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Anthropic is stepping up its global enterprise ambitions.

The $183 billion artificial intelligence startup has grown its business customer base from under 1,000 to more than 300,000 in just two years, as demand for Claude‘s models accelerates across industries and regions.

On Friday, the company announced it will triple its international workforce and expand its applied AI team fivefold in 2025, as it scales beyond the U.S. and intensifies competition with OpenAI, Microsoft and Google.

That expansion comes as international demand increasingly drives the company’s momentum.

Claude’s global usage has reached an inflection point: nearly 80% of activity now comes from outside the United States. On a per-person basis, adoption in countries like South Korea, Australia and Singapore has already surpassed that of the U.S.

In an exclusive interview, Chief Commercial Officer Paul Smith told CNBC that Anthropic’s international growth is outpacing even their most ambitious forecasts, with major customers coming online well before boots hit the ground. 

“What is amazing is we haven’t, up until recently, had significant human presence in Europe, in Japan, in our international markets, and yet we already have a very, very significant business over there,” said Smith. 

He pointed to rapid adoption in sectors like life sciences and sovereign wealth management.

At Novo Nordisk, the Danish pharmaceutical giant behind Ozempic, Claude helped compress what’s typically a three-month analysis and reporting phase at the end of a drug development cycle into just a few days.

Smith said Anthropic is now ramping up hiring across its priority global markets.

The company is recruiting country leads for India, Australia and New Zealand, Korea, and Singapore, with broader expansion underway across the UK, northern and southern Europe, Germany, Austria, and Switzerland.

As part of its international push, Anthropic is opening its first Asia office in Tokyo and scaling operations across Europe — including more than 100 new roles in Dublin and London and a research-focused hub in Zurich. Additional locations are expected to follow in the coming months.

The global expansion is being spearheaded by Chris Ciauri, who recently joined Anthropic as managing director of international. A longtime enterprise veteran, Ciauri previously served as CEO of Unily and held senior roles at Google Cloud and Salesforce, where he worked alongside Smith and helped grow EMEA revenue from $200 million to more than $3 billion. 

“G20 governments are approaching us about doing really, really interesting things at a citizen enablement level,” he told CNBC, adding that large companies across Europe and Asia are also now engaging Anthropic on industry-specific use cases.

Anthropic hits $183 billion valuation

A new front in the AI wars

Anthropic’s push abroad comes as the enterprise AI race enters a more mature and competitive phase.

The company recently hit a $5 billion revenue run-rate, up from $87 million at the start of 2024, fueled by growing demand for its Claude family of models in enterprise environments.

That milestone puts Anthropic squarely in competition with the incumbents. 

OpenAI this week launched an $850 billion global infrastructure expansion with Oracle, Nvidia, and SoftBank to support continued growth. Microsoft and Google, meanwhile, are embedding AI into every layer of their productivity, cloud, and developer ecosystems — making it easier for CIOs to tack on tools like Copilot or Gemini without overhauling their stack.

Anthropic is betting that companies want more than an add-on.

The pitch is a pure-play AI experience, with direct access to Claude’s frontier models — not just a wrapper inside legacy software. That strategy has become a key point of differentiation as enterprises shift from experimentation to implementation at scale.

Across sectors, organizations are now embedding AI into core workflows, not just for summarization or chat, but for tasks like customer service, fraud detection, regulatory analysis, code review, and complex decision-making.

Still, Smith said most large enterprises are adopting hybrid strategies combining direct access to Claude with integrations through AWS, Google Cloud, and other third-party platforms, and emphasized that these partnerships are additive, not competitive.

“There’s a very good reason why, if you’re an AWS customer, you should also consume Anthropic through Bedrock — and if you’re a great Google customer, through Vertex,” he said. 

Ultimately, he said, an enterprise will have a multi-faceted relationship with a player like Anthropic.

Anthropic’s applied AI team, which helps customers deploy Claude at scale, is set to grow fivefold in the next year.

