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Solar EV startup Aptera Motors has submitted an Offering Memorandum to the SEC that provides numerous details about its progress in bringing its sustainable mobility technology to market. The startup continues to rely on public investment to fund its SEV development, and the latest filing details just how difficult the road to scaled production is for startups.

We’ve said it once and will say it again – scaling is hard.

Veteran startup Aptera Motors remains up to the challenge and has shared its plans for the future. It will continue to rely on outside investments to reach its holy grail of scaled solar EV production.

In the summer of 2021, Aptera Motors launched a Regulation A offering, complete with an exemption from registration requirements with the SEC in regard to public offerings of its securities while offering the opportunity for funding from (potential) customers up to a certain amount.

In early 2023, co-founders Steve Fambro and Chris Anthony announced a new “Accelerator Program,” in which Aptera accepted community funding investments from reservation holders willing to fork over a minimum of $10,000. Those who invested in Aptera have had their deliveries prioritized with commemorative Launch Edition builds – the first to be built in 2025.

This past February, Aptera relayed that all 2,000 initial production slots had been spoken for, raising nearly $34 million. Despite that influx of cash, Aptera’s co-founders divulged that more funding would be required to scale, and the company had been exploring additional funding streams.

In May, Aptera introduced a new investment opportunity in the form of a self-directed IRA, but less than two weeks later, shared a deadline for crowdfunding opportunities as seeks private funding from FinTech investment firms like US Capital.

Per an email sent to reservation holders and newsletter subscribers, Aptera will close its Regulation A offering on June 30, 2024, capping off three years of crowdfunding that resulted in over $100 million from more than 17,000 investors.

Looking ahead, Aptera still has a long road ahead of it before the masses are driving its potentially revolutionary solar EVs, but its latest SEC filing shows the startup is still very much alive.

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Aptera’s solar EV, scheduled to begin production in 2025 / Source: Aptera Motors

Aptera SEC filing: $35.6M in assets and $16.1M in cash

Aptera Motors submitted an Offering Memorandum to the SEC dated May 30, 2024, sharing that it is offering up to $5 million worth of Class B Common Stock (non-voting) at a minimum investment amount of $1,000.

Per the SEC filing, Aptera must raise at least $25,000 by June 30, 2024, in order for any securities to be sold. The listed purchase price per share is $10.50, and the startup is offering perks that vary by the amount of money committed:

  • Invest at least $1,000 and receive a $100 coupon toward the purchase price of an Aptera SEV. The coupon can be used for the pre-order reservation fee.
  • Invest at least $2,000 and receive a $1,000 coupon toward the purchase of an Aptera SEV.
  • Invest at least $10,000 and receive the following:
    • 5% discount on a future vehicle.
  • Invest $25,000 will receive the following:
  • Investors who invest at least $27,000 will receive the following:
    • The opportunity to purchase the first Aptera units it delivers to the United Arab Emirates with unique vehicle identifiers for the region.
  • Invest $100,000 and have lunch with Aptera co-founders Chris Anthony and Steve Fambro.

Per the SEC filing, Aptera has a priority delivery waitlist in which the first 53 solar EVs will be delivered to the UAE that will go to investors in the Middle East who commit to at least $27,000. This is a separate perk from the 2,000 Launch Edition Aptera SEVs already secured in California. Here are some other pertinent details from Aptera’s SEC filing:

  • As of May 25, 2024, the startup had 48,000 SEV reservations with a less than 5% cancellation rate and $11 million in open purchase orders (not debt)
  • Its previously announced supply agreements with Yazaki, CPC Group, and CTNS are non-binding.
  • As of April 30, 2024, Aptera Motors had $35.6 million in assets and $16.1 million in cash
  • Between January 1 and May 19, 2024, it sold 864,580 Class B common shares for $9.1 million.
  • Aptera currently has 29 full-time employees.

What’s interesting is through 38 pages of the filing, there is zero mention of US Capital, the potential investor Aptera has been in talks with but has remained extremely vague about.

While production of the Launch Edition SEVs is still targeted for 2025, Aptera shared it won’t scale more until 2026, when it expects an annual output of 20,000 units. Many of the boldened headers in Aptera’s SEC filing detail a tough road ahead, including phrases like “Our auditor has issued a ‘going concern’ opinion” and “We face significant technological and legal barriers to entry.”

