BYD looks to further electrify Europe, selecting Hungary for its first EV production facility
As Chinese EV automaker Build Your Dreams (BYD) closes in on current global sales leader Tesla, a massive factor in its strategy includes expansions in the EU. Less than two months after BYD shared plans to expand passenger EV production to Europe, we now know that journey will begin in Hungary.
It’s been a mere three years since Chinese EV automaker BYD entered the European market, beginning in Norway. Since then, we’ve watched the company expand the reach of its brand en route to becoming not only a household name but quite possibly the global BEV sales leader for 2023, usurping longtime champ Tesla.
In the past year alone, we’ve seen BYD roll out or at least announce new EV models to compete with Tesla around the globe, especially in Europe, although production has remained in China up to this point.
Despite a probe from the EU into importing Chinese EVs, BYD has stood tall and adamant about its goals to expand in Europe and become one of the industry leaders in its segment. Rather than continue to import vehicles and face criticism from local governments, BYD began seeking production suitors in Europe last year and announced official plans to establish its footprint this past November as it continues to expand overseas.
Today, we’ve learned those first Europe-built EVs will come from Hungary.
BYD’s EV production in Europe will begin in Hungary
According to Automotive News Europe, BYD’s first factory in Europe will be erected in the city of Szeged in southern Hungary, creating thousands of new jobs in the area. The new plant in Europe is expected to produce 200,000 cars annually as part of a phased ramp-up.
Europe’s incoming production facility is expected to produce BEVs and plug-in hybrids for the BYD brand, enabled by subsidies from the Hungarian government. However, it said it will share the scope of those investments once the European Commission approves the deal.
That being said, Hungary’s Foreign Minister Peter Szijjarto hinted that the investment is set to be one of the largest in the country’s economic history. When complete, BYD’s new passenger EV plant joins an existing facility in northwest Hungary that currently builds buses.
The Hungarian government and BYD have yet to share a timeline for the opening of the EV production facility in Europe. The Chinese automaker is targeting a 10% market share in Europe by 2030 and has sold 13,000 vehicles on the continent to date through November 2023.
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Fancy German-made mid-drives are often considered the premier option for electric bikes, offering higher precision engineering and an overall more sophisticated experience. But they’ve also been quite pricey, at least until Ride1Up began running an incredible sale on its normally $2,195 Prodigy XC electric mountain bike, marked down to just $1,295.
I reviewed the urban version of this bike back when it was at full price, and it was a great buy even at its MSRP. But now with this killer Black Friday price, this is a deal that is unlikely to ever be seen again.
The Class 3 electric bicycle can hit speeds of up to 28 mph (45 km/h), and comes with all the benefits of that nice Brose TF Sprinter mid-drive motor. That means you get the smooth and refined torque sensor-based pedal assist, the color screen, and the higher-end ride quality.
Other nice components found on the bike include the Maxxis Forekaster off-road tires, the Tektro quad-piston hydraulic disc brakes, and the 120mm-travel air suspension fork.
At this price, Ride1Up is almost certainly selling the bike at below cost, meaning you’re getting it for less than it costs the company to build these highly-acclaimed e-bikes.
Why would they do that? Because this is the previous generation of the bike, which was eclipsed by the second-generation Prodigy V2. But hey, if this bike was good enough when it came out a year before the V2 (and it was), then it still a great bike today. For those who don’t need the nicest and newest version of a piece of tech, this is an incredible steal of a deal.
Ride1Up is all but certain to be moving these Prodigy XCs at such a low price to clear up shelf space in their warehouse, so when these are gone, they’re gone for good. And this isn’t only a Black Friday price – the company has been moving these bikes for several months at this crazy sale price. That further underscores that this is a clear-out-the-previous-version sale that will be gone for good when the bikes are gone.
At this price, there’s simply no other German-made mid-drive e-bike out there with the bang-for-buck offered by the $1,295 Prodigy XC right now, that’s for sure.
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Working oil pumps against a sunset sky.