Unlike some rivals, the company doesn’t rely on productivity suite integration or a legacy install base. Its focus is on building deep, domain-specific systems tailored to verticals like telecom, pharmaceuticals, financial services, and government.

“You need the applied AI team that understands their particular industry context,” Smith said.

He explained that true enterprise deployment also requires a broader ecosystem: both large global systems integrators and niche consultancies trained to implement Claude Code and build custom agents.

Anthropic is also investing in 24/7 support and infrastructure for data sovereignty — especially important for customers in regulated sectors.

OpenAI accelerates global expansion to win enterprise deals directly from customers

“We’re meticulously working through everything that you need that removes the barriers to adoption in these very large enterprises,” Smith said, emphasizing that enterprise isn’t just one part of their business, it’s the entire focus.

At the same time, OpenAI has been aggressively scaling its international enterprise efforts.

OpenAI Chief Operating Officer Brad Lightcap has grown the company’s go-to-market team from about 50 to more than 700 over the past 18 months, spanning sales, customer success, developer relations, and strategic partnerships. 

Last month, OpenAI opened offices in Brazil, India, and Australia — and this week in Abilene, Texas, CEO Sam Altman told CNBC that usage of ChatGPT has surged roughly tenfold over the past 18 months, thanks in large part to growth on the enterprise side.

That momentum continued on Thursday, when OpenAI deepened its enterprise reach with a formal integration into Databricks — signaling a new phase in its push for commercial adoption.

Anthropic taps Gulf wealth: $13B raise brings in Qatar’s sovereign fund at $183B valuation

Claude’s global customer base

As enterprise AI adoption accelerates, so too does scrutiny.

A recent MIT study found that many so-called deployments have shown little to no measurable impact — raising real questions about how deeply these tools are actually being integrated. But Anthropic executives say Claude is already delivering tangible results at scale.

Across Europe and Asia-Pacific, Claude is powering core enterprise operations.

At Norway’s Norges Bank Investment Management, the world’s largest sovereign wealth fund, Claude helps analyze multi-billion-dollar investments and has already saved 213,000 hours, a 20% productivity gain across 9,000 portfolio companies.

Novo Nordisk cut clinical documentation time from more than 10 weeks to 10 minutes and halved review cycles. SK Telecom, which is deploying Claude in Korea as part of a company-wide AI overhaul, boosted customer service quality by 34%. The European Parliament made millions of historical documents searchable and translatable, and the Commonwealth Bank of Australia slashed scam losses by 50%.

“The demand signal we’ve got is unprecedented. It’s like nothing I’ve ever seen,” said Smith. “There isn’t a single enterprise in the world where they don’t have some kind of software development backlog.”

Smith said Claude Code, launched in May, is already a $500 million product, with usage up 10x in just three months.

“It’s one of the fastest-growing products that’s ever been launched,” he said. “It’s an entry point. Happens to be an incredibly popular entry point right now.”

But the impact goes well beyond software development.

Localization — both linguistic and cultural — is part of what Ciauri sees as a key differentiator. He pointed to Panasonic’s Claude integration as an example, with the Japanese conglomerate using their models tailored to local language and cultural context.  

“That’s a super important differentiator as you think about how you really maximize results for enterprise,” said Ciauri.

“You get these pockets of success,” Smith added, “that you can then start to scale.”

WATCH: AI firms pull in $65 billion so far this year, claiming 77% of venture dollars

AI firms pull in $65 billion so far this year, claiming 77% of venture dollars

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How CATL is changing EV battery tech in Europe [Video]

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3 hours ago

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September 26, 2025

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How CATL is changing EV battery tech in Europe [Video]

Electric vehicles have come a long way, but let’s be real—they still have their hangups: “range anxiety,” long charging times, and questions about safety and sustainability. But what if all those worries could be put to rest?

