Kelly Harris of San Jose, leans over to kiss the web cam as she says her goodbye to Brian Johnson, her brother stationed in Japan, at the end of their video phone call via Skype in San Jose, Calif. on Nov. 25, 2009.
Lea Suzuki | San Francisco Chronicle | Hearst Newspapers | Getty Images
Skype is logging off.
On Friday, Microsoft announced that the 21-year-old calling and messaging service will shut down May 5. The software company is encouraging Skype users to migrate to its free Teams app.
Skype won attention in the 2000s for giving people a way to talk without paying the phone company, but stumbled in the mobile era and didn’t enjoy a major resurgence during the pandemic. Some people have forgotten that it’s still available, given the many other options for chatting and calling.
“We’ve learned a lot from Skype over the years that we’ve put into Teams as we’ve evolved teams over the last seven to eight years,” Jeff Teper, president of Microsoft 365 collaborative apps and platforms, said in an interview with CNBC. “But we felt like now is the time because we can be simpler for the market, for our customer base, and we can deliver more innovation faster just by being focused on Teams.”
Over the next few days, Microsoft will start allowing people to sign in to Teams with Skype credentials, and Skype contacts and chats will transfer over, according to a blog post. People can also export their Skype data. The company will stop selling monthly Skype subscriptions, and users with credits can keep using them in Teams.
“This is obviously a big, big moment for us, and we’re certainly very grateful in many ways,” Teper said. “Skype pioneered audio and video calling on the web for many, many people.”
It’s one of the most enduring digital brands.
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In 2003, Janus Friis and Niklas Zennström, who previously co-founded peer-to-peer file-sharing program Kazaa, launched Skype in Estonia with help from a band of former classmates with zero experience in telecommunications. Originally, Skype was a tool for people to call one another online for free. The quirky name stood for “sky peer to peer,” a reference to the service’s underlying voice over internet protocol, or VoIP, architecture.
Skype caught on quickly. By 2004, there were 11 million registered users. By the time eBay announced a plan to buy Skype Technologies SA for $2.6 billion in 2005, the user count had reached 54 million, and Skype was anticipating $60 million in annual revenue, thanks to payments from those who wished to call mobile phones and landlines.
Meg Whitman, eBay’s CEO at the time, envisioned that Skype would help people more quickly complete sales of products, especially costly ones, by connecting buyers and sellers. And eBay could charge extra for such calls. Skype users across the world could discover eBay and PayPal, too. The deal was completed 29 days later.
In this handout image provided by eBay, the company’s president and CEO, Meg Whitman, left, poses with Niklas Zennstrom, co-founder and CEO of Skype, the global Internet communications company, in London on Sept. 12, 2005. Internet company eBay today announced its intention to acquire Skype, a voice over internet company, for about $2.6 billion.
Sergio Dionisio | eBay | Getty Images
Under eBay, Skype’s user number grew, crossing 405 million by 2008, and communications revenue rose. But then Whitman stepped down as CEO, making way for former Bain executive John Donahoe, who didn’t think eBay’s core businesses were benefiting from the Skype transaction.
In 2009, the economy was in recession, eBay’s sales growth had turned negative, and the stock price was lower than it had been since 2001. In a statement that touted the release of a Skype app for Apple’s iPhone, Donahoe announced that eBay would launch a Skype initial public offering as part of a separation.
But eBay never filed for a Skype IPO. Four and a half months after declaring the IPO strategy, eBay said it had reached an agreement to sell Skype to an investor group led by Silver Lake in a deal worth $2.75 billion. The online auction operator received a 30% stake in Skype’s buyer. Under the investor group, Skype filed for an IPO, but that didn’t come to pass, either. Microsoft wound up acquiring Skype in 2011 for $8.5 billion, with eBay receiving over $2 billion.
“Microsoft and Skype together will bring together hundreds of millions or, as Tony said, billions of consumers and empower them to communicate in new and interesting ways,” Microsoft’s CEO at the time, Steve Ballmer, said at a press conference, referring to comments earlier at the event from Skype’s leader, Tony Bates. By that point, 170 million people were using Skype each month. Ballmer aimed to integrate Skype with several Microsoft products, including Lync, Windows Live Messenger, Windows Phone and Xbox video game consoles. Microsoft also got Skype running on its Azure cloud infrastructure.
Skype did not manage to accumulate a billion active users, though.
Microsoft CEO Steve Ballmer, left, shakes hands with Skype CEO Tony Bates during a news conference on May 10, 2011 in San Francisco, California. Microsoft has agreed to buy Skype for $8.5 billion.
Justin Sullivan | Getty Images
Apple’s native iMessage and FaceTime were picking up traction on iOS devices. In 2014, Facebook bought WhatsApp, a mobile messaging app, and months later, users gained the ability to place calls across borders. WhatsApp took off globally. So did Tencent’s WeChat.
Skype, meanwhile, implemented multiple redesigns and faced criticism from devotees. In 2016, Microsoft introduced Teams as a distinct “chat-based workspace” for organizations with Office productivity software subscriptions that would compete with Slack, which was then an emerging startup.
