An Apple Vision Pro mixed reality (XR) headset is seen at Apple store in New York, United States on Feb. 3, 2024.
Fatih Aktas | Anadolu | Getty Images
Online brokerage firm eToro is exploring ways to bring its retail trading app to augmented and virtual reality headsets from Apple and Meta, the company’s CEO Yoni Assia told CNBC exclusively.
EToro, which operates a trading platform on which users can buy and sell a range of assets ranging from stocks and exchange-traded funds to cryptocurrencies like bitcoin, is looking at ways of launching on Apple Vision Pro and Meta Quest.
If eToro succeeds in getting onto the Vision Pro and other VR devices, it would mark a rare step from a financial services firm to open up what is effectively a storefront in a virtual reality environment.
Assia said that artificial intelligence is a big focus for the firm and it is looking to integrate features that focus on giving users the ability to interact with the app via voice.
However, AR and VR are also a priority for the firm.
“We are planning to look at how we think about eToro with natural language, with voice, but actually also in the realm of AR VR, during 2024,” Assia told CNBC last week.
He didn’t provide a timeline for when eToro expects to launch an AR experience, and added that it remains an experiment the company is still exploring for the moment.
However, he suggested it will be a serious focus for the firm in 2024.
Financial firms such as JPMorgan and Citi have talked a big game about the “metaverse.” But this has been more in relation to desktop environments like Decentraland. And even then, hype surrounding digital real estate platforms like that has dropped off a cliff in the past couple years.
Limitations
It’s not yet fully fleshed out as a service.
But, on a simple level, eToro’s experience would allow users to pick stocks to buy and sell by touching digital screens within Apple’s Vision Pro and Meta’s Quest devices.
“You could actually now talk to the eToro app through the speaker [of your VR headset],” Assia said.
“I don’t think a lot of people are used to talking to their mobile phone asking questions, yet.” However, Assia expects this to become more mainstream.
Financial companies have refrained from taking big steps into virtual reality as the technology hasn’t proven its utility for something like banking or wealth management.
There are some technical limitations to consider.
While modern-day VR and AR headsets are getting better at tracking users’ eye movements, images can appear blurry if the display settings aren’t finetuned.
EToro said its augmented reality app would likely be a service that its more advanced traders will use, not necessarily casual retail traders or day traders.
“We’re starting to experiment with it,” Assia told CNBC in an exclusive interview. “Do I think it’s going to be hugely popular in 2024? Probably not probably, it’s still premature.”
“But I do think in the world of trading and investing, when we think of the vast amount of information, we’re trying to sort of constantly look at it to make smarter decisions,” he added.
The augmented reality experience would likely be enhanced with artificial intelligence, Assia noted, with a personal AI assistant helping users through the investing process.
“This is still in very initial discussions,” Assia noted, but added he thinks the firm could be ready to show off a prototype “in a couple of months.”
Co-founder and chief executive officer of Nvidia Corp., Jensen Huang attends the 9th edition of the VivaTech trade show in Paris on June 11, 2025.
Chesnot | Getty Images Entertainment | Getty Images
Nvidia has just shelled out over $900 million to hire Enfabrica CEO Rochan Sankar and other employees at the artificial intelligence hardware startup, and to license the company’s technology, CNBC has learned.
In a deal reminiscent of recent AI talent acquisitions made by Meta and Google, Nvidia is paying cash and stock in the transaction, according to two people familiar with the arrangement. The deal closed last week, and Enfabrica CEO Rochan Sankar has joined Nvidia, said the people, who asked not to be named because the matter is private.
Nvidia has served as the backbone of the AI boom that began with the launch of OpenAI’s ChatGPT in late 2022. The company’s graphics processing units (GPUs), which are generally purchased in large clusters, power the training of large language models and allow for big cloud providers to offer AI services to clients.
Enfabrica, founded in 2019, says its technology can connect more than 100,000 GPUs together. It’s a solution that could help Nvidia offer integrated systems around its chips so clusters can effectively serve as a single computer.
A spokesperson for Nvidia declined to comment, and Enfabrica didn’t provide a comment for this story.