Because Aptera’s journey will be so capital-intense in a highly competitive market, it said it will rely heavily on revenue from a single model (the flagship Aptera SEV) and a limited number of them. Previously, Aptera’s co-founders have hinted at plans for additional solar-powered models, but those seem a long way away as the startup continues to claw forward via capital raises and “future fundraising rounds.”

We continuously applaud Aptera Motors for its transparency with the public, so we’re confident the startup will continue to keep investors and reservation holders informed on some of the hurdles detailed above in its monthly updates. We recommend checking out the full Offering Memorandum to see the big picture of where Aptera stands and how it intends to move forward.

If anything, Aptera’s SEC filing shows just how difficult the process is to reach scaled vehicle production unless you have billions of dollars at your disposal. Still, we are very much rooting for the company and hope to get behind the wheel of a production version of the SEV in the future.

As always, you can still reserve an Aptera for $30 off here or visit the company’s investment page to support its attempt at reaching production.

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April’s global EV sales were up 29% compared to a year ago, once again led by China

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April's global EV sales were up 29% compared to a year ago, once again led by China

Global research firm Rho Motion has shared its monthly global EV sales report for April, which details continued long-term growth. While global EV sales are down compared to March 2025, the year-over-year tally remains strong, despite uncertainty amid the threat of tariffs and trade wars.

Since merging with Benchmark Mineral Intelligence last June, Rho Motion has become one of the go-to platforms for data surrounding critical mineral and energy transition supply chains. Its monthly updates on market intelligence, including prices and sales data, are must-see research every time they’re published.

This month’s report is no different.

In March 2025, we reported that EV sales worldwide had surged to 1.7 million units, bringing the total to 4.1 million units for Q1. March marked a 40% increase compared to February 2025, and a 29% increase year-over-year.

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For April 2025, Global EV sales stumbled slightly compared to the prior month, but held steady in YoY growth.

April global EV sales
Source: Benchmark/Rho Motion

April global EV sales fall MoM but rise YoY

According to Rho Motion’s latest report, global EV sales for April 2025 were 1.5 million units, bringing the year-to-date tally to 5.6 million NEVs (BEVs, PHEVs, and LDVs). April sales fell 12% compared to March 2025, but matched the previous month’s year-over-year growth at 29%.

Here’s how those 2025 global EV sales breakdown by region, compared to January to April 2024:

  • Global: 5.6 million, +29%
  • China: 3.3 million, +35%
  • Europe: 1.2 million, +25%
  • North America: 0.6 million, +5%
  • Rest of World: 0.5 million, +37%

As has been the case with every Rho Motion report we cover, China continues to lead the world in EV adoption despite sales dropping 9% month-over-month. Having recently visited the Shanghai Auto Show alongside some OEM visits in Hangzhou, I can see why adoption is moving more quickly. The number of available makes and models at affordable prices is incredible, and the technology you get for your money is downright staggering.

Even amongst ongoing talks of tariffs between global superpowers, including EV powerhouse China, EV sales continue to grow. Per Rho Motion data manager, Charles Lester:

Ongoing tariff negotiations are dominating talk in the electric vehicle industry but quietly, domestic manufacturers in China and the EU continue to perform well and grow market share. The EU is certainly the success story for EV sales in 2025 so far, with emissions targets lighting a fire under the industry to accelerate the switch to electric, they have grown the market by a quarter in the first third of the year. In China, that year on year sales increase is even greater at 35%, spurred on by the vehicle trade in scheme.

Europe, whose adoption numbers stumbled in 2024, has seen steady growth in EV adoption in 2025, landing second to China in sales growth last month (a 25% increase). This increase has been fueled by the increasing number of BEV and PHEV imports to the region from China from brands like BYD, ZEEKR, NIO, and XPeng.

North American sales have only grown by 5% in 2025, with Mexico leading the pack. The rest of the global EV market saw a 37% increase in sales, but those numbers only accounted for about half a million units.

Next time anyone tells you EV adoption is slowing down, you can just send them this data, because it is quite the contrary. Global EV sales continued to grow in April, and that trend should continue through 2025 and beyond.

