Apple AI is sending misleading push notifications about sensitive stories like Gisele Pelicot’s mass rape trial, Britain’s grooming gang scandal and a prison officer filmed having sex with an inmate.
Concerns have now been raised with Apple by multiple news organisations over the AI summary feature, which is available on iPhones with Apple Intelligence.
The feature “must be revoked”, the National Union of Journalists told Sky News, as the “inaccurate news summaries shared to audiences through Apple Intelligence demonstrate the feature is not fit for purpose”.
The feature uses artificial intelligence to summarise notifications “so you can scan them for key details”, according to Apple.
However, the AI has been incorrectly summarising news stories from newsrooms like the BBC, Sky News and the Telegraph and creating misleading and inaccurate headlines.
Image: A mock-up of the two push notifications shows the original Jess Phillips headline and Apple AI’s misleading summary
In one example created for a Sky News story, the feature incorrectly suggested safeguarding minister Jess Phillips called for a new inquiry into Britain’s grooming gangs.
The wider story about grooming gangs was sensitive and controversial, with Elon Musk attacking the MP and Sir Keir Starmer for not holding a national inquiry.
Image: A mock-up of the two headlines on a story about Gisele Pelicot
In another example of a sensitive story being inaccurately summarised, Apple’s AI said mass rape victim Gisele “defended her convictions”.
Gisele Pelicot was the victim of rape by more than 50 men, after her ex-husband drugged, raped and advertised her on the internet. Her rapists have been sentenced to more than 400 years in prison.
Image: The Apple AI summary of this headline missed off the new element of the story
A third example was the recent news about a prison officer being jailed for 15 months after being filmed having sex with a prisoner summarised as “prison officer filmed having sex with inmate”.
Sky News has now raised concerns with Apple about the summaries, over worries that the feature could erode trust in the news and the organisation’s reputation.
Image: An Apple AI summary said Luke Littler had won the championship before he’d even competed in the final, as this mock-up shows
The BBC also previously complained to the tech giant after the feature inaccurately told readers that darts player Luke Littler had won the PDC World Championship – before he played in the final.
“These AI summarisations by Apple do not reflect – and in some cases completely contradict – the original BBC content,” a BBC spokesperson told Sky News.
“It is critical that Apple urgently addresses these issues as the accuracy of our news is essential in maintaining trust.”
The NUJ’s general secretary Laura Davison said: “With each story inaccurately shared, Apple positions itself amid actors spreading harmful misinformation, condemned by all who recognise the importance of ethical and credible journalism.
“There have now been multiple examples of these errors and at a time of polarisation amid audiences on highly sensitive news stories dominating the media, the editorial integrity and reputation of journalists and outlets should not be weakened in this manner.
“Doing so only risks the erosion of public trust and confidence in news,” she said.
Image: A mock-up shows the comparison between a Telegraph headline and the Apple AI summary
In another recent example, the summary told Telegraph readers the prime minister had changed his stance on farmer inheritance tax and was now backing farmers.
Apple appeared to confuse the headline “Blow to Starmer as supermarket giant backs farmers over inheritance tax raid”.
Instead, it summarised the headline to “Starmer backs farmers over inheritance tax raid”.
The Telegraph did not respond to a request for comment.
When approached for comment, Apple sent Sky News a link to a BBC article on the topic where it said it was working to clarify that summaries were AI-generated.
However, Sky News suggested it still has concerns that the way summaries are presented by Apple AI carry strong implications they have originated from Sky News.
Superintendent Jen Appleford, from Avon and Somerset Police, said the community was in shock and Aria’s family were being supported by police.
“It is impossible to adequately describe how traumatic the past 36 hours have been for them and we’d like to reiterate in the strongest possible terms their request for privacy,” she said.
Supt Appleford said police were working with local schools and other agencies to make sure support is available.
The Duke of Marlborough, formerly known as Jamie Blandford, has been charged with intentional strangulation.
Charles James Spencer-Churchill, a relative of Sir Winston Churchill and Diana, Princess of Wales, is accused of three offences between November 2022 and May 2024, Thames Valley Police said.
The 70-year-old has been summonsed to appear at Oxford Magistrates’ Court on Thursday, following his arrest in May last year.
The three charges of non-fatal intentional strangulation are alleged to have taken place in Woodstock, Oxfordshire, against the same person.
Spencer-Churchill, known to his family as Jamie, is the 12th Duke of Marlborough and a member of one of Britain’s most aristocratic families.
He is well known to have battled with drug addiction in the past.
