Apple may have bailed on its plans to build its own EV, but a Chinese competitor has completed the feat, and on paper, it has the makings to be one helluva first entry into the segment. Today, Xiaomi officially launched its first-ever EV, the SU7 – decked out with advanced battery tech, lightning-fast charging, and a mouth-watering range – all for starting MSRPs that will turn some heads. Oh, the smartphone manufacturer released a new phone model to match the new EV as well.
Although Xiaomi is making its case as a true competitor out of the gate in EVs, it has long been established as a trusted brand in China, manufacturing electronics based on an Internet of Things (IoT) platform, including smartphones, apps, laptops, home appliances, and scooters.
After seeing a decline in consumer electronics sales in the last decade, Xiaomi started turning its sights elsewhere, brainstorming how it could adapt its tech-savvy manufacturing expertise toward new lucrative ventures. It landed on EVs – a booming yet saturated market in China.
By 2021, Xiaomi Automobile was incorporated in China, and in two short years, the company was boasting faster-than-expected progress. By November 2023, we caught our first glimpse of Xiaomi’s first EV model – the SU7. A month later, the electronics company had officially unveiled the SU7 as a challenger to Porsche and who else but Tesla.
In February, Xiaomi shared plans to launch the new SU7 EV in Q2 of this year with hopes of capitalizing on its existing army of 20 million smartphone users. Today, the EV has publicly emerged to much acclaim, garnering an impressive amount of pre-orders in China in a very short window.
Xiaomi’s first-ever SU7 EV looks like affordable home run
Xiaomi held a live launch event for the SU7 EV in China today, posted in its entirety to its Weibo page. There’s a lot of exciting stuff to unfold here, so let’s dig in.
The SU7 arrives at a length, width, and height of 4,997 mm, 1,963 mm, 1,440/1,455 mm, respectively, with a wheelbase of 3,000 mm. Its size is comparable to the Tesla Model 3 (a clear competitor), albeit longer and slightly narrower. More on that in a minute.
Xiaomi shared that the SU7 EV will be sold in three different variants: Standard, Pro, and Max, as well as a limited-run Founders Edition of 5,000 units, of which Xiaomi states were the first built. The Standard and Pro trims sit atop a 400V platform, while the Max variant features an 800V platform, confirming speculation from leaked images we reported back in July 2023. Here’s how the trims vary on the spec sheet:
Xiaomi SU7 Trim
Standard
Pro
Max
Architecture
400V
400V
800V
Powertrain
RWD
RWD
AWD
Battery
73.6 kWh BYD Blade
94.3 kWh CATL Shenxing
101 kWh CATL Qilin
CLTC Range
700km (435 miles)
830km (516 miles)
800km (497 miles)
Power
299 hp (220 kW)
299 hp (220 kW)
673 hp (495 kW)
Torque
400 Nm
400 Nm
838 Nm
0-100km/h Acceleration (0-62mph)
5.28 seconds
5.70 seconds
2.78 seconds
Top Speed
210 km/h (130.5 mph)
210 km/h (130.5 mph)
265 km/h (165 mph)
Fast Charge Time (10-80%)
25 minutes
30 minutes
19 minutes
15-minute DC charge
350km (218 miles)
350km (218 miles)
510km (317 miles)
In addition to impressive specs, the new Xiaomi SU7 EV is decked out with advanced technology, including a head-up display, Pilot Pro ADAS with vision (Pilot Max with vision and LiDAR on the top two trims), a mini fridge add-on, and a Dolby Atmos sound system (Max trim).
What’s most enticing, however, is that future Xiaomi SU7 customers will get the above perks for some ultra-competitive pricing overseas:
Xiaomi SU7 Trim
Standard
Pro
Max
Starting MSRP
RMB 215,900 ($29,875)
RMB 245,900 ($34,000)
RMB 299,900 ($41,500)
Remember that mention of the Tesla Model 3? It’s important to point out that Xiaomi is clearly gunning for the American automaker with the launch of the SU7 EV. For example, the Pro version of the SU7 costs the same as the entry-level Model 3 in China, with significantly better specs. In fact, Xiaomi founder, chairman, and CEO Lei Jun pulled no punches during the live launch event earlier today:
Many people ask me who the Xiaomi SU7 is built for. My answer is, isn’t it time for Tesla Model 3 users to upgrade?
In collaboration with today’s EV event, Xiaomi also launched a new line of smartphones that work with the SU7, complete in colors to match the vehicle’s exteriors (seen above). The hype has been real so far as Xiaomi opened up its books, reporting over 50,000 firm orders in just 27 minutes.
Xiaomi says initial deliveries of the Standard and Pro trims of the SU7 EV will begin in China in April, followed by orders for the Max in late April. Trust we will do everything we can to get a look at this new impressive EV up close soon.
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Developed by Indian company Farmrobo Technologies, the iMog is a fully autonomous, multipurpose electric farm tractor designed to be a cost-effective solution to support small-scale farming operations and hobby farms.
In constant development since 2019, the Farmrobo iMog weights in at “just” 550 lbs., and is just two feet wide and four feet long. That’s small enough to allow it to easily fit between tightly-packed rows of crops without damaging them. The robot’s small size also makes it pretty efficient – its 8 HP electric motor can run for up to 5 hours on its relatively small 90 AH LFP battery (about 4 kWh, assuming a 48V system).
The robot uses RTK-enabled GPS, which stands for “Real-Time Kinematic Global Positioning System.” RTK-enabled GPS combines standard GPS signals with real-time correction data from local base stations, delivering what the company calls “centimeter-level positioning accuracy.” The robot can then be programmed to operate on a given route or path by the farmer, or operated remotely via on-board cameras.
