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An early pioneer in the North American electric bicycle market, Juiced Bikes appears to be in collapse. According to many customers, the San Diego-based e-bike company has largely ghosted them and failed to respond to repeated customer service inquiries. At the same time, the company’s website is out of stock on all products and its assets appear headed for auction.

There’s no confirmation from the company, but several signs are pointing toward financial distress and a likely closure of the company.

Juiced Bikes is one of the oldest continuously operating e-bike brands in the country. I’m something of a dinosaur of the industry, and even when I got involved with e-bikes back in 2010, Juiced was already a major player (albeit known as Juiced Riders back then).

The company pioneered electric cargo and utility e-bikes in the US with its ODK model, launched a decade before the popular RadRunner. The brand then continued to evolve, becoming one of the first to offer higher-speed and higher-power models for adventurous riders.

But now the brand appears to be in deep enough financial distress to potentially lead to a closure of the company, and radio silence from the brand has only stoked the rumor mill.

Social media is full of customers complaining about a lack of communication from the company. Several have shared instances of their bikes being stuck in service limbo while the company has broken off communications about their repairs or return schedule for the bikes.

Others have shared instances of purchases that have gone unfulfilled for months.

“$2k out for a bike ordered in July, and which I canceled in September after getting continually fed a line about shipping delays,” explained one user on Reddit. “Filed a dispute with my bank but still waiting.”

Juiced Bikes’ website is still operating, yet all of the company’s many e-bike models are currently listed as out of stock.

The entire site is showing out of stock

I’ve reached out to several leaders at the company but have yet to receive an official comment on the brand’s status.

Despite a lack of clarity from the company, the latest development in Juiced’s potential financial collapse saga appears to have sealed the deal, so to speak. The company’s assets are now showing up on an auction house platform commonly used for companies that have gone out of business.

Everything from the company’s existing inventory of products and its tooling in China to its intellectual property rights appears to be listed for sale at auction. Even the company’s Sprinter cargo van with Juiced Bikes branding is up for sale.

A selection of intellectual property from the Juiced Bikes auction

The last few years have been a tough period for the electric bike industry. Following the massive wave of e-bike sales in the post-pandemic period, the market cooled significantly leaving many e-bike makers with huge overstock situations.

Venture capital funding also began drying up after the easy money period following the pandemic, further crunching many e-bike companies.

At the same time, dozens of new Chinese-based electric bike brands have opened their doors in an attempt to snag a piece of the massive e-bike pie, often dangling enticingly low prices that several of the US-based brands couldn’t compete with. Leaders in the US budget e-bike market, such as Lectric Ebikes, have further squeezed competitors with aggressive pricing that has helped scoop up massive market share.

We’ve already seen several other large e-bike companies go under in the last year, including SONDORS in the US and VanMoof in Europe. If Juiced Bikes is headed for the same ending, it is unlikely to be the last.

Electrek’s Take

While there’s still no official word from the company, at this point, it appears that Juiced Bikes’ closure is a foregone conclusion. With its assets up for auction, there doesn’t appear to be an endgame for the company as we know it.

This is truly a sad event for the industry and just another reminder that we’re in a reckoning period for the hundreds of e-bike companies all competing for the same customers. Every year there are more e-bikes on the road than ever before, yet the meteoric growth of the post-pandemic years obviously wasn’t sustainable. Just like the American automotive industry eventually pared down the hundred or so car companies in business a century ago, the e-bike market is likely headed in a similar direction.

This is also uniquely painful for Juiced’s customers who have been left waiting for bikes they ordered or hoping to receive service on the products they already own. Fortunately, someone at Juiced appears to have set the website’s inventory to zero to prevent phantom sales that would likely never be delivered, but that doesn’t help those already left out to dry.

If there’s any room for hope, it’s that this doesn’t necessarily mean there is no future for Juiced Bikes. The brand and its assets could still be purchased by an investor or company hoping to revive the e-bike brand. If so, this doesn’t have to be the last mile marker on Juiced’s 15-year-long ride.

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A wind farm in Texas will help power Rivian’s Adventure Network

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A wind farm in Texas will help power Rivian's Adventure Network

Rivian will power its DC fast-charging network with renewable energy company RWE’s Champion Wind farm in Texas.

The two companies just signed a 15-year power purchase agreement (PPA) for electricity from RWE’s repowered Champion Wind in Nolan and Mitchell counties, west of Abilene.

The 127-megawatt (MW) Champion Wind is getting new turbine nacelles and blades, which will extend the wind farm’s lifespan. Originally commissioned in 2008, the wind farm is expected to be fully upgraded by mid-2025. When the wind farm is back online, it’ll be capable of generating enough electricity to power nearly 1 billion miles of renewable driving every year for Rivian, or the equivalent of powering 36,000 homes annually in Texas.

This wind power is set to support Rivian’s DC fast-charging Adventure Network with renewable energy. Rivian has set a specific goal to enable 7 billion miles of renewable driving.

Paul Frey, Rivian’s VP of propulsion, charging & adventure products, said, “Champion Wind is a powerful enabler for Rivian drivers to become active participants in building a cleaner grid every time they charge their vehicle. This project shows the potential to meaningfully decarbonize the grid and support a more circular economy through reuse and recovery of existing infrastructure, all while maintaining highly competitive economics.”