When Covid came and pushed people to work and study from home, Zoom, originally conceived for business use, became a consumer favorite for holding video calls. People could also connect on video through services from Cisco, Facebook and Google. Skype did see a usage bump, but Microsoft put major engineering resources behind Teams for companies, governments and schools, and the investment paid off. Analysts began concentrating on the number of Teams users that Microsoft would disclose, with the figure exceeding 320 million in 2023.
As for Skype, Microsoft’s current CEO, Satya Nadella, hasn’t mentioned it on an earnings call since 2017.
In 2023, Microsoft said Skype had 36 million daily active users. That was down from 40 million in March 2020. Teper declined to talk about how many people use the service today, but did say the number of minutes consumers have spent on Teams calls increased four-fold in the past two years.
“I think a good write-up of the history of the thing would mark the shift to mobile and cloud as a significant change in the communications category,” Teper said.
The position was valued at about $160 million as of Wednesday’s close.
Tripadvisor shares have been flat since the start of the year after plummeting more than 30% in 2024. Last year, the travel review and booking company said it created a special committee to explore potential options.
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Starboard Value has gained a reputation for pushing for changes such as new CEOs and cost cuts by acquiring significant shares in companies.
People stand in front of an Apple store in Beijing, China, on April 9, 2025.
Tingshu Wang | Reuters
Apple iPhone sales in China rose in the second quarter of the year for the first time in two years, Counterpoint Research said, as the tech giant looks to turnaround its business in one of its most critical markets.
Sales of iPhones in China jumped 8% year-on-year in the three months to the end of June, according to Counterpoint Research. It’s the first time Apple has recorded growth in China since the second quarter of 2023.
Apple’s performance was boosted by promotions in May as Chinese e-commerce firms discounted Apple’s iPhone 16 models, its latest devices, Counterpoint said. The tech giant also increased trade-in prices for some iPhone.
“Apple’s adjustment of iPhone prices in May was well timed and well received, coming a week ahead of the 618 shopping festival,” Ethan Qi, associate director at Counterpoint said in a press release. The 618 shopping festival happens in China every June and e-commerce retailers offer heavy discounts.
Apple’s return to growth in China will be welcomed by investors who have seen the company’s stock fall around 15% this year as it faces a number of headwinds.
Since then, Huawei has aggressively launched devices in China and has even begun dipping its toe back into international markets. The Chinese tech giant has found success eating away at some of Apple’s market share in China.
Huawei’s sales rose 12% year-on-year in the second-quarter, according to Counterpoint. The firm was the biggest player in China by market share in the second quarter, followed by Vivo and then Apple in third place.
“Huawei is still riding high on core user loyalty as they replace their old phones for new Huawei releases,” Counterpoint Senior Analyst Ivan Lam said.
Chinese tech giant Baidu has bolstered its core search platform with artificial intelligence in the biggest overhaul of the product in 10 years.
Analysts told CNBC the move was a bid to keep ahead of fast-moving rivals like DeepSeek, rather than traditional search players.
“There has been some small pressure on the search business but the focus on AI and Ernie Bot is a key move ahead,” Dan Ives, global head of tech research at Wedbush Securities, told CNBC by email. Ernie Bot is Baidu’s AI chatbot.
“Baidu is not waiting around to watch the paint dry, full steam ahead on AI,” he added.
Baidu AI overhaul
Baidu is China’s biggest search engine, but — as is also being seen by Google — the search market is being disrupted.
Users are flocking instead to AI services such as ChatGPT or DeepSeek, which shocked the world this year with its advanced model it claimed was created at a fraction of the cost of rivals.
But Kai Wang, Asia equity market strategist at Morningstar, also noted that short video platforms such as Douyin and Kuaishou are also getting into AI search and piling pressure on Baidu.
To counter this, Baidu made some major changes to its core search product:
Users can now enter more than a thousand characters in the search box, versus 28 previously;
Questions can be asked in a more direct and conversational manner, mirroring how people now use chatbots;
Users can ask questions through voice but also prompt the seach engine with pictures and files;
Baidu has integrated its AI chatbot features, which enable users to generate photos, text and videos, into the product.
“This is more aligned with how people use ChatGPT and DeepSeek in terms of how they look for answers,” Wang said.
Outside of China, Google has also been looking to enhance its core search product with AI, highlighting how search has been under pressure from the burgeoning technology.
Baidu on the offense
Baidu was one of China’s first movers when it came to AI, releasing its first models and ChatGPT-style product Ernie Bot to the public in 2023. Since then, it has aggressively launched updated AI models.
However, the Beijing-headquartered company has also faced intense competition from fellow tech giants like Alibaba and Tencent, as well as upstarts such as DeepSeek.
These companies have also been launching new models and infusing AI into their products and Baidu’s stock has fallen behind as a result. Baidu shares have risen around 2.5% this year, versus a 30.5% surge for Alibaba and a 20% rise for Tencent.
“This is a defensive and offensive move … Baidu needs to be aggressive and perception-wise show they are not the little brother to Tencent on the AI front,” Wedbush Securities’ Ives added.