While Nvidia’s earlier AI chips like the A100 were single processors slotted into servers, its most recent products come in tall racks with 72 GPUs installed working together. That’s the kind of system inside the $4 billion data center in Wisconsin that Microsoft announced on Thursday.
Nvidia previously invested in Enfabrica as part of a $125 million Series B round in 2023 that was led by Atreides Management. The company didn’t disclose its valuation at the time, but said that it was a fivefold increase from its Series A funding.
Late last year, Enfabrica raised another $115 million from investors including Spark Capital, Arm, Samsung and Cisco. According to PitchBook, the post-money valuation was about $600 million.
Tech giants Meta, Google, Microsoft and Amazon have all poured money into hiring top AI talent through deals that resemble acquihires. The transactions allow the companies to bring in top engineers and researchers without worrying about the regulatory hassles that come with acquisitions.
The biggest such deal came in June, when Meta spent $14.3 billion on Scale AI founder Alexandr Wang and others and took a 49% stake in the AI startup. A month later, Google announced an agreement to bring in Varun Mohan, co-founder and CEO of artificial intelligence coding startup Windsurf, and other research and development employees in a $2.4 billion deal that also included licensing fees.
Last year, Google made a similar deal to bring in the founders of Character.AI. Microsoft did the same thing for Inflection, as did Amazon for Adept.
While Nvidia has been a big investor in AI technologies and infrastructure, it hasn’t been a significant acquirer. The company’s only billion-dollar-plus deal was for Israeli chip designer Mellanox, a $6.9 billion purchase announced in 2019. Much of Nvidia’s current Blackwell product lineup is enabled by networking technology that it acquired through that acquisition.
Nvidia tried to buy chip design company Arm, but that deal collapsed in 2022 due to regulatory pressure. In the past year, Nvidia closed a $700 million purchase of Run:ai, an Israeli company whose technology helps software makers optimize their infrastructure for AI.
On Thursday, Nvidia announced one of its most sizable investments to date. The chipmaker said it’s taken a $5 billion stake in Intel, and announced that the two companies will collaborate on AI processors. Nvidia also said this week that it invested close to $700 million in U.K. data center startup Nscale.
— Correction: A prior version of this story mistakenly included the name of a company as an investor in Enfabrica.
CrowdStrike logo is seen in this illustration taken July 29, 2024.
Dado Ruvic | Reuters
CrowdStrike shares popped about 13%, a day after the cybersecurity firm issued better-than-expected long-term guidance at its investor day.
The company on Wednesday said it expects net new annual recurring revenues to grow at least 20% in 2027, ahead of analysts’ expectations. CrowdStrike plans for ARR to hit $10 billion by 2031, and then double to $20 billion by 2036.
“CrowdStrike is by far the most advanced security platform in the industry, and the plethora of AI-based solutions announced today will further separate CrowdStrike from the competition,” wrote Wells Fargo analyst Andrew Nowinski in a note following the event.
Some Wall Street firms also boosted their price targets.
Read more CNBC tech news
Cybersecurity has taken center stage this year as businesses beef up security in the age of artificial intelligence. Many companies have harnessed AI tools to strengthen their offering as threats rise in sophistication.
Nvidia CEO Jensen Huang attends the “Winning the AI Race” Summit in Washington D.C., U.S., July 23, 2025.
Kent Nishimura | Reuters
Nvidia CEO Jensen Huang said that the company’s $5 billion investment and technology collaboration with Intel comes after the two companies held discussions for nearly a year.
Huang said that he communicated personally with Intel CEO Lip-Bu Tan about the partnership. He called Tan a “longtime friend” on a Thursday call with reporters after the companies announced that Nvidia would co-develop data center and PC chips with Intel as part of the investment deal. On the call, Tan said he and Huang have known each other for 30 years.
“We thought it was going to be such an incredible investment,” Huang said.
Nvidia said it will collaborate with the chipmaker to create artificial intelligence systems for data centers that combine Intel’s x86-based central processors with Nvidia’s graphics processors and networking.
Intel will also sell CPUs for PCs and notebooks that integrate Nvidia graphics processors, or GPUs.
The transaction itself took a few months to come together, Intel’s revenue chief Greg Ernst wrote in a LinkedIn post, adding that the agreement was reached on Saturday.
