BYD is launching another lower-priced electric model. The Chinese automaker introduced the new BYD e2 Honor Edition, starting under $13,000, in its latest move to steal market share from gas-powered cars.
A liberation battle against gas-powered cars
After declaring a “liberation battle” earlier this year, BYD is launching an aggressive campaign aimed at taking market share from ICE vehicles.
BYD kicked off the campaign last month with the new Qin Plus EV, which starts at around $15,000 (109,800 yuan). The company claimed its new EV opened a “new era of electricity is lower than oil.”
The refreshed EV offers a choice of a 48 kWh or 57.6 kWh battery pack and a CLTC range of 261 mi (420 km) or 316 mi (510 km), respectively.
Starting at $11,000 (79,800 yuan), the DM-i (PHEV) version is even cheaper, with up to 74 mi (120 km) NEDC all-electric range. The move comes after BYD introduced its first DM-i model priced below 100,000 yuan ($13,900) last year, claiming it was “directly destroying the moat of joint venture vehicles.”
BYD Atto 3 (Source: BYD)
BYD has since introduced fresh price cuts on several of its best-sellers, including the Atto 3, which now starts at $16,600 (119,800 yuan) in China.
BYD’s cheapest EV, the Seagull (Dolphin mini), is now even more affordable, starting at $9,700 (69,800 yuan). Now, BYD is launching another, more affordable “Honor Edition” EV.
BYD introduces more affordable e2 Honor Edition
BYD added its latest “Honor Edition” model, the e2, as it continues its “liberation battle” against ICE cars.
The BYD e2 is offered in two trims (comfort and deluxe) with a “shocking” starting price of $12,500 (89,800 yuan). That’s $1,500 cheaper than the previous model.
The new BYD e2 Honor Edition (Source: BYD)
BYD’s new e2 is based on its e-Platform 3.0, featuring an 8-in-1 electric powertrain. It’s also powered by BYD’s Blade battery with an included heat pump and fast charging capabilities.
The updated electric crossover features several design upgrades, including a closed front grille, sleek headlights, and added air intakes.
At 4,260 mm long, 1,760 mm wide, and 1,530 mm tall, the new BYD e2 is roughly the size of the Volvo EX30 (4,233 mm x L, 1,863 mm x W, 1,555 mm x H).
BYD e2 Honor Edition interior (Source: BYD)
With a minimalist interior design, the e2 is offered with a new 10.1″ screen in the Comfort trim or a 12.8″ screen in the Luxury model. Both models come with an 8.8″ driver display.
Electrek’s Take
BYD is on a roll with new, more affordable electric models. With almost all vehicle components built in-house, BYD has a major advantage, enabling it to offer lower-priced EVs.
After dominating its home market, BYD is already stealing market share from automakers in key overseas regions. The company is “just getting started in Europe,” with plans to triple its market share by 2025.
Although BYD has no plans to launch passenger EVs in the US, American automakers are taking note of its rapid expansion.
Ford’s CEO Jim Farley said if you fail to keep up with Chinese EV makers, “20% to 30% of your revenue is at risk.” Farley revealed Ford’s plans to launch a low-cost EV platform to prevent falling further behind.
Tesla is now buying advertising on Elon Musk’s X (formerly Twitter) to get Tesla shareholders to vote for his CEO compensation package worth up to $1 trillion in stock options.
Tesla, under Elon Musk’s leadership, has famously been against advertising. The CEO is even on the record saying that he “hates advertising” and that “other companies spend money on advertising and manipulating public opinion, Tesla focuses on the product.”
However, that was before he acquired Twitter, now X, which relies heavily on advertising.
The automaker is in a full-on marketing blitz to convince shareholders to vote for the package and to allow Tesla to issue more shares in exchange.
Now, Tesla is even buying social media ads to push shareholders to vote for Musk’s compensation package and they are even buying ads on Musk’s privately owned platform, X:
They are also buying ads on Instagram, Facebook, and Reddit.
As we previously reported, Tesla’s board has claimed that voting for the compensation package will determine the future of Tesla.
Musk went even further and linked his compensation package to the future of the world.
Earlier today, the CEO claimed that his compensation plan is not about money, but about control over Tesla:
It’s not about “compensation”, but about me having enough influence over Tesla to ensure safety if we build millions of robots. If I can just get kicked out in the future by activist shareholder advisory firms who don’t even own Tesla shares themselves, I’m not comfortable with that future.
