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Americans now need to make $120K a year to afford a typical middle-class life and qualify to purchase a home, one expert discusses.

“I think most of us in America would define the middle class as somebody who can work a 40-hour-a-week career and can have the income to purchase the average home in America,” Freddie Smith, an Orlando realtor and TikTok creator, told Fox News Digital.

The TikToker, whose videos explore millennial and Gen Z struggles to afford a home and the general cost of living in today’s economic climate, dissected the common factors of living a middle-class existence.

“A lot of us grew up middle class, and we watched what middle class was in the 80s and 90s as millennials. And nowadays, what has moved the goalpost more than anything is the housing market,” the relator said.

Smith explained how, just a few years ago, $60-$70K a year would have been sufficient to qualify for a home. 

With the average cost of a house being around $400K-$420K in 2024, people’s salaries would need to be around $120K a year for people to even qualify, Smith explained.

The realtor highlights how this wage-to-housing gap has forced many people to rent for a longer period.

“Rent prices are taking up 30-40% of people’s income, making it harder for them to save for a house. So it’s this perpetual cycle that is keeping people out of the middle class,” he explains, noting this trend has been continuing at a rapid pace over the last few years.

Smith also explained how a $120K salary, even without children, becomes a far lower number when confronted with the crippling debt most Americans are facing today.

Is 100k salary the new middle class? ??

“Most people are carrying student loan debt, which is at an all-time high, and the average payment in the country is $500 a month for your college degree. [There are] some people I’m seeing in my comment section saying $500, I wish, it was $1,200 a month for me,” said Smith.

Credit card debt is also at a record high in America, and while Smith acknowledges that reckless spending could be a factor, he has learned from many Americans commenting on his posts that many are forced to use their cards for groceries because they ran out of money.

According to DQYDJ, the average American income in 2023 was roughly $69K a year, with only 18.8% percent of Americans reaching $100K or more a year. According to the same source, the top 10 percent of individual earnings started at $135,605 a year.

The middle class is in a segmented state, Smith argues, largely determined by how much debt one finds themselves in. 

“If you are someone who bought a house before 2020 and you have it paid off or you have a 3% interest rate, you are not burdened by the housing costs like the 2024 adults are now,” the relator said, explaining how debt, especially college debt, housing costs and childcare are burdening millennials and Gen Zers starting their lives.

“People are spending about $1,200 to $1,500 a month on daycare, and I’ve even heard it as much as $3,000-$4,000. So when you add in somebody who’s renting for $2,500, $2,000 for daycare, $1,000 for two college loans, just that alone, you need $100,000 as an income just for that,” said Smith.

For slightly older individuals who had a chance to pay off their debt and have grown-up children, $70K remains a comfortable middle-class wage to them.

“‘These millennials are whining. These Gen Zers just work harder.’ If you bought your house before and don’t have those other payments, that’s really the three-layered cake. Housing, college [debt] and daycare” explained Smith, highlighting these three factors greatly determine your middle-class placement.

As a result of high housing costs, many young people are choosing to stay at home with their families to save funds.

Smith explains how he is seeing communal living go even further in Florida, where separate families are choosing to live under one roof.

“Many families [with] 3 or 4 adults and [say] five children, they all split a big house, and they all take care of each other. You can see that they have a lot of toys and they’re pooling their money,” Smith detailed.

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The TikToker enumerates how millennials and older Gen Zers had a “difficult” hand dealt to them. Younger Gen Zers, however, have a lot of “opportunity” to “crush in today’s economy” if they plan carefully to avoid debt and make smart financial choices.

“The millennials, they’re the pinched generation where college essentially stopped working for most. The debt piled up, and the old American dream died, and we got left holding the bag,” he said.

The creator said that through posting on TikTok, he has learned a tremendous amount about the everyday struggles real Americans are facing through his comment section.

“People in America, real society, are sharing all this with me. And I’m learning at a rapid pace from all different individuals. It’s not just googling it, or asking 100 college students what they think. It’s thousands and thousands of people sharing what’s going on,” said Smith.

The realtor discussed how there is a “bigger conversation” around an evolving American Dream that we’re likely to see take place over the next few years.

“We’re basically redefining the American dream from top to bottom, like the way that we see work and work-life balance,” said the creator, explaining how the idea of owning a home might grow old alongside past generations.

“I don’t even know if millennials and Gen Zers want to follow that path of buying a house and living in it for 40 years and staying at the same job for 40 years. I don’t think creatively, work-life balance wise, is also what our long-term play is,” he said.

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Coca-Cola brews up sale of high street coffee giant Costa

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Coca-Cola brews up sale of high street coffee giant Costa

The Coca-Cola Company is brewing up a sale of Costa, Britain’s biggest high street coffee chain, more than six years after acquiring the business in a move aimed at helping it reduce its reliance on sugary soft drinks.

Sky News can exclusively reveal that Coca-Cola is working with bankers to hold exploratory talks about a sale of Costa.