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GOP tax bill helps its biggest donor Musk, but harms his company, Tesla

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GOP tax bill helps its biggest donor Musk, but harms his company, Tesla

Republicans announced a new tax plan today and it’s just about as bad for America as expected, taking money for healthcare, clean air and energy efficiency from American families and sending it to the ultra-wealthy instead.

You might think that this helps one of those ultra-wealthy, Elon Musk, who gave hundreds of millions of dollars to ani-EV candidates to help make this happen. But the main source of his wealth, Tesla, will be specifically harmed by rescission of EV credits – and its competitors largely won’t be.

Now that the republican party has unveiled its job-killing tax proposal, we know a little more about what’s in it.

Originally, it was thought by many that the proposal would completely kill all federal EV credits, with some estimating that the $7,500 credit would go away immediately (personally, I never thought it would be that stupid, but you never know with the republicans).

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But it’s clear they want to destroy the credit and make cars more expensive for Americans. After all, Donald Trump, while running for an office he remains Constitutionally barred from holding, asked oil companies for a billion-dollar bribe in exchange for ending the EV credit, a promise he has continued to say he will uphold as he squats in the aforementioned office.

And last week, House Speaker Mike Johnson said that the House is likely to end the credit.

It turns out the details are a little more nuanced than that, and that while the credit is ending, it will sunset a little later than many feared.

It’s likely that the credit will last through the end of this year – which makes sense, since that’s how tax changes often work. Then, at the end of the year, Inflation Reduction Act credits will largely disappear.

However, in the current draft of the bill, some automakers will retain access to some EV credits, for a time. This is due to an exception given for manufacturers who have not sold 200,000 vehicles between 2009 and 2025, a similar cap to the old EV tax credit that was first implemented in 2008, before Congress improved it and removed the cap in the Inflation Reduction Act.

So, smaller manufacturers will continue to have some support, while large manufacturers who have already sold plenty of cars will lose all of their credits.

A number of manufacturers have already reached the 200k EV cap, including Nissan, Ford, Toyota, Hyundai/Kia, GM, and of course, Tesla. Those manufacturers will lose access to credits.

But others who started late or have more niche offerings continue to be under the 200k cap. These include companies like Mercedes, Honda, Lucid, Mazda and Subaru.

Specifically, Rivian has been identified as one of the possible winners here, as the company has not yet sold 200,000 vehicles, though should be crossing that line sometime in the next couple years.

And finally, the real competition for Tesla, gas cars, will not lose anything from the rescission of EV credits. Those cars will continue selling, they’ll just have a $7,500 advantage relative to today – on top of their advantage of each gas car being allowed to choke the world with $20,000+ in unpaid pollution costs, which show up on everyone’s hospital bills and health insurance premiums.

So that brings up an interesting point: when Tesla and its bad CEO Elon Musk threw their support behind all of this, what did they think they would get out of it?

After all, Tesla wrongly said, at the behest of Musk and his tortured logic, that ending EV credits would somehow help it.

We called out that obvious incorrect statement at the time, saying that No, for crying out loud, killing EV subsidies will not help an EV company.

But now it turns out that the situation is even worse for Tesla, because not only does Tesla’s gas competition get to keep the credits, but many electric competitors will get to keep them for some time as well.

And don’t forget that this last quarter, government incentives were the only thing keeping Tesla from losing money. A regulatory environment that is more hostile to Tesla could turn black to red on the balance sheet, along with dropping sales and negative brand perception. Thank the bad CEO you voted to give $55B to for that loss, shareholders.

But the oil companies, another competitor for Tesla, will continue to benefit from roughly $760 billion in subsidy per year in the US alone, in terms of the health and environmental costs they impose on society and do not pay for.

If that subsidy was ended alongside the $7,500 EV credit, then EVs would indeed come out on top. But instead of ending those massive subsidies to fossil fuels, republicans have proposed to increase them, by cutting down enforcement and loosening pollution limits, both through this tax bill and through other agency actions and proposals.

Further, the tax proposal unveiled today sunsets credits for many other products that Tesla sells. There are solar and home energy efficiency credits which Tesla takes advantage of through its Energy division, which sells solar and home battery systems to homeowners. These can be worth tens of thousands of dollars per installation, and those will go away if this proposal goes through.