The CEO previously threatened Tesla shareholders not to build AI products at Tesla, despite claiming they were critical to the company’s future, if he doesn’t get 25% control over the company.
Electrek’s Take
The CEO of a publicly traded company threatens shareholders to gain control over the company and uses company funds to purchase ads that benefit his privately held company, with the goal of persuading the shareholders of the publicly traded company to give him more money.
If that’s not late-stage capitalism, I don’t know what is.
Also, I know I won’t shock anyone here, but Elon is lying about this not being about money.
If he wants to increase his percentage of Tesla shares, he could do exactly what his friend Larry Ellison did with Oracle and do long-term buybacks. It would benefit everyone, but it’s not what he wants. He wants the shiny new stock options.
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Voltpost just rolled out the Voltpost Air, its next-gen lamppost EV charger in New York City, and this one comes with a key twist: it’s mounted 10 feet above ground.
The Voltpost Air uses that elevated design with a retractable cable system to protect against weather damage and vandalism, setting it apart from Voltpost’s original curbside charger. It’s also built for faster installation, broader pole compatibility, and better reliability.
It can be installed on both wooden and metal lampposts and utility poles, curbside or in parking lots. Site hosts can deploy one or two chargers per pole, making it a flexible option for cities and property owners. Drivers can pay with the app or by tapping with a credit card. Voltpost Air supports Level 2 charging, up to 9.6 kW per charging port.
Luke Mairo, COO and cofounder of Voltpost, said that “the modular design and quick installation reduce costs and complexity, making it easier than ever to expand charging infrastructure.” Voltpost is already operating chargers in Oak Park, Illinois, and at the American Center for Mobility near Detroit. The company has projects underway in New York, California, Michigan, Illinois, Connecticut, and Massachusetts.
Former US Joint Office of Energy and Transportation executive director Gabe Klein, now a Voltpost board advisor, said, “The transition to renewable transportation requires bold, scalable solutions that can integrate seamlessly into existing urban infrastructure. Technologies like Voltpost’s lamppost chargers are vital because they unlock new opportunities to deploy EV charging.”
The Brooklyn installation is part of New York City Economic Development Corporation’s (NYCEDC) Pilots at Brooklyn Army Terminal (BAT) program, which supports climate-tech companies in scaling new solutions. It’s expected to be available to the public by the end of the year. New York State Energy Research and Development Authority (NYSERDA) president and CEO Doreen M. Harris called the model “highly replicable” and said it could be adopted across New York State.
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Voltpost Air is now available for deployment at public and private sites.
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Is Kia’s electric van finally coming to the US? The Kia PV5 was caught testing with a unique design, hinting it’s destined for the US.
Is Kia’s electric van coming to the US?
Although Kia has yet to announce it publicly, all signs point to the PV5 launching in the US. In February, the electric van was first spotted charging at a station in Indiana.
A few photos and a video sent to Electrek confirmed it was indeed the Kia PV5. The sighting came somewhat as a surprise, as the only official statement from Kia said the PV5 would arrive in Europe and South Korea this year, followed by “launches in other markets” in 2026, but no mention was made of the US.
After another PV5 was spotted in Arizona, rumors that Kia’s electric van was coming to the US began to surface again.
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Kia still has yet to confirm or deny a US launch, but another sighting hints at the PV5’s imminent debut. The latest spotting, by KindelAuto, appears to be of the US-spec 2026 Kia PV5.
It looks about the same as the Kia PV5 Passenger, which is already available in parts of Europe and South Korea. However, although it’s not very clear, Kia’s electric van appears to have added side marker lights, a requirement in the US.
Following its launch in the UK earlier this year, the Kia PV5 Passenger is now being introduced to new European markets.
The Kia PV5 Passenger electric van (Source: Kia)
In the UK, it starts at £32,995 ($44,000) on the road. In Germany, the PV5 Passenger is priced from €38,290 ($45,000) or €249 per month.
Kia’s electric van is available in two variants: Passenger, for everyday driving, and Cargo, for business use. The PV5 Passenger is available with two battery pack options: 51.5 kWh and 71.2 kWh, providing WLTP ranges of 183 miles and 256 miles, respectively. Meanwhile, several more variants are on the way.
Kia PV5 tech day (Source: Kia)
During its PV5 Tech Day in July, we learned that Kia plans to launch seven PV5 body types, including a Light Camper, a premium “Prime” Passenger model, and an open bed version.
We’ll have to wait for the official word, but there’s still hope Kia’s electric van will make it to the US. We should find out soon. Can we get the EV5 too? That might be pushing it.
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