As global EV sales climb, Nissan looks to compete with leaders like Tesla and BYD. Nissan now plans to export EVs made in China globally to drive down costs and boost sales.
Nissan will build EVs in China and export them globally
Electric vehicle sales hit a new record last month, with nearly 1 million units sold. The US alone hit a major milestone this month with over 1 million EVs sold in 2023.
Once viewed as a leader in the EV market, Nissan aims to revamp sales. The Japanese automaker announced a deal with one of Beijing’s top universities to harness China’s resources as it looks to compete in the global EV race.
The partnership aligns with Nissan’s commitment to “in China, for China and world.” Nissan and Tsinghua University will establish a joint research center next year.
The focus will be on attracting younger buyers, like Gen Z. It will also look into expanding EV charging, battery recycling, and energy management.
“We hope that this collaboration will help us gain a deeper understanding of the Chinese market,” Nissan’s CEO, Makoto Uchida, said. He explained that the partnership will help Nissan “better meet the needs” of EV buyers in China and overseas.
Nissan’s Intelligent Factory is operating at full steam after a slow start due to COVID-19 and the global chip shortage. Nissan has built nearly the same (26,900) numbers of EVs from April to October as it did all last fiscal year (27,600).
The news comes as Nissan aims to cut costs to better compete with leaders like BYD and Tesla. Its Intelligent Factory has helped reduce production costs by 10%, according to Nissan.
Masashi Matsuyama, president of Nissan China, told reporters that the company is looking to export upcoming EVs made in China to rival domestic automakers like BYD.
Electrek’s Take
Nissan is joining Tesla, Ford, and other automakers that build EVs in China to export to global markets.
With lower material and production costs, EVs can be built in China for less. As sales of its first electric car, the LEAF, continue fading, Nissan looks to spark life back into the brand with lower-cost EVs.
Nissan plans to build a next-gen LEAF, ahead of an electric Juke and Qashqai at its Sunderland UK plant. The decade-old LEAF will be reborn as a crossover coupe SUV. Reports suggest it will look more like a “mini-Ariya” EV. The new model is expected to debut next year.
After being topped by BYD in passenger car sales last month for the first, Nissan looks to take back its share with competitive EVs.
FTC: We use income earning auto affiliate links.More.
Fancy German-made mid-drives are often considered the premier option for electric bikes, offering higher precision engineering and an overall more sophisticated experience. But they’ve also been quite pricey, at least until Ride1Up began running an incredible sale on its normally $2,195 Prodigy XC electric mountain bike, marked down to just $1,295.
I reviewed the urban version of this bike back when it was at full price, and it was a great buy even at its MSRP. But now with this killer Black Friday price, this is a deal that is unlikely to ever be seen again.
The Class 3 electric bicycle can hit speeds of up to 28 mph (45 km/h), and comes with all the benefits of that nice Brose TF Sprinter mid-drive motor. That means you get the smooth and refined torque sensor-based pedal assist, the color screen, and the higher-end ride quality.
Other nice components found on the bike include the Maxxis Forekaster off-road tires, the Tektro quad-piston hydraulic disc brakes, and the 120mm-travel air suspension fork.
At this price, Ride1Up is almost certainly selling the bike at below cost, meaning you’re getting it for less than it costs the company to build these highly-acclaimed e-bikes.
Why would they do that? Because this is the previous generation of the bike, which was eclipsed by the second-generation Prodigy V2. But hey, if this bike was good enough when it came out a year before the V2 (and it was), then it still a great bike today. For those who don’t need the nicest and newest version of a piece of tech, this is an incredible steal of a deal.
Ride1Up is all but certain to be moving these Prodigy XCs at such a low price to clear up shelf space in their warehouse, so when these are gone, they’re gone for good. And this isn’t only a Black Friday price – the company has been moving these bikes for several months at this crazy sale price. That further underscores that this is a clear-out-the-previous-version sale that will be gone for good when the bikes are gone.
At this price, there’s simply no other German-made mid-drive e-bike out there with the bang-for-buck offered by the $1,295 Prodigy XC right now, that’s for sure.