Spencer-Churchill inherited his dukedom in 2014, following the death of his father, the 11th Duke of Marlborough.
Prior to this, the twice-married Spencer-Churchill was the Marquess of Blandford, and also known as Jamie Blandford.
His ancestral family home is Sir Winston’s birthplace, the 300-year-old Blenheim Palace in Woodstock.
But the duke does not own the 18th century baroque palace – and has no role in the running of the residence and vast estate.
The palace is a Unesco World Heritage Site and a popular visitor attraction with parklands designed by “Capability” Brown.
In 1994, the late duke brought legal action to ensure his son and heir would not be able to take control of the family seat.
Blenheim is owned and managed by the Blenheim Palace Heritage Foundation.
A spokesperson for the foundation said: “Blenheim Palace Heritage Foundation is aware legal proceedings have been brought against the Duke of Marlborough.
“The foundation is unable to comment on the charges, which relate to the duke’s personal conduct and private life, and which are subject to live, criminal proceedings.
“The foundation is not owned or managed by the Duke of Marlborough, but by independent entities run by boards of trustees.”
The King hosted a reception at Blenheim Palace for European leaders in July last year, and the Queen, then the Duchess of Cornwall, joined Spencer-Churchill for the reveal of a bust of Sir Winston in the Blenheim grounds in 2015.
The palace was also the scene of the theft of a £4.75m golden toilet in 2019 after thieves smashed their way into the palace during a heist.
The duke’s representatives have been approached for comment.
We’re estimated to consume 8.2kg each every year, a good chunk of it at Christmas, but the cost of that everyday luxury habit has been rising fast.
Whitakers have been making chocolate in Skipton in North Yorkshire for 135 years, but they have never experienced price pressures as extreme as those in the last five.
“We buy liquid chocolate and since 2023, the price of our chocolate has doubled,” explains William Whitaker, the real-life Willy Wonka and the fourth generation of the family to run the business.
Image: William Whitaker, managing director of the company
“It could have been worse. If we hadn’t been contracted [with a supplier], it would have trebled.
“That represents a £5,000 per-tonne increase, and we use a thousand tonnes a year. And we only sell £12-£13m of product, so it’s a massive effect.”
Whitakers makes 10 million pieces of chocolate a week in a factory on the much-expanded site of the original bakery where the business began.
Automated production lines snake through the site moulding, cutting, cooling, coating and wrapping a relentless procession of fondants, cremes, crisps and pure chocolate products for customers, including own-brand retail, supermarkets, and the catering trade.
Steepest inflation in the business
All of them have faced price increases as Whitakers has grappled with some of the steepest inflation in the food business.
Cocoa prices have soared in the last two years, largely because of a succession of poor cocoa harvests in West Africa, where Ghana and the Ivory Coast produce around two-thirds of global supply.
A combination of drought and crop disease cut global output by around 14% last year, pushing consumer prices in the other direction, with chocolate inflation passing 17% in the UK in October.
Skimpflation and shrinkflation
Some major brands have responded by cutting the chocolate content of products – “skimpflation” – or charging more for less – “shrinkflation”.
Household-name brands including Penguin and Club have cut the cocoa and milk solid content so far they can no longer be classified as chocolate, and are marketed instead as “chocolate-flavour”.
Whitakers have stuck to their recipes and product sizes, choosing to pass price increases on to customers while adapting products to the new market conditions.
“Not only are major brands putting up prices over 20%, sometimes 40%, they’ve also reduced the size of their pieces and sometimes the ingredients,” says William Whitaker.
“We haven’t done any of that. We knew that long-term, the market will fall again, and that happier days will return.
“We’ve introduced new products where we’ve used chocolate as a coating rather than a solid chocolate because the centre, which is sugar-based, is cheaper than the chocolate.
“We’ve got a big product range of fondant creams, and others like gingers and Brazil nuts, where we’re using that chocolate as a coating.”
Image: The costs are adding up
A deluge of price rises
Brazil nuts have enjoyed their own spike in price, more than doubling to £15,000 a tonne at one stage.
On top of commodity prices determined by markets beyond their control, Whitakers face the same inflationary pressures as other UK businesses.
“We’ve had the minimum wage increasing every year, we had the national insurance rise last year, and sort of hidden a little bit in this budget is a business rate increase.
“This is a small business, we turn over £12m, but our rates will go up nearly £100,000 next year before any other costs.
“If you add up all the cocoa and all the other cost increases in 2024 and 2025, it’s nearly £3m of cost increases we’ve had to bear. Some of that is returning to a little normality. It does test the relevance of what you do.”