Initial talks have already been held with a small number of potential bidders, including private equity firms, City sources said on Saturday.

Lazard, the investment bank, is understood to have been engaged by Coca-Cola to review options for the business and gauge interest from prospective buyers.

Indicative offers are said to be due in the early part of the autumn, although one source cautioned that Coca-Cola could yet decide not to proceed with a sale.

Costa trades from more than 2,000 stores in the UK, and well over 3,000 globally, according to the latest available figures.

It has been reported to have a global workforce numbering 35,000, although Coca-Cola did not respond to several attempts to establish the precise number of outlets currently in operation, or its employee numbers.

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This weekend, analysts said that a sale could crystallise a multibillion pound loss on the £3.9bn sum Coca-Cola agreed to pay to buy Costa from Whitbread, the London-listed owner of the Premier Inn hotel chain, in 2018.

One suggested that Costa might now command a price tag of just £2bn in a sale process.

The disposal proceeds would, in any case, not be material to the Atlanta-based company, which had a market capitalisation at Friday’s closing share price of $304.2bn (£224.9bn).

At the time of the acquisition, Coca-Cola’s chief executive, James Quincey, said: “Costa gives Coca-Cola new capabilities and expertise in coffee, and our system can create opportunities to grow the Costa brand worldwide.

“Hot beverages is one of the few segments of the total beverage landscape where Coca-Cola does not have a global brand.

“Costa gives us access to this market with a strong coffee platform.”

However, accounts filed at Companies House for Costa show that in 2023 – the last year for which standalone results are available – the coffee chain recorded revenues of £1.22bn.

While this represented a 9% increase on the previous year, it was below the £1.3bn recorded in 2018, the final year before Coca-Cola took control of the business.

Read more from Sky News:
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Coca-Cola has been grappling with the weak performance of Costa for some time, with Mr Quincey saying on an earnings call last month: “We’re in the mode of reflecting on what we’ve learned, thinking about how we might want to find new avenues to grow in the coffee category while continuing to run the Costa business successfully.”

“It’s still a lot of money we put down, and we wanted that money to work as hard as possible.”

Costa’s 2022 accounts referred to the financial pressures it faced from “the economic environment and inflationary pressures”, resulting in it launching “a restructuring programme to address the scale of overheads and invest for growth”.

Filings show that despite its lacklustre performance, Costa has paid more than £250m in dividends to its owner since the acquisition.

The deal was intended to provide Coca-Cola with a global platform in a growing area of the beverages market.

Costa trades in dozens of countries, including India, Japan, Mexico and Poland, and operates a network of thousands of coffee vending machines internationally under the Costa Express brand.

The chain was founded in 1971 by Italian brothers Sergio and Bruno Costa.

It was sold to Whitbread for £19m in 1995, when it traded from fewer than 40 stores.

The business is now one of Britain’s biggest private sector employers, and has become a ubiquitous presence on high streets across the country.

Its main rivals include Starbucks, Caffe Nero and Pret a Manger – the last of which is being prepared for a stake sale and possible public market flotation.

It has also faced growing competition from more upmarket chains such as Gail’s, the bakeries group, which has also been exploring a sale.

Coca-Cola communications executives in the US and UK did not respond to a series of emails and calls from Sky News seeking comment on its plans for Costa.

A Lazard spokesperson declined to comment.

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Israel is accused of allowing famine to fester in Gaza and global condemnation is deafening

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Israel is accused of allowing famine to fester in Gaza and global condemnation is deafening

Tom Fletcher, speaking on behalf of the United Nations, did not mince his words.

Gaza was suffering from famine, the evidence was irrefutable and Israel had not just obstructed aid but had also used hunger as a weapon of war.

His anger seeped through every sentence, just as desperation is laced through the report from the Integrated Food Security Phase Classification (IPC).

Gaza latest: UK calls out Israel for ‘manmade catastrophe’

Conditions are expected to worsen, it says, even though the Gaza Strip has been classified as a level 5 famine. There is no level 6.

A child attempts to access food from a charity kitchen in Khan Younis. Pic: Reuters
Image:
A child attempts to access food from a charity kitchen in Khan Younis. Pic: Reuters

But it took only moments for the Israeli government to respond in terms that were just as strident. The report dismissed as wholly inaccurate, based on biased, inaccurate data and influenced not by fact, but by the whims of Hamas.

COGAT, the Israeli agency that oversees humanitarian efforts in Gaza, claimed the IPC had ignored its data and presented a “one-sided report”, before claiming that “hundreds of truckloads of aid are still awaiting collection by the UN and international organisations”.

What is so striking is that there is no grey area between these two versions.

In one, Israel has obstructed the delivery of aid and allowed hunger to turn into famine; in the other, it is Hamas that has caused the crisis by stealing aid and exploiting hunger as a political tool to try to win global sympathy.