So in the end, Tesla loses access to credits both on its cars and its Energy division, while its competitors get an even more beneficial regulatory environment to continue polluting. And even its electric competitors get a temporary leg up for the time being.

Meanwhile, Elon Musk gets his part of the $4.5 trillion in tax cuts that go directly to wealthy elites. So at least his pocketbook will look slightly better for a time, even though the company that has been responsible for filling it it will fall further due to less attractive product pricing and through his own association, which has driven protests against the companyembarrassed owners and pushed many customers away.

So, to those of you who wanted us to “trust the plan” – how, exactly, is this beneficial to Tesla, again?


Among the proposed cuts is the rooftop solar credit. That means you could have only until the end of this year to install rooftop solar on your home, before republicans raise the cost of doing so by an average of ~$10,000. So if you want to go solar, get started now, because these things take time and the system needs to be active before you file for the credit.

To make sure you find a trusted, reliable solar installer near you that offers competitive pricing, check out EnergySage, a free service that makes it easy for you to go solar. It has hundreds of pre-vetted solar installers competing for your business, ensuring you get high-quality solutions and save 20-30% compared to going it alone. Plus, it’s free to use, and you won’t get sales calls until you select an installer and share your phone number with them.

Your personalized solar quotes are easy to compare online and you’ll get access to unbiased Energy Advisors to help you every step of the way. Get started here. – ad*

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BYD just had its best sales week of 2025 in China with nearly 68,000 EV registrations

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BYD just had its best sales week of 2025 in China with nearly 68,000 EV registrations

China’s EV giant is on a roll. BYD is coming off its best sales week in China of 2025, racking up nearly 68,000 registrations. In comparison, Tesla logged just over 3,000.

BYD notches its best EV sales week of 2025

Another week, another impressive performance from BYD. Although most automakers saw higher sales for the week ending May 11, the company continues leading China’s EV market by a mile.

According to the latest insurance registration data (via CarNewsChina), BYD registered 67,980 vehicles from May 5 to May 11. That’s up 15% from the 58,310 registrations the previous week and BYD’s best sales week of 2025.

BYD’s premium sub-brands, Denza and Fang Cheng Bao, notched 2,990 and 2,660 registrations, respectively, up 3.8% and 17.7% from the prior week.

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NIO and XPeng posted stronger numbers last week in China, with 6,060 (+18.2%) and 6,870 (+23.8%) vehicle registrations. NIO’s new sub-brands are starting to gain traction. Onvo registered 1,660, and Firefly, which began deliveries on April 29, added 470 more.

BYD-best-sales-week-2025
BYD Seagull EV (Dolphin Mini overseas) Source: BYD)

During the week of May 5 to May 11, other Chinese EV brands, including Xiaomi, Deepal, and ZEEKR, also made strong showings. Xiaomi registered 5,180 vehicles of its sole EV, the SU7. Deepal registered 4,700 vehicles, and ZEEKR followed with 4,310.

Earlier today, Electrek reported that Tesla delivered just 3,070 vehicles in China last week, down 69% from the same week the prior year.

BYD-best-sales-week-2025
BYD’s wide-reaching electric vehicle portfolio (Source: BYD)

Tesla extended its 0% financing offer through June 30 to help drive demand and keep pace with BYD, SAIC, and others.

Electrek’s Take

Although EV sales were up 38% in China in April, Tesla’s fell 9% to 28,731. On the other hand, BYD sold over 380,000 new energy vehicles last month.

Those numbers include plug-in hybrids, but even if you look strictly at EV sales, BYD is leading Tesla and every automaker by a wide margin in China. Last month, BYD sold over 195,000 fully electric (EV) cars, the first time in over a year that BYD sold more EVs than PHEVs.

BYD’s overseas sales also hit a fifth straight month of growth, with over 79,000 vehicles sold. It outsold Tesla in key markets, including Germany (1,566 vs 855) and the UK (2,511 vs 512) in April.

Through April, the automaker has sold over 285,000 vehicles in overseas markets. With new manufacturing plans opening in Europe, Mexico, Brazil, Southeast Asia, and other global regions, BYD’s momentum is expected to accelerate over the next few years.

BYD is best known for its low-cost EVs, but it’s rapidly expanding into new segments with pickup trucks, luxury vehicles, and electric supercars rolling out.

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