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Meta gets EU regulator nod to train AI with social media content

Tech giant Meta has been given the green light from the European Union’s data regulator to train its artificial intelligence models using publicly shared content across its social media platforms.

Posts and comments from adult users across Meta’s stable of platforms, including Facebook, Instagram, WhatsApp and Messenger, along with questions and queries to the company’s AI assistant, will now be used to improve its AI models, Meta said in an April 14 blog post.

The company said it’s “important for our generative AI models to be trained on a variety of data so they can understand the incredible and diverse nuances and complexities that make up European communities.”

Technology, European Union, Social Media, Data, Meta

Meta has a green light from data regulators in the EU to train its AI models using publicly shared content on social media. Source: Meta

“That means everything from dialects and colloquialisms, to hyper-local knowledge and the distinct ways different countries use humor and sarcasm on our products,” it added.

However, people’s private messages with friends, family and public data from EU account holders under the age of 18 are still off limits, according to Meta.

People can also opt out of having their data used for AI training through a form that Meta says will be sent in-app, via email and “easy to find, read, and use.”

EU regulators paused tech firms’ AI training plans

Last July, Meta delayed training its AI using public content across its platforms after privacy advocacy group None of Your Business filed complaints in 11 European countries, which saw the Irish Data Protection Commission (IDPC) request a rollout pause until a review was conducted.

The complaints claimed Meta’s privacy policy changes would have allowed the company to use years of personal posts, private images, and online tracking data to train its AI products.  

Meta says it has now received permission from the EU’s data protection regulator, the European Data Protection Commission, that its AI training approach meets legal obligations, and the company continues to engage “constructively with the IDPC.”

“This is how we have been training our generative AI models for other regions since launch,” Meta said.

“We’re following the example set by others, including Google and OpenAI, both of which have already used data from European users to train their AI models.”

Related: EU could fine Elon Musk’s X $1B over illicit content, disinformation

An Irish data regulator opened a cross-border investigation into Google Ireland Limited last September to determine whether the tech giant followed EU data protection laws while developing its AI models.

X faced similar scrutiny and agreed to stop using personal data from users in the EU and European Economic Area last September. Previously, X used this data to train its artificial intelligence chatbot Grok. 

The EU launched its AI Act in August 2024, establishing a legal framework for the technology that included data quality, security and privacy provisions. 

Magazine: XRP win leaves Ripple a ‘bad actor’ with no crypto legal precedent set

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US SEC’s Crenshaw takes aim at crypto in final weeks at the agency

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US SEC's Crenshaw takes aim at crypto in final weeks at the agency

SEC Commissioner Caroline Crenshaw, expected to leave the agency in less than a month, used one of her final public speaking engagements to address the regulator’s response to digital assets.

Speaking at a Brookings Institution event on Thursday, Crenshaw said standards at the SEC had “eroded” in the last year, with “markets [starting] to look like casinos,” and “chaos” as the agency dismissed many years-long enforcement cases, reduced civil penalties and filed fewer actions overall.

The commissioner, expected to depart in January after her term officially ended in June 2024, also criticized many crypto users and the agency’s response to the markets.

Cryptocurrencies, Politics, SEC, Policies, Enforcement
SEC Commissioner Caroline Crenshaw speaking at a Brookings Institution event on Thursday. Source: Brookings

“People invest in crypto because they see some others getting rich overnight,” said Crenshaw. “Less visible are the more common stories of people losing their shirts. One thing that consistently puzzles me about crypto is what are cryptocurrency prices based on? Many, but not all, crypto purchasers are not trading based on economic fundamentals.”

She added:

“I think it’s safe to say [crypto purchasers are] speculating, reacting to hysteria from promoters, feeding a desire to gamble, wash trading to push up prices, or, as one Nobel laureate has posited, ‘betting on the popularity of the politicians who support or stand to benefit from the success of crypto.’” 

In contrast to Crenshaw’s remarks, SEC Chair Paul Atkins, Commissioner Hester Peirce and Commissioner Mark Uyeda have all publicly expressed their support for the agency’s approach to digital assets and the Trump administration’s direction of policy.

Peirce and Atkins spoke at a Blockchain Association Policy Summit this week to discuss crypto regulation and a path forward on market structure under consideration in the Senate.

Related: Crypto industry fears ‘vehemently anti crypto’ Caroline Crenshaw SEC vote

During the Thursday event’s question-and-answer session, Crenshaw expanded on her views of crypto, stating that it was a “tiny piece of the market,” and suggested that the SEC focus on other regulatory concerns. In addition, she expressed concern that the agency was heading toward giving crypto companies an exception from policies that applied to traditional finance.

“I do worry that as the crypto rules are perhaps implemented, or perhaps we just put out more guidance […] where we say they are not securities, where we loosen the basic fundamentals of the securities laws so that they can operate in our system, but without any of the guardrails that we have in place. I do worry that that can lead to more significant market contagion,” said Crenshaw.

The final throes of bipartisan financial regulators under Trump?

The departure of Crenshaw would leave the SEC with three Republican commissioners, two of whom were nominated by US President Donald Trump. As of Thursday, Trump had not made any announcements signaling that he ever planned to nominate another Democrat to the SEC, and Crenshaw said the agency’s staff had been reduced by about 20% in the last year.