At IAA Mobility in Munich, CATL, one of the world’s biggest battery makers, unveiled a new technology that could revolutionize EVs.

Shenxing Pro: Go Far, Last Long

CATL debuted two versions of its next-gen Shenxing Pro battery. One is all about distance and durability. Picture this: a single charge gets you up to 758 km (or about 470 miles). That’s enough to drive from Houston to Memphis without a single stop. And it’s not just about the distance; this thing is built to last. It promises a lifespan of 12 years or 1,000,000 km, with only around 9% degradation after 200,000 km. That’s a huge leap from today’s EV batteries, which often lose up to 30% of their capacity over the same period.

Fast Charging, Even When It’s Freezing

Tired of waiting around for your car to charge? The second version of the Shenxing Pro is for you. It’s the Super Fast Charging model, designed to get you back on the road in minutes. CATL says it can add a whopping 478 km of range in just 10 minutes under perfect conditions. And here’s the best part: it holds its own in the cold. We all know how much cold weather messes with most EV batteries, but the Shenxing Pro still delivers up to 410 km of range in just 20 minutes at a chilling -20°C. That’s better than many EVs perform in normal temperatures!

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No Propagation 3.0: Safety First

Safety is a top concern with EV batteries, especially the risk of thermal runaway—that’s when one cell overheats and triggers a dangerous chain reaction. CATL’s new No Propagation 3.0 platform is engineered to stop that domino effect cold. It uses special fireproof coatings and a cell structure that quickly cools down and relieves pressure. In the rare event of a problem, the battery can still provide stable power for over an hour. That extra time is a lifeline, giving drivers the chance to get to safety and ensuring critical systems like advanced driver-assistance features stay online when you need them most.

Getting Greener, At Scale

CATL is also tackling the sustainability issue head-on. Through a new initiative called the Global Energy Circular Commitment (GECC), they aim to cut the use of new raw materials by half over the next two decades. They’re already a leader in this space, operating the world’s largest battery recycling network. Since 2024, they’ve recycled over 130,000 tons of used batteries, recovering 99.6% of crucial metals like nickel, cobalt, and manganese.

The Whole Package

What’s so impressive about the Shenxing Pro isn’t just one feature—it’s everything working together. By improving range, charging speed, safety, and sustainability all at once, CATL isn’t just fixing a single problem; they’re taking on the biggest obstacles to widespread EV adoption. If these batteries live up to the hype, the next wave of EVs could be more efficient, more reliable, and a whole lot greener.

The bottom line? CATL’s latest battery tech in tandem with other commitments could prove to be the building blocks for the next wave of EVs in Europe and beyond.


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Anker SOLIX Early Prime Day Sale with up to 65% power station discounts from $299, Exclusive DELTA 2 + 5,000mAh power bank low, more

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September 26, 2025

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Anker SOLIX Early Prime Day Sale with up to 65% power station discounts from 9, Exclusive DELTA 2 + 5,000mAh power bank low, more

As yesterday was particularly EV heavy, today’s Green Deals is being led by multiple power station discounts, with the headliner being Anker’s SOLIX Early Prime Day Sale with up to 65% initial discounts, free gifts, extra savings, and more starting from $299. Among the massive lineup, we spotted Anker’s SOLIX F3000 Portable Power Station starting at a new $1,449 low. There’s also an exclusive $690 in savings on EcoFlow’s DELTA 2 Power Station with a FREE 5,000mAh magnetic power bank at a $379 low, as well as the brand’s latest 48-hour Early Prime Day flash sale, which has dropped the DELTA Pro 3 440W solar bundle to a new $2,999 low. From there, we have Birdfy feeders/birdhouse lows, Velotric’s $699 folding e-bike, a rare Husqvarna tool discount, and more waiting for you below. And don’t forget about all the hangover deals collected at the bottom of the page, like yesterday’s Lectric Ultimate Tailgating Flash Sale, or the Segway Roll into Fall Savings Sale, and more.

