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Jensen Huang, co-founder and CEO of Nvidia, displays the new Blackwell GPU chip during the Nvidia GPU Technology Conference in San Jose, California, on March 18, 2024.

David Paul Morris/Bloomberg via Getty Images

Nvidia CEO Jensen Huang is expected to reveal details about Rubin, the chipmaker’s next AI graphics processor, on Tuesday at the company’s annual GTC conference. 

While other tech companies usually name their products using combinations of inscrutable letters and numbers, most of Nvidia’s most recent GPU architectures have been named after famous women scientists.

Nvidia is naming its next critical AI chip platform after Vera Rubin, an American astronomer.

The company has never explained its naming convention, and hasn’t emphasized the diversity aspect of its choices, but Nvidia’s chip names that highlight women and minority scientists are one of the most visible efforts to honor diversity in the tech industry during a period where diversity, equity and inclusion, or DEI, initiatives are being slashed by the Trump administration.

Rubin discovered a lot of what is known about “dark matter,” a form of matter that could make up a quarter of the matter of the universe and which doesn’t emit light or radiation, and she advocated for women in science throughout her career.

Nvidia has been naming its architectures after scientists since 1998, when its first chips were based on the company’s “Fahrenheit” microarchitecture. It’s part of the company’s culture – Nvidia used to sell an employee-only t-shirt with cartoons of several famous scientists on it.

It’s one of Nvidia’s quirks that has received more attention as it’s risen to become one of the three most-valuable tech companies and one of the most important suppliers to Google, Microsoft, Amazon, OpenAI, Tesla and Meta.

Investors want to hear on Tuesday how fast the Rubin chips will be, what configurations it will come in and when it might start shipping.

Before revealing a new architecture, Nvidia CEO Jensen Huang usually gives a one-sentence biography of the scientist it’s named after.

“I’d like to introduce you to a very, very big GPU named after David Blackwell, mathematician, game theorist, probability,” Huang said at last year’s GTC conference. “We thought it was a perfect name.”

Rubin is a fitting name for Nvidia’s next chip, which comes as the company tries to solidify the gains it has made in recent years as the leader in AI hardware. “Vera” will refer to Nvidia’s next-generation central processor, and “Rubin” will refer to Nvidia’s new GPU.

FILE PHOTO: World famous astronomer Vera Rubin, 82, in her office at Carnegie Institution of Washington in Washington, DC on January 14, 2010.

Linda Davidson | The Washington Post | Getty Images

Born in Philadelphia in 1928, Rubin studied deep space and worked with other scientists to develop better telescopes and instruments that could collect more detailed data about the universe. In 1968, according to a Nova documentary, she started observing the Andromeda galaxy and collecting the data that would upend science’s understanding of our universe.

Her primary claim to fame came after she observed how quickly galaxies rotate.

“The presumption was that the stars near the center of a galaxy would be orbiting very rapidly, and stars at the outside would be going very slowly,” Rubin said in 1987.

But Rubin realized that she was observing that outer stars were moving quickly, contrary to expectations. They weren’t flying out of orbit, which meant that there had to be more mass scientists weren’t observing — confirming the concept of dark matter.

She was acclaimed during her lifetime, published over 100 papers and held three advanced degrees, but she still faced discrimination because of her sex. Early in her career, Rubin wasn’t allowed to collect her own data, and some observatories didn’t allow women, according to the documentary.

Rubin died in 2016. In 2019, the Vera C. Rubin Observatory, a state-of-the-art telescope in Chile, was named after her. A biography on the federally-funded observatory’s website was edited to remove details about her advocacy for women in science earlier this year, according to ProPublica.

“I hope you will love your work as I love doing astronomy,” Rubin said at a commencement address in 1996. “I hope that you will fight injustice and discrimination in all its guises.”

Rubin isn’t the first woman to be honored with an Nvidia chip named after her.

Before Blackwell, who was the first Black American inducted into the National Academy of Sciences, Nvidia’s most advanced AI chip family was Hopper, named after American computer scientist Grace Hopper, who coined the term “bug” to refer to computer glitches. In 2022, Nvidia released its “Ada Lovelace” architecture, named after the British mathematician who pioneered computer algorithms in the 19th century.

The scientist names used to be a secondary naming convention, taking a back seat to the actual product name, and primarily appearing in marketing copy. Nvidia users more frequently referred to the “H100” chip or marketing names for consumer graphics cards like GeForce RTX 3090.

But last year, Huang emphasized that Blackwell wasn’t a single chip, it was a technology platform, and Nvidia increasingly started using the term “Blackwell” to refer to all of the company’s latest-generation AI products, such as its GB200 chip and DGX server racks.

Keeping momentum going

Now investors and analysts track how many “Hoppers” are in use, and big companies brag about having early access to “Blackwell.”

