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As the leader of the over 120-year-old automaker, Ford CEO Jim Farley has an essential job of steering it into the future. Farley said smaller EVs, which Ford is shifting toward, are “super important for our society.” Meanwhile, Farley addressed the love for larger, “monster vehicles” in the US.

Although Ford is known for its big, heavy trucks and SUVs, its future may be much lighter. Ford’s CEO confirmed that the automaker needs a “radical change” as it focuses on smaller, more profitable EVs.

“We are just in love with these monster vehicles,” Ford’s CEO said at the Aspen Ideas Festival Friday. And although Farley agreed, “I love them too,” he acknowledged they are a major issue due to their weight.

Ford’s CEO added, “We have to start to get back in love with smaller vehicles. It’s super important for our society and for EV adoption.”

After Farley revealed earlier this year that the company had been secretly working on a new EV platform for smaller, low-cost EVs, Ford is doubling down.

Ford is expected to launch an electric car for around $30,000 in 2027. According to Farley, it will be profitable.

Ford-monster-vehicles
Ford Mustang Mach E at a Tesla Supercharger (Source: Ford)

Ford is shifting away from monster vehicles with EVs

Although Farley didn’t reveal any new details, Ford is building a team with “some of the best EV engineers” to make the vehicle come to life. Ford has recruited former Tesla, Rivian, Apple, and Lucid engineers to develop the platform.

In an interview with CNBC, Farley said to get to a profitable EV, you have to make a “radical change.”

Ford-monster-vehicles
Ford electric Explorer (Source: Ford)

That change from Ford comes as it delayed plans for a larger three-row electric SUV to focus on smaller EVs that can turn a profit. Ford is also pushing back its next-gen EV pickup, the “T3,” until 2026.

Farley explained that “big, enormous EVs” are never going to make money. “The battery alone is $50,000,” he said, referring to larger-duty vehicles like Ford’s Super Duty models, which would need massive battery packs to enable +500 smile range.

Ford-monster-vehicles
Ford F-150 Lightning Switchgear (Source: Ford)

Ford must build EVs profitably in the next five years as leading Chinese automakers like BYD expand into new global markets.

Farley explained that Ford already has competition that make money on EVs, are expanding globally, and building their supply chains.

Ford-monster-vehicles
Ford Mustang Mach-E GT Bronze edition (Source: Ford)

“And if we don’t make profitable EVs in the next five years, what is the future? We will just shrink into North America.”

Ford lost $132,000 on every EV sold in the first three months of the year, but Farley is confident Ford’s next-gen models will be profitable.

Electrek’s Take

Although Ford has historically made the most money from “monster vehicles,” like larger trucks and SUVs, Farley is right. It will shrink if Ford fails to keep up in the global EV race.

About 98% of Ford’s profits come from the US, but what will happen when lower-cost, more advanced EVs from foreign automakers hit the US market? We are already seeing overseas rivals like Hyundai and Kia gaining market share in the US.

Kia and Hyundai are launching smaller, more affordable EVs in global markets. Kia’s EV3 has already secured over 10,000 reservations in Korea, starting at $30,700 (KRW 42.08 million).

Most others are at this point, too. Volvo’s $35,000 EX30 is hitting new global markets (although it’s delayed again in the US). GM says the $35,000 Chevy Equinox EV model will be available to order later this year.

Will Ford find its market? That’s what Farley hopes for by doubling down on smaller, more affordable EVs now.

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Volvo shows off production PU500 battery energy storage system

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Volvo shows off production PU500 battery energy storage system

As “extreme” weather events become more commonplace, the demand for reliable and portable energy continues to rise. In response to that growing demand for dependable off-grid power, Volvo has developed the new PU500 Battery Energy Storage System (BESS) designed to take electrical power when it’s needed most.

Designed to be deployable in a number of environments at a moment’s notice, the Volvo Energy PU500 BESS is equipped with approximately 500 kWh of usable battery capacity (up to 540 kWh total). More than enough juice, in other words, to power a remote construction site, disaster response effort, or even a music festival – anything that needs access to reliable electricity beyond a grid connection.

That’s great, but what sets the PU500 apart from other battery storage solutions is its integrated 240 kW DC fast charger.

“With an integrated CCS2 charger, the PU500 is designed to work with all brands of electric equipment, trucks, and passenger cars,” says Niklas Thulin, Head of BESS Product Offer at Volvo Energy. “This ensures that no matter what type of electric vehicle or machinery you rely on, the PU500 can provide the power you need, making it a truly flexible solution for any grid constrained site or location.”

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The integrated charger in the PU500 has the impressive ability to charge a heavy equipment asset (be that an electric semi truck or something like a wheel loader) in under two hours. Its on-board capacity allows to fully recharge up to 3 electric HD trucks or 20 electric cars per day, making it an incredibly versatile disaster response asset.

Electrek’s Take

Stockholm progresses with electric construction site from Volvo CE
Electric job site; via Volvo CE.

As we often say over at The Heavy Equipment Podcast, “just because you’re working for the power company doesn’t mean you have power,” and there are hundreds of scenarios where the extra power provided by something like the new PU500 would be useful. Its ability to be palletized and easily moved or swapped out of a larger BESS array, too, just add to its flexibility.

SOURCE | IMAGES: Volvo.