The investment highlights how the fortunes of the two companies have switched atop Silicon Valley’s pecking order as a result of the AI explosion ushered in by OpenAI’s launch of ChatGPT in late 2022.
Intel shares are down 31.78% in the last five years, while Nvidia shares are up 1,348% as of opening prices on Thursday. Nvidia is worth over $4.25 trillion, while Intel is only worth $143 billion.
How Intel and Nvidia will collaborate
For decades, the most important part in a PC or server was the central processor, and Intel dominated the market for those chips. But AI infrastructure, like the machines in the $4 billion data center Microsoft announced on Thursday, often needs two or more Nvidia GPUs for every one CPU.
Nvidia AI systems, like the NVL72 used by Microsoft, come with Arm-based CPUs, instead of Intel x86-based CPUs. On the call, Huang said Nvidia will soon support Intel’s CPUs in its NVLink racks for AI.
“We’ll buy those CPUs from from Intel, and then we’ll connect it into super chips that then becomes our compute node, that then gets integrated into a rack scale AI supercomputer,” Huang said.
Nvidia will also contribute GPU technology to Intel chips that ship in laptops and PCs, which is an underserved market, Huang said. In total, the addressable markets for the two product collaborations are worth $50 billion, Huang said.
“We’re going to become a very large customer of Intel CPUs, and we’re going to be a large supplier of GPU chiplets into Intel” chips, he said.
Huang said the deal with Intel will have “no” impact on Nvidia’s business relationship with Arm.
Thursday’s investment deal is focused on the relationship between Nvidia and Intel’s product division, not its foundry. The two companies, however, did not rule out future foundry partnerships.
“We’ve always evaluated Intel’s foundry technology, and we’re going to continue to do it, but today, this announcement, is squarely focused on these custom CPUs,” Huang said. Nvidia currently uses Taiwan Semiconductor Manufacturing Company to manufacture its chips.
The collaboration will use Intel’s packaging, which is a part chip manufacturing that occurs toward the end of the process and combines several chip components into a single part that can be installed in machines.
Intel CEO Lip-Bu Tan makes a speech on stage in Taipei, Taiwan May 19, 2025.
Ann Wang | Reuters
Tan said he was grateful for Nvidia’s vote of confidence.
“‘I’d like to thank Jensen for the confidence in me, and our team and Intel will work really hard to make sure it’s a good return for you,” Tan said.
Last year, Intel’s board removed previous CEO Pat Gelsinger because of rising costs in its manufacturing business and the company’s failure to gain a foothold in AI chips. In March, Intel named Tan, a well-connected investor who had turned around chip software firm Cadence Design Systems, its new chief executive.
Tan has focused on cutting costs and raising money in his short tenure leading Intel even as the future of the company’s manufacturing business, called Intel Foundry, remains unclear.
In addition to the $5 billion from Nvidia and $8.9 billion from the U.S. government, Intel has taken a $2 billion investment from SoftBank, sold a majority stake in its ASIC subsidiary Altera to Silver Lake for $3.3 billion and sold $1 billion in stock from Mobileye, its self-driving car subsidiary.
Intel has also cut significant staff, saying in July that it would eliminate 15% of its workforce by the end of the year.
The company develops its own chips as well as manufacturing them. It wants to manufacture chips for companies like Nvidia or Apple, but has yet to secure them as customers. Analysts say Intel needs a big foundry client to signal that its technology is stable and ready for volume production.
But cutting-edge chip manufacturing is expensive, and Intel has signaled that if it can’t get enough customers, it may not continue investing in its foundry. That could spark a reaction from Washington, whose politicians and lobbyists consider Intel to be strategically important for the nation because it is the only American company capable of manufacturing the most advanced chips.
The Trump administration took a 10% stake in Intel in August. Intel was previously in line to receive $8.9 billion in grants and loans from the CHIPS Act, but the Trump administration asked and received an equity stake in the chipmaker in exchange for the money.
Huang was with Trump this week in England to attend a State Dinner at Windsor Palace and announce new projects and investments in the U.K. But the Trump administration wasn’t involved in this deal, according to a White House official and Huang.
“Intel’s new partnership with Nvidia is a major milestone for American high-tech manufacturing,” White House spokesman Kush Desai said in a statement.