Siemens Gamesa is supplying 41 turbines with new nacelles and blades on existing towers. The nacelles and blades are being manufactured in the US. In addition, as part of the repowering project, six new Siemens Gamesa turbines rated at 3.1 MW each will also be added to the wind farm.

The decommissioned wind turbine blades from Champion will be repurposed. RWE is working with REGEN Fiber, an Iowa-based company that recycles wind turbine blades to make reinforcement fibers for the construction industry. Those fibers are then used in concrete to add strength and durability, extending the lifespan of infrastructure.

RWE is the third-largest renewable energy company in the US.

Read more: This renewables giant is going to use wooden wind turbine towers


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Rivian offers $3k discount to buyers switching from a gas car, with a catch

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Rivian offers k discount to buyers switching from a gas car, with a catch

Rivian is bringing back its “All-Electric upgrade offer” from now until November 30th, but with some changes to the program.

Earlier this year, Rivian offered $1k-$5k off a new Rivian if you trade in an old gas car, from April to June. The offer was available for specific vehicles, and with a sliding discount scale based on which Rivian vehicle you order.

Now the program has come back, but with quite a few changes from the previous version.

As of today, October 31, if you buy a new Rivian R1T or R1S new inventory vehicle from the R1 Shop, you can get a $3,000 discount if you also prove that you own or lease a qualifying gas-powered vehicle.

This is simultaneously simpler, more lenient, and more restrictive than the previous offer, in various ways.

First, the discount is a flat $3k (or $4,100 CAD), rather than having a scale based on what model you order, which is more streamlined.

Second, the discount applies to every gas or hybrid vehicle owner – you don’t have to trade in your vehicle, and you’re not limited to a specific list of vehicles. Just prove that you own or lease a gas car (copy of registration, proof of insurance, etc), and you get the discount.

However, third, it’s more restrictive as to what vehicles you can purchase. The current offer applies only to Rivian new inventory vehicles in the R1 Shop, and excludes demo vehicles, pre-owned vehicles, or custom build vehicles. It also does not apply to Rivian’s base Dual Standard models, but everything else is fair game.

In order to qualify, you need to place your order between today and November 30, and you must take delivery of the vehicle before December 31. Check out all the specifics of the offer on Rivian’s site here.

Electrek’s Take

Rivian is clearly trying to round out its yearly numbers with this offer, as the market for pricy cars is somewhat soft with increased interest rates. It just slightly lowered its annual delivery guidance, now planning to see roughly similar deliveries this year than last.

But its R1 vehicles just got a huge refresh to help the company with costs and to offer new features. The R1S is still one of the most popular high-priced vehicles in the US, and the company’s products earn universal acclaim from owners.

The interesting thing is that Rivian had a similar offer earlier this year, before the refresh, to help clear out inventory of older vehicles. It didn’t see it fit to offer the discount last quarter, perhaps buoyed by the updated model, but after a rough Q3 of deliveries it now brought the offer back.

Rivian is still guiding to reach a slight gross profit in Q4, though we’re sure we’ll hear more about that in its upcoming quarterly earnings next week.

If our coverage of Rivian has helped inform you about the brand, feel free to use our Rivian referral code to get 6 months of free charging or 750 Rivian Rewards points with your purchase.


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Hyundai Casper EV Cross spotted for the first time with new design upgrades [Video]

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Hyundai Casper EV Cross spotted for the first time with new design upgrades [Video]

Hyundai’s new low-cost EV is getting a bold design upgrade. The Hyundai Casper EV Cross was spotted for the first time in public, revealing new design elements.

Although we knew a rugged “Cross” variant was headed to Europe, this was the first time the domestic model was spotted with an upgraded design.

Hyundai unveiled the Inster EV Cross earlier this month, giving the electric city car an off-road new look.

The Inster EV is Hyundai’s overseas version of its domestic Casper Electric model. In Korea, Hyundai’s Casper EV starts at around $20,000 (27.4 million won). Hyundai said its new EV can be bought for under $8,000 (10 million won) with subsidies.

In Europe, it starts at under $27,000 (25,000 euros). The Cross variant is built for “those looking for an EV with a more adventurous look,” Hyundai said.

Although it offers the same versatility as the standard model, the Inster EV Cross gains rugged design elements, including new front and rear bumpers, black claddings, skid plates, a roof rack, and more.

Hyundai-Casper-EV-Cross
Hyundai Inster EV Cross (Source: Hyundai)

Here’s our first look at the Hyundai Casper EV Cross

After a rugged new variant with the Casper EV logo was spotted in Korea for the first time, a Cross model is expected to debut shortly.

The new video from HealerTV reveals added design elements, including the roof rack and more aggressive black trim.

Hyundai Casper EV Cross spotted for the first time (Source: HealerTV)

The reporter notes that the Hyundai Casper EV Cross has a “much more mechanical and futuristic feel than the existing model.”

It almost appears “robot-like” with an added off-road feel. The Inster EV Cross gets up to 223 mi (360 km) WLTP driving range. In Korea, the Casper Electric is rated with up to 195 miles (315 km) driving range.

Hyundai-Casper-Electric
Hyundai Casper Electric (Source: Hyundai)

Although Hyundai Casper (Inster) EV is not expected to launch in the US, the low-cost model was spotted driving in California for the first time this month.

In the meantime, off-road fans can get in line for Hyundai’s upgraded 2025 IONIQ 5, which will be available with a rugged XRT trim. The 2025 IONIQ 5 XRT model was also recently caught testing ahead of deliveries.

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