Head below for other New Green Deals we’ve found today and, of course, Electrek’s best EV buying and leasing deals. Also, check out the new Electrek Tesla Shop for the best deals on Tesla accessories.

Save up to 65% on power stations during Anker’s SOLIX Early Prime Day Sale with extra savings, free gifts, and more from $299

Anker has launched its SOLIX Early Prime Day Sale through October 6 with up to 65% initial discounts, plus there are three tiers of extra savings, free gifts on select units, and you can score an additional 7% savings by subscribing and becoming a member, if you’re not one already. Amongst the massive lineup of deals, we spotted Anker’s new SOLIX F3000 Portable Power Station with a FREE protective cover ($99 value) dropping to $1,449 shipped right now, which beats out Amazon’s pricing by $50 that doesn’t come with any cover. It’s been carrying a $2,599 full price since hitting the market in June, which we’ve seen drop as low as $1,599 until today, which was the one-time rate seen during July’s Prime Day event. Now the costs are going lower than ever, as you score $1,249 in savings at a new all-time low price. Head below for more on this unit, the sale’s promotions, and the rest of the SOLIX lineup of deals.

Let’s rundown all the extra savings opportunities while Anker’s SOLIX Early Prime Day Sale continues, starting with the 7% extra savings you can earn by subscribing on the site (for free), which will be emailed to you. From there, orders over $3,000 will receive an additional $120 discount, orders over $4,000 get a $200 discount, and orders over $5,000 get a $350 discount – all off the cart’s total. Depending on which units you’re buying, you might also be getting FREE included gear like protective covers, cables of various kinds, and more.

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If you want significantly more backup power than smaller, more compact units afford, then Anker’s SOLIX F3000 power station is likely the perfect companion to join your at-home and out-of-home life. It starts with a 3,072Wh LiFePO4 capacity that you can invest further in to expand up to 24kWh. It boasts 11 output ports (including a TT-30R AC port for RV support), through which it can deliver up to 3,600W of power that will double to 7,200W if you pair two stations together (with the appropriate cable).

This newer model brings along passthrough charging functionality from gas generators for up to 3,600W of input that adds versatility to its emergency backup capabilities after sudden power loss. You can also plug it into an AC outlet, as well as charge from your EV too, and don’t forget the 2,400W of solar input that can fully recharge its battery in under two hours with enough sunlight.

***Note: Extra savings – particularly the 7% discount you may be able to score – has not been factored into the prices below, so be sure to subscribe if you’re not already a member to score even better deals! Also be aware that any free gear accompanying particular purchases are shown on the unit’s varying landing pages.

Anker’s other SOLIX Early Prime Day F3000 deals:

Anker’s Early Prime Day SOLIX F2000 deals:

Anker Early Prime Day Standard F3800 station/solar deals:

Anker Early Prime Day Standard F3800 home backup deals:

Anker Early Prime Day SOLIX F3800 Plus station/solar deals:

Anker Early Prime Day SOLIX F3800 Plus home backup deals:

Anker’s Early Prime Day SOLIX C1000 Gen 1 and 2 deals:

Anker’s Early Prime Day under 1kWh SOLIX station deals:

Anker’s Early Prime Day SOLIX electric cooler deals:

For Anker’s full lineup of SOLIX Early Prime Day Sale accessory deals on expansion batteries, solar panels, and more – be sure to scroll to the bottom of the landing page here to check them out.

ecoflow delta 2 power station sitting on windowsill surrounded by plants

Pick up EcoFlow’s DELTA 2 1,024Wh LiFePO4 station with a FREE 5,000mAh magnetic power bank at an exclusive $379 low ($690 savings)

We have an exclusive deal for our readers from Wellbots on EcoFlow’s DELTA 2 Portable Power Station with a FREE Rapid 5000 Magnetic Power Bank for $379 shipped, after using the exclusive code 9TO5FREEBIE at checkout. It’s starting off already down from its $999 tag to $429, which is the second-best price we have tracked on the standalone power station, behind its $399 all-time low. Not only does the extra savings cut that price further to land $20 under that low price, but you’re also getting additional value in the free power bank that would run you $70. All-in-all, you’re looking at a total of $690 savings at the best price we can find anywhere.

