Trust & Will founders, Cody Barbo (CEO), Brian Lamb, and Daniel Goldstein.
Courtesy: Trust & Will
Legal technology company Trust & Will said Tuesday that it has raised $25 million in a Series C funding round. The San Diego-based firm, ranked No. 41 on last year’s CNBC Disruptor 50 list, has now raised $75 million to date.
Trust & Will aims to shake things up in the arcane estate planning industry and make these key wealth preservation and wealth transfer services more accessible to families. Relying on a mix of technology and human oversight, Trust & Will provides legally valid documents that adhere to state guidelines.
The company says the funding will be used to double down on artificial intelligence.
“AI enables families and advisors to plan with greater clarity and confidence,” co-founder and CEO Cody Barbo said in a statement announcing the funding. “By combining technology with human compassion, we’re transforming how people protect and preserve their legacies.”
The new round was led by Moderne Ventures, and includes Northwestern Mutual Future Ventures, UBS Next and Erie Insurance. The most recent publicly available valuation figure for Trust & Will was $169 million, according to PitchBook data as of June 2022. The company told CNBC its valuation is now in the hundreds of millions of dollars, and has increased by more than 5x from its 2020 Series B valuation to its new Series C, but declined to be more specific.
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Trust & Will started when two friends wondered why there weren’t more online options to create a will. Most of their financial lives were already online — banking, taxes, insurance — but wills would require thousands of dollars and talking to a lawyer. Or a barebones online template that doesn’t leave room for customization or questions.
Its closest competitors, LegalZoom and Rocket Lawyer, focus on a broader variety of services. There’s also FreeWill.com, which offers free templates for people to fill out.
A recent annual report from Trust & Will found that although 83% of Americans believe estate planning is important, only 31% have a will, and 55% have no plan at all. Today, the company says it has helped hundreds of thousands of families create estate plans and settle probate to solve for that problem, and over one million Americans have started their legacy planning on the platform.
The company works directly with individuals and through partnerships with financial institutions. Trust & Will’s partnerships include Bank of America, USAA and Navy Federal. To get the word out to the general public, the company recently hired its first celebrity brand ambassadors, Super Bowl Champion Matthew Stafford and his wife, podcaster Kelly Stafford, to talk about their estate planning experience in a national TV commercial. It also recently became the official estate planning partner to two professional sports teams, the Los Angeles Kings and San Diego Wave.
“Every family deserves access to estate planning, and every professional deserves tools that simplify the process while delivering exceptional results,” Barbo stated in the release. “This Series C funding is more than a company milestone — it’s a step toward transforming estate planning into an essential service that touches every family’s life and legacy.”
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Marc Benioff, Chairman & CEO of Salesforce, speaking on CNBC’s Squawk Box outside the World Economic Forum in Davos, Switzerland on Jan. 22nd, 2025.
Gerry Miller | CNBC
Salesforce on Wednesday announced plans to invest $1 billion in Singapore over the next five years.
The cloud software giant said the investment is designed to accelerate the country’s digital transformation and the adoption of Salesforce’s flagship AI offering Agentforce.
Salesforce is among the many technology companies hoping to boost revenue with generative AI features.
The company launched the newest version of Agentforce last month. It has previously described the system — which it says can tackle sophisticated questions in Salesforce’s Slack communications app, based on all available data — as the first digital AI platform for enterprises.
Salesforce CEO Marc Benioff is scheduled to speak at CNBC’s CONVERGE LIVE at around 9:25 a.m. Singapore time (9:25 p.m. ET) on Wednesday.
“We are in an incredible new era of digital labor where every business will be transformed by autonomous agents that augment the work of humans, revolutionizing productivity and enabling every company to scale without limits,” Benioff said in a statement.
“Singapore is at the forefront of this shift, and as the world’s largest provider of digital labor through our Agentforce platform,” he added.
Salesforce said Agentforce can help Singapore to “rapidly expand” its labor force in several key service and public sector roles at a time when the country is grappling with an aging population and declining birth rates.
Jermaine Loy, managing director of the Singapore Economic Development Board, welcomed Salesforce’s investment, saying it will help to boost the country’s efforts “to build a vibrant hub for AI innovation.”
