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Shares of AppLovin ripped 30% higher Thursday after the company reported a fourth-quarter earnings beat, causing many analysts to lift their price targets as the stock crossed the $500 mark for the first time ever.

The ad tech company said on its earnings call it was divesting its apps business as the company aims to move into other verticals for its artificial intelligence-powered AXON advertising software, such as fintech, insurance and automotive.

Analysts at Wolfe praised the sale of the apps segment, saying the company’s financials “gets cleaner at a time when its growth outlook gets better,” while raising their price target to $550 from $490.

“We believe the sales of its game development/publishing will make it easier for investors to justify APP’s expanding valuation multiple,” wrote Oppenheimer analysts after bringing their own target up to $560 from $380.

Wall Street is bullish on AppLovin, with 77% of the analysts covering the company rating it a buy or outperform, according to a CNBC analysis. There are no sell ratings.

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AppLovin reported earnings per share of $1.73 on $1.37 billion in revenue for the final quarter, outperforming the expectations of analysts’ polled by LSEG, who expected earnings of $1.24 per share on $1.26 billion in revenue.

Net income in the quarter more than tripled to $599.2 million, or $1.73 per share, from $172.3 million, or 51 cents per share, a year earlier, the company said in a statement. Revenue jumped 43% from $953.3 million a year earlier, fueled by improvements and expansions to new categories for its AXON models.

AppLovin was the most successful tech stock in the U.S. last year, soaring more than 700% and outperforming even the biggest names in the AI space. Over the past 12 months, its gains are up more than 1000%, neck-and-neck with Palantir as the best performer year to date.

It expects first-quarter revenue of between $1.36 billion and $1.39 billion, exceeding the $1.32 billion average analyst estimate, according to LSEG.

More than $1 billion of that will come from its advertising segment, as the company said it is “still in the early stages” of bolstering its AI models further.

— Additional reporting by CNBC’s Michael Bloom.

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Social media users report Netflix outage during ‘Stranger Things’ premiere

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Social media users report Netflix outage during 'Stranger Things' premiere

A Netflix logo is on display at the Lucca Comics & Games 2025 event, one of Europe’s largest pop culture conventions, as stars and creators of “Stranger Things” series launch Season 5, in Lucca, Italy, October 31, 2025.

Claudia Greco | Reuters

Users on social media posted that they were experiencing issues with Netflix’s service on Wednesday, the night of the widely anticipated “Stranger Things” fifth-season premiere.

DownDetector.com on Wednesday said “User reports indicate problems at Netflix.”

“Netflix fix your app bro,” one X user posted.

Users began reporting issues with Netflix around 7:40 p.m. Eastern, according to DownDetector.com. Netflix had said the latest season of “Stranger Things” would go live Wednesday at 8 p.m. Eastern.

Netflix said it would release the first four episodes of the “Stranger Things” fifth season on Wednesday. The streaming service has said it will release another three episodes on Dec. 25 and the final episode of the show on Dec. 31.

The company did not respond to a request for comment.

This is a breaking story. Check back for updates.

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CNBC Daily Open: An early Thanksgiving celebration in U.S. markets

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CNBC Daily Open: An early Thanksgiving celebration in U.S. markets

Traders work on the floor at the New York Stock Exchange (NYSE) in New York City, U.S., Nov. 26, 2025.

Brendan McDermid | Reuters

Thanksgiving in the U.S. takes place on Thursday stateside, but the feasting might have begun a day early for investors. The S&P 500, Dow Jones Industrial Average and Nasdaq Composite all recorded a fourth straight day of gains.

Shares of Oracle, which have been hobbling along in November after wiping out its one-day spike in September, advanced roughly 4% after Deutsche Bank said that its recent price pullback “presents an attractive entry point for investors when looking at Oracle’s business in totality.” Other technology and AI-related stocks, such as Nvidia and Microsoft, rose in sympathy.

“Thanksgiving week is generally a strong week in the markets. Everyone’s feeling good,” said Eric Diton, president and managing director at The Wealth Alliance.

It’s what happens after Thanksgiving that might cause some pause.

The futures market is now pricing in a roughly 85% chance the U.S. Federal Reserve will cut interest rates by a quarter percentage point in December. When expectations are too high — and not met — disappointment will be all the more painful.

“If the Fed disappoints, you could have a sell-off,” Diton said — but added, “I don’t think they will.”

And if White House National Economic Council Director Kevin Hassett does assume the role of Fed chair when Jerome Powell vacates his seat, rates could trend even lower in the future, wrote Bank of America economist Aditya Bhave.

Looser monetary policy tends to provide more support for stocks — that notion seems to be behind optimistic targets for the S&P 500 by the end of 2026. So far, the numbers that have been floated are 7,400 from CFRA Chief Investment Strategist Sam Stovall, and as high as 8,000 from JPMorgan.

Investors indeed have much to be thankful for in 2025 — and possibly the next year as well.

What you need to know today

Fourth straight day of gains for U.S. stocks. Major indexes closed higher on Wednesday, lifted by technology firms such as Oracle and Nvidia. Europe’s Stoxx 600 added 1.09%. U.K. banks climbed following the release of the country’s budget.

Apple’s smartphone shipments to overtake Samsung. The company will ship around 243 million iPhones this year, higher than the 235 million smartphones from Samsung, Counterpoint Research wrote. It’d be the first time in 14 years Apple will outstrip its rival.

UK unveils its Autumn Budget. Some measures Finance Minister Rachel Reeves announced on Wednesday include tax breaks for startup employees and investors, and frozen income tax thresholds — which have been described as “stealth tax” for workers.

AI can replace 11.7% of U.S. workforce, MIT says. That’s equivalent to $1.2 trillion in wages across finance, health care and professional services. The study, which was released Wednesday by the university, created a simulation of 151 million U.S. workers.

[PRO] The S&P 500 to hit 8,000 next year? A JPMorgan strategist thinks the broad-based index will end 2026 at 7,500, roughly 10% higher than Wednesday’s close. But if certain events happen, he thinks the S&P 500 could touch even higher levels.

And finally…

Jiang Zheyuan, chairman of Noetix Robotics, with a robotic android at the company’s offices in Beijing, China, on Friday, June 27, 2025.

Na Bian | Bloomberg | Getty Images  

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Apple and Broadcom shares keep hitting records. Why each have more room to run

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Apple and Broadcom shares keep hitting records. Why each have more room to run

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