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Delhi-ghtful! India mulls 2035 ICE ban, blocks fuel sales to older vehicles

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Delhi-ghtful! India mulls 2035 ICE ban, blocks fuel sales to older vehicles

In a bold bid to combat the crippling air pollution crisis in its capital, Delhi, Indian lawmakers have begun high-level discussions about a plan to phase out gas and diesel combustion vehicles by 2035 – a move that could cause a seismic shift in the global EV space and provide a cleaner, greener future for India’s capital.

Long considered one of the world’s most polluted capital cities, Indian capital Delhi is taking drastic steps to cut back pollution with a gas and diesel engine ban coming soon – but they want results faster than that. As such, Delhi is starting with a city-wide ban on refueling vehicles more than 15 years old, and it went into effect earlier this week. (!)

“We are installing gadgets at petrol pumps which will identify vehicles older than 15 years, and no fuel will be provided to them,” said Delhi Environment Minister Manjinder Singh Sirsa … but they’re not stopping there. “Additionally, we will intensify scrutiny of heavy vehicles entering Delhi to ensure they meet prescribed environmental standards before being allowed entry.”

Making it prohibitively difficult for Dehli’s residents to own and operate older, presumably more polluting vehicles is one way to reduce harmful emissions and air pollution, but Sirsa’s team isn’t just targeting newer vehicles. They’re also planning to deploy more than 900 electric transit buses, part of a larger plan to replace 5,000 of the city’s 7,500 total bus with lower- or zero-emission options this year alone.

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The Economic Times is reporting that discussions are underway to pass laws requiring that all future bus purchases will be required to be electric or “clean fuel” (read: CNG or hydrogen) by the end of this year, with a gas/diesel ban on “three-wheelers and light goods vehicles,” (commercial tuk-tuks and delivery mopeds) potentially coming 2026 to 2027 and a similar ban privately owned and operated cars and bikes coming “between 2030 and 2035.”

Electrek’s Take

2025 Xpeng G6 all-electric SUV with 5C ultra-fast charging “AI batteries” launched in China
Xpeng EV with Turing AI and Bulletproof battery; via XPeng.

After a Chinese government study linked air pollution caused by automotive exhausts and coal-fired power plants to more than 1.1 million deaths per year in 2013, the nation’s government took serious action, shuttering older coal plants and imposing strict emissions standards. The country also incentivized EV adoption through license-plate lotteries favoring electric cars and a nationwide EV mandate set to kick in by 2030.

The results were astounding, and the technological innovations that have come from an entire nation of talented engineers all “pulling in the same direction” have put the West to shame, with Western auto executives repeatedly sounding the alarm and lobbying for tariffs and other protectionist policies on both sides of the Atlantic.

To see India make move towards a gas and diesel ban like this, and on such an aggressive timeline, can only mean that they’ve been paying attention … and America is about to fall even further behind.

SOURCE: India Times; featured image by Sumita Roy Dutta.

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Parker launches Mobile Electrification Technology Center training program

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Parker launches Mobile Electrification Technology Center training program

Last week, Parker Hannifin launched what they’re calling the industry’s first certified Mobile Electrification Technology Center to train mobile equipment technicians make the transition from conventional diesel engines to modern electric motors.

The electrification of mobile equipment is opening new doors for construction and engineering companies working in indoor, environmentally sensitive, or noise-regulated urban environments – but it also poses a new set of challenges that, while they mirror some of the challenges internal combustion faced a century ago, aren’t yet fully solved. These go beyond just getting energy to the equipment assets’ batteries, and include the integration of hydraulic implements, electronic controls, and the myriad of upfit accessories that have been developed over the last five decades to operate on 12V power.

At the same time, manufacturers and dealers have to ensure the safety of their technicians, which includes providing comprehensive training on the intricacies of high-voltage electric vehicle repair and maintenance – and that’s where Parker’s new mobile equipment training program comes in, helping to accelerate the shift to EVs.

“We are excited to partner with these outstanding distributors at a higher level. Their commitment to designing innovative mobile electrification systems aligns perfectly with our vision to empower machine manufacturers in reducing their environmental footprint while enhancing operational efficiency,” explains Mark Schoessler, VP of sales for Parker’s Motion Systems Group. “Their expertise in designing mobile electrification systems and their capability to deliver integrated solutions will help to maximize the impact of Parker’s expanding METC network.”

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The manufacturing equipment experts at Nott Company were among the first to go through the Parker Hannifin training program, certifying their technicians on Parker’s electric motors, drives, coolers, controllers and control systems.

“We are proud to be recognized for our unwavering dedication to advancing mobile electrification technologies and delivering cutting-edge solutions,” says Nott CEO, Markus Rauchhaus. “This milestone would not have been possible without our incredible partners, customers and the team at Nott Company.”

In addition to Nott, two other North American distributors (Depatie Fluid Power in Portage, Michigan, and Hydradyne in Fort Worth, Texas) have completed the Parker certification.

Electrek’s Take

electric bobcat track loader
T7X all-electric track loader at CES 2022; via Doosan Bobcat.

With the rise of electric equipment assets like Bobcat’s T7X compact track loader and E10e electric excavator that eliminate traditional hydraulics and rely on high-voltage battery systems, specialized electrical systems training is becoming increasingly important. Seasoned, steady hands with decades of diesel and hydraulic systems experience are obsolete, and they’ll need to learn new skills to stay relevant.

Certification programs like Parker’s are working to bridge that skills gap, equipping technicians with the skills to maximize performance while mitigating risks associated with high-voltage systems. Here’s hoping more of these start popping up sooner than later.

SOURCE | IMAGES: Parker Hannifin.

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