FTC: We use income earning auto affiliate links.More.
Higher fuel prices could be in the cards if President-elect Donald Trump follows through with his tariff threats on Canada, according to industry experts, who are skeptical on whether the new levies will ever be implemented.
Trump on Monday pledged to implement additional tariffs on China, Canada and Mexico on day one of his presidency, according to his posts on social media platform Truth Social. He said he would sign an executive order on Jan. 20 imposing a 25% tariff on all imports from Canada and Mexico, a move that may breach the terms of a regional free trade agreement.
Goldman Sachs’ Co-Head of Global Commodities Research Daan Struyven said that if a 25% levy hit Canadian crude exports to the U.S. “that could, in theory, lead to some pretty significant consequences for three groups.”
U.S. refiners who rely on Canadian oil barrels could face lower profit margins, and consumers may potentially face higher prices, surmised Struyven. Lastly, Canadian producers may suffer revenue losses if they are unable to reroute their barrels that would have otherwise gone to the U.S.
America’s imports of Canadian crude oil hit a record of 4.3 million barrels per day in July 2024 after the expansion of Canada’s Trans Mountain pipeline, according to the most recent data from the U.S. Energy Information Administration.
If we were to see a 25% tariff on Canadian energy exports, I think it could have some very significant ramifications for trade flows.
Daan Struyven
Goldman Sachs
Additionally, refiners in the Midwest, which are more adapted to process Canada’s heavy sour crude rather than the low sulfur sweet crude produced domestically, could also have problems switching should the Canadian imports be interrupted, Struyven told journalists at an online conference.
“If we were to see a 25% tariff on Canadian energy exports, I think it could have some very significant ramifications for trade flows,” Struyven said.
Mexico and especially Canada have “notable tightly integrated linkages” with the U.S. when it comes to the oil, natural gas and auto industries, Citigroup wrote in a note following Trump’s announcements this week.
“Absent carve-outs, this would increase costs for U.S. refiners and U.S. consumers,” said the bank’s research team led by Energy Strategist Eric Lee.
However, Goldman highlighted that it is unlikely that the tariffs will be implemented as announced, on the premise that the Trump administration is focused on reducing energy costs.
Trump cannot allow inflation to get out of control in the 15 months before the midterm election season, Viktor Shvets, global strategist at Macquarie Capital, told CNBC. Shvets believes that tariffs are used as a negotiating tool to achieve certain objectives such as strengthening the border.
“I do not believe for a second that there will be a massive increase in overall tariffs because that will represent a tax on U.S. domestic manufacturers. That will also represent a tax on U.S. exporters,” said Shvets.
Canada’s trade bodies have shared their concerns, too.
Danielle Smith, the premier of Alberta which accounts for the largest production of crude in Canada, said that the Trump administration has “valid concerns related to illegal activities at our shared border,” and urged the federal government to resolve said issues immediately to avoid any “unnecessary tariffs” on Canadian exports.
On today’s fact-checking episode of Quick Charge, we’ve got a showdown brewing between California Governor Gavin Newsom and Tesla CEO Elon Musk, an updated 650 hp Kia EV6 GT that’s ready to take on the world, and some sweet deals on battery-powered goodies.
We’ve also got new electric buses at UCLA that are powered by inductive current in the road itself, and a massive new solar project on a site more famous for coal than clean. All this and a little bit of fact-checking on some fresh musky nonsense – enjoy!
Today’s episode is sponsored by BLUETTI, a leading provider of portable power stations, solar generators, and energy storage systems. For a limited time, save up to 52% during BLUETTI’s exclusive Black Friday sale, now through November 28, and be sure to use promo code BLUETTI5OFF for 5% off all power stations site wide. Learn more at this link.
New episodes of Quick Charge are recorded, usually, Monday through Thursday (and sometimes Sunday). We’ll be posting bonus audio content from time to time as well, so be sure to follow and subscribe so you don’t miss a minute of Electrek’s high-voltage daily news!
Got news? Let us know! Drop us a line at tips@electrek.co. You can also rate us on Apple Podcasts and Spotify, or recommend us in Overcast to help more people discover the show!