It’s critical for Nvidia that Rubin achieve the same last-name familiarity level as Hopper and Blackwell.

The company’s sales more than doubled in its fiscal 2025, ended January, to $124.62 billion, thanks to durable sales for the company’s Hopper chips and early demand for the company’s Blackwell chips.

In order to keep growth rising, Nvidia needs to deliver a next-generation chip that justifies its cost and improves on the previous generation’s speeds, power efficiency and cost of ownership.

The company has targeted 2026 for a rollout of the Vera chips, according to an investor presentation last fall. In addition to Vera Rubin, Nvidia is expected to discuss Blackwell Ultra, an updated version of its Blackwell chips that analysts expect the company to start selling later this year.

Huang also teased during an earnings call last month that he’ll show the “next click” after Vera Rubin. That architecture will likely be named after a scientist, too.

“These products should excite partners at the conference ranging from Microsoft to Dell to sovereigns, which normally would please investors,” Melius Research analyst Ben Reitzes wrote in a note on Monday.

Tuesday’s keynote will also be a test of Nvidia’s relatively new release cadence, where it strives to reveal new chips on an annual basis. Investors will also want to see whether Nvidia can continue to impress tech critics and developers while releasing new chip families on a faster schedule than it’s used to. Blackwell was announced last March, and its sales started showing up in Nvidia’s October quarter.

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Applied Materials shares sink 10% on light forecast amid macroeconomic uncertainties

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Applied Materials shares sink 10% on light forecast amid macroeconomic uncertainties

The Applied Materials logo on Dec. 17, 2024.

Nurphoto | Nurphoto | Getty Images

Applied Materials shares sank more than 10% in extended trading Thursday as the semiconductor equipment company provided outlook for the current quarter that came in light.

Here’s how Applied Materials did in its third-quarter earnings results versus LSEG consensus estimates:

  • EPS: $2.48, adjusted, versus $2.36 estimated.
  • Revenue: $7.3 billion vs $7.22 billion estimated.

Applied Materials said it expects $2.11 per share in adjusted earnings in the current quarter, lower than LSEG estimates of $2.39 per share. The company said to expect $6.7 billion in revenue, versus $7.34 billion estimated.

CEO Gary Dickerson said that the current macroeconomic and policy environment is “creating increased uncertainty and lower visibility.” He said the company’s China business is particularly effected by the uncertainty.

The Trump administration’s tariffs could double the price of imported chips unless companies buying them commit to building in the U.S. Applied Materials makes tools for chip foundries to physically make chips, much of which currently happens in Asia.

Applied Materials said that it has a large backlog of pending export license applications with the U.S. government, but that it’s assuming none of them will be issued in the next quarter.

“We are expecting a decline in revenue in the fourth quarter driven by both digestion of capacity in China and non-linear demand from leading-edge customers given market concentration and fab timing,” the company’s finance chief said in a statement. He added that it expected lower China business to continue for several more quarters.

Applied Materials reported $1.78 billion in net income, or $2.22 per diluted share in the quarter, versus $1.71 billion or $2.05 in the year-ago period.

The company’s most important division, semiconductor systems, reported $5.43 billion in sales, topping estimates, and representing a 10% rise from last year.

Applied Materials was praised by President Donald Trump earlier this month after it was included in an Apple program to make more chips in the U.S.

Apple said it would partner with the chipmaker to produce more manufacturing equipment in Austin, Texas.

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Intel stock climbs 7% on report Trump administration is considering stake in chipmaker

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Intel stock climbs 7% on report Trump administration is considering stake in chipmaker

Lip-Bu Tan, chief executive officer of Intel Corp., departs following a meeting at the White House in Washington, DC, US, on Monday, Aug. 11, 2025.

Alex Wroblewski | Bloomberg | Getty Images

Intel shares rose 7% on Thursday after Bloomberg reported that the Trump administration is in talks with the chipmaker to have the U.S. government take a stake in the struggling company.

Intel is the only U.S. company with the capability to manufacture the fastest chips on U.S. shores, although rivals including Taiwan Semiconductor Manufacturing Company and Samsung also have U.S. factories. President Donald Trump has called for more chips and high technology to be manufactured in the U.S.

The government’s stake would help fund factories that Intel is currently building in Ohio, according to the report.

Earlier this week, Intel CEO Lip-Bu Tan visited Trump in the White House, a meeting that took place after the president had called for Tan’s resignation based on allegations he has ties to China.

Intel said at the time that Tan is “deeply committed to advancing U.S. national and economic security interests.” An Intel representative declined to comment about reports that the government is considering taking a stake in the company.

“We look forward to continuing our work with the Trump Administration to advance these shared priorities, but we are not going to comment on rumors or speculation,” the spokesperson said.

