Samsung S25 Ultra on display at one of Samsung’s stores in London, U.K. Samsung has boosted the capabilities of the S25 on the Ultra model.
Arjun Kharpal | CNBC
Samsung Electronics on Wednesday launched its latest flagship smartphones — the Galaxy S25 series — touting a custom chip and boosted AI features.
The S25 release comes after a year in which Samsung’s smartphone shipments came under pressure from Chinese players and Apple.
Samsung’s S25 series comes in three variants — the S25, S25+ and the S25 Ultra — as has been the case with previous flagship launches.
The starting prices are as follows:
Galaxy S25: $799
Galaxy S25+: $999
Galaxy S25 Ultra: $1,299
Samsung will start taking preorders for the S25 series on Wednesday and the devices will go on sale on Feb. 7.
Samsung Galaxy AI front and center
Last year, Samsung launched Galaxy AI — its suite of artificial intelligence features — on the S24.
With the S25, Samsung unveiled additional AI applications with the aim of making the phone more like a digital personal assistant.
Samsung’s latest devices can carry out tasks across multiple apps when prompted. For example, a user can ask the phone to find their favorite football team’s schedule and add it to their calendar. Or a user could prompt the AI application to find nearby pet-friendly restaurants to send to a specific contact. All of these actions will be carried out by the device across multiple apps.
Samsung said the feature supports third-party apps like Spotify and Meta-owned WhatsApp, as well as its own and Google‘s apps.
The AI application can also change settings on the phone when prompted by a user.
Samsung’s latest features underscore the way in which the South Korean tech giant and some of its rivals are racing to make AI on devices more like personal assistants that cater to a person’s usage habits and preferences.
The Samsung S25 series consists of three devices – the S25, S25+ and S25 Ultra.
Device makers view AI as way to differentiate their hardware from the sea of competitors. Samsung, for example, is hoping the technology will help revive sales for its high-end product.
“At a time when improvements to hardware capabilities and product design are largely incremental, Samsung is doubling down on its AI story. There are some clever enhancements included in the Galaxy S25 line-up, but it’s unlikely they’ll be enough to have consumers rushing out to upgrade their phones prematurely,” Ben Wood, chief of research at CCS Insight, told CNBC.
“However, this is far from being a unique issue for Samsung. Apple is facing the same challenges with the iPhone 16 and Apple Intelligence. AI is a boon for someone who needs an upgrade, but not enough to move the needle for consumers who have a relatively up-to-date phone already.”
Shipments of Samsung smartphones fell 2.7% year on year in the fourth quarter of last year as its market share contracted, according to International Data Corp. figures. Samsung was the No. 2 player by shipment volume after Apple.
Meanwhile, Chinese players Xiaomi, Transsion and Vivo increased market share, with aggressively priced devices boasting solid specs.
CCS Insight’s Wood concluded that the S25 series is “well suited to the growing number of consumers who have a mobile phone that’s three or four years old” but “it’s unlikely to get people upgrading any sooner.”
Custom chip, new design
To power its latest AI features, Samsung and Qualcomm worked on a custom processor. The Qualcomm Snapdragon 8 Elite for Galaxy is exclusive to Samsung with the South Korean giant claiming it is the fastest processor ever in a Galaxy device.
Fast but low power consumption processors inside of smartphones are vital for ensuring management of heavy AI workloads without draining the battery.
Samsung also talked up other changes to the hardware including an improved camera on the S25 Ultra model and new design.
The S25 series now has rounded corners rather than the more angular design of its predecessors.
(L-R) Priscilla Chan, CEO of Meta and Facebook Mark Zuckerberg, and Lauren Sanchez attend the inauguration ceremony before Donald Trump is sworn in as the 47th US President in the US Capitol Rotunda in Washington, DC, on January 20, 2025.
Saul Loeb | Afp | Getty Images
Instagram users are complaining this week that they’re being forced by Meta to follow President Donald Trump’s social media accounts without their consent.
In a Threads post on Wednesday, a Meta representative said users are seeing posts from @POTUS, @VP and @FLOTUS because those accounts are handed off when a presidential transition occurs in the U.S.
“People were not made to automatically follow any of the official Facebook or Instagram accounts for the President, Vice President or First Lady,” wrote Andy Stone, a spokesperson for Meta. “Those accounts are managed by the White House so with a new administration, the content on those Pages changes.”
Users who previously followed the accounts continue to follow them, as well as the former administration’s archive accounts, when the transition of power occurs, Meta confirmed in an email. That includes the account for @WhiteHouse.
Trump’s inauguration on Monday marked the third handoff from one administration to the next. The Obama administration, which created many of the accounts that are used today, addressed the matter in a blog post ahead of the 2016 election, which Trump also won.
“On Instagram and Facebook, the incoming White House will gain access to the White House username, URL, and retain the followers, but will start with no content on the timeline,” the Obama administration wrote. “An archive of White House content that was posted to the Obama White House Instagram and Facebook will continue to be accessible to the public at Instagram.com/ObamaWhiteHouse and Facebook.com/ObamaWhiteHouse.”
The Obama administration added that all posts and materials created by the accounts would be preserved with the National Archives and Records Administration and that new accounts would also be created to preserve the content.
Posts from the accounts previously used by former President Joe Biden, former Vice President Kamala Harris and former First Lady Jill Biden have moved to @potus46archive, @vp46archive and @fotus46archive, respectively.