People in Beit Lahia take sacks of flour from an aid convoy en route to Gaza City. Pic: AP
Image:
People in Beit Lahia take sacks of flour from an aid convoy en route to Gaza City. Pic: AP

Journalists are not allowed to enter Gaza, so we are reliant on the work of colleagues who live there.

But the images are striking – emaciated people holding begging bowls, people scrambling towards aid drops or clambering over trucks carrying bags of flour. And all around them, shattered buildings.

Aid is continuing to be dropped by air, but humanitarian groups say it is not enough. Pic: Reuters
Image:
Aid is continuing to be dropped by air, but humanitarian groups say it is not enough. Pic: Reuters

We heard from a man in his 70s, who used to weigh 70kg, but who has lost almost half his body weight.

“Now, because of malnutrition, my weight has dropped to just 40,” Hassan Abu Seble said. “I suffered both a stroke and a heart attack. They had to put in a stent to help me recover, and I thank God that my organs are still functioning.”

The Israeli government, and many across the country, will maintain that Hamas bears the responsibility for everything that has happened to Gazans – that it was the attack on 7 October, 2023, that was the sole precipitant for the suffering, death and hunger that has followed.

But from around much of the rest of the world, the condemnation is deafening, accusing Israel of allowing famine to fester.

The body of a child is carried from the scene of an Israeli military strike in Gaza City. Pic: AP
Image:
The body of a child is carried from the scene of an Israeli military strike in Gaza City. Pic: AP

David Lammy, Britain’s foreign secretary, said the Israeli government had caused a “man-made famine” by blocking the distribution of aid, and described that as a “moral outrage”.

The question, as so often before, is what that rhetoric leads to. And, so long as the United States doesn’t join the chorus of disapproval, does widespread global disapproval mean anything?

There is also a question now of Gaza’s future.

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In the Jewish quarter of Jerusalem’s Old City, we found a large sign that says “Make Gaza Jewish Again”. It is a slogan, and a sentiment, that is supported by plenty.

“Yes, of course I agree,” says one man as he walks past, carrying a large pack of drinks. It turns out that he used to live in a Jewish settlement in Gaza until it was shut by the Israeli government two decades ago, but he has never stopped believing that Gaza is rightly Israel’s property.

“The people there now – they should leave. They could go to Jordan, Lebanon, Egypt. It is our land. And yes, I would like to go back there.”

He did not believe there was a famine. “They have lots of food,” he told me.

Another man, Avraham, was more conciliatory, but insisted there had never been a country like Israel “that is fighting a war against a country but is also sending in so much humanitarian aid for the people”.

Gaza City is now the focal point of so much. Famine is spreading from this heart just as troops prepare to encircle the city. A ceasefire could come, but so could a huge military assault. And all the while, the hunger will get worse.

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Plans for huge new Chinese embassy delayed by government

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Plans for huge new Chinese embassy delayed by government

Approval of a huge new Chinese embassy in London has been delayed by the government over redacted areas on the embassy’s plans.

Beijing hasn’t fully explained why there are blacked-out areas in its planning application after housing minister Angela Rayner demanded an explanation earlier this month.

The government has now delayed its decision over whether construction can go ahead from 9 September to 21 October, saying it needed more time to consider the application.

The Chinese embassy in London expressed “serious concern” over the delay and said host countries have an “international obligation” to support the construction of diplomatic buildings.

“The Chinese side urges the UK side to fulfil its obligation and approve the planning application without delay,” said the embassy in a statement.

Site of planned Chinese embassy
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Site of planned Chinese embassy

Royal Mint Court, the site of the proposed embassy. File pic: PA
Image:
Royal Mint Court, the site of the proposed embassy. File pic: PA

DP9, the planning consultancy working for the Chinese government, said its client felt it would be inappropriate to provide full internal layout plans.

It added that additional drawings provided an acceptable level of detail, after the government asked why several areas were blacked out.

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Protests have been held outside the proposed site. File pic: Feb 2025, PA
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Protests have been held outside the proposed site. File pic: Feb 2025, PA

“The Applicant considers the level of detail shown on the unredacted plans is sufficient to identify the main uses,” said DP9 in a letter to the government.

“In these circumstances, we consider it is neither necessary nor appropriate to provide additional more detailed internal layout plans or details.”

The embassy, which would be the largest in Europe, is planned for the 216-year-old site of the old Royal Mint Court next to the Tower of London.

However, opposition from local residents, lawmakers and pro-democracy campaigners means planning approval has been delayed for the past three years.

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Earlier this month, the embassy described claims that the building could have “secret facilities” used to harm Britain’s
national security as “despicable slandering”.

However, the executive director of the Inter-Parliamentary Alliance on China, which has ties to a network of politicians critical of the country, called the explanations “far from satisfactory”.

Luke de Pulford, who is a long-standing critic of the embassy plans, said the “assurances amount to ‘trust me bro'”.

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