather recognition tech that comes programmed to automatically skip watering during or after inclement weather has moved in, with functions like rain skip, wind skip, freeze skip, and more. What’s great here, is that once installed, you won’t have to worry about extra charges or app subscriptions, with it giving you all the controls to manage things through its companion app on your phone.

Best Spring EV deals!

Best new Green Deals landing this week

The savings this week are also continuing to a collection of other markdowns. To the same tune as the offers above, these all help you take a more energy-conscious approach to your routine. Winter means you can lock in even better off-season price cuts on electric tools for the lawn while saving on EVs and tons of other gear.

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Tesla’s Robyn Denholm made 5x more than next best-paid chair, a role Musk said was usefuless

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Tesla's Robyn Denholm made 5x more than next best-paid chair, a role Musk said was usefuless

Robyn Denholm, Tesla’s chairwoman, made five times more money than the next best-paid board chair, a role Tesla’s CEO Elon Musk said was useless.

In 2018, Musk settled with the SEC for falsely claiming he had secured funding to take Tesla private at $420 a share, he was forced to resign as chair of Tesla’s board.

Musk basically handpicked Robyn Denholm to become the new chair, which he then called a useless “honorific” titled:

“Chairman’ is an honorific, not executive role, which means it’s not needed to run Tesla. Will retire that title at Tesla in 3 years.”

Denholm made a lot of money in this useless honorific role.

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She has made over $530 million, almost entirely through stock option compensation, since becoming Tesla’s chairperson.

Most of her stock sales happened over the last year:

The New York Times released a new report looking into Denholm’s compensation and found that she was paid about 5 times more than the next best-paid nonexecutive chair.

Tesla paid its chair about 5 times more than UnitedHealth’s:

The nonexecutive chair with the next-highest profit from selling shares in the company he oversees was Stephen Hemsley of UnitedHealth Group. Mr. Hemsley has earned more than $100 million from the sale of UnitedHealth shares since November 2018, though he received all of that stock while he was chief executive of the health care company.

To Musk’s point about the role being honorific, it’s not clear what Denholm accomplished during her time as chair.

She and the rest of Tesla’s board oversee Tesla’s executive management, led by Musk, but Musk has been allowed to do whatever he wants for years.

They have backed his every move, granted him a $55 billion CEO compensation package, and remained silent when he threatened Tesla shareholders that he would not develop AI products at Tesla unless given a larger, more controlling share of the company, or decided to fire Tesla’s entire charging team to make an example out of the head of the team.

Most recently, they have not addressed the protests at Tesla stores and product boycotts, which are attributed to Musk’s involvement in politics, angering a significant portion of the population and Tesla’s consumer base.

Only recently was there a report suggesting the board floated the idea of replacing Musk to gain leverage in forcing him to spend more time at Tesla. Even then, the board quickly denied the report, which only claimed that they were doing their jobs in planning the CEO succession.

Electrek’s Take

Based on Musk’s comment, Denholm was paid half a billion dollars to do nothing. That’s literally all that was required of her after replacing Musk as chair of the board: nothing.

Musk is in charge. She is just an “honorific” figurehead that is required to back his every move.

Just as Tesla’s then-third-largest individual shareholder, after Musk, Leo KoGuan, told Electrek last year, when he couldn’t get his concerns about Musk heard by the board, Tesla is “a family business masquerading as a public company.”

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UrbanLink nearly doubles order of REGENT electric seagliders to transport over 4M passengers a year

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UrbanLink nearly doubles order of REGENT electric seagliders to transport over 4M passengers a year

Less than a year after announcing an order for 27 electric seaglider planes from REGENT Craft, advanced air mobility (AAM) specialist UrbanLink has nearly doubled that order size to support plans for high-frequency commercial flights around the southeastern United States.

While advanced air mobility may be a nascent industry, companies around the globe are continuously gearing up to establish commercial networks that support air taxi travel and other sustainable commercial operations. In the US, particularly Southern Florida, UrbanLink has been making tons of moves to establish itself as a major player in that space when it happens.

UrbanLink has already been working for years to enable zero-emission, end-to-end travel within a 500-mile range by 2028 before expanding that range to 1,000 miles by 2030, beginning with its hub cities of Miami, Los Angeles, and San Juan, Puerto Rico.

The company believes its actions have adequately positioned it to become the first airline in the US to integrate electric vertical takeoff and landing (eVTOL) aircraft into its fleet. Fellow eVTOL network Archer Aviation is also in the race, so it’s exciting times for commercial air taxi development.

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UrbanLink has committed to purchasing from several eVTOL and electric plane developers, including Artemis Sea Crafts, Eviation Aircraft, and Lilium, as we reported back in June 2024. Last fall, the AAM operator announced it was adding more vessels to its growing fleet in South Florida, committing to purchase 27 electric seagliders from REGENT Craft.

Today, UrbanLink and REGENT announced an expansion of their existing partnership in which the former has upped its purchase order to 47 electric seagliders.

UrbanLink
Source: UrbanLink

REGENT Craft and UrbanLink shared details of the expanded partnership this morning, in hopes of establishing Florida as the bona fide leader in sustainable coastal aerial mobility.

Per the company, the nearly doubling of the existing order for REGENT’s Viceroy electric seagliders will support a more rapid rollout of UrbanLink’s aerial operations between the southern Florida and Puerto Rico regions. REGENT co-founder and CEO Billy Thalheimer spoke about the expanded seaglider order:

UrbanLink’s expanded order is a clear vote of confidence in REGENT’s seaglider technology and is testament to our continued timely execution certification and product development milestones. Together, we’re building a more convenient and connected future for coastal communities.

As the map above shows, electric sea glider travel can cut the travel time from Miami to West Palm Beach by nearly 75%. This single route represents a growing demand for convenient and more sustainable alternatives for short-haul travel in the US, and UrbanLink hopes to provide that to Florida visitors and beyond.

For example, the company shared that it anticipates that its seaglider operations in Miami alone could provide more sustainable travel options to up to 4.3 million passengers per year when commercial operations begin. UrbanLink founder and chairman Ed Wegel also spoke:

We’re proud to expand our partnership with REGENT and bring this revolutionary technology to more passengers traveling high-demand routes across Florida and Puerto Rico. This partnership propels Florida to the forefront of global innovation in advanced, all-electric mobility.

REGENT’s full-scale Viceroy electric seaglider prototype is currently in the process of successful sea trials en route to certification from the US Coast Guard. These 12-passenger vessels can reach up to 180 mph and travel up to 180 miles on a single charge.

First deliveries of the Viceroy seagliders to UrbanLink are expected to begin sometime in 2027.

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