If you want to learn more about this power station, be sure to check out our original coverage of this exclusive deal here.

man using EcoFlow DELTA Pro 3 power station to run computer in blackout

EcoFlow’s latest Early Prime Day flash sale drops the DELTA Pro 3 440W solar bundle to a new $2,999 low, more

As part of its ongoing Early Prime Day Sale, EcoFlow has launched the second of its 48-hour flash sales, taking up to 61% off four units – though, if you want to score the DELTA 2 power station, you’ll get it at $379 and coming with a 5,000mAh magnetic power bank with our exclusive deal we secured. Among the other three offers, we’re seeing EcoFlow’s DELTA Pro 3 Portable Power Station bundled with two 220W solar panels for $2,999 shipped, with the closest bundle at Amazon being with a single 400W panel that sits $100 lower. This bundle would normally run you $3,699 at full price, with discounts up until this sale only having seen it go as low as $3,099. You’re looking at a $700 discount through September 27, dropping the price lower than ever to the best rate we have tracked.

If you want to learn about this power station’s impressive capabilities, as well as the other offers, be sure to check out our original coverage of this 48-hour flash sale here.

Birdfy Smart Hummingbird feeder and solar panel set up with birds flying around it

Enjoy up-close Hummingbird visits with this smart solar-powered Birdfy feeder at its $110 low, more from $100

Through its official Amazon storefront, Birdfy is offering a massive amount of discounts on its eco-friendly and solar-powered smart feeders, birdhouses, and more, like the Hummingbird Feeder with a solar-powered camera at $109.99 shipped. This device has only been on the market since June, first launching with a $200 price tag on Amazon, which has been keeping lower at $130 since August. This rate first appeared as a series of short-term discounts that are now extending for a much longer period, giving you more time to take advantage of the $20 markdown off the going rate for the best price we have tracked. Head below for more on this device and the others seeing discounts right now.

If you want to learn more about this smart feeder, or the other devices seeing discounts, be sure to check out our original coverage of these deals here.

Velotric's Fold 1 Lite e-bike

Velotric’s space-saving Fold 1 Lite e-bike with a 440-pound payload and up to 48-mile range at second-best $699 rate

Velotric has some looming discounts on a selection of e-bikes at the moment, with a notably low price on the Fold 1 Lite e-bike at $699 shipped. It would normally cost you $1,099 were you buying it at full price, which we’ve mainly seen dropped down to $999 and $899 rates over 2025, with some falls as low as $599 that only appeared once back in July. You’re looking at the next-best price while the $400 savings last here, giving you a much more affordable commuter that doubles on saving space when not in use.

If you want to learn more about this e-bike, be sure to check out our original coverage of this deal here.

woman shaping up grass around flower bed with Husqvarna WeedEater 320iL 16-inch cordless string trimmer

Husqvarna’s WeedEater 320iL 16-inch cordless string trimmer comes with a 4.0Ah battery at $269

Amazon is now offering the Husqvarna WeedEater 320iL 16-inch Cordless String Trimmer with a 4.0Ah battery at $269 shipped, after clipping the on-page coupon. Normally going for $319 in full, we saw it drop to its $200 low for July’s short Prime Day period, with things since the middle of that month having kept costs at its full rate, with two drops to $280 in the time since. While this isn’t the lowest price, it is one of the rarer instances of a significant discount on Husqvarna equipment recently, with the 16% markdown here providing a solid $50 in savings while giving you a heavy-duty means to keep weeds and grass under control.