Tan took over Intel earlier this year after the chipmaker failed to gain significant share in artificial intelligence chips, while it was spending heavily to build its foundry business, which manufactures chips for other companies.

Intel’s foundry business has yet to secure a major customer, which would be a critical step in moving towards expansion and giving other potential customers the confidence to turn to Intel for manufacturing.

In July, Tan said that Intel was canceling plans for manufacturing sites in Germany and Poland and would slow down development in Ohio, adding that spending at the chipmaker would be closely scrutinized.

Under Trump, the U.S. government has increasingly moved to put itself at the center of deals in major industries. Last week, it said it would take 15% of certain Nvidia and Advanced Micro Devices chip sales to China. The Pentagon bought a $400 million equity stake in rare-earth miner MP Materials. It also took a “golden share” in U.S. Steel as part of a deal to allow Nippon Steel to buy the U.S. industrial giant.

Intel shares are now up 19% this year after losing 60% of their value in 2024, the worst year on record for the chipmaker.

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Palantir’s astronomical growth in 3 charts

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Palantir's astronomical growth in 3 charts

Alexander Karp, chief executive officer and co-founder of Palantir Technologies Inc.

Scott Eelis | Bloomberg | Getty Images

Palantir‘s astronomical rise since its public debut on the New York Stock Exchange in a 2020 direct listing has been nothing short of a whirlwind.

Over nearly five years, the Denver-based company, whose cofounders include renowned venture capitalist Peter Thiel and current CEO Alex Karp, has surged more than 1,700%. At the same time, its valuation has broken new highs, dwarfing some of the world’s technology behemoths with far greater revenues.

The artificial intelligence-powered software company continued its ascent last week after posting its first quarter with more than $1 billion in revenue, reaching new highs and soaring past a $430 billion market valuation.

Shares haven’t been below $100 since April 2025. The stock last traded below $10 in May 2023, before beginning a steady climb higher.

Retail investors are a key part of the stock’s strength.

Last month, retail poured $1.2 billion into Palantir stock, according to data from Goldman Sachs.

Here’s a closer look at Palantir’s growth over the last five years and how the company compares to megacap peers.

Government money

Government contracts have been one of Palantir’s biggest growth areas since its inception.

Last quarter, the company’s U.S. government revenue grew 53% to $426 million. Government accounted for 55% of the company’s total revenue but commercial is showing promise. Those revenues in the U.S. grew 93% last quarter, Palantir said.

Still, one of the company’s oldest customers is the U.S. Army.

Earlier this month, the company inked a contract worth up to $10 billion for data and software to streamline efficiencies and meet growing military needs. In May, the Department of Defense boosted its agreement with Palantir for AI-powered battlefield capabilities by $795 million.

“We still believe America is the leader of the free world, that the West is superior,” Karp said on an earnings call earlier this month. “We have to fight for these values; we should give American corporations, and, most importantly, our government, an unfair advantage.”

Beyond the U.S.

The U.S. has been a key driver of Palantir’s growth, especially as the company scoops up more contracts with the U.S. military.

Palantir said the U.S. currently accounts for about three-quarters of total revenues. Commercial international revenues declined 3% last quarter and analysts have raised concerns about that segment’s growth trajectory.

Over the last five years, U.S. revenues have nearly quintupled from $156 million to about $733 million. Revenues outside the U.S. have doubled from about $133 million to $271 million.

Paying a premium

Palantir’s market capitalization has rapidly ascended over the last year as investors bet on its AI tools, while its stock has soared nearly 500%.

The meteoric rise placed Palantir among the top 10 U.S. tech firms and top 20 most valuable U.S. companies. But Palantir makes a fraction of the revenue of the companies in those lists.

Last quarter, Palantir reported more than $1 billion in quarterly revenue for the first time, and its forward price-to-earnings ratio has surged past 280 times.

By comparison, Apple and Microsoft posted revenue of $94 billion and $76 billion during the period, respectively, and carry a PE ratio of nearly 30 times.

Forward PE is a valuation metric that compares a company’s future earnings to its current share price. The higher the PE, the higher the growth expectations or the more overvalued the asset. A lower price-to-earnings ratio suggests slower growth or an undervalued asset.

Most of the Magnificent Seven stocks, except for Nvidia and Tesla, have a forward PE that hovers around the 20s and 30s. Nvidia trades at more than 40 times forward earnings, while Tesla’s sits at about 198 times.

At these levels, investors are paying a jacked-up premium to own shares of one of the hottest AI stocks on Wall Street as its valuation has skyrocketed to astronomical heights.

“This is a once-in-a-generation, truly anomalous quarter, and we’re very proud,” Karp said on an earnings call following Palantir’s second-quarter results. “We’re sorry that our haters are disappointed, but there are many more quarters to be disappointed.”

CNBC’s Gabriel Cortes contributed to this story.

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