Political chatter has picked up on Meta’s platforms following a series of moves taken by CEO Mark Zuckerberg that appeared to be aimed at appeasing President Trump.
Dario Amodei, Anthropic CEO, speaking on CNBC’s Squawk Box outside the World Economic Forum in Davos, Switzerland on Jan. 21st, 2025.
Gerry Miller | CNBC
Google has agreed to a new investment of more than $1 billion in generative AI startup Anthropic, a source familiar with the situation confirmed to CNBC.
The fresh funding builds on Google’s past investments of $2 billion in Anthropic and 10% ownership stake in the startup, as well as a large cloud contract between the two companies. Anthropic is most well known for its Claude AI chatbot.
The agreement comes as Anthropic, one of the key players in Silicon Valley’s artificial intelligence arms race, is in late-stage talks to raise a funding round of $2 billion at a $60 billion valuation led by Lightspeed Venture Partners, CNBC reported earlier this month.
In December, Anthropic’s revenue hit an annualized $1 billion, which was an increase of roughly 10x year over year, the source said. The company’s revenue comes primarily from enterprise sales.
Anthropic, which has been backed heavily by Amazon, was founded by former OpenAI research executives. It launched Claude in March 2023, and like OpenAI’s ChatGPT and Google’s Gemini, Claude has exploded in popularity as businesses incorporate generative AI chatbots across sales, marketing and customer service functions.
Amazon announced that it would invest an additional $4 billion in Anthropic in November. That brought Amazon’s total investment in the startup to $8 billion. Amazon remains a minority investor, Anthropic confirmed to CNBC at the time, and does not have a board seat.
As part of that investment, Amazon Web Services became Anthropic’s “primary cloud and training partner.” Anthropic has used Amazon Web Services’ Trainium and Inferentia chips to train and deploy its largest AI models since then.
Anthropic ramped up its technology development throughout last year, and in October, the startup said that its AI agents were able to use computers like humans can to complete complex tasks. Anthropic’s Computer Use capability allows its technology to interpret what’s on a computer screen, select buttons, enter text, navigate websites and execute tasks through any software and real-time internet browsing, the startup said.
The tool can “use computers in basically the same way that we do,” Jared Kaplan, Anthropic’s chief science officer, told CNBC in an interview at the time. He said it can do tasks with “tens or even hundreds of steps.”
Anthropic debuted Claude 3.5 Sonnet, its more powerful AI model, in June, and the startup rolled out Claude Enterprise, its biggest new product since the launch of its chatbot, in September.
Lisa Banks, Abnormal Security’s new chief financial officer.
Abnormal Security
Abnormal Security, a startup selling email security software to companies, said on Wednesday that it’s hired former ServiceNow finance executive Lisa Banks as chief financial officer as the company gears up to prepare for an IPO.
Abnormal is going after a longstanding market, which includes incumbents Mimecast and Proofpoint, adding a layer of artificial intelligence that spots attacks in email messages. Other startups such as Material Security and Sublime Security offer competing email tools.
“We’re disrupting the legacy market, and the approach around AI and human behavior is very unique,” Banks said in an interview.
With Donald Trump returning to the White House this week, investors are bullish that they’ll see a strengthening initial public offering market, particularly for technology, after a three-year dry spell. Among the few tech IPOs last year were Reddit, Rubrik and ServiceTitan. AI chipmaker Cerebras filed IPO paperwork but has yet to float shares on the Nasdaq as planned.
Goldman Sachs CEO David Solomon, whose Wall Street firm tends to compete with Morgan Stanley when it comes to leading high-profile offerings, said last week that IPOs are “going to pick up.” At an event hosted by Cisco, Solomon said that the mood is changing and that there’s a “more constructive kind of optimism” when it comes to the overall market.
Banks said Abnormal doesn’t have a specific timeline for its IPO, but she said a year and a half should be enough time to prepare. Revenue is already predictable, thanks to the company’s multiyear deals and healthy renewal rates, she said.
“We will be profitable in the future,” Banks said.
Abnormal said in August that it had achieved more than $200 million in annualized revenue, with year-over-year growth above 100%. At that time, Abnormal said the company was valued at $5.1 billion. Investors include CrowdStrike, Greylock Partners, Insight Partners, Menlo Ventures and Wellington Management.
After seven years at ServiceNow, where she eventually became senior vice president of finance, Banks spent almost three years at restaurant payments startup SpotOn. Banks said she was eager to get back into enterprise software.
Abnormal is led by Evan Reiser, who co-founded the company in 2018 after almost three years in product management at Twitter. Banks said that Reiser is obsessed with customers and that he spends loads of time with chief information officers and security heads. She said that over time Abnormal expects to expand beyond email security.
In her role, Banks intends to work with bankers and learn from CFOs who have taken companies public. She said her finance group is busy implementing a forecasting tool, which is likely to be critical once the company is public and in the habit of providing guidance to investors.
Abnormal operates remotely, with offices in San Francisco and Las Vegas and in a WeWork space in San Jose, California, Banks said. The company reached 1,000 employees earlier this month, a spokesperson said.
Banks’s predecessor was Smita Sanadhya, who joined Abnormal from Okta in February 2024, and left the role after seven months. Sanadhya is now an advisor.
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