If you want to learn more about this string trimmer, be sure to check out our original coverage of this deal here.

Best Fall EV deals!

Best new Green Deals landing this week

The savings this week are also continuing to a collection of other markdowns. To the same tune as the offers above, these all help you take a more energy-conscious approach to your routine. Winter means you can lock in even better off-season price cuts on electric tools for the lawn while saving on EVs and tons of other gear.


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Hyundai wants you to feel how smooth its EVs drive with a unique 24-hour ‘Rest Drive’

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4 hours ago

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September 26, 2025

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Hyundai wants you to feel how smooth its EVs drive with a unique 24-hour 'Rest Drive'

Hyundai-Rest-Drives-EVs

Hyundai wants to give you the chance to see for yourself just how peaceful the ride is in its EVs. In the UK, Hyundai is offering a new 24-hour “Rest Drive” for the new Kona Electric, allowing you to experience it on your daily travels.

Hyundai UK launches 24-hour ‘Rest Drive’ to test EVs

If you haven’t driven an electric vehicle, it’s hard to describe how much more relaxing the drive is compared to a traditional gas-powered car.

Without a massive internal combustion engine (ICE) under the hood and drastically fewer moving parts, EVs are nearly silent to drive. This is why most places require them to have some sort of alert system when backing up now.

Hyundai sees it as an opportunity. After conducting a study, Hyundai Motor UK found that 73% of parents admit to taking their child for a ride in the car to help them fall asleep.

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Apparently, those laps around the neighborhood add up quickly. On average, it added up to nine hours a month behind the wheel. The biggest frustrations for parents trying to get their kids to sleep were sitting in traffic (42%), engine noise (41%), and stopping for gas (36%).

Hyundai-Rest-Drives-EVs
Hyundai launches “Rest Drives,” a 24-hour test drive of the Kona Electric (Source: Hyundai UK)

On the other hand, parents said a smooth ride (65%) was the top factor that would help their child fall asleep more easily.

To allow parents in the UK to experience the peacefulness of EVs, Hyundai launched “Rest Drives.” The new program offers 24-hour test drives of the Hyundai Kona Electric.

Hyundai-Rest-Drives-EVs
The Hyundai Kona Electric (Source: Hyundai UK)

The Kona EV offers a WLTP range of 319 miles, fast charging capabilities, and is equipped with Hyundai’s latest safety and connectivity tech.

Hyundai offers an electric vehicle for almost everyone, including the Inster, Kona Electric, IONIQ 5, IONIQ 6, and IONIQ 9. Next year, it will launch the IONIQ 3, the production version of the Concept THREE unveiled at IAA Mobility 2025 earlier this month.

Hyundai-Rest-Drives-EVs
The interior of the Hyundai Kona Electric (Source: Hyundai UK)

Looking to try out the Kona Electric? Hyundai is offering the extended Rest Drive offer until October 31, 2025, at the following participating retailers. You can apply and find more information on Hyundai’s UK website.

  • Marshall – Gatwick
  • Berry – Chiswick
  • Vertu – Banbury
  • Evans Halshaw – Milton Keynes
  • Howards – Taunton
  • Paul Rigby – Stratford upon Avon
  • Wessex – Cardiff
  • Read – Burton
  • West Riding – Manchester
  • Drive Hyundai – York
  • Vertu – Edinburgh West
  • Vertu – Nottingham
  • Vertu – Bristol
  • Arnold Clark – Glasgow

At the end of the test, retailers will offer parents a “Rest Drives” baby box. The gift includes a soft Jellycat toy, cosy travel blanket, engaging baby book, and healthy snacks, which Hyundai said were carefully chosen to keep kids “calm, content, and rested on the road.”

Hyundai doesn’t offer this kind of program in the US. At least, not yet. But, if you want to get behind the wheel of the IONIQ 5, IONIQ 6, IONIQ 9, or Kona Electric, you can use our links below to find models near you.


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