Reddit CEO Steve Huffman stands on the floor of the New York Stock Exchange (NYSE) after ringing a bell on the floor setting the share price at $47 in its initial public offering (IPO) on March 21, 2024 in New York City.
Spencer Platt | Getty Images News | Getty Images
Reddit shares rose more than 10% on Tuesday, reversing a three-day slump that coincided with a broader decline among technology companies.
Despite Tuesday’s gains, Reddit shares are still roughly 30% below the close on Wednesday.
Reddit’s stock market upswing was likely bolstered by a Loop Capital analyst note published Tuesday that reiterated a buy rating and characterized the company’s shares as “extremely attractive.” The analyst note said that Reddit’s 50% drop on Wall Street in the past month “is excessive,” and that the social media company “has the biggest upside potential relative to Street estimates in our coverage universe.”
The company’s shares dropped more than 15% in February after the company reported weaker-than-expected fourth-quarter user numbers as a result of a Googlesearch change that temporarily hurt its search-derived traffic. Although Reddit said at the time that it had recovered from the algorithmic shift, the user number miss spooked investors.
Loop Capital managing director Alan Gould acknowledged in the note that investors are operating in a “risk-off market environment,” but he contended that Reddit “has been one of the top performing stocks over the past year,” aside from its most recent dip.
“RDDT wildly exceeded ours and Street estimates for 2024, which explains why the stock increased almost 7-fold from a $34 IPO price to a peak of $230 in less than a year,” Gould wrote, noting Reddit’s growing revenue and improved advertising tools, among other positive developments.
Reddit’s fourth-quarter sales grew 71% year over year to $428 million, which represents the fastest growth rate for any quarter since 2022.
“In our view, RDDT deserves the revaluation it had experiencing based on the growth it has shown in the recent earnings reports and future projected growth driven by the ability to narrow the ARPU gap, and data licensing possibilities,” Gould wrote.
Waymo self-driving cars with roof-mounted sensor arrays traveling near palm trees and modern buildings along the Embarcadero, San Francisco, California, February 21, 2025.
Smith Collection/gado | Archive Photos | Getty Images
Waymo on Tuesday announced it is expanding its service to include another 27 square miles of coverage around the San Francisco Bay Area.
With the expansion, Waymo will now take passengers around Mountain View, Los Altos, Palo Alto and parts of Sunnyvale, California. The Alphabet-owned company opened its robotaxi service to the general public in San Francisco in June.
Waymo will initially limit the availability of its Silicon Valley service to users of the Waymo One app who are residents with ZIP codes in the area, the company said. Waymo plans to serve more riders across the region over time. The fleet of vehicles that will be in use in the new coverage areas are fully electric Jaguar I-Pace vehicles with Waymo’s fifth generation of self-driving sensors, software and other technology.
“Opening our fully autonomous ride-hailing service in Silicon Valley marks a special milestone in our Bay Area journey,” Waymo product chief Saswat Panigrahi said in a statement. “This is where Waymo began and where we’re headquartered.”
Waymo expanded its San Francisco Bay Area robotaxi service last summer into Daly City, Broadmoor and Colma. Its robotaxis do not yet carry passengers to San Francisco International Airport.
A spokesperson told CNBC that Waymo is in “active discussions with SFO,” and added that the company is “working to connect” Silicon Valley and San Francisco to “provide seamless autonomous rides across more of the Bay Area in the future.”
Waymo also recently launched a commercial robotaxi service in Austin, Texas, just in time for the city’s annual South by Southwest festival.
While would-be competitors including Elon Musk‘s automaker Tesla, and Amazon-owned Zoox, are continuing their own robotaxi testing and development, Waymo has pulled far ahead of self-driving companies in the U.S.
Before Tuesday’s expansion, Waymo said it was serving more than 200,000 paid trips per week across San Francisco, Los Angeles and Phoenix.
Alphabet doesn’t disclose financial results for the autonomous vehicle business, but Waymo is part of its “Other Bets.” That business unit generated $400 million in the fourth quarter of 2024 and incurred operating losses of $1.17 billion, according to the company’s most recent financial filing.