Imaginima | E+ | Getty Images
Higher fuel prices could be in the cards if President-elect Donald Trump follows through with his tariff threats on Canada, according to industry experts, who are skeptical on whether the new levies will ever be implemented.
Trump on Monday pledged to implement additional tariffs on China, Canada and Mexico on day one of his presidency, according to his posts on social media platform Truth Social. He said he would sign an executive order on Jan. 20 imposing a 25% tariff on all imports from Canada and Mexico, a move that may breach the terms of a regional free trade agreement.
Goldman Sachs’ Co-Head of Global Commodities Research Daan Struyven said that if a 25% levy hit Canadian crude exports to the U.S. “that could, in theory, lead to some pretty significant consequences for three groups.”
U.S. refiners who rely on Canadian oil barrels could face lower profit margins, and consumers may potentially face higher prices, surmised Struyven. Lastly, Canadian producers may suffer revenue losses if they are unable to reroute their barrels that would have otherwise gone to the U.S.
America’s imports of Canadian crude oil hit a record of 4.3 million barrels per day in July 2024 after the expansion of Canada’s Trans Mountain pipeline, according to the most recent data from the U.S. Energy Information Administration.
If we were to see a 25% tariff on Canadian energy exports, I think it could have some very significant ramifications for trade flows.
Daan Struyven
Goldman Sachs
Additionally, refiners in the Midwest, which are more adapted to process Canada’s heavy sour crude rather than the low sulfur sweet crude produced domestically, could also have problems switching should the Canadian imports be interrupted, Struyven told journalists at an online conference.
“If we were to see a 25% tariff on Canadian energy exports, I think it could have some very significant ramifications for trade flows,” Struyven said.
Mexico and especially Canada have “notable tightly integrated linkages” with the U.S. when it comes to the oil, natural gas and auto industries, Citigroup wrote in a note following Trump’s announcements this week.
“Absent carve-outs, this would increase costs for U.S. refiners and U.S. consumers,” said the bank’s research team led by Energy Strategist Eric Lee.
However, Goldman highlighted that it is unlikely that the tariffs will be implemented as announced, on the premise that the Trump administration is focused on reducing energy costs.
Trump cannot allow inflation to get out of control in the 15 months before the midterm election season, Viktor Shvets, global strategist at Macquarie Capital, told CNBC. Shvets believes that tariffs are used as a negotiating tool to achieve certain objectives such as strengthening the border.
“I do not believe for a second that there will be a massive increase in overall tariffs because that will represent a tax on U.S. domestic manufacturers. That will also represent a tax on U.S. exporters,” said Shvets.
Canada’s trade bodies have shared their concerns, too.
“As Canadians, we need to be eyes-wide-open on the President-elect’s promise for across-the-board tariffs,” the CEO of the Canadian Association of Petroleum Producers, Lisa Baiton, reportedly said.
Danielle Smith, the premier of Alberta which accounts for the largest production of crude in Canada, said that the Trump administration has “valid concerns related to illegal activities at our shared border,” and urged the federal government to resolve said issues immediately to avoid any “unnecessary tariffs” on Canadian exports.
On today’s fact-checking episode of Quick Charge, we’ve got a showdown brewing between California Governor Gavin Newsom and Tesla CEO Elon Musk, an updated 650 hp Kia EV6 GT that’s ready to take on the world, and some sweet deals on battery-powered goodies.
We’ve also got new electric buses at UCLA that are powered by inductive current in the road itself, and a massive new solar project on a site more famous for coal than clean. All this and a little bit of fact-checking on some fresh musky nonsense – enjoy!
Today’s episode is sponsored by BLUETTI, a leading provider of portable power stations, solar generators, and energy storage systems. For a limited time, save up to 52% during BLUETTI’s exclusive Black Friday sale, now through November 28, and be sure to use promo code BLUETTI5OFF for 5% off all power stations site wide. Learn more at this link.
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Read more: E-quipment highlight | Palfinger FLS 25 eDRIVE truck mounted forklift.
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