The iMog also features an innovative Power Take-Off (PTO) system that allows it to power a range of conventional attachments that includes a roto-tiller, high-tech sprayer, a mulcher, and more. The base robot retails for €12,000 and is available in India, the Middle East, and (now) in Europe.
As I write this, Farmrobo claims 20 examples of its iMog robot tractor are currently in operation, with many more on their way to customers.
What would you get if you created the illegitimate love child of a Mercedes G-Wagon and a Brinks armored truck (and perhaps if the Mercedes chain-smoked through the pregnancy)? I think you’d wind up with something like the wacky-looking electric cart that has earned the dubious honor of being named this week’s Awesomely Weird Alibaba Electric Vehicle of the Week!
I’m not sure this is exactly an armored golf cart, so I wouldn’t invite any unnecessary potshots while cruising your hood, but I’m at a loss of how else to describe it.
It’s definitely not a “real” car, as evidenced by its US $6,999 price tag and the 30 km/h (18 mph) top speed. If you ask me though, that speed goes in the ‘advantages’ column. When you drive something that looks this good, you want to be going slow enough to give people a good, long look.
A vehicle like this is designed to send a statement. Unfortunately, I think that statement might be, “I wanted a Jeep but my spouse wanted to remodel the kitchen.”
So if it’s not a real car, then what is it?
Measuring a stubby 306 cm long (an entire half inch over 10 feet), this four-seater mini-SUV is less G-Wagon and more “Oh, gee” wagon. It can supposedly carry up to 370 kg (815 lb) in passengers or cargo, but there’s no telling how much of a dent that puts in the already challenged top speed.
Safety might also be a passing concern. It doesn’t have any seatbelts, but the tires look like they just about extend out past the front and rear, so at least you’ve got some nice shock-absorbent bumpers built into the design.
The advertisement claims a maximum range of up to 80 km (50 miles) per charge, which seems like several more miles than anyone needs from something like this.
There’s no word on battery technology, which means I’m assuming either features older lead acid tech or there’s a frunk full of lemons and a bunch of loose wires running through the firewall.
I’m glad to see that the roof rack is at least equipped with enough LED lights to make an airport runway jealous, just in case I find myself stuck in the wilds of my backyard after dark. And that roof rack even looks pretty heavy-duty, though since the cart is considerably taller than it is wide, tight turns with a heavily-loaded roof rack should probably be avoided.
As much as I love this thing, I don’t think I’ll be whipping out my credit card any time soon.
Don’t get me wrong, I’ve bought plenty of bad ideas on Alibaba before. But since my $2,000 electric truck ending up costing me nearly 4x that much by the time it landed in the US, I’m a bit worried what the final price tag on a $6,999 Mini-MegaOverlander would become.
I don’t recommend anyone actually try buying this cute little TinyTrailblazer either, and I’m certainly not vouching for the vendor, who I discovered by chance while scrolling through Alibaba to procrastinate real work. Keep in mind that this is all part of a tongue-in-cheek column I write, diving into the depths of Alibaba’s weird and funny collection of awesome electric vehicles.
But hey, if someone does go that route, it wouldn’t be the first time my advice has been ignored and some awesome photos have landed in inbox several months later. Just don’t say I didn’t warn you if it turns out some Nigerian prince has your last paycheck and you’re up a creek with no MicroMudder to come bail you out!
When your local HOA finally gets its own tactical response unit
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Yup, Mullen Automotive [Nasdaq: MULN] is still here! And the EV company is defying the naysayers, reporting progress in EV sales, and reducing its monthly burn rate. Following Mullen Automotive’s significant strides in expanding its EV presence and improving its financial health in the last few weeks, Electrek caught up with David Michery, CEO and chairman of Mullen Automotive, who told us what trends he thinks 2025 will see for EV owners and others in the EV market.
After 2024 saw breakthroughs in tech, affordability, and adoption, Michery predicts this year will see even more disruption, transforming transportation and logistics on a massive scale. Here’s what to watch for this year.
EV total cost of ownership falls sharply
“Even if the federal EV tax credit from the Inflation Reduction Act is repealed, EVs will become more affordable through state-level incentives, manufacturer subsidies, and private partnerships. The investment case for electrification is simply too strong for the private sector to ignore.
“Reduced battery costs, cheaper maintenance, and lower energy expenses will make EVs increasingly attractive to businesses and consumers. Charging infrastructure programs and fleet retrofitting will also help organizations navigate the upfront costs with the goal of long-term savings.
“The result is a financial tipping point: EVs will no longer just be environmentally compelling – they will also be the most cost-effective choice.”
Commercial EVs expand their use cases
“If 2024 was any indication, 2025 will bring new use cases for EVs. Transportation and delivery will likely continue to reign supreme, but the customizable nature of EVs means that we can expect more specialized use cases such as airport shuttles, university campus logistics, home services, and refrigerated delivery.
“Airports will adopt EV cargo vans for quieter, cleaner transit and delivery between terminals, while universities will electrify campus logistics to align with sustainability goals. Innovations in temperature-controlled EVs will expand the reach of refrigerated deliveries, cutting emissions in cold-chain logistics. And this is cause for celebration.
“New use cases mean more widespread adoption – and recognition that electrification is the best way forward.”
(Editor’s note: This is the business that Mullen Automotive is in, and he’s not wrong.)
2025 will be the year of the battery
“EV batteries are poised for immense improvement in the coming year. Solid-state polymer batteries – an innovation that significantly expands battery lifespan and thus widens range – are currently in road testing.
“Offering higher energy density and faster charging, these new batteries will make EVs more reliable and competitive with internal combustion vehicles as compared to other electric alternatives.
“Plus, better range and more efficient energy consumption will undoubtedly translate to lower maintenance costs for fleet owners.”
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